April 30.
On the last day of April, distant and Teng Xun had actions at the same time!
This day, Teng Xun all software, all platforms, including the platform of sina cooperation enterprises, appeared Teng Xun's advertising.
"Do you remember such a company?
When you are alone, she never leaves.
When you are sad, she keeps silent.
Accompany you through the ignorant time, accompany you through the youth years
When you enter the society and have a job, it is her who accompanies you in silence.
When you enter the marriage, has the lover, is she, in the silent pay.
……
She needs company and protection now.
Come back, my family!
Penguins miss you
Text propaganda, video propaganda, Teng Xun is to do as much as sensational.
Teng Xun at the moment, not so bad reputation of later generations, relatively speaking, Teng Xun still has a broad user base.
When a variety of sensational advertising, all kinds of old users return to the welfare policy, instantly, the network ignited!
……
Micro blog.
A big V user yelled: "I first contacted OICQ in 1999. In that year, I went north alone, surrounded by strangers, with strange faces and local accents that I didn't understand.
Is OICQ, in my most lonely, the most lonely time, accompanied me through the most difficult time of life!
Everyone has a heart of gratitude!
Now, QQ needs us, I go back and give up Weibo and wechat. My friends back then, where are you?
I'll be waiting for you in the chat room! "
Big V users, according to remote standards, the minimum number of fans are more than 1 million!
Moreover, there are very few zombie fans in remote microblogs. Microblogs have been attacked several times, and there are many active users. It is even more difficult to become a big v.
Several big V users with numerous fans publicly announced that they gave up microblogging and wechat and chose to return to QQ. They even used the name of "chat room" in those years. For a time, it aroused countless people's memories!
Major portal websites, wantonly began to hype.
Far away big V users, chose to give up remote products, return to QQ, and is not a person, for Li Dong, now at the height of the sun, it is simply some incredible!
At the same time, the major PP groups also began to publicize the return plan of QQ old users.
Forum, portal network, are discussing, return to QQ.
Accompany for many years of little penguins, want them, need them, QQ needs their return, need their support, need them to accompany her through the most difficult time!
At the same time, the star with super high reputation began to publicize for Teng Xun platform!
Some successful people from all walks of life publicize QQ in the media and enterprises, and even force employees to unload PP and wechat.
Some veteran generals of Ma Huateng and Teng Xun appeared in the major media in person, and affectionately called out: "partners, come back!"
Old users according to the use of QQ years, Teng Xun gives a variety of welfare returns.
Even created a number of exclusive titles, dedicated to these old users.
Ma Huateng personally sent out an invitation letter to invite some old users to return to participate in Tengxun's anniversary celebration.
In terms of new users, including PP users, Teng Xun has not forgotten, and has also given a lot of welfare policies.
……
Teng Xun calls old users to return, name names and accept remote users to join Teng Xun!
For a moment, it's boiling!
And at this moment, the distance also made a counterattack.
At the same time, Teng Xun launched all kinds of publicity means online. Compared with Teng Xun, there are more platforms in the distance.
PP all value-added services, free three months!
Within three months, users can continue to renew their online time for free!
In addition, star resources are also used from afar.
A large number of star autographed photos and albums will be mailed to users for 30 consecutive days.
Even including the 7.18 charity dinner, distant and East Star jointly invited hundreds of famous stars at home and abroad to attend.
And far away, will select a batch of PP users, participate in the scene!
Nowadays, most of the people who use PC side social software are 15-35 years old.
These people, have not passed the age of star hunting.
Especially with the emergence of wechat mobile terminal IM software, PC positioning is actually more concentrated in the youth stage.
Nowadays, there are few teenagers who don't pursue the stars.
If you don't pursue the stars, the game still needs to be played. A large number of games and competitions have been launched from afar at the same time. Some users are invited to participate in the competition.
For those who enter the final, they will hold the top King competition all over the world, and Li Dong will personally come forward to give awards to some kings!And all kinds of prizes, all kinds of gifts, but also dazzling!
The winner of the final of 12 major events can travel around the world with Li Dong in his private plane!
And each king, the prize money is also as high as 10 million!
In addition to the king of the game, in other aspects, there will be some incentive schemes.
Users with the longest online time, users who invite the most new friends, and users who consume the most
All of these users are eligible to attend charity dinner and travel around the world by Li Dong's private jet.
Some users can even attend the private dinner organized by Li Dong.
Li Dong will invite some business giants, including himself, to give some answers and help to the users attending the meeting, including entrepreneurship.
……
In a word, Teng Xun plays emotional cards, and he is burning money in the distance!
Li Dong is bullying Teng Xun without money!
Yes, no money!
Although the market value of Internet enterprises is very high, in fact, Teng Xun's total revenue in 2008 was less than 7 billion yuan, which is the total revenue, not the total profit.
In terms of profit, Teng Xun's profit is not low, about 2 billion.
But since 2009, Teng Xun's early investment in distant shopping mall alone, used paipaipai net and 4 billion cash.
At present, it has paid 2 billion cash, and Teng Xun, as a listed company, has to distribute income to shareholders and shareholders.
Up to now, Teng Xun doesn't have so much money to burn.
Early development of micro chat, promotion of micro chat, including cooperation with e fund to implement virtual money fund, now calls for old users to return, a large number of stars cooperate with them, do not want money?
Several times down, Teng Xun has been empty.
At this time, Teng Xun is not the later generation of Teng Xun. The cash cow game industry, not to mention being robbed of a large number from afar, is not robbed. In 2009, Teng Xun's income will not be too much.
Compared with the distance, far away is serious, there is a cash dairy industry, distant retail!
Of course, there was no surplus food after the debt was paid off by the remote retail stores.
Even if there is, because of the shares of other partners in remote retail, Li Dong can not misappropriate funds to subsidize remote technology.
At present, there is still 2.5 billion cash in the remote holding area, and Teng Xun still has 2 billion cash in the account. Li Dong has been ready to burn money on it.
Compared with the rich, the two are not of the same rank.
Teng Xun will not be able to burn Li Dong for his annual revenue of 7 billion yuan and 100 billion yuan.
So the emotional card is their best means at present.
People are emotional, there are always some people, will be in the heart chicken soup, choose to return.
And again, people are real.
There will also be people who will choose to put themselves into the arms of distant places because of the high bonus, various high-quality parties, banquets and even the chance of Li Dong's favor.
There will be no shortage of such people!
……
All kinds of means have been used by both sides.
While netizens and the media were still waiting, Li Dong sent a message on his microblog: "brother Ma, it's time to pay back the 2 billion I owe you!"
Ma Huateng did not log in to the microblog, but chose Tencent Weibo, which has a small number of users. He also replied: "act according to the contract. In addition, I have the right to let you choose to buy back the shares of distant mall at any time. Teng Xun will not worry about money!"
Li Dong immediately replied in his microblog: "it seems that the only chip in your hand is the distant mall."
"Wait and see." Ma Huateng did not continue to fight with him, but wait and see, which can be regarded as a summary of the problem of funds.
And the distance did not miss the opportunity to attack Teng Xun's soft rib.
On the network, the news that Teng Xun's stock price fell sharply soon appeared!
In two days, Teng Xun's share price plummeted by 18%!
Some small and medium-sized investment institutions, and a large number of investors, chose to sell Teng Xun shares.
Some experts have also come forward to analyze, Teng Xun's situation is not as good as Ali.
Ali at least has other industries, but also can raise funds to choose privatization, shareholders can recover part of the capital.
Teng Xun, however, is already in the pocket at the moment.
Once the stock price falls below the bottom line, they don't even have the capital to privatize.
Teng Xun is listed at HK $3.7, and its share price has reached HK $82 two days ago. Once Teng Xun and Ali choose to privatize Teng Xun at the issue price, there will be countless shareholders going bankrupt and jumping!
Some experts even pointed out that Teng Xun Ma Huateng, over the past two years, sold a large number of Teng Xun stocks and chose to cash out!
At the moment, once Teng Xun goes bankrupt, only the majority of shareholders will go bankrupt, not a group of senior executives of Ma Huateng and Teng Xun.
The cash they have cashed out is enough for them to live a lifetime.
News out, Xiangjiang investors panic!With the news fermentation, Teng Xun's share price fell again!
……
Shenzhen market.
Conference room.
Ma Huateng's face was calm, while others were heavy and panicked.
In two days, Teng Xun's share price plummeted by 20%!
Teng Xun, which used to be HK $82 per share, now has a trend of falling below HK $60.
There is no limit on the rise and fall of Hong Kong stocks.
Unlike a shares, there is a limit on the rise and fall. No matter how it falls, there is also a upper and lower limit.
Teng Xun two days time, the decline reached 20%, the market value evaporated 4 billion US dollars, let alone go down, even now, there are a large number of people want to jump.
Before, because of the economic recovery, Teng Xun's market is good, some institutions gave a price of more than HK $100.
Many people because Teng Xun's share price is still rising fast this year, they are buying at the peak.
As a result, it has shrunk by 20% in a few days. How many people can sit still?
Not only ordinary shareholders can't sit still, some large institutions have also lowered the target price of Teng Xun. For example, Citigroup, which is well-known in the world, previously set a target price of HK $120 for Teng Xun.
However, with the launch of wechat, Citigroup has continuously lowered Teng Xun's target price.
On the 29th, the target price was even as low as HK $50, which directly plummeted.
On the afternoon of the 30th, Citigroup directly adjusted its rating from "buy" to "sell", which could be regarded as giving up Teng Xun.
According to the reasons given by some analysts of Citigroup, the key is that Teng Xun lost the mobile market!
On the 30th, China's 3G users officially broke through the 40 million mark!
Wechat accounts for 60% of the total population, reaching 24 million users in China!
Don't forget that not all of these people will use chat software. In fact, there are only wechat and wechat for the same product on the market.
There are 24 million wechat users and 3.5 million micro chat users.
According to the market share, wechat has a market share of over 87% in mobile IM software.
And the scale of this user group is still soaring.
Once 3G users exceed 100 million, the market share of wechat is still as high as 80%, which will be invincible in the mobile terminal.
Teng Xun, at the moment to force PC end, in the view of Citigroup analysts, nothing more than drinking poison to quench thirst, slowing down the time to be eliminated.
What they should do is actually continue to work on the mobile terminal.
Of course, Teng Xun has Teng Xun's consideration, and their opponent is Li Dong in the distance, which is understandable.
However, Teng Xun in the PC side of the force, is not optimistic about the outside world.
Playing emotional cards is only temporary.
People are realistic, no money to burn, sooner or later will consume Teng Xun's last bit of confidence.
When the feelings do not work, Teng Xun also take what to resist?
Enterprises and products are not really used for a long time, they can not be abandoned.
Once some giant enterprises, do not also because of this and that reason, disappeared in the rolling river.
Not only Citi analysts, but also some international investment banks have given similar analysis.
More than 80% of analysts previously gave a "buy" rating, and in recent days, most of them have been adjusted to a "sell" rating.
This also means that, in their view, Teng Xun shares have no holding value.
This kind of influence is terrible.
The ratings given by the analysts of these large-scale institutions are not obvious, but when it comes to the point of falling into the pit, it is definitely one of the fuse of the stock price crash!
At the beginning, google had a bidding problem at the 315 party, only some agencies gave a move to reduce the rating, so Baidu almost fell into a desperate situation.
Now, Teng Xun's side, most of the agencies have lowered their ratings, and the impact will exceed everyone's imagination.
Looking at the meeting room, people's faces were heavy. Ma Huateng said slowly, "what are you doing with this expression?
It is normal for capital institutions to adjust their ratings for their interests.
The stock price has little effect on us at this time.
As long as we have the good news to release, the stock price will still rise!
Today's old users return to the activity, the effect is good, so far, more than 2 million silent accounts have been re enabled.
It's not a day. It's great to have such a result.
There's no need to care about what the outside world thinks. We know our own success. "
After that, Ma Huateng said: "continue to increase publicity and hype, and call on users to return.
In addition, other plans have also begun to be implemented. The road has to be taken step by step. It is very difficult to defeat the distance in one day. I know this in my mind.
But you think, how much money can be burned in the distance?
They are now, I'm afraid, is also in the strong support, moreover, don't forget, far away, not only our family is the opponent!Tomorrow, May 1st, Wanjia online!
Yu'ebao online!
These two online, will give Li Dong a lot of strong opponents, and we are not so much pressure, we need to face only the distance.
Contact Sina, give a good publicity to the distance tomorrow!
I let him eat his own fruit and stare at yu'ebao. Once he really used the money, we stood still and started to attack the distance. The user chose T + 0 time to get his money back.
Perhaps, just this time, let the distance collapse!
Does he think I'm out of my depth?
We're suffering, isn't he?
I'm looking forward to it. He doesn't even want to get married in June, so I'm sorry for Mr. Shen. "
In the meeting room, many people suddenly burst into laughter, and their faces were relaxed.
These people, are Teng Xun's senior and legitimate, Ma Huateng is not afraid of their leak.
Now everyone is on a rope. If Teng Xun really wants to make a big loss in the distance, or even collapse, he will definitely put a super satellite out!
Not to mention the market value of 20 billion dollars, they really want to do, 50 billion dollars, 100 billion dollars market value, that is not a big deal!
Thinking of these, many people are not as heavy as before.
And Ma Huateng, looking at this scene, with a calm face, but the heart is still unable to calm down.
This is also the reason why he did not want to be hostile to Li Dong. Teng Xun's strength is still too weak now.
Li Dong didn't worry about burning money, but Teng Xun didn't have this capital.
In the end, even if Li Dong is dragged down, can Teng Xun really harvest the fruits of victory?
What's more, whether Li Dong can be dragged down or not, his mouth said that he was confident, but he was not sure at all.
www.novelhall.com , the fastest update of the webnovel!