v7 Chapter 44： Rogers' horrific value

Lord Snowhawk

Dragon Legend

Super soldier

, Cultivation of rain and clouds

Budo supreme

King Yongye

My neighbor is a banshee

Xianmu Legend

When Li Jie met Captain Rogers again, time had passed a week. In addition to Captain Rogers, this time came to Li Jie's office, Hawkeye and Colson.

Li Jie can only see from the appearance of Hawkeye that he is under tremendous pressure now. Hawkeye Button looks afraid that others will recognize him now, not only wearing a pullover when he goes out, but also wearing a cap.

When walking, keep your head down as low as possible so that no one can see his face. And all this must be blamed on the deadpool. This can be called the leader of the mercenary world, he has published photos of the eagle eye on the Internet.

Everything from life photos to photos of agents ’uniforms is available. Under the undaunted publicity of the Deadpool, the name of Eagle Eye completely stinks the street.

He now needs makeup even for the task, for fear that anyone will recognize him. The voice of shouting and killing him online is indeed not small. This also gave him little room for bargaining about the price code offered by Li Jie.

One million bought out the image rights of Hawkeye agents for the next ten years, and all derivative products in the future will give Hawkeye any royalties. After considering for a week, Barton agreed to this condition.

So we had today's meeting. As for Colson, he came to help Hawkeye cover. Now the paparazzi are madly looking for Patton. Now they are eager to **** more inside information from SHIELD.

And Hill's side has made it clear that there is no extra funds to pay a million dollars to the deadpool. Because she still has more troubles to solve.

It took her less than ten days to implement the new savings policy, and she already suffered a strong backlash from SHIELD.

"Our work requires free coffee! We also need free donuts!" Such slogans were posted by agents in the hallway of the headquarters building. And so far it has not caught who posted it.

There are similar. "The air conditioner in the totally enclosed laboratory is just like not working. The high temperature of 35 degrees can't work at ease."

"The staff cafeteria cancelled the buffet, and those who cooked the food never filled my dishes, and I have not eaten enough for three meals!"

Hill has a very, very headache. The funds for the normal work of SHIELD cannot be reduced, and the subsidies for disabled retired agents cannot be reduced. But there was no more money in her pocket.

The Security Council repeatedly rejected her proposal to raise the budget. She is now wrestling with the Security Council in Washington.

Leaving aside the troubles of the temporary acting director of SHIELD, Hawkeye now just wants to get the money soon to get the deadpool. He has proposed to Captain Rogers more than once that he simply gathered the Avengers and took the Deadpool into the jail for a hundred.

But Captain Rogers obviously would not agree with this approach. This is obviously too illegal.

The authorization contract with Hawkeye was prepared by Matt's firm. This night is Daredevil, a man who is a lawyer during the day, and has also been Marvel ’s legal counsel.

"This is a cash check of one million dollars. Please collect Agent Barton." After Barton signed the contract, Li Jie gave him the envelope that was already in the check.

"Huh ~" Hawkeye felt a sense of relief when he took the envelope. So the problem of deadpool is solved. Ok? Maybe.

"Right, Captain. Do you remember what I told you last time." Li Jie turned his check to Rogers after handing the check to Barton.

"Are you saying that Coca-Cola's image endorsement fee? I actually didn't quite understand it." Rogers shrugged.

Hawkeye and Colson turned their eyes to Rogers. They were a little curious. What Li Jie talked to Rogers last time.

Only since chatting with Rogers last time, Li Jie actually did some homework this week. And a few days before Matt came today, he discussed a more important issue with him.

How to get the copyright of Steve Rogers!

Undoubtedly, if Marvel can sign the copyright of Captain Rogers, it will have a decisive role in the development of the entire company.

Because only in this world can you really feel the terrifying appeal of Steve Rogers, who is the world's first superhero, and has brought the world back from the edge of destruction.

Li Jie cleared his throat and looked at the three S.H.I.E.L.D. Agents in front of him, and Matt, who had just explained the legal provisions.

"This is copyright law and portrait rights, Captain Rogers. At the legal level, we can ask Matt attorney to give you a detailed elaboration later. I will just briefly say something about you."

Li Jie opened the documents that he had already prepared. This was some preparation he had made in recent days.

"Coca-Cola spent 30 million US dollars to use your image as an endorsement. We talked about it last time. I want to talk about how detailed your image copyright is divided."

"In the modern beverage market, the copyright of Captain Rogers is roughly divided into three pieces. One piece is carbonated soft drinks, juice drinks, and dairy products. Because sports drinks partially overlap with carbonated drinks, the copyright of sports drinks is merged with carbonated drinks. of."

"In the carbonated beverage market, Coca-Cola spent 30 million dollars to buy the captain's endorsement fee for one year. For juice, Lange spent about 7 million dollars to buy the captain's print media to promote copyright."

"Dairy products were bought by China's Mengniu, and the cost can be found to be 11 million US dollars a year. They seemed to open the market in the Americas and Europe, so they chose the captain to speak for them." Li Jay said it felt weird here.

Barton and Colson sighed and glanced at the captain. Unexpectedly, Rogers' advertising costs were so high, I thought of it here. Hawkeye suddenly felt that the one-million-dollar cheque he held was small.

"Then the sports brand, Puma, in order to contend with Adidas and Nike, also smashed a lot of money and bought Captain Rogers' sports clothing endorsement copyright."

"There is also about the car ..., this is about the clock ..." Li Jie said in total about ten minutes.

Only what he can find, just this year, there are no less than fifty endorsements in the image of Captain Rogers. And most of them are big brands.

The branches are located in various regions of the world, and it can be said that every continent has Rogers advertisements.

"And just this year, Captain Rogers' advertising endorsement cost has already broken through the sky to reach nearly 700 million US dollars. Wow ~ Captain Rogers, any Hollywood superstar must be willing to give up in front of you." Li Jie finally calculated the statistics Data, there is still a feeling of shock.

And Rogers was a little bit confused. He was a bit confused about the situation. "Wait a minute, wait a minute. I've never made an advertisement, and the money you said, such huge amounts of money have nothing to do with me."

Li Jie spread his hand. "Indeed, Captain Rogers. You did not make an advertisement. The money has nothing to do with you. But you probably don't understand your influence in this world."

"In 2015, the 70th anniversary of the victory of the Anti-Fascist War. The theme film" Heroes Past ", created by Paramount and Walt Disney and directed by Steve Spielberg, swept the box office worldwide."

"In the twelve weeks of the world's release, it has won an extremely high box office of $ 2.67 billion. It has become the second highest box office movie in the world's film history, second only to Avatar's $ 2.7 billion."

"However, the sales volume of" Heroes of the Past "DVD is three times that of" Avatar ". The number of downloads on the Internet also exceeds that of Avatar. Therefore, the actual amount of money earned is more than that of" Avatar. " , And this very high artistic quality. That year swept the world's major film awards. Guess whose story this film tells? "

Li Jie looked at Rogers' eyes, with a slight smile on his face.

"Captain America, Steve Rogers. I watched this movie five times in the cinema and it was great. It felt like I was participating in those thrilling battles with Captain!" As the top fan of Rogers, Colson replaced Rogers replied.

Captain Rogers glanced sideways at Colson with an unbelievable look in his eyes.

"Children's company began to obtain authorization in 1965, they began to make toys and animations for Captain Rogers. Lego bricks obtained the production license for building blocks."

Li Jie continued to explain to Rogers. "By 1980, Toyo Bandai Co., Ltd. obtained the cooperation and divided the copyright. The animation production of Captain America Rogers began to have a difference between the US version and the Japanese version."

"A large number of toys and animations about you are almost filled with the childhood of children born from 1960 to 2000." Li Jie described the facts of this world.

"Various peripheral and derivative products, the name Steve Rogers has created endless profits."

"The era after World War II is not peaceful, captain. Forty years of Cold War confrontation. The confrontation between the two armed groups of the United States and the Soviet Union has kept the people alive in fear."

"In those terrible times, people are more eager for heroes. So your image is constantly mentioned even after the end of World War II. Especially in the years when you left, Captain America became a symbol."

This paragraph about Li Jie ~ www.novelhall.com ~ Colson and Hawkeye nodded in agreement. Both of them grew up watching American team cartoons.

"And from the time when the evidence can be found in 1960, it has been more than fifty years. Your image has created nearly tens of billions of dollars in value. It is far more than any known star in human history. But the money didn't fit into your pocket. "

Rogers just wanted to say that his desire for money was not very strong, but Li Jie was interrupted before speaking.

"Maybe you don't care about Captain Money, but haven't you thought that your copyright is used by others in this way, and it is an illegal act without your permission. Don't you want to take back your copyright of your portrait?"

"No matter whether you use it for profit in the future, at least your rights should belong to your own decision rather than being handed over to others. Are you right, captain."

Li Jie's words actually said Rogers's heart.

"But when it comes to this, it seems that you haven't told me yet. Who is in the hands of my copyright?" Rogers said after thinking for a while.

"Uh ~ your old friend, you have been a mascot during World War II, not the department you worked in when you entered the battlefield during World War II. The US Military Political Propaganda Department."

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