Chapter 162： Two unexpected ads

Chapter 162 Two Unexpected Advertisements

Staff panicked by two advertisements.

These two commercials were just broadcast on TV TOKYO this morning.

The two advertisements are about GB game console and SFC respectively.

In the advertisement, a child excitedly took out a small box about the size of a matchbox, and inserted it into a data interface at the rear of the SFC.

Before, this data interface Suri Electronics also noticed.

But that interface is more like a general-purpose extra interface. At that time, Hayakawa Ueto and others thought that it should be connected to an additional controller peripheral, but they didn't take it too seriously.

Their family also produces handle peripherals, and there are a wide variety of them, so they are expected to prepare for this aspect.

only

The matchbox-sized box is clearly not a handle.

Because the child was standing at an angle that blocked the line of sight, this was obviously intentional, making it difficult to see what the box was doing at first.

After placing the box at the end of the SFC, the child happily turned on the SFC machine, and with a familiar sound of turning on the machine, the child sat in front of the TV seriously.

Then, a prompt screen appears.

‘It is detected that the machine is connected to the Internet, please ask whether to connect to the network service. ’

The child chose the option of 'Yes' without hesitation, and then entered the main interface of the game selection.

In the upper right corner of the main interface, a mark like a network connection has appeared.

‘Let your entertainment computer have the function of networking, networking allows you to update your ranking data at any time, and share the various records and achievements of the game with people all over the world. ’

‘SFC network module is now on sale, only 100 yen, players are welcome to buy. ’

Hayakawa Zhiren suddenly had a bad feeling.

Can SFC be connected to the Internet?

How come you never know this?

He immediately looked at the engineering development staff: "Didn't you dismantle SFC's game console? Have you discovered this networked module before?"

"This...this is something we didn't expect at all, because this is also an external peripheral device."

Hayakawa Ueto said: "However, this also requires a related network module in the game console, right? Just an external network socket is definitely not enough, and the system also needs to prepare network-related programs. "

Being in Surui Electronics, the world's top electronics company, of course he also understands some basic electronic product manufacturing structures.

If a device wants to add an Internet port, at least some reserved capacitors for network services or a separate network module should be prepared in the motherboard in advance.

The motherboard of a desktop computer is sometimes built with it, and sometimes it is implemented through a separate network card. This is what happened in early computers. In later generations, the network module has been fully integrated and rarely separated.

The engineers were a little ashamed.

They were really negligent at the beginning and did not find any network plug-ins reserved in SFC.

Hayakawa Ukito also understood what was going on, but instead of scolding the employees for their incompetence, he just asked, "Can our game consoles do it now?"

The    engineer immediately replied: "Yes, but we have not made reservations in software and hardware in advance, so the cost of our network module production may be higher."

"How tall is it?"

"More than two hundred yen."

Hayakawa Zhiren was speechless for a while.

The cost of your own network module is twice as high as the retail price of others. How can this be done?

However, Hayakawa Zhiren felt that the network module of Youxing Electronic Entertainment should be sold at a loss. One hundred yen, which is the price of a bottle of cheap drinks in Japan, or the money of cheap rice balls. If you want to buy an electronic product, that is Really losing money.

The production cost alone costs 200 yen. If you include transportation and other packaging costs, all of them will cost more than 300 yen, so if you want to make a profit, you have to exceed 300 yen.

This is a bit of a headache.

At present, their PN game consoles have sold 700,000 units. If they are also sold at a loss of 100 yen, all 700,000 units are equipped with network modules, and they will directly lose 140 million yen.

Now the company is dissatisfied with the frequent loss-making propaganda of the game division, and the follow-up profit has just filled up the previous marketing costs.

But now there is no choice, they have to follow up.

At present, their game consoles are no longer as good as SFC. If they can't even match the service, then their players will probably abandon them quickly.

As Hayakawa Ukito was thinking about it, the employee who reported earlier said cautiously, "That... Minister, we still have a second advertisement that we haven't seen yet."

Hayakawa Shito reacted and said: "Then what are you waiting for, the second advertisement will also be released."

The employee immediately operated the computer and released the second recorded advertisement.

This advertisement is an advertisement for the GB game console that was just released not long ago.

started out as a scene of a group of kids getting together to play GB.

However, this is nothing special, it looks like a very ordinary advertisement.

But at this moment, a child was quite bored and said: "Oh, it's really boring to play like this, each of us can only play with our own, how good it would be if we could play together?"

Hayakawa Ueto saw this, he felt as if he had expected something, and his eyes slowly widened.

And then, a child smiled slightly and took out a data cable from his pocket.

"Come on, we can be online now, just connect this line, and we can immediately communicate with us. We can play Tetris and Super Mario together!"

After finishing speaking, the kid took the data cable and plugged one end into a port on the side of his GB handheld.

That interface should be a charging interface according to reason. At that time, the engineers of Suri Electronics also thought so.

They were a little unbelievable until now.

This interface is not used for charging, but for data transmission?

Earlier, when GB was released, it also launched its own dedicated rechargeable battery. This rechargeable battery will have a longer battery life. At the same time, there is no need to buy extra batteries. It seems quite cost-effective, and the interface seemed to be only Just for charging.

But now, they suddenly realized that this thing has other functions besides charging, and this function is obviously more important.

At this time, Hayakawa Shito couldn't bear it anymore.

"Didn't your engineering team even find this?"

The head of the engineering team is now in a cold sweat.

Where did he find this kind of thing? No one has ever made a handheld computer in the past, let alone that this charging port can also be used to transfer data.

It turns out that when this thing is plugged in and connected to other handhelds, it can still play online?

This is really insightful, I never thought about it before.

(end of this chapter)