Chapter 329: Am I a younger brother?

Chapter 329: Am I a younger brother?

Chapter 329 Am I a younger brother?

On the evening of Sunday, Jiang Qin plans to have a dinner with the cooperative companies participating in the first-stop marketing, and talk about the subsequent marketing arrangements.

He had been to Longkai Hotel so many times that he was tired of the food. In addition, he had not been to Juxian Tower for a long time, so he specially chose the place for the dinner here. After all, not many people came this time, so It is enough for a few business owners at the first stop to open a large box.

However, as soon as he arrived at the Juxian Tower, before Jiang Qin had time to look at the box number, he heard a call.

Junior.

Following the sound, Jiang Qin turned around and saw Ye Ziqing walking to the box next door. She was accompanied by a woman and two men of similar age. They should be having a dinner with friends: "Senior Ye, are you here?"

Ye Ziqing smiled faintly: "Yes, I will get together with friends on the weekend."

I think we met here last time, what a coincidence.

"Yes, last time I came to socialize, I was a little drunk and some of the things I said were inappropriate. Don't take it to heart."

When they first met at Juxian Tower, Jiang Qin had not yet developed group games. Ye Ziqing taught Jiang Qin in a senior tone not to limit his sights to Linchuan. When Jiang Qin rejected him, he couldn't help but give Short-sighted assessment.

But after just three months of not seeing each other, the other party single-handedly contributed to the establishment of the Linchuan Business Gang, became the leader of Linchuan, and gradually promoted Zhihu across the country. Ye Ziqing was convinced by his methods and abilities. .

For her family's business, she kept drinking and socializing, and she met many young talents over the years.

But even those who come from a good background, have a very high degree of education, or even have many connections in their family, cannot do what Jiang Qin has done now.

Ye Ziqing is not a superstitious person about talent. She has always felt that there might be an expert behind Jiang Qin to give guidance, but Professor Yan told her that Jiang Qin was just a child from a dual-income family and had no contact with many business people.

From that day on, Ye Ziqing began to believe that talent beats people.

But ability belongs to ability, and vision belongs to vision. Regarding the matter of joining the group and stopping in Linchuan, Ye Ziqing's evaluation of Jiang Qin still did not have enough vision.

Perhaps this is the disadvantage of being born in an ordinary family. A person's ability can be brought with his talent, but the circle and people he comes into contact with are too low-end, and he will not be able to have a broad vision and keen insight.

"Are you here alone? Let's have some food together." Ye Ziqing suddenly invited him.

Jiang Qin looked at the time and found that there was still half an hour before the scheduled time, so he nodded: "Okay, I just wanted to chat with Senior Sister Ye."

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"Thanks."

Seeing Jiang Qin walk into the box, the other two men and one woman who were already seated couldn't help but be a little surprised, but they didn't say anything, they just chatted about their own things.

Jiang Qin and Ye Ziqing didn't talk about any business matters. The main topic of the conversation was about the university, such as which building was demolished, which building was built, what changes were made, which professor of the School of Finance retired, etc. .

Why not talk about business?

For Jiang Qin, he doesn't need Ye Ziqing at this stage, so it's not necessary.

For Ye Ziqing, she has determined that Jiang Qin will not promote group buying, and she has no interest in Zhihu at all.

Ziqing, do you like people of this age?

At this moment, the girl next to Ye Ziqing suddenly spoke. She had flaxen wavy hair and a Herms handbag next to her. She looked like she was from a wealthy family.

Ye Ziqing coughed: "Don't talk nonsense."

No, Ive never seen you take the initiative to strike up a conversation with a boy before.

Jiang Qin is a junior in the same school as me. He is a sophomore this year and is also starting a business.

After Ye Ziqing finished speaking, he looked at Jiang Qin: "Junior, this is my best friend Liu Yin. She is a bit private, so don't mind."

Jiang Qin gave a very polite smile: "It doesn't matter. Senior Ye is so beautiful. If I can be mistaken for a lover, it means I am handsome enough. I feel quite honored."

Boss Jiangs focus is on the second half of the sentence, I am handsome enough! I, Yanzu!

"Let me do it."

Liu Jiaming was the first to speak: "Our supply channels have been opened in Beijing, Shanghai, Wuhan, Nanjing, Shenzhen, and Guangdong. Now the distribution of goods has been completed. People from the marketing department are communicating with Director Wei. The advertising was completed yesterday. Hit it out."

Mr. Jiang, our store and that of Lao Yu and Lao Zhao are also being renovated and will be open for business at the end of October. Liu Xiliang said immediately.

After listening to what they said, Mr. Kang from Kang Mailang also began to speak: "Mr. Jiang, we have invested in a batch of new production lines and product packaging has been designed."

Its very good. It seems that everyone takes this matter very seriously and the progress has been kept up. Its very good.

Jiang Qin nodded, roughly understanding everyone's progress.

The advertisement for the red can of herbal tea began to be officially launched on the Zhihu forum, which was regarded as the first shot of Zhihufirst-site marketing.

Afraid of getting angry when eating hot pot? Drink Jiaduoji!

The red background color of the poster combined with the hot hot pot is very eye-catching and direct. It instantly established Jiaduoji's positioning in the market. The traditional Chinese herbal tea that never opened the market has become today's hot pot companion. .

From a very young age, my mother would say, dont drink drinks. Drinks are the most harmful to people. They cause rotten teeth and rotten the stomach. Who would have thought that a bottle of sweet water can clear away heat and relieve internal heat?

As long as we can find this positioning accurately and differentiate it from other sweet waters on the market, and at the same time cooperate with the marketing ideas provided by Jiang Qin and combine popular food, opening the market really shouldnt be too simple.

So its just a matter of time before this brand goes out of the circle, and it wont be too long.

In addition, Kang Mailang was not idle during this period.

Following Jiang Qins suggestion, they invested in a new ice black tea packaging production line and added 1L packaging specifications to the original 500ml.

China's beverage market was opened up by Coca-Cola. Especially at the beginning of the founding of the People's Republic of China, "foreign beverages" have been monopolizing this field. Although subsequent domestic beverage brands have developed a richer variety, they are still imitating Coca-Cola to a certain extent. Specification.

Why does 500ml become a fixed packaging?

Because this size is not heavy, it is easy to carry around, and the average liquid intake per person is about 500ml, so this size is both convenient to carry and can meet your needs.

But iced black tea is not a carbonated drink, and you wont be full of gas in your stomach after drinking it, so Commerang can put some thought into the specifications.

What is the most important thing? Jiang Qin is in charge of the college student market. He wants to bring these brands out of Linchuan. The first stop is to let college students become familiar with the brand first.

For college students, this 500ml drink is really not enough. After buying a bottle and taking it back to the dormitory, I wish I had finished the game before finishing the game.

Especially for severe Internet addicts who are good at staying up all night, drinking two or three bottles a day is really not a problem.

How to let college students remember Kang Mailang first among many beverage brands? So according to the needs of diaosi college students, increasing capacity is the most effective way.

Upgrade the product to get a larger quantity and save money.

After the supply channels are opened, discounts and promotions will be carried out in the first half of the year. When the price fluctuation is not large, the chance of Kang Mailang being selected will be greatly increased.

Coupled with Zhihus marketing, it is not difficult to establish the brand image in the university town.

College students will eventually graduate, and after graduation they will become white-collar workers in various industries. It is really important for fast-moving consumer goods to occupy the market first among this group.

After Helilao is renovated, it can be bundled with Jiaduoji for marketing, and deepen the positioning of Jiaduoji as a must-drink when eating hot pot in front of college students.

Kang Mailang can also be added as a permanent drink for Heli Lao, Burger King and Green Pepper Grilled Fish.

In addition, My Family Xitian will also launch a lemonade suitable for meals at the right time to enrich the choices of dining customers.

In the later stage, when our hotel brands, convenience store brands, and more catering brands go global, we will conduct a large-scale joint marketing and strive to create a closed loop in terms of basic necessities, food, housing, and transportation.

I have been saying that we should stick together, cooperate, support and help each other, and rush out of Linchuan together. Many people dont believe me, but today, I believe everyone has seen it.

To be honest, I really envy you for having such a good vision.

Jiang Qin picked up the wine glass, and it was full of flavor as soon as he opened his mouth. The other bosses also deeply agreed, and immediately stood up and raised their glasses, one by one with Jiang Qin.

Seeing this scene, Liu Yin, who was sitting in the back, couldn't help holding her breath, her mouth and legs couldn't close properly.

The idea is not very clear. I struggled to write it today. Its a little late. Ill post it first. I have to revise it.