Chapter 1307

"Feng Yu, do you know the Bush company? It is said that it has the largest beer company in the world."

After receiving Zhang Ruiqiang's call, Feng Yu was going to bed. He looked at the table below. It's almost 12 o'clock. Lao Zhang is too energetic.

"Bush? The one that makes Budweiser, right? " Feng Yu thought and asked. At this time, Budweiser is the largest in the world.

"Yes, that's the company."

"I heard. What's the matter? Aren't they the foreign brewers on this show? " Feng Yu is a little confused. Lao Zhang asks why?

"The representative of their company just found the chairman of our Bingcheng beer and said he wanted to take a stake in Bingcheng beer."

What, Budweiser is going to buy ice city beer?

Feng Yu suddenly remembered that in the past life, Bingcheng beer was finally acquired by Budweiser. In addition to the original leader of Bingcheng beer who was rewarded with 0.0% of management shares, Budweiser held more than 99% of the shares, turning an old state-owned enterprise into a private enterprise.

"What did they say? How much are you going to invest in the stock? "

"Why, do you think you can agree to the other party's share?" Zhang Ruiqiang is in a hurry.

The chairman of Bingcheng beer thinks it's commercially feasible and the city also thinks it can be agreed. Anyway, it's only for the other party to participate in the shares. The controlling party is beidachang and Bingcheng state-owned assets.

At present, Bingcheng beer is controlled by beidachang, with the state-owned capital of Bingcheng participating in the shares. If the state-owned capital of Bingcheng insists on selling the shares to Budweiser, the province and beidachang can't stop it. Bingcheng can't listen to the province, because it's a planned city.

"I'm just asking how much money the other party is paying. I don't know exactly. What's the time? What can't I say tomorrow? " Feng Yu yawned.

Zhang Ruiqiang found out that it was too late. Just now he got the report from Mr. Beidacang. After thinking for a long time, he didn't know whether it was good or bad, so he called Feng Yu in a hurry.

The next day, after having breakfast, Feng Yu came to Zhang Ruiqiang's office, saying that the old Zhang's new office was his first.

"Ah, have you changed your secretary?" It's not Xiao Liu who makes tea. I don't know Feng Yu's taste. Why there are so few tea leaves!

"No, Xiao Liu went to investigate on behalf of me."

Feng Yu shook his head and uttered a tut voice: "it's better for you. This secretary is a class."

Zhang Ruiqiang has a black line: "you still take so many bodyguards when you go out! And who says I'm the Secretary of a class? This is the Secretary of the Secretariat! "

"Secretariat, I see. What are you doing so loudly?" Feng Yu rolled his eyes, cocked up his legs, and leaned on the sofa

Zhang Ruiqiang narrated the matter once, and then Baba looked at Feng Yu, hoping that Feng Yu would give a good suggestion.

"It's normal that there is such an idea in the city. Besides, the conditions given by Budweiser are really very good. And Budweiser is the world's largest brewer and marketer, their technology is very good. Of course, the pure students we have developed are also excellent and highly praised. However, everyone's taste is different. If we can add some flavors of beer, it will be good for Bingcheng beer. "

"You mean, can you agree? Do you agree to sell the shares of Bingcheng state-owned assets, or do you agree to invest and participate in the shares of Budweiser? " Zhang Ruiqiang frowns. Does Feng Yu agree? So is it commercially viable? But how to operate?

"Of course, it's not good to sell shares. It's a loss. Bingcheng beer's profitability is not bad, and it will get better and better in the future. How can we sell the shares? As for Budweiser's equity participation, it's negotiable, but at the same time, Bingcheng beer must participate in Budweiser, that is to say, we need to exchange shares. "

"Exchange of shares? This Can Budweiser agree? "

"You see, you don't have the right mindset. Now they are in a hurry to invest in our ice city beer, rather than we need to invest very much. He is the first in the world. How about his share in China, or behind ice city beer? At least three northeast provinces, are we the eldest? And the beer sales in the three northeastern provinces are better than those in the coastal areas. "

"Another point is that if Budweiser wants to attack the Chinese market, they need an old brand beer company as the partner. Our Bingcheng beer is the oldest brewery in China, the first beer brand in China. In terms of qualification, Qingdao beer and Beijing beer are all junior

"But Budweiser is in China. There is only one factory in Jiangcheng, right? Budweiser is not the best beer brand in China. Heineken and Carlsberg are much more popular in bars, clubs and other markets than Budweiser, and there are many foreign breweries in China, such as golden lion in Malaysia, which holds and shares more than a dozen breweries. Budweiser is not much in China at this time. "

Feng Yu shakes his head, how can he hear that people are the first in the world and feel unattainable? The world's first market is also sub market, in China, Budweiser can not rank at this time!

These data were collected by Feng Yu last night. After checking the email in the morning, Feng Yu will know about the market situation."But Budweiser's strength is much stronger than ours. If we change shares, we will not suffer a lot?" Zhang Ruiqiang finally asked for the idea.

"Yes, their brand value alone is higher than our ice city beer's assets, and our brand value has not been fully demonstrated. But we can show the gold. Each side will take 10% of the shares, and then we can make up the cash here. Isn't that ok? "

"Where do we have so many Wait, you want to get in there? " Zhang Ruiqiang has come back. No wonder Feng Yu came so early. That's what he meant.

"No way? Of course, if the province or the city continues to invest money, I can also not interfere. "

Feng Yu just let people know about the beer market. As a result, he thought that Feng Yu was going to invest in Budweiser. Later, he gave some investment suggestions. At this time, eight companies are the best in North America and worth investing.

Feng Yu thought about it, so did investment. He remembers that in his previous life, Budweiser and InBev merged and became a giant beer and beverage enterprise. It would be a good business to continue to hold shares or sell them.

"Let me help you in this negotiation. I think if I come out, the other side will give up the unrealistic idea of buying ice city beer. And it's good for Budweiser to have my investment. They are more likely to agree. You are welcome to say that my name is a gold signboard. If I invest in Budweiser, the stock price of Budweiser will inevitably rise, which is profitable for all shareholders of Budweiser! "

……

Book friends group, 520, 98, 468, welcome to the group (to be continued). )