Chapter 1308

Schneip, the president of Budweiser company in Asia, is personally responsible for the negotiation with Bingcheng beer. They have carefully inspected that Bingcheng beer is the king of Northeast China, and its brand history is the oldest in China. If it is developed in depth, it will surely sell well in China.

If we master the Chinese market, we will master most of the Southeast Asian market, which will help them to occupy the Asian market.

Their goal is to participate in the stock first, then nibble ice city beer step by step, and finally at least to control, or even wholly owned!

In terms of capital, they are very rich. It's OK to buy a beer company worth 340 million dollars.

Sitting in the reception room, Snape sips his coffee. The door of the reception room opens and several people come in. Why is there such a young person, is it a translator? Why is this translation ahead? It seems that the chairman of Bingcheng beer still looks respectfully at this translation? Is this young man not a translator?

After Feng Yu sat down, he looked at schneip, a white old man about 50 years old, who was a little overweight and looked very kind, but his eyes showed shrewdness.

"Are you Snape? The head of Budweiser's negotiations? "

Schneip was a little upset. He was too arrogant. He didn't say my name directly, and his tone was very strong.

"Zheng, who is this? What does he do?" Schneip looks at Zheng Jiawei, chairman of Bingcheng beer.

"Let me introduce you to Feng Yu, who is also an investor who wants to take a stake in our ice city beer. Hearing his name, I don't think I need to introduce him any more, do I? "

Feng Yu? Who? When schneip was about to question, his face suddenly changed. Feng Yu? Is it not the richest man in the world?

It's said that the richest man in the world is about 30 years old. He is from China ice city. It must be him. No wonder he is so proud.

As the richest man in the world, it's still so young to become the richest man in the world. It's normal to be arrogant. If you still look modest, it's weird.

Schneip quickly stood up and held out his hands to Feng Yu: "I didn't expect that it was Mr. Feng. I didn't recognize it just now. Please forgive me."

Feng Yu gave a simple hand to schneip: "greetings are not necessary. You think Budweiser and Bingcheng beer cooperate. I'll tell you my conditions first, and see if you can agree. First of all, the cooperation between Bingcheng beer and Budweiser beer is a kind of strategic alliance cooperation. The two sides exchange shares and exchange 10%, and then conduct in-depth cooperation in sales channels, production technology, enterprise management, brand publicity, production plants and other aspects, let's move forward together. "

Schneip was confused: "Mr. Feng, I respect you, but is this exchange of shares something wrong? At this time, Budweiser's market value is close to $12 billion, while your Ice City Beer's market value is less than $400 million. Even if you have done well in the stock market in the past two years, I'll give you four billion dollars. Our market value is almost 30 times that of you. How to exchange? "

"It's very simple. Cash will cover the difference. Taihua holding group will make up for the difference. According to the market value, it's a billion dollars. " Feng Yu's tone was very relaxed. The ten billion dollars seemed to be ten yuan in his mouth.

For the richest man in the world, a billion dollars is nothing. It is said that Feng Yu's wind and rain consulting company in Xiangjiang has tens of billions of dollars of futures contracts and stocks, and even billions of dollars of risk reserves.

"Mr. Feng, we are here to talk about Budweiser's stake in icetown beer, but we are not going to let Budweiser be invested by others. Budweiser is the world's largest brewer, we have the world's top Budweiser brand, our profitability... "

"Last year your stock fell by 22%, the year before last your stock also fell by 19%, last year Bingcheng beer stock rose by 31%, the year before last the stock rose by 17.6%. What does this mean? It means that investors don't trust you Budweiser. When there is an economic crisis, they will choose to sell your Budweiser shares, while our Bingcheng beer doesn't hurt. At that time, everyone will choose to increase their holdings. " Feng Yu interrupts Snape's boasting.

What's the profitability? Budweiser's sales growth in North America has declined seriously in the past two years. This is why Budweiser is eager to open up the Asian market and find a new profit growth point for the company.

Schneip was a little embarrassed. He didn't expect Feng Yu to be so prepared to investigate all the data. But it's no surprise to think that Feng Yu is the other side. Besides, these are no secrets.

"Mr. Feng, although our company's share price is down, its profits and sales are still growing, so we really don't mean to sell shares."

"It's true that profits and sales are growing, but the growth rate has slowed down, and the profit margin is falling. These are indisputable facts. And how good is your company's share price to your company after I'm a shareholder? Can you see? There are reasons for Buffett to buy stocks of any company and to rise stocks of any company. But there are also reasons for investors to trust him. Do you think investors believe more in Buffett or me? In the past two years, most of the rich people on the Forbes list are shrinking, even seriously, while my wealth is growing. "Schneip thought carefully, if Feng Yu shares in Budweiser, it really has great benefits for Budweiser. This benefit can benefit all shareholders and investors.

"What's more, I have the best beverage sales channel in China, or even the best in Asia. The sales volume of Coca Cola, Baishi and other companies in China together can't match that of one of my companies. If I succeed in this share exchange, then I can let Budweiser and Bingcheng beer quickly spread their products to all provinces in China. You have to do this for at least three years and have a lot of investment. "

"Is Mr. Feng a shareholder of Bingcheng beer? How can I hear that the shareholders of Bingcheng beer are only beidachang group and Bingcheng political axe? "

"I'm a shareholder of beidachang. Do you understand that? In addition, Bingcheng beer is preparing to issue additional shares and merge some other beer companies in China. I am also the first choice for targeted issuance. "

Schneip understood that Feng Yu had a lot to do with icetown beer. But he dare not decide such a big matter. It must be reported to the board of directors or even the shareholders' meeting!

"Mr. Feng, how about the suspension of our negotiation today? I will report this news to the headquarters of the company first, and then make a decision after they have discussed it. "

"Then you should hurry up. The foreign beer enterprises that want to cooperate with our ice city beer are not only your Budweiser, but Heineken also want to cooperate with us." Feng Yu hinted.

"Sure, sure." Schneip understands that once Heineken and icetown have cooperated, and Feng Yu is the big God of wealth, Budweiser's business in China will not be able to start at all.

……

Book friends group, 520, 98, 468, welcome to the group (to be continued). )