"Lao Yang, how are things?" In the afternoon, when Lei Dajun came to work, he caught Yang Yuanqing and asked.
"On the first day of sales, what can you see? However, sales in North America have begun. Microsoft's sales there are good. "
The biggest sales volume of this system is the pre installation of the manufacturer, and then the sales of the system CD. And the manufacturer's one-day sales have not yet been counted out. Besides, on the first day, it may not be able to see anything.
In fact, the sales volume of every major PC manufacturer in a day doesn't represent anything. It takes a cycle to determine who is more dominant.
Just like two new films are released at the same time, if the box office is high on the first day, it may not be high in the end, but also depends on the following word-of-mouth.
On the first day, most of them are affected by publicity. Basically, whoever makes better publicity and better channels will win on the first day.
A week later, it will return to plain. At that time, it will rely on word-of-mouth to speak, and it will really be able to distinguish the winner and the loser.
Many of them started with a strong momentum and broke a series of records, but in the end, they were flat and even disappointing. Many of them were not angry at the beginning, but rose against the trend and finally performed better.
However, although the truth is this, as a party, not many people can be so calm.
In fact, those manufacturers are very worried, because the system has been updated, so their PC prices have also been adjusted. Basically, the computers are pre installed in the home version, the price is not high.
The prices in China are the same, 399 yuan RMB, 59 dollars in North America, 59 euros in Europe, and similar in other major markets.
Last generation operating system, Microsoft's price is several times that of Yinshan. This time, I don't even want to play the price war in Yinshan, because the brand, technology, etc. are not inferior to Microsoft, and will not reduce their profits.
Due to the introduction of a new generation of operating system, the computers of the old system are in the process of clearing, especially the XP system, there is no pre installed machine. As for Vista and XOS generation systems, the price has been reduced, and they have not completely withdrawn from the market.
This time, the price of products with the same configuration has increased. Those manufacturers are also worried about whether the products will be unsalable? What if consumers want to buy cheaper ones?
The clearance of outdated system also makes them make some adjustments to the sales of products, such as taking advantage of the bad market and reducing the new product shipments.
At present, these major models are not upgraded in hardware, and it is not known whether consumers accept them.
The impact of the economic crisis in Europe and the United States is not over, and the market has not recovered. If a large number of goods are shipped at this time, what should we do in case of unsalable goods?
The gross profit of these PC manufacturers is less than 10%, or even less than 8%. Unsalable words, the occupation of funds will be very serious, they also have some concerns.
Now, because Microsoft has competitors and the economic situation is not good, their PC manufacturers have jointly talked with Microsoft, so that Microsoft finally agreed to reduce the price.
They hope that the market share gap between the two sides will not be too large, so as to check and balance each other, so that their PC manufacturers can take more initiative.
It would be better if we didn't even think about the group coming out to stir up the situation. Unfortunately, there is no if.
Major PC manufacturers also pay special attention to the sales of the same products of different systems. They even secretly unite to make some balance.
But there are still some problems with this balance. If they achieve this balance, some manufacturers only do Microsoft's system, for example, Cheney, and some manufacturers only do the system of Lianxiang Yinshan, for example, Lianxiang. They want to balance, but the PC brand that only makes one system will break the balance.
Huaxia's brand, in addition to Lianxiang group, has also launched two types of system models. This made the beg army and Lei army very angry.
In their view, if they don't even want the group to give in, which brands can develop?
Now you are helping foreign enterprises to compete with us. Don't you think this is a betrayal?
In China, there are those imported brands selling PC with WIN7 system pre installed. Lianxiang group can completely suppress them with more powerful sales channels, more powerful cost advantages, more intensive targeted advertising, etc.
But if the domestic brands are suppressed by the same means, the domestic brands may be doomed. It is difficult for them to go abroad. As long as they rely on the Chinese market, which is doomed, the enterprise will be doomed.
It's not a good idea to bring down the brand of our country.
"Lao Yang, you should talk with China's manufacturers such as Shenzhou again. It's not good to go all the way." Lei Dajun thinks Yang Yuanqing is too kind. When necessary, he should be stronger.
If those domestic brands are not smart, let them experience the same treatment as foreign brands, let them know why they are the industry leaders!
"I know. I'll talk to them again. When you come, I'll go back there first. I'll see what the sales volume is like. "Lei Dajun sits down, opens the l-pad, logs in their office system immediately, and checks the real-time sales statistics.
The data of those manufacturers hasn't been fed back, but their CD-ROM sales in each store will be updated at any time, especially the paid download data of those websites. This statistics is the simplest.
Disc and other products may be returned, but this paid download is generally impossible to return. After you download it, you can see the activation code directly. How can you return it?
Lianxiang Yinshan official website has a good download volume, which has exceeded 50000.
Even think of the group's official website download volume is very good, also close to 50000.
There are also some PC manufacturers' download volume on behalf of others. None of them has exceeded 10000 yuan. Obviously, their propaganda is not enough.
However, Lei Dajun doesn't take those channels seriously. The most important channel is the software park.
Seeing the number of downloads in the software park, Lei Dajun rubbed his eyes, didn't he wake up and see the flowers?
One, two, three, six figures, more than 180000 downloads!
Lei Dajun quickly grabbed the phone: "how many windows 7 paid downloads are there now?"
We should also pay attention to the data of our peers. Don't think that some data can't be seen on the surface, even think that Yinshan is undercover at Microsoft.
"How much? Is it the sum? Well, before you leave work, you can count the data again and send it to my OQ. "
Hang up. Lei waves.
Leading, not a little bit, but a lot.
Microsoft's win7 download volume has been calculated, just over 100000, only one third of xos2.0!
The gap is so obvious. It can be seen that the publicity effect before is very good. Now wait to see what Microsoft has to do!
……