Since the "virus marketing" plan was formulated last year, Murphy has known that "dark city" still needs to create hot spots in personal publicity. Henry Carville / Margaret Robbie and James Franco are the absolute protagonists of the film, and they are also the most suitable objects for creating topics.

Henry Carvel's acting skills are average. Apart from Chris Dann, he has almost no other works. He is also introverted and lacks a topic. Margaret Robbie is not an American and has a relatively general influence in North America

So, the final goal is still on James Franco.

Of course, James Franco is Murphy's best friend. He won't go crazy to create dead people to publicize.

Although it is doomed that there will be no shock brought about by the death of Heath Ledger, James Franco has great potential to tap news.

Just in mid April, an article about James Franco on the Internet was forwarded everywhere, and it was reprinted by many paper media in a few days.

"Acting geek James Franco, Hollywood's versatile" he can be regarded as the embodiment of James Dean, the lover of serious political activist Mick, a strong climber and a pure man He's James Franco, a famous Hollywood star. But in addition to being an actor, he also has multiple identities and is a fantastic weirdo. "

"James Franco's talents make him the focus and put himself in the center of the storm, but he doesn't care:" if I can do many things at the same time and do them well, why do people question all this? " Murphy Stanton once said that a star is just his usual mask to face Hollywood's colorful world, and hidden under this mask is the heart of a young literary and artistic man who always pursues his hobby

This article is from CAA's public relations department and is written by several good publicists.

They listed James Franco's less well-known versatility.

"Actor James Franco!"

"James Franco is probably best known as an actor. From the legendary prince to the vagrant drug addict who escapes from his family; from the man who tries to escape his fate and struggles at the bottom of his life to the indomitable mountaineer He wanders between commercial blockbusters and independent art films, skillfully controlling the roles of various types and images. "

"His excellent performance in the documentary James Dean has won him a golden globe. At that time, many magazines called him "the contemporary James Dean", and even exaggerated that we finally knew where Dean's soul had gone, and he was attached to James Franco. "

"As a standard Methodist actor, James Franco is willing to experience life for the role. Even as a minor supporting actor, he takes it seriously and has been said to over train himself for the humble role. He once entered the strip dance gay bar for the role of "risking his life"; he went to the chaotic street where there are many tramps to experience life for the role of tramp, but he was ruthlessly expelled by real tramps Although some of them have become rotten films that he does not want to mention. "

"Even if this role is not really my hobby, since this is my job, I will do it well and make it worth it! This is the idea of James Franco. My good friend Seth Logan once said that James was too serious about the work he didn't like

In order to prevent the momentum of transitional propaganda and arouse the disgust of those who see the article, this article does not mention too much about Murphy and Murphy's film.

If people pay attention to James Franco, they will naturally care about his works. That's enough.

"Director James Franco!"

"When it comes to directing, it's something Franco wants to do more than actors. He felt it was full of freedom and creativity. His "Professor James Franco: podium is as important as stage!"

"Maybe a lot of people will see many Franco fans affectionately call him a professor, which is not a nickname, but a real Title: at the beginning of last year, when he was going to teach at New York University, everyone was surprised by the news. New York University, on the other hand, is very happy with its decision. On the one hand, he is very happy that Franco can return to NYU. On the other hand, they believe that Franco, such an excellent graduate, will be able to impart his knowledge to the younger generation. "

"This third year course on directing started last fall. Professor Franco said that he would let the students direct a poem themed film. Although his schedule was extremely tight, he still tried to find some spare time to teach. Even if he couldn't get to the scene, he also used Skype and other tools to supervise the progress of the students at any time, but he didn't have time Students are also very satisfied with the course and ability of this star Professor! "

"Painter James Franco!"

"In fact, it's not a secret that Franco can draw. Painting has always been one of his greatest interests. He fell in love with painting when he was still in high school. He said that painting is the outlet of his pressure. When performing, you need to cooperate with others, but when painting, you can completely immerse yourself in your own world. In 2006, his painting will not be disclosed to the public, so in the media propaganda, even the more nervous side of James Franco recognized by Murphy and others was publicized as art!