"Boss, didn't you say you gave me three ideas? Why is there only one now? Ma Yun gave it to me!" Ma Huateng said with a grin.

"What's the hurry? I'll give it to you!" boss Jia rolled his eyes and said, "listen, although I only give you one suggestion, this suggestion is better than thousands of suggestions, which can at least double the income of Fusang Daqian entertainment!"

"What!" Ma Yun and Ma Huateng stared. Now Daqian Entertainment's income in two months is as high as 5 billion yen. If it doubles again, isn't it that the monthly income can increase by 5 billion yen? Is there such a great suggestion in the world?

"This suggestion is very simple, just two words, advertising!" boss Jia smiled.

"Advertising!" Ma Huateng and Ma Yun were stunned at the same time. Didn't they spend money on advertising? When can I make money!

"You two, I ask you, what is the best advertisement in the world?" boss Jia shook his fingers and narrowed his eyes.

"Of course it's a TV advertisement!" Mahua rattan and Mayun said in unison.

Yes, in this era, because of the universality of communication and the vividness of video, the best selling is always TV advertising, rather than radio advertising, newspaper advertising and outdoor posters. The combined advertising revenue is less than a fraction of TV advertising.

Therefore, the best-selling advertising will always be TV advertising.

"By the way, what is our VCD playing on?" boss Jia asked again.

At this moment, Ma Huateng and Ma Yun suddenly had a feeling of enlightenment, and boss Jia then said, "our light and shadow supermarket is a super advertising platform no less than that of TV station in the world!"

"First of all, our VCDs don't only contain movies or TV dramas. Can't they contain advertisements?"

"So I suggest that when the VCD starts playing, it is a 15 second TV advertisement, and then insert a 15 second advertisement in the middle of the broadcast. The charge is calculated according to the VCD disc, and the advertisement fee of 20 yen will be charged for one disc, so our disc printing cost will come back?"

Hearing this, Ma Yun couldn't help asking, "is it too expensive for a disc of 20 yen?"

"Expensive? How could it be expensive?"

"The maximum number of times a disc can be played is 30. Let's take a middle number and count 20 times!"

"In other words, the price of 20 yen can spread 20 advertisements among a family!"

"What's the concept? The TV station with the most expensive advertisements and the highest ratings in Fusang has an average audience rating of 1.2 million households every day, and they charge 200000 yen for a 15 second advertisement!"

"In other words, on average, the cost of TV advertising to each household is 1.6 yen, and the price of 20 households is 32 yen. Our price is still cheaper, but it is more widely spread!"

"By the way, the advertisements of other people's TV stations bombard you with eight advertisements in two minutes. Can the audience really remember these advertisements?"

"But our VCD advertising is different. In the 45 minute broadcast time, we only have 30 seconds of advertising! How cost-effective!"

"I calculate that we have distributed 100 million discs in total, and we can reap 2 billion yen in advertising expenses. Of course, this is the layout we have just started, so we will consume more discs!"

"But we can also look forward to the future. In the future, when our whole stall is rolled out, there are tens of millions of families in quanfusang. According to the calculation that each family watches 10 CDs every day, the number of VCD discs added each month will also exceed 100 million, so that our monthly advertising revenue can reach 2 billion yen!"

"That's not enough. We can not only advertise on VCDs. Don't we still have the legend of light and film magazine? This is also the best advertising media. We can launch those cultural companies that cooperate with us to advertise on magazines. In this way, more customers will order and rent their content, and their share will increase. This is a win-win cooperation What's wrong! "

"In addition, we have members of tens of millions of families, which is the greatest wealth. In the future, once we engage in business cooperation, publicity and promotion and brand activities, these family members can sell money according to their heads!"

Boss Jia kept talking to rattan and Mayun, while rattan and Mayun listened with relish and looked at boss Jia with frightened eyes.

The two feel that they have been shameless in business, but unexpectedly, compared with their chairman, they are as pure as a little white flower. Boss Jia is the most shameless boss in the world.

This guy gives full play to the interests of all customers. He will not only try his best to earn every penny from customers, but also try to squeeze every penny from partners. If they can, they even think boss Jia will not let go of aliens, Will try to squeeze every penny out of aliens... If there are aliens in the world.

At this time, Ma Yun and Ma Huateng can finally understand why it is our boss Jia who can become the richest man in China. It is estimated that it is difficult for them to learn this shameless talent all their life!

"Cough!" after more than 20 minutes, boss Jia felt a little thirsty, drank a cup of tea, and then waved his hand and said, "well, I'm probably here, but it doesn't mean that there are only so many ways to make profits. There must be more use of advertising, which we didn't expect!"

"So first, you should seize the time to implement what I just said. Second, you should pool your wisdom and find ways to develop more advertising channels!"

"However, it is also very important to pay attention to the user experience and not make users too tired of advertising... Well, let me set a standard for you, that is, the number of advertisements seen by users should not be more than that of TV stations, and the number of advertisements maintained at about 13 of TV stations."

"As long as there is comparison, we can reflect our advantages and benevolence!" boss Jia touched his conscience and said, "we are a company with all-round development of morality, intelligence, physique, beauty and labor, making the best for customer experience, and all customer-oriented companies, you see!"

"Understand!" Mahua rattan and Mayun nodded at the same time. They understand too much!