Chapter 1564

"Let's talk about it. What do you think our car should be called and how much it should be listed!" boss Jia said with a smile while sitting in Daqian's office.

At this time, there are only two people in the office except boss Jia, one is Wang Chuanfu and the other is Bernard biruid. Having these three people in the office is enough to decide everything about Daqian.

"I think naming by place names is a good choice!" Bi Ruide said first. "And in the west, most models are almost named by place names!"

"For example, the pickup Colorado of Chevrolet is translated as Colorado, which is taken from Colorado in the west of the United States. The reason for choosing this name is that Colorado is the only state in the United States with an altitude of more than 1000 meters and 30 consecutive high mountains, with the highest peak reaching 4301 meters. As long as Chevrolet Colorado is one of the few states that can cross it completely The whole Colorado area is a pickup truck, so Chevrolet named its pickup truck after Colorado. "

"There is also Buick Riviera, whose Chinese translation name is Riviera, which is taken from the place name along the northern coast of the Mediterranean. Riviera is located between France and Italy. It is a very beautiful place for vacation, and many beautiful women will appear on that beach. I have been there and had a wonderful holiday!"

"When many people hear about the Riviera, they will think of beautiful seaside girls, so this Buick model has become a classic as soon as it is launched," while the world was amazed when becqueriera was launched. In particular, the 1965 Riviera has become an eternal classic. However, after the eighth generation model in 1999, the Riviera did not launch a new model. "

"And Ford..." Bi Ruide is worthy of being a big man in the industry. He said many car brands related to place names. Finally, he concluded that "Western users are still very sensitive to some famous place names. If we can take a beautiful place name as the name of our car, I think we can win the favor of users!"

"Do you use place names?" boss Jia muttered, and then asked, "what is the most famous place in China in your western eyes?"

"Of course it's the Great Wall!" Bi Ruide replied without thinking.

"So should the first model of BYD be called the Great Wall?" boss Jia rubbed his temple. Now that the Great Wall has come out, should he just call Harvard? Anyway, they are SUVs. Maybe you can borrow Harvard's luck!

"Forget the place names. I feel too limited!" boss Jia waved his hand and rejected Bi Ruide's suggestion. The old guy smiled and looked at Wang Chuanfu.

"Chairman, I have a great idea. I think we can name all our Daqian series models with the king dynasty!! I think our first car, Daqian Xia, is the first imperial dynasty of China, the beginning of Chinese civilization and the beginning of Daqian car!"

"In the future, we will continue to launch various other models, all of which will be named after the imperial dynasty, which will definitely blow up the sky!" Wang Chuanfu said excitedly.

"It's you!" boss Jia sighed after listening to Wang Chuanfu's words.

It is indeed worthy of Wang Chuanfu. Even more than ten years in advance, he still tossed out BYD's imperial series.

"I think so!" boss Jia nodded. He always liked the naming method of BYD's imperial series. This is the favorite name of boss Jia among so many domestic models in China.

In those years, BYD's logo was also the most despised by boss Jia. It was too ugly.

So even if Wang Chuanfu doesn't mention it himself, boss Jia is going to name his car with the imperial series.

But boss Jia's voice fell, and Bi Ruide suddenly said, "Chairman, I'm not dissatisfied with the Chinese imperial dynasty, but is it friendly to the Western user department?"

"I believe every Chinese is very clear about the change of the imperial dynasty in China, but Westerners know very little about it. They simply don't understand the meaning behind the car name. For them, the car name is an unknown name. In this way, I'm afraid it will have a bad impact on our cars in the western market!" Bi Ruide said.

Although it's not nice to say, it's also true.

For example, after hearing Bi Ruide's words, Wang Chuanfu's face changed greatly on the spot, and his original smile and joy disappeared without a trace.

After a long silence, Wang Chuanfu said with a bitter smile, "Chairman, I think what President Bi Ruide said is very reasonable. I'm too one-sided to name it after the imperial dynasty. This name will not be difficult in the Chinese market, but it is by no means the first choice in the world market!"

"My car aims to sell to the world. Naming it after the Chinese imperial dynasty is really inappropriate, and it may stimulate some malicious speculation abroad, so I think it's better to support Mr. Bi Ruide's opinion. If we use internationally famous names, it will be better for our car's future!"

Wang Chuanfu is indeed a qualified CEO. A fool can see his love for the naming of the imperial series, but he can understand the most correct answer at the key time, and then make the most correct decision. It's very good. Even Bi Ruide on the side looked at Wang Chuanfu in surprise.

Bi Ruide, who was still dissatisfied with being subordinate to a young man, suddenly felt much more comfortable.

"In fact, you don't have to use place names. You can also use people's names. Just like our Tesla, the next car might as well be named Edison, then Newton, Pythagoras, Copernicus and so on!"

"There are many names in the scientific world that are world-famous. The names of these people are used to name our cars, which can be associated with the advanced technology of electric vehicles, so that users can have a good impression of the cars when they hear the name for the first time," Bi Ruide suggested.

"That's a good suggestion! I like it too!" Wang Chuanfu couldn't help nodding. Yes, he hasn't thought that since he has named it after Tesla, he can use the names of other world-class scientists in the future. This is very important for building the brand influence of a new car.

Wang Chuanfu and Bi Ruide also support the scheme named after the world's top scientists. It seems that all this is about to be settled.

"I think it's better to use the scheme named by the king dynasty!" boss Jia suddenly said!

"Chairman!" Bi Ruide and Wang Chuanfu looked at boss Jia in surprise.

Jia Yapeng is not a fool. He should be named after the Chinese imperial dynasty. How could he make such a decision?