Chapter 432

There are not many TV advertisements for electronic consumer products.

In this age, not even.

The reason why Li Lu said this is not that she thinks such publicity means can play a good role in the next step, but she said it out of anger.

"What? Did I get it right? " Li Lu was a little happy when she saw that Yunfei didn't answer her own words as before.

"Did you get it?" Yun Fei is depressed.

Originally, he thought that Li Lu could think of this by herself.

There are few domestic products with independent intellectual property rights, especially electronic consumer products, so foreign publicity means, such as inviting stars to speak, rarely appear in China.

If Li Lu can think of this, it will prove that he will not worry about the mobile phone company in the future, at least not in terms of publicity. The direction of mobile phone technology research is mastered by Yunfei, who has experienced several generations of mobile phones, and can definitely take many detours less than those independently developed mobile phone companies abroad.

However, the imagination is always full, but the reality is bony.

Li Lu's words broke Yunfei's heart! His plump idea was severely raped by the backbone shown by Li Lu again!

"The next step, of course, is TV advertising! We should not only do TV advertisements, but also invite stars known to Chinese families to shoot advertisements and speak for them! Advertising, how can we get fewer superstars! " Yun Fei said firmly to the stunned Li Lu.

As a future generation, he knows the appeal of these stars with a huge fan group.

Yun Fei doesn't pursue stars, but it doesn't mean that he opposes using those well-known Tianwang superstars in China to make the products produced by his company known to everyone through their fame. The example of aido is the most successful.

Although it has the best recommendation of CCTV, the publicity let more people know that the sales of less than 200 million soared to 1.6 billion a year, which is not only the best recommendation of CCTV.

In those years, if there was no endorsement of the well-known Chinese dragon, Hu Zhibiao would find a person who was not famous to endorse the product or a person who was not very famous to endorse, it would be absolutely impossible for VCD to sell 1.6 billion a year!

"Are you crazy? Not to mention how much effect it can have, just the endorsement fee, how much will it cost? " Li Lu originally thought that Yun Fei was just joking with himself.

Where did you think that the cloud is not playing really.

He's really going to do it!

"How much can you spend? Sister, this is a new product. Besides, everything in our wheat mobile phone factory is newly built and has no reputation. How can we compete with those old mobile communication equipment companies abroad without rapidly improving the reputation of our company through those famous Tianwang superstars? You've been to Europe. Don't you know that those companies over there are stepping up their research on the second-generation mobile communication devices? " Before they start making money, they spend a lot of money on advertising. In this age, many people can't understand it.

Li Lu is one of those who understand.

Yun Fei must change Li Lu's sense of small farmers who just want to make money and are unwilling to spend money.

"Sister, this matter was not discussed. Even before the construction of the mobile phone factory began, I had thought about it. The initial expected advertising investment is 20 million! Don't invest too much in advertising. How can you catch a hooligan if you can't bear the child, the wolf and your daughter-in-law? "

"..." Li Lu was speechless.

And it's the kind of speechless looking at the sky.

She even thought how miserable the future of Yunfei would be if she invested in such a large mobile phone company and made huge profits!

It's no use talking about what Yun Fei has decided. Now that he has put forward it and wants to find a king superstar to endorse product advertising, there must be only more, not less, of the 20 million he has to spend.

"Have you done the job of looking for a star to speak for?" Since opposition is useless, Li Lu can only help Yun Fei improve his plans.

After contact for so long, she knew that cloud was not a theoretical giant or an executive dwarf.

All his life, he can only be the boss and commander. Of course, there is still no problem with mechanical technology or the management of machinery factories. After all, mechanical products do not need such a powerful publicity offensive as electronic products.

The audience of mechanical products is too small.

As long as your products are of good quality and performance, you will never worry about having no buyers.

Consumer electronic products are different. Not only are there many market competitors, but there is no big difference in technology. Who can let more people know and more people know, who can obtain more market share.

"Not yet, sister, you are the general manager of the wheat company. You have to come forward..." anyway, I came to Li Lu today to talk about this.

Yun Fei is a dwarf in action.

If he had to operate it himself, he might have to work hard to find the contact information of those superstars.

"..." Li Lu was speechless. Now that things have been like this, what I can do is to help save some money when talking about the price with the stars who cloud doesn't intend to invite to shoot advertisements.

Although Li Lu got 5% of the shares without paying, she paid a lot of energy and resigned as general manager of camart. The more money she saved, the more she could get.

It's far less appropriate to expect men to hurt themselves than to hurt themselves!

In particular, I look forward to the man who hurts me. It seems that I don't have such an idea.

"Who are you going to invite to shoot the advertisement? The price of those first-line popular stars is not low! " Li Lu also doesn't pursue stars, because in their position, unless they like it very much, they will have great expectations, but they will never make any crazy moves.

"At least two of the four heavenly kings of Xiangjiang River, and the Chinese Dragon..." Yun Fei's name made Li Lu take a breath.

"Sister, don't be heartbroken. If 20 million is not enough, let's add another budget. We must make our reputation as soon as possible. After gaining a firm foothold in China, we have to enter the European and American markets. Otherwise, we will spend so much money to register patents in Europe, America and other developed countries in vain?" Yun Fei's ambition also cooled Li Lu.

However, it is precisely because Yunfei has such ambition that Li Luna's heart of thirty years has been rippled and developed from a small ripple to a huge wave.

A man without ability has no ambition!

Similarly, a man without ability is not worth a woman's liking.

"If you want to invite these people, don't say whether they agree or not. Just their endorsement fee, 20 million is definitely not enough." Li Lu has never been in contact with stars, but she also knows that the advertising endorsement fees of those first-line stars who are very popular in China will never be less. Five people and four million each. What will they do?

"Even if it's enough, where does the advertising fee for those TV stations come from? At least, the advertising expenses of local TV stations in several large regional markets we set at the beginning must add up to tens of millions? " Li Lu is going crazy.

Spend money, isn't it?

"Sister, I didn't ask them to shoot an advertisement. This is an advertising idea. You can see by yourself that you must shoot advertisements before September 20th. From September 23rd, we will broadcast advertisements on local TV stations in the cities in the first batch of listed regions... "The capital has long started the construction of signal network, not to mention Chengdu. After all, when the 91 Research Institute first tested, Signal networks covering most areas have been built. What we need to do now is to connect these signal networks with wired telephone networks.

For a long time, the vanguard Huadu area that uses these advanced products has fallen behind this time, but many people have been scolded.

After the construction of GSM card signal network in the capital, they also started the construction when they got the news.

Compared with the capital, they are more experienced in this. After all, analog signal network is also their first construction. Moreover, the enterprises that produce these equipment are also under their jurisdiction.

"Your feelings, boy, are you getting 40% of Wanyan VCD for nothing?" After reading the advertising creativity, Li Lu realized that Yunfei's 20 million budget is not only the advertising budget of the mobile phone company, but also Wanyan's advertising budget.

Just ask the Chinese dragon to shoot the endorsement fee of Wanyan VCD, Yunfei's budget gives a sky high price of 4.2 million!

"This can't be said to be in vain. I'm not helping to build market channels, create advertising ideas and carry out market promotion. How can I say I took advantage of them? " Yun Fei laughed.

If you don't take advantage of it, you're a bastard.

What is the most important thing in the 21st century?

Talent? wrong! The most important thing is the creativity of those talents!

With creativity, tofu can sell meat at a price!

Li Lu, who was full of discontent, had to give up her career and run away, or lose all her money, so that her friend could not fulfill her original promise to the capital because the company's efficiency was too poor. She had to set foot on the plane of September 1 airlines to Huadu.

At present, there are direct flights to Xiangjiang in China, but it's too troublesome to change planes. It's better to take a bus directly from the special zone across the sea from Xiangjiang! Li Lu, who used to be the general manager of camart, has both the border defense permit and the customs clearance documents.

Negotiate with the objects Yunfei is looking for. Yunfei has no way to find their contact information. Li Lu has. You know, Xiangjiang has less than three years to return to the embrace of the motherland! At that time, if you went to Xiangjiang, you could not go abroad.

Now that Yun Fei has said that she is reluctant to let the child get rid of the wolf, Li Lu doesn't want the child and the wolf to get rid of it, so she can only cry.

As for reluctant daughter-in-law and unable to catch the goods of hooligans, Li Lu directly and selectively filtered them. In her cognition, Yunfei asked herself to negotiate with those people. It is very possible to use her beauty to use beauty tricks! He is Yun Fei's daughter-in-law to catch hooligans

North Korean workers flew directly to Chengdu through the plane of 91 Airlines half a month ago. The North Korean side does not want these people from their country who have gone through layers of political trials to have too much contact with the Chinese people. Therefore, Yunfei, who has several planes, is required to send planes to pick up 500 workers!

North Korea believes that only these people who have fanatical worship of the supreme leader and have been innocent for generations can not be corroded in China, which has degenerated and turned into a capitalist empire.

Even so, the North Korean government was worried that some of these people could not resist the temptation and rejected Yun Fei's initial proposal to take the train. Take the train from North Korea to Chengdu, the hinterland of Southwest China, but you need to change trains several times. Even if it is a special train, there is no need to change trains, but crossing both sides of China's railway will definitely shake those firm socialists.

North Korea is too poor!

To Yun's surprise, most of the North Korean college students sent to China to become a small screw on the assembly line of wheat mobile phone factory are women!

Now the assembly line workers from North Korea are undergoing intensive training under the leadership of the Soviet engineers and Chinese engineers of the 91 Research Institute. Yun Fei has been to the training site several times. College students are different. Although the quality of education in North Korea is not very good, these people can quickly understand what they want to produce.

More importantly, most of these workers graduated from electronics and electronic communication, and can understand some less complex circuits.

In addition, these workers from North Korea, according to the requirements of North Korea, have the personnel sent by North Korea for special management, and refuse Yunfei's proposal to provide each person with a house, which makes Yunfei have to build a dormitory building in the mobile phone factory to accommodate these North Korean workers.

In addition to their political studies, North Koreans practice their jobs every day. Are there some electronic parts for them to practice assembly. Only North Koreans who study and work have no entertainment. Under the supervision of those supervisors sent by the government, they don't even have to watch TV!

At the request of Li surong, the top leader of the North Korean workers' team, Yun Fei had to put the TV and other products he had spent a lot of money to prepare into the material warehouse of the mobile phone factory.

In this way, the training progress is very fast.

It is entirely possible to speed up the progress originally slowed down due to lack of funds and start trial production at the end of August.

"Father, is it too risky for us to send so many people to China at one time?" In an underground in Pyongyang, Kim Er Pang asked Kim Yi Pang with a worried face.