It's more than half a year's preparation, 18 days of shooting, and several months to wait for the broadcast. This shooting rhythm is quite normal in the television industry.
When he Yue came back, the TV drama was put down, eh In fact, there were not many people who paid attention to it. We all know that he Yue went to make a TV play, and that cunshan and Baishi were involved in the TV play. The most they could do was ask, "Hey, he Yue, are you back? Is the TV series finished? " Just, as for how to shoot, how to shoot, why so fast and so on, most people don't pay attention to it.
After returning to idol work, like going to the United States, he Yue has to deal with the backlog first.
In August, when the summer is coming, AKB and naimusan spend their time in the program, singing, touring and live as usual.
TIF was held as usual. This year, slightly different from previous years, a super powerful idol group suddenly rose like a supernova and stood on the stage of TIF.
"Lastidol" is composed of 12 people selected by all Japanese companies, such as All-Star lineup, top-notch appearance, and bottomless singing and dancing strength. This lineup participates in TIF, which gathers idol resources. In the three-day main activities of TIF, the charisma of these 12 people is even higher than those sent by AKB and naimuban.
No way. When Ai Li Suzuki and Yo Ma Watanabe go to the middle station, which idol group can face each other? Maybe it's the peak period of AKB. Send the center of Maeda Island Station to fight with one of them.
This is just more than popularity and attention. If they are compared with their idol's job, Maeda daishima can't compare with Alice Mayou. The former two are obviously more like actors than idols and singers.
With this momentum, lastidol's first single was released.
It's not a new song, but an era without borders. The song includes not only 12 singing versions, but also the behind the scenes production of idpd on DVD.
One week after its launch, the era of no borders reported a total of 291000 copies, which is certainly not as big as AKB. But in the idol group outside AKB, this number is particularly frightening.
At the same time, naisaka was just a different figure. On the HP side, another revival of good morning, that is, sales of 100000 level, the lovely group of Aili Suzuki, the small team of Mahou Watanabe, and so on, are even more impossible to match.
You know, there are only 12 people in lastidol. Although there is handshake, he Yue, who can see the data, knows that the sales volume is close to 300000. The data provided by the real handshake is quite limited. After all, there are only 12 people in the team with 300000 sales volume. If there are more than 200000 handshake coupons like AKB, then on average, each person should hold 20000 people?
Little idols, don't do anything else, just shake hands all day
According to the real data, a small half of the 300000 is due to the handshake meeting, and the other half is due to the audience attracted by the planning and variety show itself.
To put it bluntly, buyers don't just rush to the 12 member lineup. The appearance of other members attached to the single and their love for the planning itself are the main reasons for them to buy the single.
High popularity and attention, as well as quite good single sales, the entire Japanese entertainment industry has begun to pay attention to the development of this combination.
He Yue also gained considerable benefits from the promotion of single sales and attention.
If you look at idpd's plan alone, it's definitely a huge loss. If you put in 100 million yuan as a unit, after a season's plan is broadcast, the most recovered investment is only 10 million yuan. Compared with the high investment, some brand sponsorship started in the middle of the program is just a cup of water.
The real start to recover the investment is after the program is broadcast.
Last idol's single CD distribution was handed over to Sony for help. In fact, in the initial negotiation with the distributor, the most promising one was king records, which had cooperated with aks for many years. Although the channel was very small, it was after all the partner of aks for many years. Besides King Records and Sony, Aihui and universal also had contact with he Yue. In the end, she chose Sony not because Sony played Given the best share of cooperation, her vision is not so short-sighted. What she values is not only Sony's attitude, but also their non-interference in planning. Just like he Yue has done a lot of things in naimuban, Sony's best is their consistent support for he Yue. Even AKB can't do anything in this respect. If he Yue wants to do something in AKB, he Yue often has to take the lead You can find Qiu Yuankang first.
The sales volume of 300000 CDs is about 400 million. In addition to CD companies and distributors, they also need to share some of the money with major companies. Of course, this part of the money is not much. Showroom finally gets nearly 100 million.
As for members The symbolic one is just a little bit. It's only a hundred thousand for each person.
I can't help it. There are too many companies involved in this kind of planning. For example, the most exaggerated one is Miyuki Watanabe. Its most fundamental brokerage company is gibbon industrial, and it has a part-time role with AKB. Participating in the activities is related to showroom. The CD distribution company is affiliated with Sony, and the economic company of lastidol is teamhy on ho Yue's sideAfter making money, each party should share a little, and members will certainly not get a lot.
Not to mention less, the members were surprised to get more than 100000 yuan. They thought they would not get a cent.
AKB, needless to say, doesn't even have a CD share, while HP's Suzuki Airi, a relatively small group, has a share, but their sales volume is not high. The main income comes from live performances and graphic models. Even if they have money, they won't get much.
He Yue's plan for lastidol is five singles a year and one album. There are a lot of singles, but there's no way. The portfolio only exists for two and a half years. We must work hard to recover the investment.
The part-time strategy adopted by the members also makes them very busy, which is also something they can't do. Others are OK. Eiri Suzuki, Mayou Watanabe and You'an Xingguo are irreplaceable in their respective combinations. If they try to talk about exclusive business at the beginning, these three people probably won't come to the show at all.
Attendance at TIF increased lastidol's reputation once again, and the search volume and attention of idpd increased to a certain extent. After TIF, the next activity of the combination was also announced.
CDTV mid summer festival, a large-scale event held by TBS TV this year, idpd is broadcast in the toll station of TBS, so it's natural for lastidol to be on this program first.
Even the itinerary of the tour has been determined during this period. Although it's only August, from September to December, Mayou Aili's schedule has been determined early. In the next half year, they won't have any rest days.
It's hard for some people, but it's definitely very happy for them who love this job.
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