In any case, the news brought by Michelle Roland makes Li Feng very excited. Moreover, Li Feng also knows that the land in Napa Valley will be more and more expensive. Now it is the best choice to start some land in any way.
"Michelle, I believe that you are experts in the wine industry. I am also optimistic about the development potential of this industry. At the same time, it can strengthen the strength and potential of the wine company itself. In all aspects, we can't let go.
In that case, Henry and Michelle, you two began to organize teams and connect with the above wineries. The consistent principle is to make a quick decision and don't drag it all the time. "
"OK, tomorrow we will organize our own professional team. I believe there will be a result soon." Henry Pino replied with a smile.
"I'm going to Harlan winery tomorrow. I'm just going to have a look at Xiaoying winery. I'll talk to the owners of Harlan and Xiaoying at that time. Maybe there's a surprise." Michelle Roland responded with a smile.
"Oh, Harlan?"
"Yes, Harlan, Harlan winery has been popular since the first bottle of red wine was produced in 1990, and its development potential is amazing. Moreover, the winery owner, Mr. William Harlan, has now given up his family's real estate business and led family members to devote themselves to Harlan winery affairs.
I'm also the wine consultant of Harlan winery. Originally, Harlan developed smoothly, and we didn't have much chance.
However, last year, Harlan contacted more than 60 vineyards in Napa Valley, signed a long-term contract with these fruit farmers and created a winery brand "bond". After all, Harlan's own vineyard is too small. So far, Harlan's own vineyard has only just exceeded 10 hectares.
In fact, what Haran wants most is to directly acquire these high-quality orchards. Unfortunately, Haran's own financial resources are limited, and now it can only sign a long-term contract. If we can support Haran, perhaps Haran really hopes to come with us.
It is Haran who has such expansion ambition. I think it may or may not be. After all, we are not short of money. We just need the name of Haran. I believe that if we can succeed, with the name of Xiaoying and Haran, our wine company will be able to occupy the top of the wine producing area of Napa Valley. "
……
"Really, Michelle, how likely is Harlan?" Li Feng asked with a surprised look on his face.
Li Feng did not expect that Michelle Roland gave himself a surprise again. Although the history of Harlan winery is only more than 10 years, Harlan has become famous now. After the new century, Harlan will soon become the great reputation of Napa Valley second only to Xiaoying. It would be perfect to bring Harlan to the wine company.
If monterina, post horse and other wineries are old giants, then Xiaoying and Haran definitely belong to the upstarts of Napa Valley. Harlan's first bottle of wine was produced in 1990, with a wine production history of less than 10 years.
"John, if you talk to them in person, I think it's still very possible. I talked about you several times when I talked with Mr. William Harlan. William wanted to get to know you for a long time. He didn't have a chance before. This time, maybe." Michelle replied with a smile.
Hearing Michelle's words, everyone who sat down again looked at Li Feng with surprise. Obviously, Li Feng underestimated his attraction again. As a rising super rich and legendary rich teenager in California, Li Feng has enough influence in the rich circle in California.
In fact, many rich families want to go online with Li Feng. Although like the Haran family, taking the winery as the main business can indeed ensure the rich life of the family, it is realistic to say that although the price of each bottle of production in these wineries looks very high, the profitability of the wineries is not as high as expected, mainly due to the limited production capacity of these wineries.
For example, the famous Xiaoying winery has a real annual production capacity of only 5 or 600 boxes, just a few thousand bottles, while Harlan has a little more, up to 1 or 2000 boxes, which is just a good name. Its profitability is really limited. Perhaps it is an opportunity to make money by selling the winery directly after expanding its reputation.
Although the output of Haran winery is only this, perhaps 10 years ago, the Haran family only spent millions of dollars to get this land, and then invested funds. Through the development of vineyards and wine, the combined funds may be tens of millions or even tens of millions. However, with the name of Haran winery, the winery is now worth more than 100 million.
However, there are risks in investment. Perhaps tens of millions of investment will not necessarily depreciate in the future. Otherwise, if everyone invests, they will rely on large groups to resist the risk of investment. In terms of investment, it may be a good project, but no one can guarantee the value-added of investment. It may also be a loss. For example, if the land depreciates and the winery can't brew good wine, it will be a big loss.
……
Generally, after you want to buy these top famous wineries, you need to earn back the money by selling the wine produced by these famous wineries. It is estimated that you need to wait for decades or even hundreds of years. In other words, it is the least accounted business only from the production of their own wineries. Of course, you can also invest tens of millions of dollars now, which may be worth hundreds of millions in the future.
This is why some famous villages are easy to change their owners despite their great reputation. The main reason is that the owners of these famous wineries think that operating the winery is really not profitable. They might as well sell it at a high price.
Luxury groups such as St. mantoshava can generate huge added value through such famous hotels if they acquire famous hotels such as Xiaoying and Haran, which is why these large wine companies and luxury groups are keen to acquire these top famous hotels.
Finally, with the pursuit of the world's rich in the future, the value of these famous villages will soar in the future.
To put it bluntly, this has always been the case. Most of the top wineries have become top rich and backed by consortia. They only rely on individuals. If ordinary people want to rely on the operation of vineyard wineries all the time, they can only dream.
Obviously, for the Haran family, if we can get Li Feng's line through Haran winery, it is a very accounting business for the Haran family. Look at the companies under Li Feng now. As long as the Haran family can get online and leak a little, it will be enough for the Haran winery to operate for many years.
For example, Feixun is going to be listed now. If it gets some shares through Li Feng before listing, and the market value soars after listing, no one wants to miss such an opportunity, but most people can't get such an opportunity. Naturally, the Haran family wants to have such an opportunity.
For another example, if Li Feng's Santo Sava group can be listed, if Harlan winery is directly incorporated into the wine company and can directly obtain the shares of the group, perhaps this will be another super opportunity to obtain wealth and income far beyond Harlan winery in the future. The so-called "back to the big tree to enjoy the cool" is actually applicable everywhere.
Although this may lead to the change of the owner of the winery, no one can underestimate the charm of US dollars. Perhaps the reason why people are unwilling to sell anything is that US dollars are not enough.
……
"OK, if you can do it, Michelle, I'll take credit for you."
"Ha ha... It's also for myself. You know, I own shares in St. mantoshava, don't I?"
"Ha ha... Yes, I wanted you to buy some shares of Feixun company. It seems that you don't need it." Li Feng said with a bad smile.
"Well... John, I think the reward is still needed. I don't mind at all!"
“…”
"Ha ha..."