Chapter 292

"In addition, we do not have the copyright of these music, and we have no reason to charge."

Jin Zhijiang added.

"Answer Mr. Jin's question first."

Since he proposed charging, Chen Yu has long thought of a new charging model: "we don't have music copyright, but we can cooperate with major record companies to buy their electronic music copyright. We know that because of piracy, electronic music copyright is very cheap at present, and we can buy it back in large quantities."

"The copyright problem has been solved. Then, as President Chen said, because there is piracy, users can download it for free. Why pay?"

"It's also very simple."

Chen Yu explained: "first, our music website can provide better sound quality than other websites."

"This doesn't help much. If it's free, users can accept the poor sound quality. Moreover, the MP3 sound quality of other websites may not be very poor."

Chen Yu did not refute, but continued: "second, because we have purchased a large number of music copyrights from record companies, we can ask some singer stars to give us a platform so that users can support the purchase of genuine music."

"Please have some effect on the star platform, but maybe only a very small number of people will support the genuine version."

Chen Yu still did not refute and continued: "third, we will focus on cracking down on pirated music website platforms."

Music itself is copyrighted, so is it on the Internet.

But at present, we don't pay attention to the copyright of electronic music, so all music on the Internet is free.

But this is not a normal phenomenon.

In the future, with the development of the Internet, people basically listen to music on the Internet. If they still don't pay attention to music copyright, the whole domestic music will be ruined. In fact, the previous life has proved this. Basically, there are few well-known singers in the previous life after 2005.

As for the reason, why else?

Because piracy is everywhere, music creation and singing can't make money. It's strange how many singers can be produced.

Of course, to crack down on pirated versions, you have to have music copyright.

Therefore, after buying the copyright of electronic music in the first step, Chen Yu can crack down on pirated websites.

"Pirated websites can't all be knocked down, and some servers are placed abroad. Forensics is very difficult, and there's no starting point at all."

Jin Zhijiang shook his head again.

But this time Chen Yu did not continue to say, but looked at Jin Zhijiang with a smile.

“？”

Jin Zhijiang is a little confused?

What's the meaning of this?

He refuted him three times in a row. How could he still laugh?

But not only Chen Yu smiled, but Duan Yongping also laughed.

Not only smiled, Duan Yongping gave Chen Yu a thumbs up.

This even confused Jin Zhijiang.

What's the matter with President Duan?

Obviously, Chen Yu's way is not feasible. Why does he still say so to Chen Yu?

"Chen Yu, you see, you have told us that our gold manager has been deceived."

Duan Yongping looked at Jin Zhijiang with a puzzled face and said.

"President Duan, what's going on?"

"Didn't President Chen make it very clear?"

"But..."

"Do you mean to say that these three methods can not eliminate piracy, and users will still download piracy?"

"Yes."

Jin Zhijiang nodded.

"Mr. Jin, you have a big appetite and want to eliminate piracy. Let alone you and me, even if it's on the hair, it may not be able to eliminate it."

Jin Zhijiang is still a little confused.

But after a while, Jin Zhijiang seemed to understand something: "President Duan, you mean, even if we can't eliminate piracy, through these three moves, we have trained many genuine users."

"That's right."

Chen Yu nodded.

It's not easy to eliminate piracy.

It's absolutely impossible for everyone not to be free.

But if we can train some users to become genuine users, it has been a success.

"And these genuine users are the most potential users to buy our MP3 products."

Why did the iPod succeed.

It's not how good the iPod is, nor is it developed by apple.

The iPod is really good, but the iPod is not the best quality.

Although apple is a well-known technology company, not all Apple products are successful.

For a long time after Apple computer, apple made countless wrong choices.

IPod is just one of his countless products, but he succeeded.

Of course, the most important contributor to his success is the music store.

This is similar to the app store in the iPhone.

You can buy any kind of music you want to listen to in this music store.

However, in the United States, it is very easy for iPod to set up such a music store. He can do it as long as he has the idea.

Because there is less piracy in the United States, such music is easy to succeed.

But in China, it is not so simple to do a good job in this music store.

Because of the existence of piracy, Chen Yu must do everything possible.

"Not only that, but it can also brand our MP3."

Bu Bu Gao is actually a brand.

But this is only at home.

Compared with international giants, Bubugao can not only be compared with apple, but also with Samsung and Sony.

But if the music electronic copyright is legalized, it is very likely to build its own MP3 brand.

"Mr. Chen, I see what you mean. However, I think whether the genuine payment can be slowed down. Because we have never accepted payment at ordinary times, now we have been paying sub payment, and some of them are unacceptable."

"Can't slow down."

Chen Yu shook his head: "the more slowly we pay, the more we can't push it out."

Like a previous life.

After decades of electronic music piracy in the previous life, the top finally paid attention to it and began to pay for music.

But although it was done, it really didn't achieve much.

As for the reason?

Others have used it for free for decades. It's almost impossible for you to make him pay at once.

In their hearts, don't they always want money to download songs? Why do they start charging now?

In itself, this concept is wrong.

It is 2002, the Internet has not been popularized, and everyone's understanding of the Internet is just beginning.

In fact, music is copyrighted.

There is a fee for downloading music.

Even if you don't pay, at least you should have a concept that you are downloading pirated software when you download it for free.

It's like reading a novel.

As long as there is this concept in mind, even if he doesn't pay now, he may pay in the future.

But if you don't have this concept in mind, you can't pay for it all your life.

This is the easiest time to cultivate people's awareness of the Internet.

"That makes sense."

Duan Yongping recognized this incomparably: "once the cognition is accepted by the public, even if you use tough measures to reverse it, it will not have much effect. Now it is very necessary to cultivate genuine awareness. However, I'm afraid it will take a lot of effort to crack down on piracy."

"It's all right. I'll set up a special legal team later to combat piracy."

This piece must be valued from the beginning.

It is obviously unrealistic to let everyone see the genuine version.

Not everyone will buy genuine.

Some do not have this awareness, some do not know how to buy, and there are other reasons.

Cultivating genuine awareness is not enough.

If you want everyone to see the genuine, you have to start from the source.

If there is no source of piracy, users can't see piracy if they want to see it.

Chen Yu has seen a public service advertisement in his previous life. There is a sentence in it that there is no harm without trading.

This is a public service advertisement for protecting animals.

Although this advertisement makes sense.

But it is more difficult for everyone to have such a mind than to kill the animal killer.

Therefore, if you want users to pay, you have to use all kinds of methods, three pronged, to have an effect.

"That's all, Mr. Duan. What else do you have to say?"

"You have more shares than I do. How dare I command? You should command me."

"Teacher Duan is teasing me."

Chen Yu knew that Duan Yongping joked: "then the soldiers are divided into two ways. Mr. Duan is responsible for hardware research and development. I buy the song copyright of major record companies first, and do a good job on the website first."

"Yes, chairman."

Duan Yongping replied.

"I..."

Chen Yu couldn't laugh or cry, but he didn't say anything, so he returned to Shencheng.

……

"President Chen, recently I found a good music website, search net."

"Search net, what do you do?"

"Er, President Chen, this is a music website."

"Music website?"

Chen Yu was very surprised: "is this website well-known?"

"At present, it ranks first in the category of music websites and 187th in the global website traffic."

"So powerful..."

Chen Yu was also shocked.

When was a music website so awesome?

In his memory, Chen Yu doesn't seem to remember such a powerful website.

"Wait, I'll go to this website first."

Through Baidu, Chen Yu searched the search network.

"Strange, the traffic of this website can't be so high."

Click in and have a look. Chen Yu doesn't understand.

This is just a very common music website, which is similar to other music websites on the market.

At least Chen Yu didn't find anything different about this music website.

But after a closer look, Chen Yu finally found the highlight of this website.

In the middle of the search network, there is a search bar.

This search bar is for music.

At first, Chen Yu thought this search music was our search.

He is not. In addition to searching the sound source of this site, he can also search the music in the whole Internet site.

For example, search for an oriental pearl.

There are hundreds of links in the uniform search bar, which means that hundreds of websites have the sound source of the Pearl of the East.

Yes, it's very similar to Baidu's [Baidu MP3] in previous lives.

"No wonder."

Seeing this, Chen Yu understood why the traffic of this search network is so large.

In addition to listening to songs, you can search and download other songs on this music website.

After all, many songs are troublesome to search in Baidu search bar. Some search pages may not be available for download, and some search pages even have viruses. But it's much easier with the search network. It's like after Baidu has Baidu MP3, everyone wants to listen to music and download music to Baidu MP3.

"Don't say anything. Buy the website quickly."

Chen Yu ordered.