Chapter 312

"Pear MP3 is going on sale."

"I don't know what the sales data are like?"

"Let's take a look first. Pear MP3 is a product created by the cooperation between Bubugao and Huanyu technology. One has sufficient experience in hardware, and the other is a leader in the Internet. It is worth looking forward to working together."

As a new electronic product, MP3 doesn't sell very well, but many electronic giants have entered it.

Samsung in Korea, Sony and Toshiba in Japan... All entered.

Not only abroad, but also a number of domestic manufacturers.

Lenovo, founder, patriot, yaxun, Chaohua... There are some brands that can't be called.

There are hundreds of large and small.

For pear MP3, many enterprises have maintained considerable attention.

However, these enterprises do not recognize the price of one thousand yuan for pear MP3.

The price of 1000 yuan is not high.

Although MP3 is small in size, because it is a new technology, the price of various parts is still very high.

But in terms of the domestic market, everyone's monthly salary is about 1000, and there are hundreds in some parts of the mainland.

It's really difficult for them to spend 1000 yuan to buy MP3 at such a wage level.

It is precisely for this reason that the previous pricing of major MP3 manufacturers in China was 800.

Even, some manufacturers set a very low price such as 298.

Such a price basically can only earn a little OEM fee.

However, many manufacturers underestimated the purchasing power of the domestic market.

It also underestimated the impact of the outbreak of new products.

……

Pear MP3 is sold online and offline at the same time.

Offline is mainly the physical store over there.

Online is the YY music network of Huanyu technology, 5173 e-commerce platform, including eBay, excellence, Dangdang

January 1st, 2003, new year's day.

Pear MP3 is scheduled to be officially on sale on New Year's day.

"Chen Yu, how many MP3 players do you think we can sell today?"

"I don't know."

"You've always been very accurate in your prediction. The last time the iPod was on the market, you said to rush down the street."

"That's something for others. I can't predict myself."

Although Chen Yu believes that pear MP3 is definitely more than iPod, commodity is also very mysterious.

How can you know how many units you can sell before you sell them?

"Teacher Duan, why don't you predict."

"I can't predict."

Duan Yongping shook his head.

"Mr. Duan, you're not a big man in the electronics industry. You're so experienced. Why can't you predict?"

"MP3 is a new product. No one in China has sold very well. I just hope, as you said, don't rush to the street."

"It's impossible to jump on the street."

Chen Yu said with a smile, "although I can't predict how much we can sell today, at least we won't rush to the street."

Chen Yu is quite sure of this.

You know, Chen Yu has many functions specially developed for Chinese people.

For example, ultra long standby and additional recording functions.

These two functions are very practical and I believe many people will be interested.

"Moreover, I also know that we sell more MP3 players online than you, Mr. Duan."

"So sure?"

Duan Yongping looked at Chen Yu and said, "we have thousands of offline physical store channels. You only have one website. No matter how good the sales volume is, it is impossible to sell better than our offline stores."

"Teacher Duan, why don't we make a bet."

"What are you betting on?"

"Just bet on a meal."

"OK, listen to you."

Duan Yongping, who has always been idle and wild, was also excited by Chen Yu and agreed.

"Zhijiang, how much is it now?"

Duan Yongping called Jin Zhijiang on the front line.

"Mr. Duan, the accurate data can't be counted for the time being, but now it can be determined that 1000 units have been sold."

"1000, OK."

Duan Yongping was delighted.

In the past hour, 1000 MP3 players have been sold.

Although this data is not necessarily explosive, it at least shows that pear MP3 should not rush to the street.

"Chen Yu, you heard that. I've sold 1000. How many are you?"

Duan Yongping asked with a smile.

"Let me see."

Compared with offline, online is naturally better to find data.

As long as the background checks, the number of sales can be accurate to one digit.

However, before Chen Yu could check it himself, Xie Zhenyi called Chen Yu.

"President Chen, something big has happened."

"What's the big deal?"

Chen Yu was startled.

"Well, we're out of stock."

"What's out of stock?"

"It's our MP3."

"Didn't you get 10000 MP3 players?"

"Yes."

"Yes," he said

"But it's sold out."

"Sold out?"

Chen Yu couldn't believe it: "all sold out?"

"That's not."

"Are you kidding?"

"Mr. Chen, how dare I lie to you? It's all sold out. If you don't believe it, look at the backstage."

Chen Yu opens the computer and enters the sales background of YY music network.

All 10000 pear MP3 players were sold out.

"I'll go..."

Chen Yu was also shocked by such a sales data.

However, soon after Xie Zhenyi, Zhang Jianming also called: "President Chen, I have no goods here."

"5173 is out of stock?"

"Yes, I didn't know pear MP3 was selling so well. Not only my side, excellence, eBay, but also Dangdang side said they were almost out of stock. They asked us to deliver the goods quickly."

"OK, I see."

Hang up.

Chen Yu stared at Duan Yongping. Duan Yongping also stared at Chen Yu.

"Sold out?"

Duan Yongping didn't come back and asked.

"It seems to be sold out. Mr. Duan, look at these data."

"My God..."

10000 pieces of data with telephone, address and name... This is not fraud.

And there's no need to cheat in front of your own people.

"What the hell is going on?"

"I also want to know."

Although Chen Yu knows that his pear mp3 can't hit the street.

But it's just impossible to jump on the street.

Not jumping on the street is totally different from selling well.

But now it's not as simple as selling well. It's the rhythm of explosion.

"Find out what the reason is?"

"Check it later."

Chen Yu shook his head: "we have to replenish now."

"Yes, first replenish."

There was no preparation before, but all of them were sold out at once, which made Chen Yu and Duan Yongping panic.

Fortunately, the website platform does not need to be delivered to users on the same day. Instead, it has a few days to replenish.

It's still urgent.

Chen Yuli immediately sent someone to rush a batch of goods from Guancheng to various e-commerce platforms.

But even so.

After the first batch was delivered, it was sold out again in the twinkling of an eye.

The second batch of replenishment did not take much time to sell out again.

The third batch

The fourth batch

Three days later, the first batch of 100000 pear MP3 players were swept away by crazy users.

"Sold out?"

"Sold out."

"Teacher Duan, why did you only produce 100000 units in the first batch?"

"I didn't know everyone was so crazy."

Duan Yongping spread his hand.

Up to now, he hasn't figured out why pear MP3 sold so horribly.

"It's all right, it's all right, Mr. Duan. We'll quickly prepare for the second batch of mass production."

"Yes."

Duan Yongping nodded.

No matter whether we find out the situation or not, this result is undoubtedly loved by everyone.

"Zhijiang, next you will take over the mass production of pear MP3 and try to drive out 500000 units within one month."

"President Duan, 500000 units a month is under great pressure. We may not be able to get them out, and there are not enough manpower."

"If you don't have enough staff, you can recruit some people from other product production lines. In short, no matter what method you use, you have to get it out for me."

Duan Yongping issued an order.

However, when Duan Yongping issued the order, the price of pear MP3 has quietly increased.

Of course, this price is not rising step by step, nor is it rising by Huanyu technology.

The first batch of mass-produced goods have been sold out, and they can't go up if they want to go up.

It is those scalpers who have raised their prices.

yes.

Most people don't see why the pear MP3 is burning, but these scalpers on the front line can see it clearly.

Fan Dalong is such a scalper.

Well, actually, fan Dalong was not a scalper. He was just a pear MP3 fan.

The first reason why he likes pear MP3 is that pear MP3 is exquisite, beautiful and powerful.

In addition to listening to songs, you can also record.

Of course, this is not the most attractive to him.

What attracts him most is the 12 new songs built in Pear MP3.

The 12 new songs were sung by 12 popular singers.

Moreover, you can't find these 12 new songs on the market.

You can't find it not only on the Internet, but also in physical albums.

This is 12 new songs specially tailored for pear MP3.

This customized high-level feeling is really very attractive.

When fan Dalong bought this pear MP3 for the first time, he became the focus of his class.

yes.

Almost everyone in the class scrambled for his MP3.

Without him, I just want to listen to the 12 new songs built in Pear MP3.

Of course, although after a few days, pirated copies of 12 new songs have spread on the Internet.

But the 12 songs in Pear MP3 have become a treasure of countless fans.

"I suddenly found that pear MP3 is not only a player, but also the strongest music album."

"Well, there are 12 singers and 12 new songs. Each capital is at the popular level. There will never be such a powerful album in the future."

"It seems that pear MP3 is out of stock. I'm willing to pay 1500 yuan for a pear MP3."

"Sorry, I don't sell 15000 yuan."

$15000 is not for sale. It's a fake.

Although the first batch of mass-produced pear MP3's are indeed valuable, nothing can't be transferred as long as the price is appropriate. It is precisely because he saw the doorway that fan Dalong started the scalper business of pear MP3.

He first bought it from individual users for 1500-2000 yuan, and then sold it at a price of about 3000 yuan.

Change hands and earn 1000 yuan directly.

Of course, not many people buy such cattle business.

But it doesn't matter. If you don't buy it, someone will buy it.

Cattle business has never been sold to the public, but to individual groups in need.

For example, those who want to collect treasures.

For example, die hard fans of some stars.

For example, the rich second generation who don't need money.

For example

Accidentally, pear MP3, in the spring of 2003, completely detonated the domestic MP3 market.