At 8 pm, mango TV singles carnival night officially began.
Countless young single men and women, as well as non single men and women, sat next to the TV early.
"I grass, the scene is so big."
"It's the scale of the Spring Festival Gala."
"It's bigger than the Spring Festival Gala. It's said that stars invite more than the Spring Festival Gala."
Then, after the host turned over the opening remarks, the first male singer appeared.
Jay Chou.
He brought a seven mile incense.
"The sparrow outside the window, talking on the pole..."
As the most popular singer at present, Jay Chou is very popular.
Just a song, Jay Chou will drive up the popularity of the audience.
"Hello everyone, I'm Jay Chou. Like you, I'm single, so today is our festival."
Jay Chou's self introduction instantly made everyone boil.
What are you doing today?
Isn't it a bachelor carnival?
Other people's superstar Jay Chou is also single.
"So, because I don't have a girlfriend, I don't need to accompany anyone. I just need to concentrate on creating and practicing songs. Of course, when I'm bored, I like taking selfie. The new pear mobile phone is equipped with a 300000 pixel camera and flash..."
Then, as part of the whole carnival night, Jay Chou began to advertise pear's mobile phone.
"Well, I admit, I just advertise pear's mobile phone."
Jay Chou told the truth: "tonight is carnival night and double 11 promotion Festival. I believe everyone knows this pear mobile phone. When you place an order at 0:00 tonight, the pear mobile phone drops 500 yuan. If you miss this day, you can only wait another year."
With that, Jay Chou did not step down, but continued: "Now you can log in to Huanyu mall and search for pear mobile phone. At present, no discount is supported, but you can collect the pear mobile phone sales page first, or add the pear mobile phone to the shopping bar, and you can place an order quickly at 0:00 p.m. in addition, the pear technology official has a greater discount. The top 1000 orders will be given 300 yuan..."
People were stunned by such a direct marketing method.
"What else are you doing?"
"Collect it quickly. If I sell it like this and no one collects it, it will lose face."
Although there are some people who can't believe it, we can see it now.
you 're right.
On the stage is Jay Chou.
He is selling mobile phones in front of them.
Immediately, thousands of users came to the computer to collect pear mobile phones.
Of course, some of them have made up their minds to buy pear mobile phones.
At the same time, there are also some people who didn't want to buy before, but were stimulated by Jay Chou.
In addition, there are also some people who like the discount of pear mobile phone and the gift of 300 yuan phone fee.
But anyway, Jay Chou's first face-to-face recommendation detonated the passion of countless consumers.
"I like grass and advertise like this."
"It's not advertising. It's selling products directly."
"I almost thought it was the salesperson of Huanyu technology."
A crowd of consumers were stunned.
Before, they did see stars advertise a product.
But this is just advertising. For them, it is a kind of endorsement.
But now, Jay Chou seems to be advertising, but he regards himself as a salesman.
Although this seems incredible, it has to be said that this way of selling products live on TV is really grounded.
This grounding is not only that stars like Jay Chou put down their star airs, but also the interaction here.
Just as now, Jay Chou interacts with thousands of players through the message function in Huanyu mall.
"Is that you, Jay? Is it really you?"
"It's me, it's me, it's really me."
"I grass, Jay answered me, Jay answered me."
By using the live broadcast of TV station and the message function of Huanyu e-commerce, Jay Chou has realized the popular live broadcast function in future generations.
"Jay, can you lower it? Pear mobile phone is too expensive."
"It can't be lower. If it is lower, something will happen."
"Hahaha... Hahaha... Fun, fun."
"Jay, I bought a pear mobile phone. Can you help me realize a wish?"
"As long as it's not difficult, you can."
"No, no, I just want to say to my girlfriend, I love you."
"Of course. What's your girlfriend's name?"
"His name is Lin Jiahui."
“OK……”
Jay Chou nodded: "Lin Jiahui, I don't know if you are in front of the TV. Your boyfriend likes you very much. He wants to ask me to tell you that I love you and wish you happiness."
"Pat, pat..."
The audience applauded.
On the other hand, more than 100000 people have added pear mobile phones to the shopping bar.
"Chen Yu, why is your pear mobile phone the first to play?"
"I'm the organizer, of course I'm the first."
"It's too unfair. I knew it. We must win the first."
backstage.
Watching Jay Chou interact with a group of fans at the front desk, Zhang Ruiming and Miss Dong said one after another.
"It's been 10 minutes. No, Chen Yu, ask Jay Chou to go down."
"Right, right, isn't it 5 minutes for each manufacturer? You've occupied 10 minutes. Call him down quickly."
"One more time, one more time."
"No, I'll say you have inside information tomorrow."
Miss Dong refused to let go. Chen Yu had no choice but to let Jay Chou end his sales.
"Well, I was going to give Jay 15 minutes."
With a sigh, Chen Yu can only give way to Miss Dong.
"I'll tell you. This guy always thinks only about himself when he engages in activities."
Miss Dong glared at Chen Yu.
"Don't, Mr. Dong, now I let Jay out. It's up to you."
Chen Yu naturally smiled.
Whether Jay Chou is on stage for 10 minutes or 15 minutes doesn't matter to Chen Yu.
However, Chen Yu is glad to see the changes brought by this new sales model.
For example, the number of pear mobile phone shoppers, through Jay Chou, soared n times compared with the original sales.
Of course, this is not the most important.
The most important thing is that not only they, but all the manufacturers cooperating with them will get huge growth in this new model.
……
"Mr. Ma, I didn't expect Huanyu technology to think of such a new sales model."
Ali.
Watching mango TV carnival night, Lu Zhaoxi muttered to himself.
"Yes, I didn't think of it."
Mr. Ma also sighed.
Even though he has always been a genius, he admires this new model.
Although, he has not fully understood the impact of this model on the future.
But he knows that this model may open up an innovative way of commercial sales.
In addition, combined with the current e-commerce platform, this model may break out amazing power.
……
After Jay Chou, it was king Andy Lau.
Like Jay Chou, Andy Lau started his promotion after singing a song.
"What products will King Liu Dehua recommend to us?"
"Ha ha, I'm looking forward to it."
"This is obviously selling goods. In fact, it is equivalent to advertising, but why do I like it so much?"
As they watched, they kept chatting.
The new model not only brings them a new experience, but also brings them more topics.
What products will Liu Dehua promote?
What about Zhang Xueyou, Li Ming and Guo Fucheng after Liu Dehua?
The answer will soon be revealed.
This time, Liu Dehua promoted Haier household appliances.
Haier household appliances are not only a product, but also the whole category.
Refrigerators, washing machines, air conditioners, televisions... And so on.
"Well, Haier sure enough."
"Haier brand is not built. I believe in Haier."
"Liu Dehua has vision. He even chose Haier."
"I heard that there is a discount for double 11 this time. I have to go shopping."
Soon, as before.
Under the brand-new model and huge highlights, Haier's full range of household appliances have become popular with pear mobile phones.
"Mr. Zhang, 200000 people in the background have put our Haier appliances in the shopping bar."
"More than pear mobile phone so soon?"
"Yes, pear mobile phones are more expensive than our home appliances. Of course, our home appliances sell better than pear mobile phones."
"Mr. Zhang, it's 300000 people now."
"Mr. Zhang, it's 400000 people now."
Backstage, Zhang Ruiming was so excited that he couldn't sit still: "Chen Yu, Miss Dong, sit down and I'll have a look."
"You see, president Zhang can't hold his breath."
Miss Dong smiled.
But in fact, Miss Dong was also very excited.
Just for a while, Haier's sales data increased several times, or even dozens of times, than usual.
What if such strength is put on their air conditioner?
The answer will soon be revealed.
After Liu Dehua, Miss Dong played in person.
"My grass, who is this?"
"Miss Dong is on the stage?"
"Domineering, Miss Dong doesn't need someone to speak for her, nor does she need others to sell. She's on her own."
Miss Dong has always had a strong charm.
Whether it is her ability, her status, or her words, have a great influence.
"Everyone, I'm Dong Minzhu. I can't sing or dance. I don't have the money to invite any stars to sell Gree products, so I'll go there myself. Since I'm on the stage, I won't play games. I believe everyone knows what Gree does. Yes, yes, Gree makes and sells air conditioners. Now I recommend one of our products The latest big 1.5p air conditioner... The price is amazing, 1999 yuan... "
"Ah ah..."
"Didn't you think, didn't you think, didn't you think."
Listening to the shouting of the crowd at the scene, Dong Minzhu also said loudly: "for 1999 yuan, you can buy 1.5p air conditioner home? Excuse me, do you still want to buy other brands of air conditioners? No, no, just one air conditioner, that is Gree air conditioner."
For the first time in history, the price of air conditioning was hit to 1999 yuan. On this day, Dong Minzhu conquered the whole audience.
Subsequently, the background converts crazy data into Gree air conditioning home page.
……
Unknowingly, under the live promotion of a group of stars, the time came to 23.55 points.
There are still five minutes to double 11.
At this time, the countdown and temporarily 0 sales data are ready on the big screen.
When it comes to 0:00, that is, 0:0 of double 11, the double 11 promotion is about to begin.
Countless people are excited to keep this moment.
Similarly, countless people also stood in front of the TV, waiting for the time to come, and they were ready to rob.
Of course, even if they are not ready to go shopping tonight, they also want to witness this history.
"How many billion will it break?"
"Don't know?"
"But the record breaking is for sure."
Not to mention the growing online shopping market, but this carnival, he doesn't know how much traffic he can bring.
"Chen Yu, how many billion do you predict today's promotion data will be?"
"I don't know."
"Don't you know?"
"I really don't know."
Chen Yu waved his hand.
He doesn't want to guess the number now.
In fact, he knows whether to guess or not. Today he succeeded.
He not only successfully launched a new promotion model.
More importantly, Chen Yu successfully tied singles day to double 11.
This also means that everyone will think of shopping and consumption every double 11 Singles Day in the future.
Once such a habit is formed.
Even in the future, it will be singles day. At this time, we will still maintain this fine tradition.
Or.
In the coming double 11, you may not consider whether to consume, but how much you can consume.
Or, do you want to log in to the online shopping account and enter the wrong password three times to lock your mother-in-law's account.
Otherwise, your black sheep will empty your wallet.
"Well, don't you guess. Here we go."
0:00.
Pointing to the big screen on the stage, Miss Dong said.
"Double 11 carnival, officially started..."
With the pressing of Huang Zheng's key, the double 11 transaction data was officially opened.
The numbers on the big screen are rolling madly.
7 digits.
8 digits.
9 digits.
10 digits.
Even 11 digits.
Chen Yu didn't remember how much it was later.
Because it was late, Chen Yu was ready to go to bed.
Anyway, the record has been broken. He is going to count the data tomorrow.
"Mr. Zhang, Mr. Dong, I can't stand it. What about you?"
"We'll see it again."
"Well, we'll see it later."
"Well, you see, I'll withdraw first."
Yawning, Chen Yu slept until 8 o'clock.
In fact, Chen Yu couldn't wake up at 8 o'clock. He was awakened by telephone.
It was Miss Dong who woke up Chen Yu.
"Chen Yu, have breakfast together"
"So early?"
"What's so early? I didn't sleep all night."
"Ah... No."
Chen Yu can't believe it.
"Oh, you slept soundly. President Zhang and I stayed up all night."
"Miss Dong, how do you spell it?"
"Can't you spell it?"
Miss Dong said, "you don't know how much sales of Gree and Haier soared last night?"
"How much has it soared?"
"100 times."
"I'll go..."
Chen Yu was shocked by the 100 times.
But it's normal to think about it.
Such a national promotion can't go up. It's normal to soar 100 times compared with usual.
"In this way, even if we don't sell Gree air conditioners in the next month, our annual sales will have to double."
"Awesome."
"I still have to thank you, really, thank you."
"You're welcome. Let's help each other."
"Come here quickly. I have to fly back after breakfast. You don't know. Even I'm frightened by the sudden surge of orders. I have to go back to the headquarters and take the seat in person."
"OK, I'll come right away."
Chen Yu nodded.
After a quick wash, I took the elevator to the canteen hall on the second floor of the hotel.
of course.
Before going out, Chen Yu turned on the computer and checked the transaction volume of Huanyu e-commerce this time.
The figure shown above is 30 billion.
Although it has not been 24 hours, it has broken the 30 billion mark.