Chapter 44

Because at present, the three major domestic operators have not even obtained the 3G license. As one of the two representatives of the mainstream smart phones in the future, the iPhone will not enter China until the end of next year, and the first model of Android system will not be released in the United States until the 23rd of this month.

It's really early. The mobile IM software that Fang zhe wants to do, whether it is design concept or product function, can only be well displayed by smart phones.

In the domestic mobile IM market, mobile QQ is directly connected with QQ on PC, but overseas, there is no very mainstream free mobile IM software, which is one of the reasons why Im software such as WhatsApp, line, snapchat and kaokaotalk can rise later.

Now it has great preconceived advantages to enter the overseas market as soon as possible. Relying on the services and application stores provided by Amazon cloud, apple, Android, blackberry, Symbian and other giants, it is completely feasible to distribute and operate IM software around the world.

Preconceived advantages are very important. For software such as Im, which has low technical and product barriers in the early stage of development, other developers can easily imitate it, just as QQ imitated foreign ICQ, and there are nearly hundreds of chat software in China, such as Sina UC, MSN, Feixin, Yixin, meter chat, bubble and so on. Finally, QQ won.

One is that in the process of continuous development, QQ is indeed better in products and services than other countries. The other is that it is done early enough, and the user relationship chain has been cultivated here. If you change the software, the cost will be too large. As long as other software does not attract users, users are unlikely to migrate.

Just like later, wechat dominates in China, but it is extremely difficult to expand its business overseas. Its user experience and usage habits are secondary reasons. The main reason is that several major overseas mainstream markets have been occupied by other software. When the difference is small, users have no reason to change software bored.

Now, it is an opportunity. Whether at home or abroad, the mobile IM field on smart phones is a blue ocean.

The market background analysis written by Fang Zhe in his business plan is more like a reflection on his understanding of the future. Behind the opportunities, there are also enough difficulties and dangers.

The first point is the policy issue of tripping countless Chinese enterprises who want to expand their business overseas.

In today's world, there are more than 200 countries and regions in the world. Each country and region has its own laws and policies. When it comes to instant messaging, which may touch national security, a Chinese enterprise may face various policy problems if it wants to carry out business locally.

To tell you the truth, Fang zhe was a little discouraged when he thought about it. By the time Fang zhe was reborn, China was already the world's largest exporter, including several mainstream developed markets in Japan, Europe and the United States. Madeinchina could be encountered everywhere, but most of them were concentrated in low-cost low-end industries, high-end science and technology, high-end manufacturing and communication internet industries, There are few Chinese brands.

I still remember when I was in school, it was written in the book that Haier opened a branch in a very famous place in the United States. At that time, Fang zhe was still depressed that an enterprise could write a textbook when it opened a branch. If he also opened a large company in the future, he might be able to show his face in the textbook.

After growing up slowly, Fang zhe understood the reason. Since the decline of modern China, we have a big gap with the West in military, economic, cultural and even ideological fields. If we lag behind, we will be beaten. This sentence was written with the blood of generations for hundreds of years.

Today, everyone in China is longing for the rejuvenation of the nation, for the greatness of China, and for the Chinese people to stand bravely and confidently in the world.

When Fang zhe was reborn, Alibaba has accelerated the pace of internationalization. Although there are many obstacles from Southeast Asia to India and from the United States to Europe, it has indeed made great achievements. Although Huawei in the field of communication has not entered the American market for more than ten years, it has made great achievements in the European market.

Is it difficult for Fang Zhe to aim at the global market from the beginning? hard. Is it possible? probably.

Many people are saying that the three domestic Internet giants bat are not pure Chinese enterprises, because their largest shareholders are foreign capital.

The main reason for investigating the historical reasons was that at that time, the domestic VC venture capital industry was underdeveloped, and the start-up companies wanted to develop. After all the hardships, they could only find foreign venture capital financing. In terms of policy, compared with overseas, they did not dare to say the strictest, but it was indeed a strict one. Under such circumstances, it was a key reason that overseas capital could invest in these three major enterprises, Because they invest in the future.

Whether overseas or domestic, the market is like an orchard, but some are large and some are small. People outside want to come in and pick ripe fruit. If you don't bring money, it's called stealing. If you bring money, my gardener can not sell it and keep it for yourself. On the contrary, if you bring money, kettle, fertilizer and even seeds, it's easy to discuss, You can find saplings to water the trees. You can divide the results, or you can find a piece of land to plant seeds. As long as the money is enough, everything is easy to discuss.

Among the people Fang zhe admires, son Zhengyi of Rb is one. Fang Zhe in his previous life often pays attention to his news. This short giant with a height of only one meter and a half has too many stories to tell. When he was in school in the United States at the age of 18 or 19, he made millions of dollars by selling games and patents. Later, he returned home to start a business and founded the Softbank empire after many failures, In the evaluation of Chinese media, he is a man of great wisdom.

What Fang zhe admires most about him is his vision. He knows that RB has limited market potential due to the problems of resources and population, so he spends part of his money on investment. From Europe and the United States to China, where the market is large and where there is his investment.

At the end of 1995, $2 million invested in Yahoo, accounting for 2% of the shares. In 1996, $100 million was added to buy 30% of the shares. In 1998, it sold 2% of the shares at the price of $410 million. Compared with the investment in 1995, it made a net profit of $390 million in three years. Later, in 2000, it invested in China's Alibaba, accounting for 30% of the shares. Later, it increased its investment many times.

By the time Fang zhe was reborn, Alibaba had grown into a giant with a market value of more than $400 billion, and Softbank was still Alibaba's largest shareholder.

Son Zhengyi, who was too busy, sold some stocks from various fields of investment and mobilized some small money. At a price of US $32 billion, he bought arm, a British chip design company, a company that designed 95% of mobile phone chips on the market, and a key company in the future IOT artificial intelligence era favored by son Zhengyi.

Fang zhe thinks of Sun Zhengyi because the doings of Fang Zhe and even China's numerous enterprises can learn something from Sun Zhengyi's past actions and ways of doing things. Just like the process of internationalization of Alibaba and most other multinational companies, local entrepreneurs who invest overseas everywhere are investing in the future of enterprises. Fang zhe can also do so.

Of course, this is just one of the minimum guarantee means to expand the international market that Fang zhe thought of. If possible, Fang zhe still hopes to drive straight into the wild blue ocean that has not been noticed by giants, such as WhatsApp, Google and Facebook.