Chapter 544

Domestic animation has always been a pain in the hearts of many Chinese people. It is shoddy, childish, and the story routine is the same. Many people shake their heads when they mention Guoman and say, "do you still watch domestic animation?"

On the other hand, many Chinese regard Japanese animation such as "digital baby", "Naruto", "Doraemon", "Detective Conan" and "pirate king" as classics and childhood memories. The up owners and fans of these animation are active in all kinds of secondary circles from station B to post bar.

For Hollywood, Disney's Kung Fu Panda, ice age and other animation films are also full of praise and linger.

The reason for this phenomenon can not be one-sided blame for the audience's worship of foreign countries and fawning on foreign countries, that is, they like foreign animation better than domestic animation. The more reason is that the domestic animation industry is not competitive, and rarely can make animation that moves the audience and makes the audience love.

As a layman, Fang zhe had no intention to study the reasons for the backwardness of domestic animation, but now, the animation field is just one of the links in Huizhong's Pan entertainment layout. Therefore, studying how to do a good job in domestic animation and make Huizhong's animation business become a lucrative pastry rather than a business that makes money at a loss has become the focus of Fang Zhe's attention.

Standing at the height of Fang Zhe, the chronic diseases of many industries are clear at a glance. It is said that the domestic animation industry, which is criticized by the audience for its shoddy, childish and stereotyped, exposes that the industry is technologically backward, talent withers, young and yellow, and does not want to make progress.

Further tracing back to the source, it is that the ideas of this industry are old and can not keep up with the changes of the times. It has always been believed that the main audience of animation is young children under the age of 8 or even 6, who are derailed from the international market. Therefore, under the invasion of a large number of non children's animation such as overseas Japan and Hollywood, they are losing ground and giving way to the huge Chinese animation market.

In recent years, many people of insight in the domestic animation industry have gradually recognized these problems and made their own efforts to improve the current situation of domestic animation and ignite a prairie fire.

However, in the view of Fang Zhe, a capitalist, if an industry wants to develop healthily and rapidly, it is not enough to rely on the blood and dreams of some people of insight.

If these people pay a lot of blood and youth, but in the end they can't get any applause and money support from the audience, how much blood and dreams do they have to have in order to stop deterring the industry.

Therefore, in Fang Zhe's view, in order to do a good job in animation and support the rapid rise of domestic animation, the first thing to do is to get the support of the audience and fans as much as possible, and let the audience buy or even make money as much as possible.

In other words, it is easier to be successful and more popular with fans. For example, some animation adapted from fire novels, that is, some hot IP adapted animation in the concept of Pan entertainment.

In the past, the reason why domestic animation has been criticized and can not be done all the time, except that most animation plots are childish and treat the audience as retarded and fools.

Some well-made animation, also because from scratch, popularity has not accumulated, because it has been unable to make money and can not go on, for example, the Kuiba series, which has been highly praised in the past two years but failed miserably at the box office.

In mid March, Huizhong animation company was established. At the same time, several investments, layout and business plans of Huizhong in the animation industry were also announced one by one.

These investments and layouts have been completed in the past few months, but until now, Huizhong animation company was officially established, which was released at one time to bomb the media and the whole industry.

Huizhong is also helpless to do so. Since Huizhong began to lay out in the pan entertainment field last year, many speculative companies and investment institutions have begun to move in response to the wind. It is inevitable that Huizhong will invest in and acquire companies or industries first, hype the share price and heat of these companies, and let Huizhong take over the offer at a high level.

Ma De, although Huizhong is rich and powerful, it doesn't want to be taken advantage of in vain by others. Therefore, it also plays some business means such as beating around the Bush and shifting flowers and trees. For example, it is rumoured that it wants to buy company a, but in fact it secretly buys the shares of company B.

Before the establishment of Huizhong animation company, in addition to some industry insiders and capital experts with extremely poisonous eyes, no one knew that hundreds of strange names and different companies were registered in different places. The stocks of some animation companies in their hands finally came to Huizhong animation, and some were thrown to those speculators through industry speculation.

In the information released by Huizhong animation, many people who have a good understanding of the animation industry and the animation industry have seen many famous and unfamiliar names in the industry.

"The original animation platform is evil. With the help of Hangzhou Xuanji technology, which supports the domestic animation with the" Qin Shi Mingyue "series, and with the" bear haunt "series launched last year, Shenzhen Huaqiang digital animation has become famous.

We have produced a popular but not popular qingqingshu animation of Kuiba series. After the merger of Tudou and Youku, the light chasing animation founded by Wang Wei, the former president of Tudou. Com, an unknown small animation company in Yanjing, October digital, station B, etc. "

Watching familiar or unfamiliar names appear in the list of newly established Huizhong animation investment companies, the peers in the domestic animation industry tremble. Sure enough, a large company like Huizhong enters an industry like a whale, which will stir up a rough sea!

"Well, the territory of Huizhong online entertainment is finally the next city. I don't know what to say except cow force!"

"Games, film and television, music, novels, animation, it is said that all the entertainment types I often contact are included. Which God predicts which field the boss will layout next, Beijing Opera and crosstalk?"

"Station B has finally become our territory. I said Huizhong should have invested in station B long ago!"

"I can understand the evil spirits and qingqingshu companies in front of Huizhong investment. After all, they are indeed an excellent animation company, but what kind of light chasing animation and October digital in the back are ghosts?"

"Didn't you see that the founder of chasing light animation was the original boss of Tudou? It's probably boss Fang who sold him face when Huizhong invested in it.

As for this October digital, to be honest, I also feel a bit like selling computers and mobile phones! "

"Hahaha, the two brothers upstairs are laughing to death. If you can easily see boss Fang's investment, does he deserve to be called Fang Banxian in the Internet industry? I'm curious if those speculative companies have lost money."

Compared with Huizhong's investment layout in the animation industry, the newly established "Star Plan" announced by Huizhong animation surprised and admired many industry insiders and onlookers in the animation industry!