"Mr. Liu, I'm sorry. Mr. Fang is still in a meeting. Why don't you come back tomorrow and I'll reschedule for you!"

Li Wen, Fang Zhe's secretary, said in an apologetic tone when he changed the third cup of coffee for president Liu sitting in the office.

According to President Liu's appointment, he should have seen Fang zhe more than an hour ago, but Fang zhe had a little accident because a meeting has been delayed and hasn't appeared yet.

"It doesn't matter, I'll wait a little longer!" Mr. Liu waved his hand and said carelessly. When Jingdong a round of financing, he sat on the sofa for six hours in order to see the investor, and he was afraid of missing the meeting with the investor. In the middle, he just didn't take a drink and didn't go to the bathroom once.

Now Jingdong's development has been on the right track. He no longer needs to ask his grandparents to find investors everywhere as he did at the beginning.

But even so, in the domestic e-commerce environment surrounded by Alibaba, a strong competitor and a pile of e-commerce platforms like tigers and wolves, JD's development is still walking on thin ice.

Far from it, let's say that the rookie network led by Alibaba now directly needs to make up for the shortcomings of Taobao and tmall and compete with logistics distribution, one of JD's biggest advantages.

Delivery must be made within 24 hours in any part of the country! Arima always blew a loud voice at the founding ceremony of rookie network, but if one day, what else does JD take to compete with Taobao and tmall?

Another thing that bothers Mr. Liu is that Huizhong is also the investor of rookie network. Considering that Huizhong invested in tmall and opened the secondary entrance of wechat to all home appliance business platforms without discrimination, Mr. Liu understands that JD is less and less the lineage of Huizhong. At least in the domestic e-commerce industry, Huizhong has basically invested in the larger e-commerce platform. You say Huizhong is not neutral, Who should I help if I'm not a referee?

"Sorry to keep you waiting, Mr. Liu!" the sound of Fang zhe pushing the door in interrupted Mr. Liu's meditation.

Seeing Fang zhe coming in, President Liu quickly got up and won. When they sat down again, Fang zhe asked jokingly, "do you regret seeing me in such a hurry?"

Fang zhe asked this because Huizhong invested in the rookie network, which was specially through gas with JD. Let's see if President Liu has the idea of letting JD logistics cooperate with the rookie network.

President Liu shook his head and said firmly, "I don't regret it. You should know that if JD logistics joins the rookie, the express delivery level of Taobao and tmall will soon catch up with JD. In that case, JD will have no competitive advantage.

In this situation, although President Ma took the lead in establishing a rookie network to improve the logistics capacity of Taobao and tmall, it will be at least 5-10 years before he wants to catch up with JD.

This period of time is enough for JD to re-establish its competitive advantage, and JD logistics is also developing and improving. 10 years later, the logistics capacity of rookies may not surpass JD logistics! "

Fang zhe looked at President Liu's "confident" expression and said with a smile, "since you are so confident, do you still come to see me?"

In a word, President Liu was relieved.

President Liu sat upright and said sincerely to Fang zhe:

"President Fang, let me tell you something. I know you don't want to intervene in the competition of domestic e-commerce industry now, but do you remember that JD is the first home appliance business platform of Huizhong investment and the only e-commerce enterprise in China that can compete with Alibaba.

If the logistics capacity of the rookie network catches up with JD in the future, and JD has no other competitive advantage to compete with ALI, Huizhong's investment in JD will be wasted, and the balance of the domestic e-commerce industry will be broken. The life of other e-commerce platforms invested by Huizhong may not be better. Now JD is at the forefront, at least all e-commerce platforms can compete healthily, No By Ali! "

President Liu played the emotional card. The purpose of his coming to Fang zhe this time is to win more support from Huizhong. Most of all, he also hopes that Huizhong will treat JD and Ali equally.

Don't be like this. A few days ago, Huizhong invested in tmall and opened the secondary entrance of wechat to tmall. Now they are involved in logistics with President Ma. In the long run, how can JD compete with Ali?

Fang zhe leaned back on the sofa and pinched the corner of his eyebrow with his hand.

Indeed, as president Liu said, the rise of rookie network will break the competitive balance between Ali and JD. Although President Liu dare not say it, he will certainly blame Fang Zhe and Huizhong for "aiding the tyranny".

However, in Fang Zhe's opinion, whether he is investing in tmall, opening the secondary entrance to tmall through wechat, or investing in rookie network, he is just following the trend.

From the perspective of investment return, Huizhong's investment in tmall and cooperation with tmall are much greater than its investment in JD. The establishment of rookie network is what should have happened in previous lives.

The competitive situation between JD and Ali is getting worse and worse. Instead of blaming Fang Zhe and Huizhong for "aiding the tyranny", it's better to say that JD itself is not good at it. Otherwise, the market value of JD and Ali would not be 10 times worse in previous lives.

Now many people in the market, like President Liu, feel that Jingdong, the second son, has the ability to compete with ALI. However, after Alibaba's listing, Mr. Ma and Alibaba's eyes have looked at the global market, and Mr. Liu still relies on various diss. Mr. Ma has an affair with his milk tea sister to attract attention. People will understand the real gap between Mr. Liu and Mr. Ma, JD and Ali.

With Huizhong's global competition pattern, supporting Ali may also help Huizhong, but JD can't count on it at all!

However, what Liu Zonggang said is also true. If JD is allowed to be crushed and Alibaba is dominant in China, whether it is other e-commerce platforms invested by Huizhong or third-party payment, cloud computing and other businesses that Huizhong competes with Alibaba will be adversely affected.

In Fang Zhe's view, maintaining the delicate competitive balance between Alibaba and jd.com and other e-commerce platforms in China, promoting the benign competition of the whole e-commerce industry, cooperating with Alibaba abroad and competing for the market with Amazon and other overseas e-commerce platforms are the optimal solution to maximize the interests of Huizhong.

"Mr. Liu, do you remember why Jingdong emerged from the market?" Fang zhe asked Mr. Liu.

President Liu blinked in surprise. He didn't understand why Fang zhe suddenly asked this, but he still thought about it and said: "at that time, although Taobao had accounted for most of the e-commerce market share, the goods on Taobao would be cheap, low quality and many fake goods.

The price of 3C electronic products is generally high. Users don't trust this kind of products purchased online on Taobao. JD just caught the weakness of Taobao and started by ensuring the quality and reputation of 3C electronic products.

In addition to this, many new users without online shopping experience and JD's good logistics are also the reasons why JD can develop. "

Looking at the talking president Liu, Fang Zhe's eyes lit up. It seems that JD is not completely hopeless.

"That's right. He has Zhang Liangji. You have a wall ladder. Jingdong may not lose the competition with Ali in the future!"