Chapter 937

"Love movies are the same everywhere. No matter how much investment Chen Mu Baihua makes, it still can't change the essence of this movie."

Caitlin sneered: "no matter what reason he is able to take such a risk, it is enough to show that he is too arrogant to change the choice of the market and the audience. In my opinion, his failure is justified."

"Especially in order to get closer to special effects movies, they even choose to make this movie into 3D. The ticket price is higher than that of 2D movies. However, what special effects can this kind of love movie have? Will the audience be willing to pay for a 3D love movie without special effects?"

Although Chen mubai, as their opponent, has been succeeding all the time, and Caitlin has never underestimated Chen mubai's strength, this time, Chen mubai's ambition is a failure in her view. Her vision and investment are very poor, which is definitely a failure.

This can be seen from the box office.

Audiences in North America don't pay.

Caitlin has no problem commenting on Titanic from big data.

Generally speaking, movies are evaluated from the aspects of quality, box office and word-of-mouth. The quality and word-of-mouth of art movies are very good, but the box office is not the only one. What their entertainment companies value most is the box office, especially the huge investment.

No matter how high my reputation is, it's useless. After all, a loss may be hundreds of millions of dollars. This loss is really too huge. It's really useless to praise others.

No matter how many films are not popular, all of them have stopped the follow-up development. In the final analysis, they have not brought profits. No matter how high their reputation is, they can not contain the losses brought by the box office.

"However, his original intention is to attack the Berlin Film Festival. If he can win the prize, it's not a failure. It's just a $200 million investment in a love movie. I don't know whether Chen mubai is ambitious or arrogant..."

Caitlin was a little sad. She loved and hated Chen mubai.

What I love is his talent and his ability to attract money. Few directors in the world can match him. None of them can reach his level. They are world-famous directors. When shooting film and television works, they are equal to the company and have a certain say. Even the investors can't ignore their opinions, This is the status impact of ability!

Hate is also his talent, because they are rivals, and difficult to reconcile the kind.

It's a very good thing to have such team-mates, but it's unfortunate if it's the enemy.

After hearing Caitlin's words, trellis pulled the corners of his mouth and continued what he had just said.

"Although the market response of Titanic in North America is not good, the market response in China is very good. The box office of Titanic in a single day is nearly $100 million, and the box office in a single week is more than $400 million!"

Even in North America, this achievement is a very popular movie, let alone in China!

Caitlin was silent for a moment, and then said: "it's not that I can't understand. After all, Huaxia is Chen mubai's territory. Coupled with his achievements and fame, it's normal for the Chinese people to support him. In the past, there were Chinese local films that got $400 million or $500 million at the box office, but the international box office was just the same."

"However, this movie really surprised me with such a high box office in the first week. It seems that Chen mubai's investment should be paid back, which is also the best result."

No matter what the performance of Titanic is, with its current box office, plus the distribution of tickets in North America and Europe, the film will not make money, but it will never lose money. After all, the film is still hot, and it can still get a lot of box office in the future.

Judging from the horror box office of Huaxia, the investment of this film can definitely be recovered.

Huaxia is worthy of being the largest ticket warehouse except North America, and also the second largest ticket warehouse in the world. In recent years, the box office of Huaxia's films keeps rising, which makes many foreign countries pay more and more attention to this ticket warehouse.

A love movie can get such a high box office, it's amazing!

Trellis agrees with this, but he doesn't think Titanic can get back, but he thinks the film can make money.

Caitlin was surprised: "Chen mubai is right again? Even if the world's film market doesn't pay for his works, the box office of Huaxia is enough to get him back. No wonder he has repeatedly invested in big productions, and he just wants to get back by the box office of Huaxia? "

"It seems that his propaganda strategy is right. The propaganda strategy that binds the feelings of the people of the country can really keep his works popular. The fans are willing to pay for his works. His reputation in the world over the past few years has nurtured his works. In the confrontation with Oscar, he has gained general support and defined himself as a weak position, To win compassion. "

"In this case, it incited the people's emotions, which made his works more popular and explosive at the box office."

"But now it's too early to say. There's a lot of money for production and publicity. This movie is full of momentum in China because everyone has a holiday during the Spring Festival. According to this trend of achievements, there should be a lot of people who have seen it. It's hard to increase the box office in the future, and it's estimated that it won't go up a bit. The outbreak in the early stage will wipe out the box office potential of the work."

Caitlin analyzes what happened to Chen mubai in recent years. She never denies Chen mubai's talent and talent, but it also needs certain opportunities and marketing means. Not every work of genius can be loved by everyone and get such high popularity at the same time.

At least from the perspective of the rising track of a few talented directors, they are similar to Chen mubai, but their influence is far from that of Chen mubai. The influence of this marketing method on myself and his works is also immeasurable.

Caitlin believes that Chen mubai has such a strong appeal ability in China, in addition to his own talent, a large part of the external factors come from the successful marketing means.

At the beginning, she also knew that the slogan of iron man was a very successful marketing plan.

From the first sci-fi work of national righteousness as a gimmick, and then with the slogan of super high production scale and the rise of Chinese special effects and sci-fi blockbusters, let the Chinese people be proud and add a sense of national responsibility to enhance the influence of the work, so that everyone can actively support the film and let the ticket room of the film get a blowout!

With the success of "Iron Man", Titanic will have such explosive achievements, which can be said to be achieved by sitting on the shoulders of "Iron Man".

At least in China, this achievement is a bit unexpected but reasonable.

"I don't think about the box office. I want to ask you one thing. Have you seen this film?" Trellis doesn't really agree with Caitlin's box office estimate for Titanic.

"No Caitlin exclaimed, "what's the matter? I don't have time to see this movie, but I pay attention to the repercussions of this movie in the cinema. "

"Do you know the word-of-mouth and quality of the film, as well as its rating on the film website?"

Caitlin still shook her head and said, "I'm not sure about the details, but I've heard about some of them. It seems that they are highly appraised?"

"But this kind of evaluation is nothing, only the box office is true. When the film is just released, there will be a professional control and evaluation team to increase the popularity of the work and attract the audience to go to the cinema to watch the film. Unless the film quality is too poor, this kind of boasting can last for a while."

"Titanic" is currently in the hot release period, the work evaluation and good reputation is very normal, this is a special means of film and television companies to control, to enhance the popularity of the work.

In this way, there will always be audiences who like the film and those who hate it, and then the two sides can fight. This kind of noise is also the key to maintaining the popularity of the film.

What a work fears most is not to be debated, but to be unable to attract people to discuss. In this way, there is no attention and enthusiasm at all. Naturally, it is not conducive to the topic fermentation of the film and the box office.

When Caitlin finished, she found that Trish's face was dignified. She suddenly had a bad feeling: "do you think highly of this film?"

Trellis nodded: "I saw this film. Although there were not many people in the cinema at that time, we all watched it seriously. Moreover, the quality of the film was really high. It was not judged by the professional team. Many passers-by spontaneously recommended it."

The professional team controls the review and the audience praises the work spontaneously. Trilith can tell that he is in this line. Can't he see the trace of the team?

He would like the film to have a team review, so he won't be so upset.

"Can a love movie be so amazing?" Caitlin's a little hard to imagine.

"It's not just about love, it's about a lot of things. According to Chen mubai, I think it's really possible for this film to win the Golden Bear award. Although it doesn't show politics directly, the root cause of everything is the product of politics, which is the preferred type of work of the Berlin Film Festival."

"Therefore, I think that even if this film loses money at the box office and does not win awards, it still can not cover up the glory of this work. With its reputation and quality, it can also have a far-reaching impact. This is a work that can be famous in the history of film, even in the history of film. I think that in recent decades, there will be no love film that can surpass this film."

Caitlin looked at trilith solemnly and said, "is it really that good?"

Trilith nodded firmly: "yes."

He still has a word to say that it is not impossible for this film to succeed in box office and award-winning, but it is very possible!

This shows that Chen mubai's "heroic words" have come true again, and the black curtain of the last Oscar will always become an indelible stain.

As long as you mention the stain, someone will talk about "when happiness knocks" and "Titanic". Oscar's original choice will make it a joke all his life!

Originally, the credibility of the Oscars dropped a lot last time. Once Chen mubai won the Golden Bear award at the Berlin Film Festival, the credibility will drop again, even fiercer than last time

"In other words, Chen mubai has been in an invincible position..." Caitlin murmured.

Trellis also has some pain, has been facing such a strong opponent, several times fell in front of it, anyone will have some despair.

"Unfortunately, I didn't win the cooperation with mubai entertainment last time..."

At the moment, trellis was filled with regret.

The take-off of mubai entertainment is irresistible. It depends on which step can be reached.

There has been a media joke that mubai entertainment will become the Hollywood of the East, which caused a lot of controversy at that time.

The success of "Titanic" is only afraid that it will be the news, and will become a rival.

The world's film and television companies want to create a giant, or the only film and television production company from the East!

......

The outbreak of "Titanic" shocked everyone, even the Chinese people were amazed by this dazzling achievement.

On the Internet, the topic of the movie is still very hot, and many audiences come into the cinema to watch the movie every day.

However, compared with the first week, attendance did drop a lot, which is normal. After all, some people have seen the work. Moreover, because of the fierce momentum of the film, the cinema specially increased the film layout for the film, and the film layout rate was as high as 61%!

This is the box office arrangement for the Spring Festival. The rest of the films only get 39% of the rest, including the works of first-line stars.

No one's appeal can compare with that of Chen mubai. Now many film makers are no longer hard headed. They think that they can rely on the cast to fight against Chen mubai's influence. They are looking for death

"I really didn't expect this movie to be so popular!"

"Yes."

"But it's really good-looking. It's different from the love movie I imagined."

Lu Fang and others sat together, and they sighed with each other.

If the success of iron man was within their expectation, Titanic really surprised them.

After all, no one thought that a money loving movie would be so popular with the audience

Compared with sci-fi movies like iron man, special effects make people enjoy watching them. The audience likes them and the box office is understandable. It's really hard to imagine that it's a money loving movie.

If someone told them the achievements of the film before the release of Titanic, they would never believe it. When the facts are really put in front of us, we can only be shocked.

"If I were a woman, I would fall in love with mubai, too." Li Feng joked.

Chen mubai said with a smile: "it's good that you are not a woman, otherwise you are doomed to be lonely all your life."

"Ha ha!" Lu Fang and others laughed.

"To be honest, according to the current trend, what is the box office of this film?" A lot of money is wonderful.

What they discussed only refers to the box office of Huaxia, excluding the overseas market.

"I got 2 billion in the first week, and I got 4 billion anyway. I still think love movies are a bit empty..."

Li Feng gives a relatively conservative figure. He thinks it's not easy for the film to have such a high box office, but it's still a bit difficult to surpass the 5 billion of iron man.

The two kinds of works are not the same type at all. Now the mainstream of the market is science fiction movies, which are more popular. Although the box office of Titanic is very high in the front, it will be more and more difficult for the follow-up box office to rise. Every 100 million is a difficulty, let alone 1 billion!

Qian Duoduo stretched out a palm: "I dare not say that I can surpass the achievements of iron man, but I can barely touch the ceiling of 5 billion, which should be almost the same."

"I think so, too." The figures given by Shang ran and others are roughly like this.

"What does mubai think?" Everyone's eyes look at Chen mubai.

"The first is not a problem."

People were surprised and said, "the box office of Huaxia film ranks first, which is more than 5.5 billion!"

Chen mubai's eyes were bright and full of spirit. He drew a curve at the corner of his mouth: "I mean the number one in the world's film history."

The air suddenly quieted down, and everyone was shocked by Chen mubai's words.

This is with its self-confidence!

China's number one is not in his eyes. His eyes are on the world's number one!

You know, iron man's global box office of $1.2 billion was ranked eighth in the world box office list. It's not easy to be number one and get $2 billion.

Tao Yaoyao took the lead in breaking the silence. She raised her white tender hand, clenched it into a fist, and then said: "I believe you!"

Lu Fang hesitated a little and said, "but the response of this film in North America is not good..."

As the largest ticket warehouse in the North American market, if you want to get good results, you can't do without the box office explosion there. With the performance of Titanic, it's far worse.

Even if the late Southeast Asian market and European market may be able to bring some box office for the film, it is difficult to make it the number one in the world.

The cultures of European and American audiences are relatively close, and their aesthetic tastes are similar, so there is not much difference in the tastes of film and television works. If North American audiences do not particularly like Titanic, they are afraid that the film may not be popular in Europe.

It's good to have confidence, but Lu Fang is afraid that Chen mubai's goal is set too high, and he will be disappointed if he doesn't finish it.

If the result is not bad, I'm afraid the difference is too big, which will affect my mood.

"Don't worry, it's just the beginning." Chen mubai said with a smile.

Everything needs an opportunity to break out. The current poor performance of Titanic in North America does not mean that the film quality is not good, but that they may think that a Chinese's view of love is different from theirs, and their love works must be different, so they are not willing to see it.

However, this film is shot in the background of the early 20th century, which reflects the social era at that time. In fact, it is the cultural atmosphere of Europe and the United States. They will not notice the obstacles at all.

After the first week, the topic and popularity of the film are almost the same. The super high reputation and score will certainly attract the attention of netizens, which will make them curious and enter the cinema.

"I believe this movie will break out in North America. I have contacted Bruce Lee. He will do his best to promote this movie and start the war!"

Li Feng puzzled to say: "now began to increase investment in North America propaganda, should not be done before the release?"

Chen mubai explained: "there is a problem of cultural difference here. The culture of China is different from that of North America, and so is the view of love. People there may not like our view of love, so I choose to let the people who have seen the film leave their comments a week after the film is released, so that there is enough time to make the film's reputation ferment. When I publicize it again, These words of mouth and evaluations are the best weapons. "

"Titanic scored 9.6 on the rotten tomato website, which has a huge reputation. So those who are curious can be absolutely attracted by this quality as long as they search for relevant information about the film. After all, the people who score there are all their own people."

That's why we all know what Chen mubai has done.

Then, we skip this topic and start to discuss other works.

Next, mubai entertainment needs to launch a lot of works. Shang ran, Tao Yaoyao and others have sequels to produce. Qian Duoduo's "captain of China" has already started shooting.

This does not include several superheroes that mubai entertainment has worked with Solomon.

......

Five months later.

A piece of news shocked the whole world.

Titanic's global box office has exceeded US $2 billion, ranking first in the global box office list!