The production cost of 130 million yuan, the original novel that nobody cares about - even on the script blacklist, the lack of star cast, the super schedule in deep trouble, the dull and low-key early publicity
All of them seem to indicate that "tomorrow's edge" will become a summer blockbuster, which can't even surpass Prometheus and Madagascar 3 released in the same period. The media's first box office forecast is only $25 million.
However, it is such a work that copies the box office curve miracle of "Titanic" and "Avatar". Under the situation of being not optimistic, it is more and more frustrated and more courageous. Its subsequent box office revenue ability is astonishing, and it finally breaks through the threshold of 500 million in a mighty way. It has become the "best film" in the history of North America since it first appeared on the small screen in the 'Pacific War', Lanli hall has successfully maintained his accurate and critical film selection vision. Each work has its own characteristics and quality, and has consistently provided high-quality performances. It has remained unbeaten so far, from word-of-mouth to box office.
In this young actor, you can see the shadow of Daniel Day Lewis. His name has become the guarantee of the quality of his works. Like a brand, he is slowly forming his own brand influence. The difference is that day Lewis is a pure art performer, while hall has a strong market potential. " The box office prospect of tomorrow's edge is worth looking forward to
After the box office success of "tomorrow's edge", the North American region is now discussing the market appeal of Langley, believing that he has the potential to become the second Tom Cruise and the second Will Smith.
However, before the official release of "tomorrow's edge", the British region had already made a conclusion in advance, saying that lenley now has its own appeal and has become an important guarantee for the quality of the works“ The times is just one of them.
Facts have also proved the foresight of the British media.
On June 8, "tomorrow's edge" officially landed in the UK market, keeping pace with North America.
On June 6, "tomorrow's edge" held a grand premiere in Los Angeles; On June 7, the entire cast of "tomorrow's edge" came to London to hold a grand premiere in Trafalgar Square, where the film was shot.
That night, Warner Bros. recreated the actual scene of Trafalgar Square in the film, successfully making every participant in the premiere go through time and space and enter the story of the film; In addition, the time-space tunnel, which is highly praised in Los Angeles, is also reproduced in London, truly creating an unforgettable viewing experience.
When Langley led the whole crew to the stage, it undoubtedly became the climax of the night of the London premiere.
It's a pity that Langley didn't stay in London. After the premiere, they immediately went to Heathrow airport, took a plane to New York and participated in the publicity of the next trip. They only stayed in London for less than five hours; However, this still did not affect the audience's enthusiasm.
On the night of June 7, the show was full at midnight! Really full!
According to statistics, the box office data of midnight show easily surpassed that of "Avengers alliance", creating the best record of midnight show in Britain this year. The fierce explosive power made all British media involuntarily exclaim, and once again made people feel the incomparable strong appeal of lenley.
From Friday to Saturday and then to Sunday, the movie watching frenzy has always been high. Although the box office potential of the British market is not as good as that of the North American mainland, it is still the most important box office market in the world, competing with Japan for the second and third place in the world. The box office data of every film here is crucial.
At the end of the premiere weekend, "tomorrow's edge" made 17 million dollars at the box office!
The huge box office sweep ability even caused the North American media to compete for coverage, because this premiere box office, this year after the "Avengers alliance" only, ranking second in the year!
The sweeping and outbreak of "Avengers alliance" is the result of a long period of preparation and brewing since "Iron Man" in 2008. It has been four years of precipitation and accumulation, which has created a strong momentum of "Avengers alliance" sweeping this year. The star studded Cass array has triggered a fanatical fan effect.
But what about tomorrow's edge?
There is no foreshadowing, no accumulation, no expectation, just relying on the appeal of two young actors, Langley hall and Jennifer Lawrence, plus Paul Walker's acting gimmick, that's all. Even though the British government firmly believes that the box office performance of the film is bound to reach a new high, when they see the data with their own eyes, they still have jaw dislocation.
Horizontally, the biggest blockbusters in the North American market this year are "Avengers alliance" and "hunger game". The box office trends of these two works have created their own miracles and become the biggest highlight of the film market in the first half of the year; In the UK market, "Avengers" premiered at 25 million over the weekend, while "hunger game" premiered at 7.7 million.
Now, "tomorrow's edge" has swept 17 million US dollars without any advantage, and its explosive power is strong enough to make everyone gape! Even though North America had 138 million premiere Box Office figures, the box office performance in the UK was not inferior.
It is against this background that "empire" magazine's revelations are coming on the stage!