At the beginning of 2008, Meng people became the object of keen coverage by the media.
Some media commented that the 2008 winter vacation, in a way, was like an upgraded version of last summer vacation.
Last summer vacation, Meng Ren launched a four-star TV series "Xian 3" and an online short film "never thought", which caused a great sensation during the summer vacation.
This year's winter vacation, Meng people set off a stronger wave of viewing and public opinion with a four-star TV series hit and love apartment upgraded to an online drama.
The success of the phenomenal idol drama hit opened the prelude to the co production of idol drama between the mainland entertainment circle and Taiwan Island entertainment circle. The difference between the mainland version and the Taiwan version has not only made hit achieve ultra-high ratings, but also triggered a hot topic in public opinion.
And "love apartment" not only let people once again experience the great ability of cute people to make stars, but more importantly, put forward the concept of online drama for the first time, which makes many investors and producers pay attention to the market with great potential and urgent development.
With such changes, the video website industry will be highly valued by capital, and the whole industry will enter a new stage of development. At the same time, industry integration is also imperative.
"On the way to success of cute people - accurate vision + extraordinary courage."
"Mengren film and television is a trendsetter in the entertainment film and television industry."
"View Meng people and discuss the importance of innovation and reform."
"In the eyes of people inside and outside the industry, 'cute people these years'."
……
In the media, there are frequent soft text reports on Mengren film and television, including both the general draft of Mengren and the active reports of the media after capturing the hot spots of public opinion.
People with bright eyes can see that this is a precursor to the power of cute film and television. But few people can think that Meng people will make such a great effort this time, and if they don't, they will be out of control!
"Mengren film and television will work together with Disney to build two Hollywood blockbusters with a total investment of US $360 million!"
After Longxing studio first broke the news and was officially recognized by Mengren, Longxing studio broke the news again in Longxing Monday——
"Ms. Liu Xiaoli, CEO of Mengren, has led a team to Los Angeles to prepare for the final contract signing. Mengren's actress Liu Yifei will play the leading role in two Hollywood blockbusters."
The weight of this news is no less than the cooperation between Meng people and Disney.
It is not uncommon for Chinese stars to play leading roles in Hollywood blockbusters, but most of them are male stars or Hong Kong female stars who have been famous for many years. In addition, Chinese stars either show their faces in Hollywood blockbusters, or like the gorgeous and beautiful co productions dominated by Yihua like the king of Kung Fu.
But this time, it's a real Hollywood blockbuster. The actors in the film have no oriental faces except sissy.
Sissy, who has just turned 20, is controversial in China because of her young age and continuous access to good resources.
Some people doubt her poor acting skills, some doubt her Godfather behind her, some think she is superior by hidden rules, and so on. This time, many people suspected that sissy was raised by Bao Yang, the boss behind the cute man, and did not hesitate to spend a lot of money to win the heroine for her in two Disney films.
Just as the voice just came out, Longxing studio broke the news again: "it is reported that Liu Yifei is the sister of Meng people's mysterious general manager Mai. Longxing studio will continue to pay attention to the reliability of relevant rumors."
This is not enough to block the mouth of the doubters, but sissy's fans are very excited, cheering that their goddess and fairy sister can enter Hollywood, and have sent sincere wishes on her microblog.
The Sino US co production king of Kung Fu, which is scheduled to be released in March, also took advantage of this opportunity to publicize the king of Kung Fu from the perspective of sissy.
Whether it is an American producer, director or hero, or the famous stars of mainland Cheng Long and Li Bingyu, when attending publicity activities and interviewing reporters, they all praised sissy for her efforts and acting skills during the shooting of the king of Kung Fu.
This upsurge has not subsided. Mengren film and television and mango satellite TV also announced that mango satellite TV has reached an agreement with Mengren film and television to book the exclusive TV copyright of the 80 episode TV series "three thousand gold for the summer family" starring Huo Jianhua and Tang Yan.
The other two female stars in "three thousand gold in the summer family" are Zhao Liying and Shuchang under Meng Ren.
The news about Zhao Liying and Shu Chang starring in "three thousand gold in the summer family" has actually spread for a long time. Audiences are not unfamiliar with the ease of singing and cross-border TV dramas; But Zhao Liying
In the early days, few people heard of Zhao Liying, but with the popularity of love apartment on the Internet during the winter vacation, Zhao Liying, who plays "Meijia", became popular and was loved by many young audiences.
Her lively wave is lovely, her ancient spirit is strange, her classic lines and her slap face have won a group of young fans for her.
"Three thousand gold in the summer family" attracted the attention and expectation of the audience for the second time; People in the industry are more concerned about the "ice breaking" cooperation and strong cooperation between Mengren and mango satellite TV.
Meng Ren's TV series started this year is not just Xia Jia.
Three days later, Mengren film and television and Cheng longyinghuang announced at the same time that Hu Jian, who was injured in a car accident last year, is in good recovery and will return to the scene some day. The 50 episode ancient costume drama myth, which was adapted from the film myth, was officially launched on the same day.
Myth is the first Chinese TV drama with the theme of crossing through the ancient time and space and the modern time and space intertwined and evolved with each other. Cheng Long, an international action star and the hero of the film myth, served as the director system, and Tang Jili, a famous director of Xiangjiang, served as the artistic director.
Hu Jian, an artist under Meng Ren's banner, plays the male No. 1. This play is also Hu Jian's comeback work; Liu Shishi, who is also an artist under Meng Ren and is popular with Xian 3 and hit, will play two roles in the play as female No. 2.
The female number one candidate is not determined.
The crew said that the candidate for female No. 1 should have the noble temperament of an ancient princess. In addition to being beautiful, she should also have certain acting skills. She decided to choose the ideal female No. 1 through online audition.
As soon as the news came out, it aroused heated public opinion again.
Hu Jian's fans and people who care about him are naturally happy to learn that he has recovered well and is about to return; More people pay attention to the candidate of female number one in myth.
Online audition female No. 1, online audition!
Meng Ren and Cheng Long yinghuang jointly create it, which is made by Cheng Long, art director of Tang Jili, starring Hu Jian
Too many young actresses, models and stars, female students in art schools, and young girls who are beautiful, confident and want to be stars have great enthusiasm for this. There is a way to start, but there is no way to focus on the audition date.
This is not over yet. Mengren film and television immediately announced the two films to be made this year.
"Love call transfer 2" continues to be directed by Zhang Koizumi. It starts after the Spring Festival. The female star... Chen Qiaoen!
At the beginning of 2008, Chen Qiaoen became popular with the silly white sweet "post it note" girl "Chen Xinyi" in hit, setting a new peak after the "Chinese Fir" in meteor garden.
Starring her, many male audiences are looking forward to love 2; Thirteen well-known male actors of different types, such as Liu Dehua, Su Youpeng, Huang Lei, Huang Bo, Deng Chao, Huo Jianhua, Feng Shaofeng, Wang Baoqiang, Chen Chichi, Zheng Kai, Jinwei, Meng Yuxing and Meng Fei, joined in, which met the tastes of different female audiences.
In love 1, Huang Bo, an angel with his face on the ground and a Qingdao dialect, has impressed the audience so far; The contrast between Chen Qiaoen and Wang Baoqiang is full of fantasy; Meng Fei, the famous host of "if you are the one", got an electric shock for the first time, which also made the audience look forward to it; And Chen Chichi, Zheng Kai, Jinwei and Meng Yuxing of the love apartment group cooperate again
1 female vs 12 male love 2, a lot to watch!
However, this is only a low-cost film that Meng Ren has always made. This year, Meng Ren still has big production - the famous domestic director, Xiao Xing, the return of the king!
"Love apartment" is a hit on the Internet. Director Yi Xiaoxing fully shows what is "all rounder" and "professional" to those who question and support him. Further consolidated and improved his position as a director in the circle.
After many netizens learned that he was going to remake the film, they left messages on the Internet and his microblog, hoping that he would continue to shoot the second film of love apartment. They like the warm, sweet, humorous, funny and fresh vitality in the love apartment.
However, when they learned that he was going to make a film, the voice that suggested him to shoot the sequel of love apartment almost disappeared.
The sci-fi film inception, directed by Xiao Xing, is the main investment of Mengren film and television. Four companies, namely Hailian cinema, optical fiber media, yinghuang film and Yingyi entertainment, participate in the investment. The investment budget is tentatively determined to be... 150 million!
Blockbuster!
Absolute domestic blockbuster!
And it's a domestic science fiction blockbuster!
At present, who will make a low-cost urban sitcom?
Shooting a film with 150 million yuan is not the highest in China, but it is the first science fiction film with an investment of more than 100 million yuan in China. It is also the domestic film with the largest amount of investment by Meng Ren, and it is the first science fiction film in a real sense in China!
Science fiction films have always been a short board in the Chinese film world. Many Chinese people are looking forward to making a real science fiction film in China and showing their face in the international film world.
Although the man from the earth can also be regarded as a science fiction film, it is only a brain burning film of soft science fiction, without the momentum of foreign science fiction blockbusters. And the actors are all Americans and have not been released in China.
This "Inception" is worth looking forward to. Because it is produced by Meng Ren, screenwriter a Zheng's two films, fatal ID and earth, have been recognized in the international film world, and fatal ID is directed by Xiao Xing.
Many gourd eaters are concerned about who will be the protagonist of inception, and some domestic films can't sit still.
150 million sci-fi films, jointly invested by five companies, are definitely the rhythm of impacting the international film world; It is also produced by Meng Ren, screenwriter Zheng and directed by Xiao Xing. Meng Ren has a clear understanding of the context of the international film world. There are successful cases first, which is quite attractive and confusing.
Some movie stars are willing to lower their prices even if they don't read the script... As long as they are the protagonists.
However, before these people contact Mengren, Mengren has released the first "satellite" - Huangbo studio, which has been pregnant for a long time, and was officially established!
Mengren shares 30%, nominally affiliated to Mengren, but actually operates independently and is responsible for its own profits and losses. "Inception" is a gift from Meng people to congratulate Huang Bo on the establishment of the studio. Naturally, the hero is Huang Bo.
At the celebration of the establishment of the studio, in the face of friends, film and television companies and media reporters who came to congratulate him, Huang Bo said in public: he won't receive film remuneration for taking over the film inception. He will invest in the film in the form of film remuneration and receive dividends in the future.
It fully shows his trust in inception and Mengren film and television.
Two Hollywood blockbusters, with an investment of 360 million US dollars; Inception invested 150 million Chinese yuan; Love call transfer 2 invested 18 million yuan; The investment of "three thousand gold of Xia family" is 55 million yuan; Myth invested 40 million
a year!
Since when has the strength of cute people become so powerful?
Cute, is this a strong take-off?
After the Spring Festival, in February, the whole February, the media and the Internet were dominated by cute heavy news. The best way for artists to rub hot spots and pay attention is to connect with cute people.
"XXX male star received the audition invitation from the crew of inception."
"At the scene of a fashion event, the well-known director Xiao Xing and XXX actress talked happily."
"According to people familiar with the matter, XX is expected to play the second man in the summer family."
"When XX actress and Feng Shaofeng shot an advertisement, their intimacy and suspected relationship were exposed."
……
At the end of February, the news about cute people broke out again!
"Mengren film and television plans to cooperate with blueberry satellite TV to jointly create the first large-scale outdoor competitive reality show" running brothers "with the theme of public welfare in China..."
Run, brother?
Outdoor reality show?
Still competitive?
what do you mean?
A race?
People are used to being confused, and the eyes of people in the industry fall on the word "outdoor reality show".
Outdoor reality show refers to a reality show where the shooting place of the program is outdoors rather than in the studio.
As early as 2000, CBS TV station of the United States launched the field survival reality show "Survivor", and won the viewing champion of that year in one fell swoop.
Subsequently, outdoor reality TV programs such as "lure · confused island", "different world" and "really changed" appeared one after another, and they have always been popular programs of major foreign TV stations. Up to now, their development has been quite mature.
In contrast, China's first outdoor reality show in China is by no means "run brothers", but Mengren film and television and blueberry satellite TV steal the concept of "public welfare".
Although it's not the first one, the nature is almost the same.
The domestic outdoor reality show was born very early.
Also in 2000, some domestic TV stations launched the field survival reality show "survival challenge". Then there were wild survival reality shows such as Canyon survival camp and walking into Shangri La.
For a time, the domestic TV screen was occupied by outdoor reality TV programs, but such reality TV programs did not prevail for long, and were soon crowded out of the mainstream TV market by the raging talent shows.
The current situation of outdoor reality shows is worse than that of marriage and dating programs before litchi satellite TV decided to make if you are the one.
Therefore, as soon as the news of Mengren's cooperation with blueberry satellite TV in the large-scale outdoor reality show "run brothers" came out, various TV stations and a number of variety show production companies led by optical fiber media paid close attention to it.
They need to determine whether the outdoor reality show will usher in the second spring like the marriage and dating show in the previous two years!