Just as Ye Xiufei was conceiving the content of this new issue of his own video, the crowd in front of the gate of Very Niu Steaming Restaurant was talking a lot.
"It's been a long time to see. I didn't expect an Internet cafe and a steaming restaurant to become a chain store. I have never heard of this type of chain store before."
"Yeah, it's really strange, and it's only two stores to call a chain! I haven't been to the Qingyuan Internet cafe, but I heard that the environmental services are also very good. I didn't expect that these two stores are the same owner or a group. The subordinates seem to be quite capable."
"Is there no strength to open a shop so capriciously? Look at the service environment and price of this steaming restaurant, the owner must be very good! But if you want me to see, this chain does not actually have much to do with us, let's take care of that. What are you doing."
"Why doesn't it matter? The new member they made is not bad if you charge 100 and get 100. Anyway, I was going to spend this money, but I can get one at that time. If there is any advantage, it will not be used for nothing."
"Well, I will also open one at that time. I don't know what the three new stores are in the future. If the service and cost performance are so high, then opening a membership will be very convenient!"
"You can indeed apply for one, anyway, I will live in the back, the balance in the card will be used up sooner or later~"
"Cut, you go to do it, I don't do membership, it's a business routine! Let's just watch the discussion in the circle of friends, come and join in the fun, and want me to apply for a membership card? I'm not fooled! "
"Yes, and the ghost knows where their new store is! When the time comes, I will make a special trip to go there! It's easy without a membership card!"
"By the way, I don't know what the benefits they said are limited to 100. This boss is really going to launch members and sell them."
"..."
Some people were surprised by the chain stores that were suddenly launched, some were happy to accept it after seeing the recharge discounts, some were keenly interested in the three new stores that were about to open, and some believed that the motives of the merchants were not pure and they clearly opposed it. Concept...
There are all kinds of speeches and sayings.
In short, everyone's thoughts are different, which is quite normal.
But it can be predicted that as long as discussions and heated discussions are formed, the purpose of Cao Xingyu's publicity has been achieved. The Real King brand took this opportunity to warm up a wave in advance.
...
Love in the Internet Cafe.
At this moment, the entire Internet cafe game hall is full of people, and there are many guests waiting for the machine, and the hot scene is still there.
Many of them were chatting and talking while playing games.
"Hey, you heard that our Internet cafes are going to become a chain store!"
"Oh, what does it have to do with me? Chains are chained. Now there are many chained Internet cafes. My home is nearby. It is impossible to go to shops in other places to go online."
"No, you got it wrong! Not an Internet cafe chain!"
"what?"
"That's a great steaming restaurant in the commercial street, you know?"
"I know, what's the matter?"
"It is a chain store with that steaming restaurant!"
"No, what are you kidding about, the two stores can't reach each other, how can they become a chain?"
"No kidding, it's true. When I first came in, a promotional banner was posted at the gate. Soon our Qingyuan Internet Cafe membership card can be used in the steaming restaurant!"
"My dear, this is a good thing... I just charged 100 and gave 350, and the balance in the card is too much... Doesn't it mean that I can use my card to eat directly?"
"Yeah! Hahaha, I also have hundreds of balances, so cool, I don’t want to go online by then, so I’ll just use it all for dinner! Now that steaming restaurant is hot, I’m thinking about when to go. Try it!"
Similar scenes are being performed everywhere in Qingyuan Internet Cafe.
The obvious difference between and Very Niu Steamed Restaurant is that the customers of Qingyuan Internet cafes basically agree and are happy to see the emergence of chain stores.
The biggest reason for this situation is that the customer attributes of these Internet cafes are very uniform. These people basically live in the surrounding area. If the membership card can be used in other stores, especially if the store is still very good, then They are naturally willing to accept it.
After all, most of their membership cards have accumulated a lot of money under the large wave of recharge discounts in the early Qingyuan Internet cafes.
So obviously, if the membership card can be consumed in the very cattle steamed restaurant, it is a desperate thing for them.
...
after one day.
Ye Xiufei’s new video has been made.
is called "Stunned! This is a chain store? 》The B station is officially launched.
After the accumulation of previous videos, Ye Xiufei's fans have risen a lot, this time his new video has quickly attracted the attention of thousands of people.
In addition, the content of the video in this issue is very closely related to the two previously filmed stores, and combined with this cross-industry “Real King” chain store that breaks people’s perceptions, the new video won’t be as bad as it was launched. Vulgar data.
Views, comments, barrage, etc., are all increasing at an alarming rate.
What followed was that the new video caused heated discussions.
The opinions on the Internet have formed a clear stand of the two factions.
A large number of people think that this chain brand will definitely fail!
In other words, it won’t be long before it will be removed!
First of all, chain stores are well known that it is not easy to do without a certain scale, because they need to invest a lot of human and material resources. In the case of a small number of stores, such investment will not have any actual benefits, but will increase a lot. Additional cost.
All in all, it’s a thankless effort!
Second, this kind of cross-industry chain store with no successful precedent is unique in the whole country and even in the world!
It's not that no one will do it, but it's not worth it at all!
After all, what merchants pay attention to in investment is the rate of return on investment, and use a very small price to obtain greater profits.
And these cross-industry chain stores not only invest a lot, but also the cross-industry involved in all aspects beyond people's imagination, there are too many things involved, and all aspects have to spend money in it!
What’s more important is that when the money is poured in, the actual return is not much, and the low rate of return is scary!
Even if the chain store’s stalls are too big, there may be a blood loss!
Anyway, the risk is too great! The income is too low! The pattern is too complicated!
Based on these views, most people are not optimistic about this chain store model.
Although they watched the previous videos, they really liked the fairy shops like Qingyuan Internet Cafe and Very Niu Steamed Vegetable Restaurant, UU Reading , but they all shook their heads and sighed for the boss's actions this time.
The boss is so stupid! Too impulsive! So self-righteous!
Although this move will not affect the existing hot business of the store, and it is even possible to increase it again, compared with the actual effort, this investment is not worthwhile.
The views of these people are extremely consistent with the concepts explained in Ye Xiufei's video.
A small number of people think that this chain store might become a dark horse in the physical realm!
Their judgment is based on the amazing measures and customer-oriented service concept of Qingyuan Internet Cafe and Very Niu Steamed Restaurant.
In their opinion, the boss behind it must have good strength to do this with such a generous amount!
So in the eyes of this small group of people, since the boss has launched this chain brand, he must have long-term goals and plans, and he must have strong strength to support it, so he will do it!
Therefore, these people are very optimistic!
Of course, these people account for a very small proportion.
These two contrasting viewpoints are being debated fiercely and persistently in the video discussion area.
And for this situation, Ye Xiufei is happy to see it happen. The more intense the discussion, the more profitable and harmless to his video, not only can increase the number of topics, but also subtly increase the exposure rate of this video.
"My enthusiasm should be able to maintain it first, and I will wait for President Cao's new store later." Ye Xiufei stretched out, "As for this chain store, hey, look, most people agree with me. It seems that it won’t take long~ After President Cao realizes that he has invested too much but has not obtained greater benefits, this chain mechanism may be cancelled."