v2 Chapter 221： The budget is 200 million

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"Ah? Don't we do long-distance delivery?" Liu Ting was surprised.

"Well, we only considered short-distance delivery in the early stage." Cao Xingyu nodded:

"To be precise, it is based on the existing ten commercial streets, and the distribution is within five kilometers of each commercial street."

"Oh..." Liu Ting replied, but her face was still full of doubts.

Obviously, she did not understand the meaning of President Cao's operation.

This way, the scope will be deadlocked, and the scale of the platform will also be restricted? She has never seen any takeaway platform that would do this, and the other two takeaway platforms seem to be able to deliver them more than five kilometers!

"Don't be too aggressive." After seeing Liu Ting's doubts, Cao Xingyu first replied lightly, and then began to explain:

"On the one hand, long-distance delivery has the problem of the delivery fee commission you just mentioned."

"If we are also the commission for long-distance delivery, then the treatment we give to the delivery staff will lose the absolute advantage."

"On the one hand, because our distribution team are all formal employees of the company, this puts us at the risk of blind expansion."

"Before we know the sales volume and scale of the takeaway market, if we are crazy about recruiting takeaway riders, it is likely that there will be too many people, too few takeaways and other embarrassing situations."

"Or there are too many orders, and long-distance delivery is too time-consuming, which leads to a situation where we are in a hurry due to lack of experience and cannot provide service."

"To put it simply, if the scope of our services is too large at the beginning, the corresponding risks will become greater and greater."

"In order to avoid this potential situation that will affect our reputation."

"The first thing we have to do is to fight steadily and eat the food within five kilometers."

"Don't underestimate these five kilometers. There are already a lot of people covered."

"It just happens to take this opportunity to build and perfect our distribution system."

"That is to take the first step, from 0 to 1. As long as the first step is solid, then how to play in the future is easy to say."

"Um..." Liu Ting suddenly realized after hearing this, a glimmer of light appeared in her eyes, and the expression in her eyes when she looked at Cao Xingyu became more admired.

This is the real business acumen!

She originally thought President Cao would be very radical, but she did not expect such a steady side to be revealed in the radical.

If it were her, as long as she decided to quickly occupy this area at the beginning, then she would definitely be a brainstem, and she would not think so much at all.

"Mr. Cao, I completely agree with your approach." After a pause, Liu Ting echoed from the heart:

"In this way, we can also greatly reduce our early brainless investment, avoid and relieve the huge pressure brought by funds, and the operational space can be much larger!"

"Well, this is only the first step from 0 to 1." Cao Xingyu responded lightly.

"More?" Liu Ting immediately shook the ballpoint pen in the handshake, with a look of expectation on her face, and at the same time made a gesture of recording at any time.

"Of course there are more." Cao Xingyu nodded and said faintly:

"The second step is to combine the scope of delivery, and I consider making some fixed divisions for delivery personnel based on our current actual situation."

"For example, taking the business district as a unit, each of the ten business districts we are involved in has set up a small distribution branch, and each distributor is assigned to a certain small branch."

"And each small branch is responsible for the five-kilometer distribution in the business district."

"The purpose of this is to make every delivery person familiar with his corresponding business district, so that he can automatically think of the fastest delivery route in his mind without looking at the map, and increase our delivery efficiency."

Cao Xingyu attaches great importance to this aspect and puts a lot of effort into it.

Because the future is not only about the delivery of takeaways, but also the delivery of other items in the future, the efficiency issue is particularly critical.

And only with high efficiency, can the delivery staff do some other deliveries during the low peak period of the meal.

If you follow the existing take-out rider grabbing and dispatching orders, the locations for picking up and delivering meals can’t be fixed. Some shops are awkwardly located and difficult to find, which will result in multiple routes and an increase in the number of routes. Difficulty and complexity of delivery by delivery staff.

But Cao Xingyu obviously can not follow that set of patterns, because his core is in the commercial street and the surrounding auxiliary streets, and the place to pick up the food is actually fixed, so he can use this advantage to make some changes.

The practice of small distribution divisions is more suitable for the overall development of the Shiwang brand at present and in the future. It can greatly improve the efficiency of each delivery person. It is a bit similar to all kinds of logistics express points, but not exactly the same.

"Yeah." Upon hearing this, Liu Ting nodded in agreement:

"If you have been delivering to one area, over time, those delivery employees will be able to know the neighborhoods and streets within five kilometers. When doing multiple delivery, the priority of delivery can also be automatic. Well planned, this kind of distribution is definitely more efficient."

"Yes, high efficiency means high income. Delivery staff will naturally be happier, and after being happier, they will work harder. This will form a virtuous circle." Cao Xingyu smiled.

"High, Mr. Cao." Liu Ting couldn't help but put up a thumbs up, and sighed: "In addition, our basic welfare is already higher than other food delivery platforms. It makes no sense for those food delivery riders not to choose to work for us!"

"There is a great guarantee in terms of the efficiency and quality of the distribution service!"

"But Mr. Cao, do we still have to take some punitive measures for the riders? We can't just give them benefits. I heard that as long as there are negative reviews on the other two takeaway platforms, they will be deducted 200. In this regard, we have to Reference?"

"Haha." Cao Xingyu smiled faintly, shook his head and said: "No, it's not necessary."

"Customized punishment measures will only increase the mental burden of the delivery staff, which is likely to be counterproductive, and even cause some unnecessary disputes between the customers and the delivery staff."

"What's more, our situation is different from other food delivery platforms. In fact, more of our own stores will be on our platform, and the quality of our own stores is guaranteed."

"So in terms of food, there won't actually be any problems."

"In addition to the division of our distribution points, the delivery speed is also guaranteed."

"In the entire process, the only possible problem is special circumstances such as spilled meals."

"In this regard, we can circumvent it by training with them more so that everyone can pay attention to it."

"The other aspect is the service attitude. This will give every employee on duty a good talk about our group's values."

"After all these are resolved, there is basically nothing to be punished."

"Of course, it is not ruled out that individual delivery personnel have psychological problems, deliberately looking for things, etc., which cannot be avoided."

"In this regard, a strict evaluation and inspection mechanism can be established. For this kind of black sheep, there is no need to punish or not punish, just expel it directly."

"Okay President Cao, I understand." Liu Ting nodded again.

"If the distribution team’s issues are resolved, then the next issues will be easy to handle." Cao Xingyu continued: "As for the fourth point, they have a large number of shops, as I mentioned earlier, use low rake to grab Their merchants."

"Fifth point, the big benefactors behind the two takeaway platforms..."

"As long as we have more stores, they will have nothing to do with us."

"But it does not rule out that they also reduce the rake, or offer the treatment of takeaway riders to compete with us."

"But it's okay, let's see the trick when the time comes."

"Well, if our market is really getting bigger and bigger, I feel that they will definitely not wait and die." Liu Ting answered, worrying:

"I don’t worry about anything else, mainly the part of the takeaway riders. If they are really determined to suppress us and raise the treatment of the riders to the same level as ours, or even better than ours, then it’s very likely. Will lose the delivery team..."

"After all, they also have that financial strength..."

"Haha, I'm not sure about the short-term price war, but the long-term war of attrition..." Cao Xingyu curled his lips indifferently: "It's not me who is blowing. In this world, I really don't have any opponents."

This...

It's a bit big...

Liu Ting and Zhan Wentao were dumbfounded and couldn't believe them.

"The last thing." After a pause, Cao Xingyu didn't care about the reaction of the two of them, saying every word:

"Mr. Liu, the nine commercial streets that you mentioned before, you can go all out to talk about store acquisitions."

"Huh?" Liu Ting was stunned for a moment, but she didn't expect the conversation to suddenly turn to this matter.

Moreover, what does it mean to go all out?

Cao Xingyu slowly said after some calculations in his heart:

"The budget is two billion."

"The goal is catering shops."

"Um... Did you invest two hundred million in the first place..." Liu Ting returned to her senses and realized that President Cao had implemented the massive expansion he had mentioned before!

The first step is two hundred million!

For the physical store industry, this is not a big deal!

"Yes." Cao Xingyu nodded:

"The stores we have acquired this time can be focused. First, let's talk about all the small-area stores."

"This kind of small store that doesn't provide dine-in food is very suitable for takeaway."

"The key is that the price is not expensive."

"It can quickly increase the number of our stores."

"Secondly, we will purchase some large-scale shops based on the capital situation."

"In short, this time we will spend all the 200 million yuan."

"Okay President Cao." Liu Ting was shocked and responded quickly.

"However, talk about it first, and you can sign the contract first." Cao Xingyu continued: "However, the purchase price must be paid after a week."

In the commercial field, it is very common to agree on the payment time, and most people can basically accept it. Anyway, there will be a stipulation in the contract.

And a week later, it is almost time for the stock market to collect money.

Cao Xingyu thought silently.

Obviously, the real purpose of his hand operation is to save a little time.

"Okay." Although I don't quite understand why this is necessary, Liu Ting didn't ask too much.

"As our store data increases, there is another aspect that needs to be paid attention to." Cao Xingyu ordered:

"We need to do some in-depth standardization research based on the business scope of the restaurant."

"It is necessary to ensure that the food and beverage quality of the same type of store is at the same level."

"Otherwise the quality can't be uneven, and the future will be detrimental to the development of our brand."

"This matter can be studied and controlled by setting up a special team in the store management department."

"Understood, I will study the plan when I look back." Liu Ting immediately agreed and nodded.

"Okay, it's probably these measures." Cao Xingyu waved his hand and said:

"Wen Tao, you are responsible for the software upgrade. I will sort out the prototype for you later. This upgrade is still difficult. For example, if the video data of the store is connected to our APP, you need to study it. You will spend more time later. Kungfu, it’s really not enough, so I will dig out someone who has experience in the video field."

"Good President Cao." Zhan Wentao nodded in response.

"Mr. Liu, there are more tasks on your side, and the burden is very heavy." Cao Xingyu got up, patted Liu Ting on the shoulder, and encouraged: "Come on."

"President Cao, please rest assured and promise to complete the task." Liu Ting stood up and said solemnly.

After watching Cao Xingyu leave the meeting room.

"Mr. Liu, Mr. Cao's action this time is really big..." Zhan Wentao couldn't help but said.

"Isn't it?" Liu Ting nodded and said with a serious face:

"Moreover, the various measures Mr. Cao took this time are of extraordinary significance..."

Pay attention to food safety...

The promotion of delivery staff benefits...

Subversive measures for the takeaway platform to reduce the commission...

Enter ten business circles at the same time...

There is also the name of takeaway delivery, but there is a logistics name. This obviously has the next step...

Anything out of these will cause violent shocks in the corresponding market!

When these events erupt together, what kind of response will there be in the market?

Liu Ting still can't think of what the scene will be, but she knows it will definitely cause a sensation!

Maybe even...

It will also change some bad phenomena in today's society!

“Mr. Cao can think of food safety, he should have a similar idea.” Thinking of this, Liu Ting exclaimed: “Mr. Cao is really a person with a sense of social responsibility. I have never heard of any company or boss Do it this way."

"In Mr. Cao, whether it is the various measures of the previous store, the treatment of employees' subordinates, or the subsequent series of operations, I can't see the side of capital chasing profit at all."

"It is really our blessing to be able to do things with this kind of boss."

"Well, Mr. Liu is right." Zhan Wentao on the side nodded with approval:

"I started from zero with the company and witnessed the development of the company. I have to say that Mr. Cao is really different. Especially today, seeing Mr. Cao actually have this social responsibility, it really makes me self-conscious. Ashamed, the key point is that President Cao is still so young, which is really admirable."

...

After Cao Xingyu went straight back to his office, he immediately sat in front of the computer and began to design a new version of the membership APP prototype.

That is to increase the functions related to food delivery.

Including the monitoring just mentioned, as well as some common functions in the food delivery platform, such as order placement, real-time delivery status, fee deduction, and so on.

However, it is worth mentioning that, unlike other platforms, Cao Xingyu designed to directly deduct the balance of the member account for the deduction of fees. He has not considered supporting other methods of deduction for the time being.

As for online recharge, at this stage, it only supports customers to recharge in offline stores.

After all, paying for this is the next thing. If you can't eat a bite, you still have to step by step.

He had master design experience in his mind, and he was quick to operate the design tools.

Less than an hour. UU Reading

The new version of the prototype is designed, and the content is as detailed as before.

With this prototype diagram, developers can basically develop directly.

"Ring Ling Ling~"

Just as Cao Xingyu was about to call Zhan Wentao over to the office, the mobile phone placed on the desk by Cao Xingyu suddenly rang.

"It's Cai Qiang." After looking at the caller ID, Cao Xingyu answered.

There was an excited voice on the other end of the phone:

"Mr. Cao, I have an idea of ​​benefiting the company without any harm!"

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