v2 Chapter 307： Spread!

"Oh, have all the settled functions been developed?" Cao Xingyu raised his eyebrows immediately.

"Yes, the store classification has been carried out so far. In addition to our real king brand store category, there are also third-party store categories. Users can distinguish them well." Liu Ting nodded and introduced:

"The back-end supporting management interface for our internal use has also been developed. Now, as long as we sign a settlement contract with the merchant, we can quickly enter it into us."

"In addition, after the ground push in the past few days, we have already grasped the intention of a large number of shops to settle in, and have made a preliminary preparation."

"Good job." Cao Xingyu first praised, then asked:

"What is the overall intention of merchants to settle on our platform?"

"Quite good!" Liu Ting answered:

"Hearing about our 1st commission, many merchants showed an unbelievable and unbelieving attitude."

"If we let them know that our commission is true, there must be a large wave of merchants willing to settle on our platform."

"Okay." Upon hearing this, Cao Xingyu ordered: "Then let's finish, and try to get all the shops around our current ten commercial streets! Quickly make our platform the largest takeaway platform in those ten areas!"

"Okay! I'm going to make arrangements!" Liu Ting nodded heavily, unconsciously a little excited.

This step forward will mean that the Real King brand has truly entered the food delivery field!

And in a posture that ordinary people can't even imagine!

Subvert the rules in the field of existing food delivery platforms!

At the same time, Liu Ting still feels a little nervous, wondering how the other two food delivery platforms will respond after this shot.

Will it reduce the rake like them?

If it is, it will inevitably be a **** storm!

Of course, Liu Ting's little anxiety is more excited, because she has her own store as the foundation support, she is not worried about the other party's shots, no matter how bad, Shiwang can still maintain the daily order number.

"By the way, on the delivery team, is the recruitment of 1,000 new employees in place?" When Liu Ting was about to leave, Cao Xingyu stopped him.

"The recruitment has been completed." Liu Ting turned around and nodded:

"I gave them a brief training on corporate values, culture, etc. two days ago."

"With the entry of those third-party stores, after the number of orders soars, these delivery staff will most likely have to invest in advance."

"Therefore, it is possible that the delivery staff of this batch have no time to familiarize themselves with the route in advance."

"It's okay, let's get acquainted with the route in practice, a little bit slower in the early stage, and use our meal quality to make up for it." Cao Xingyu responded, and after thinking about it, he added:

"However, if there are orders that are sent too slowly, some compensation must be made, otherwise users will have great dissatisfaction with our platform."

"In this way, prepare some ten yuan coupons. For some orders that are sent too slowly and overtime, a coupon will be given on the spot. With this coupon, the user can enjoy a charge of 100 yuan and get ten yuan free. Activities are superimposed."

"At the same time, let every delivery person pay attention to their own service attitude. If the delivery is slow, apologize and apologize. Explain to users that our platform has just started and there are still some shortcomings. Hope they can be more tolerant and understand. We are working hard to improve ."

"In order to ensure our good reputation as much as possible."

Recharge one hundred yuan and get ten yuan coupons. Compared with the earlier recharge one hundred and get one hundred free activities, this discount can be said to be much smaller.

But the time point is different, it's not the same.

We must know that now the brand of Real King has been fully established, there are hundreds of high-quality self-owned stores, it is no longer necessary to attract new customers at any cost as before.

It is no exaggeration to say that as the scope of the Real King brand becomes wider and wider, with the support of the existing reputation and various disruptive measures, the membership of the Real King brand will continue to grow, and there is no need for anymore. Use other means.

In other words, if a coupon of 10 yuan is released now, the customer will even be quite happy and feel that they have taken a big advantage.

"Good." Liu Ting nodded:

"There are benefits and it explains the situation. For our newly opened platform, users will definitely be tolerant."

"Well, but we can't bear all this cost." Cao Xingyu added again:

"The overtime orders caused by some merchants' slow meals will be borne by the merchants themselves."

"This one needs to establish a good mechanism."

"Clarify with the merchant."

"Good!" Liu Ting replied.

"In addition, we can continue to optimize and improve merchant functions in the follow-up." Cao Xingyu pursed his lips and continued:

"Like now, the delivery fee is all nine yuan."

"Merchants can apply to participate in activities that are free of delivery fees or reductions in delivery fees, but the delivery fee is still nine yuan in our backstage, but the merchants pay the money themselves."

"There are also businesses that can choose to participate in promotion on some platforms, or we regularly hold some exhibition activities, and we charge fees according to indicators such as time, clicks, and conversion rates."

"Understood, Mr. Cao is talking about the bidding ranking, right!" Liu Ting said with a smile.

For this, Liu Ting has already made psychological preparations in her heart. After all, in the case of a permanent commission, she must find a way to increase revenue from other places. The easiest thing for a takeaway platform to do is to provide for the merchants. Priority display, bidding ranking.

In the final analysis, it is to let the merchants roll themselves up.

Don't underestimate the bidding rankings and promotion of some activities.

At present, the two major takeaway platforms that can sell thousands of orders or even 9,999 orders per month have basically participated in similar activities.

The reason is very simple, because even if your store is good and the product is great, if you lack exposure, the possibility of being known by people will be greatly reduced, and no one can see, the number of orders will naturally not rise. .

Advertising, no matter what industry it is in, is an indispensable and key part.

If you want to stand out among countless stores, and display it in the user's list every time, bidding is a way that must be tried, and it is also an immediate step to make the store's business prosperous.

When the number of orders goes up, users will have a herd mentality when they see that there are more people buying.

Why it can evolve into a huge industry, even if the cost of a single order is more than ten yuan, countless merchants are rushing to it, naturally there is a reason.

Although the revenue from bidding cannot be compared with the commission, but for the Real King brand, which currently has a small revenue point, mosquito legs are also meat.

"Yeah." Cao Xingyu nodded. He believed Liu Ting could understand this aspect and didn't explain much. In other words:

"There is also a delivery person, so let's hire another thousand people in advance."

"Less time is not enough."

"Um." Liu Ting was stunned for a moment, and then responded, "Okay."

Suddenly, Liu Ting realized that this delivery man seemed to be the biggest labor cost in the future.

How long did it take to rush three thousand people?

If you are in the traditional food delivery industry, these three thousand people are nothing at all.

Because those platforms are just for outsourcing companies, those outsourcing personnel can be called flexible employment in nature, and the company also bears a meager basic salary, and commissions rely entirely on personal orders.

The traditional delivery model of the food delivery industry is to work more and get more. If you don’t work, there is basically no cost, because you need to run a certain number of guaranteed orders to get a basic salary.

After all, the risk of this model is controllable, and it can even be said that there is no risk to the platform. Anyway, if the order is small, the salary for the delivery staff will be less, and it will have no impact on them.

But Shiwang brand is not the case, full-time high basic salary, five insurances and one housing fund!

Its own cost is much higher than the traditional takeaway industry!

If we continue like this, our risk seems very big.

Thinking of this, Liu Ting couldn't help but say: "Mr. Cao, we should expand the distribution team, or should we follow the actual orders?"

"Or we customize a complete enrollment expansion mechanism and set up a series of standards. When our standards are triggered, we recruit in advance, or when there are too many delivery personnel, we also give us early warning to reduce costs."

"In this way, our personnel costs have been maintained within a reasonable range."

"Now three thousand people may be okay, the problem may not be obvious, even if some labor is idle, the cost is still acceptable."

"But when we get bigger and bigger in the future, this cost will not be underestimated."

Hearing the words, Cao Xingyu pursed his mouth and began to think.

To put it plainly, Liu Ting's remarks are, "Recruitment cannot be based on a mouth every time, but a systematic and scientific judging mechanism."

Cao Xingyu didn't think there was anything wrong with Liu Ting's idea.

This forward-looking thinking just shows that Liu Ting is growing up.

This is actually a good thing.

However, Cao Xingyu didn't feel that there would be too many delivery staff.

Even if there are too many, it will be temporary at best.

Because with the subsequent rapid development, these experienced delivery personnel can be transferred to support the new market area, to take on the old employees in the larger new market to bring new ones.

Therefore, he believes that the risk in this area is actually quite small.

But Liu Ting proposed this idea, and Cao Xingyu finally decided not to deny it.

Because as the company continues to expand, it is a pretty good thing for the company to have a perfect mechanism for delivery personnel.

After all, it is impossible for him to decide how many people are recruited every time in the future, and there is still the possibility of error if he says casually.

It may be okay at this stage, but if the company wants to develop in the long term, all aspects must be gradually formalized and systematized.

Especially for Cao Xingyu, who has ambitious goals in mind, the more standardized the company, the better.

Moreover, there is a good reason to say that a truly large enterprise is a qualified enterprise if it can develop and operate normally when the chief is the shopkeeper.

If a company is too dependent on someone, it will sooner or later go wrong.

Therefore, sometimes it is still not too personal heroism.

Thinking of this, Cao Xingyu nodded and said, "Yes, you can go back to research and discuss based on our actual situation and work out a set of standards."

"In the future, things like this can allow the company to formulate a complete system, so that we can have a scientific plan and standard that can be referred to."

"But remember one thing, we must ensure that our staff is sufficient, we can accept the overstaffing, but can not accept the shortage of labor."

"Okay!" Seeing that her opinion was adopted, Liu Ting was so happy that she replied happily.

"Well, go ahead." Cao Xingyu said at last:

"By the way, call Cai Qiang in for me."

"Okay." Liu Ting nodded and turned to leave.

"The takeaway scene is really the first step." Watching Liu Ting leave, Cao Xingyu was still a little excited.

The four scenes in his mind all complement each other. If the first one succeeds, it can lay a solid foundation for the other three and bring great help!

For this, Cao Xingyu is naturally looking forward to it

Not long after, Cai Qiang came to Cao Xingyu's office.

"Mr. Cao." Cai Qiang greeted with a smile.

"How about it, after adjusting to it for a while, are you still used to it?" Cao Xingyu didn't rush to talk about business, but asked concerned.

It can be seen that Cao Xingyu still attaches great importance to the executive who he personally dug from Huya.

"Get used to it." Cai Qiang nodded again and again: "Everyone is working hard towards a goal. There is no intrigue in the workplace. I really like this kind of working atmosphere!"

"Hehe, that's good." Cao Xingyu encouraged.

"Especially President Cao." Cai Qiang continued, smiling:

"I have never met an enlightened leader like President Cao, and he is so sensible, to get along with his subordinates!"

"Unlike other leaders, I can see that Cao is always sincere."

"Think about it. After reading the good stuff, which leader can still think about distributing it to his subordinates? Relying on this matter, Mr. Cao, I, Cai Qiang, will convince you! You made me believe in the saying that I was young and promising. It's really true!"

"?" It's really which pot is not opened and which pot is to be mentioned. Although I can hear that the other party is complimenting himself, Cao Xingyu still can't be happy, and it feels a bit strange. I saw him in other words:

"Compared to our current management team, your experience is quite rich. There are many places where you should stand up and give guidance. As long as your intention is to get things done well, don't have any scruples."

"Even when facing me, there is no need to think about the distinction between upper and lower."

"Our Real King Group does not have too deep a distinction between superiors and superiors."

"Okay! President Cao, please rest assured, I have already seen this!" Cai Qiang responded with a smile.

"Yeah." After Cao Xingyu greeted a few words, he revealed his intention to come to him this time:

"Looking back, I will recharge the low-key brother's account with 200 million."

"Ah? Two hundred million?" Cai Qiang was shocked when he heard this amount.

Although he had witnessed the low-key brother's series of operations on the Internet before, he knew that the other party was a spender.

But at this time, you can really feel the suffocating impact by facing it straight!

It's so proud!

Cao Xingyu hummed on the side and continued:

"When you operate that account in the future, pay attention to cheering President Liu. The key point is to build momentum for his new guild."

"Mr. Liu? Oh, it was Mr. Liu who came out with the low-key brother at the time and spent 20 million yuan?" Cai Qiang returned to his senses and said with a look of surprise:

"He's going to open a guild? The low-key brother is so vigorously to promote it, is it because the low-key brother is behind the scenes"

"No, Mr. Cao, didn't you say that low-key brother didn't have the idea of ​​office meeting?"

Cao Xingyu felt a little weird in his heart when listening to the other party treating himself and the low-key brother as two people, but he didn't even think about explaining, "The new guild has nothing to do with the low-key brother, it's just Mr. Liu who made it by himself."

"Oh, okay." Cai Qiang nodded and did not continue to question.

From this point of view, the relationship between the low-key brother and Mr. Liu is irresistible. In order to favor his guild, he did not hesitate to spend 200 million yuan.

It's really not an ordinary face-saving!

Since I have such a good opportunity right now, I can have a good relationship with that President Liu later. I don't want to do anything else, I just want to get a good reputation. Cai Qiang silently calculates in my heart.

"Also, do you have a lot of resources in the field of live broadcasting?" Cao Xingyu pursed his lips and said, "Look back and see if Mr. Liu needs it. If he has any needs, you can help him as best as possible. ."

"Okay, no problem!" Cai Qiang responded. He had planned to deal with Mr. Liu. This happened to his mind.

After a pause, Cai Qiang suggested: "Mr. Cao, don’t charge all the two hundred million to the low-key brother account. Just charge one hundred million to the low-key brother account. Then I will go back and prepare more than ten accounts. Recharge the remaining 100 million separately."

"Oh?" Cao Xingyu raised an eyebrow suspiciously.

"For a new guild, the most important thing is to attract the attention of the anchor, and to attract the anchor, the hype is the key." Cai Qiang explained:

"If you want to make a new guild famous, the number of local tyrants is a crucial part."

"The more local tyrants, the higher the enthusiasm of the anchors who want to sign contracts!"

"Although the name of the low-key brother is loud enough, but to be realistic, Shenhao, who is a fan of iron and water, will eventually retire from the Internet. Who can guarantee that the low-key brother will continue to use it? So? Many anchors still have concerns."

"And if at this time, there are more local tyrants who consume millions or tens of millions, it will undoubtedly be even more divided! For the new guild, this is the biggest boost and advertising!"

"This is the guild account commonly known by fans. It is very common in the field of live broadcast, but basically they will not admit it."

"I don't know if Mr. Cao has ever heard of it. There is a saying in the live broadcast circle. The money of the local tyrants is refunded, and the money of the fans is divided into three or seven."

"Hehe, I see, yes, just do as you said." Cao Xingyu suddenly agreed, and immediately agreed.

"Okay!" Cai Qiang nodded happily.

"Well, you go to work." Cao Xingyu waved his hand and said to see off the guests.

When Cai Qiang left, Cao Xingyu spent five million to buy a network Shenhao experience card in the system mall.

"Two billion, it's almost done." Cao Xingyu pursed his lips.

He could actually buy ten and eight cards and give them to Liu Yanan's new guild.

After all, system knowledge restricts him from cashing out and being used by him, and does not restrict cashing out to others.

In this way, he can create huge profits for him at once, and let Liu Yanan get rich and embark on the pinnacle of life. It is simply easy.

But this violated Cao Xingyu's original intention of teaching people how to fish. UU read and he was sure that this was not what Liu Yanan wanted to see.

Therefore, if it is not a last resort, he does not want to do this, but still wants the other party to make a little achievement by himself. For Liu Yanan, it is the real success.

"Come on, brother." Cao Xingyu murmured secretly.

Soon, under Liu Ting's arrangement, the internal operation of the Real King Group started quickly and began to contact the merchants to discuss the signing of the settlement!

Multiple departments of the headquarters are in concert to receive and introduce the platform's related policies and signing contracts for merchants.

With the accumulation of some time ago, the Real King Group already has a large number of merchants and shops, and it is really responsible for contacting the merchants to determine the initial intentions, and finally let the other party go to the Real King Group headquarters, it is the group of hard-working bottom. service personnel.

It is worth mentioning that, in order not to affect the work of the normal shift, the push work of contacting the business is handed over to the waiters after get off work.

In other companies, when faced with this situation where the get off work is still arranged after work, the employees would have to raise the table and shout, I quit! .

However, in the Real King Group, there was a situation that people could not even think of.

Those service staff showed great enthusiasm for being able to contribute to the company after get off work!

Maybe I want to repay the company for taking care of them for a long time, maybe out of gratitude.

All the members of the Shiwang Group are like chicken blood. Not only are they not perfunctory, but they also show up 12 points of energy, just to make a contribution to the company!

It didn't take long for the news that Real King's takeaway brand has settled in for permanent rake1, spread!

And instantly caused a violent shock in the small circle of catering businesses!

ps: 5800 big chapter!

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