v2 Chapter 375： 3The whole city of Shashi is boiling! (over)

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Sun Binhong is dumbfounded!

The expression in his eyes was full of shock!

These things can be done by a company that has just been established less than three months ago?

Are you kidding me? !

For a newly established company, there are so many important things, one of which can be taken out and can be done in three months, it is already very good!

But the Real King Group has done so many things in one mind? ? ?

The key is one thing more amazing!

He originally thought that Shiwang Hotel’s measures had been excessive, which was equivalent to a challenge with the entire high-end hotel industry.

Who wants to...

Good guys!

The opponent is not only competing with the high-end hotel industry!

Also challenge the mid-to-high-end catering industry!

Also challenge the takeaway industry!

Even... the entire restaurant industry! ! !

What kind of food safety alliance are you engaged in to promote the development of food safety? Isn't this the benefit of tens of thousands of shops? ! Isn't this just to challenge the entire industry?

One point is that in the current domestic catering industry, how many chain brands and small shops can really stand the inspection? !

If the standards are strictly enforced, as long as they are checked, they will definitely be accurate!

Of course, the premise is that you can't notify in advance and have to make surprise inspections!

From this, one can imagine how boring the food safety alliance launched by the Real King brand is!

Sun Binhong can guarantee that there will be many catering bigwigs who will take action to clean up the Shiwang brand.

This is one thing that can never be run away!

At the very least, there will be many people who are eyeing the brand of Real King, and the means of overt and dark are absolutely indispensable.

For example, arranging for unannounced visits and catching your pigtails!

No matter how cruel and cruel, they will even deliberately arrange for people to go in and make trouble, deliberately to mess up your hygiene, and make something happen!

I'm sick of you! Just slap you in the face!

Let you clamor about food safety, and you are in a mess!

And this is not impossible, but something that is very likely to happen!

You know, there is no good stubbornness in the mall!

In this world, there are many people with pink eye disease!

"This really offended a lot of people all at once...A company that has just been established for less than three months, dare to act like this??" Sun Binhong muttered to himself.

Especially in the overall investment promotion in Sansha City, as far as the foreign sales platform is concerned, can they bear it?

This is a takeaway market in a provincial capital city!

For any food delivery platform, this is a market share that cannot be underestimated, and no one will give up easily!

‘Is there absolute strength to deal with the things that are about to happen? Sun Binhong first had such a question in his mind, and then he quickly affirmed:

'should be! ’

‘How can you take this step if you are not prepared! ’

‘The more it is like this, the more it means that this company is not simple! ’

‘Either you are full of confidence! ’

‘Either... silly! Did not see the severity of the problem! ’

For these two points, Sun Binhong prefers the former.

After all, a company that can take out so much money to acquire some of the non-sale assets of the Xie Group, how could it be stupid!

This is obviously a ruthless character!

There is hard power beyond imagination!

"This company..." At this moment, Sun Binhong suddenly thought of something.

Before that, he was relieved and thought that anyway, there is only one hotel under the Shiwang Group, which will not have any impact on the hotel industry and will not change the industry structure.

but now...

Is the strength shown by the other party really just a hotel?

When will it acquire a few more hotels?

Are you really going to enter the hotel industry? ? ?

It's not impossible!

instead...

It now appears that the possibility is still great!

Because at present, judging from the momentum shown by the opponent, it is quite fierce!

Having made such a sensational event, the amount of money spent or about to be spent on each event is not a small sum!

In addition, the previous acquisition of the assets of Xie’s Group in Sansha City is still vivid, and it proves the financial strength of the other party.

In this case, who knows if there are any other tricks behind?

Maybe the other party is already secretly talking about acquiring the hotel, or has a series of plans? !

"It's important to pay attention!" Sun Binhong frowned when he thought of this, the expression on his face was no longer the calmness he had before, and his face was solemn.

Although it is not possible for one or a few hotels to influence the hotel industry, if there are dozens of them, the impact is still considerable!

or...

According to the current development trend of Shiwang Group, will it first focus on the market of Sansha City?

As for the overall market that affects the high-end hotel industry in Sansha City, there are no more than a dozen hotels at all. As long as there are four or five, it is completely enough!

Four or five five-star hotels, each with three to four hundred rooms, the total is at least more than 1,500!

This amount, in the eyes of Sun Binhong, is enough to affect the structure of a city's hotel industry!

You know, the occupancy rate of five-star hotels is not high, and the average can reach 60%.

This is the average value calculated nationwide!

Among them, there are many, many super first-tier cities and those star hotels in popular scenic spots, which have greatly increased this average value.

However, due to various reasons in Sansha City, the city-wide occupancy rate is lower than the overall average occupancy rate of the hotel industry!

The main reason is the large number of hotels, and the consumption level and popularity are far from reaching those popular areas.

As for the whole Sansha City, if Sun Binhong remembers correctly, there are 46 five-star hotels!

The reason why he knows so well is because his Rongchuang has two five-star hotels located in Sansha City!

He is so familiar with this market, and he immediately communicated with Xie Jianlin on the phone after learning about the Real King Hotel!

Because this matter is actually closely related to him!

If it weren't for this, he wouldn't have been so eager to find Xie Jianlin before.

At this moment, a real king hotel cannot affect the overall situation. I am afraid that there will be more in the future!

For the high-end hotel industry in Sansha City, it will have a huge impact!

It is no exaggeration to say that it will affect the market structure of the high-end hotel industry in Sansha City!

"It's still necessary to guard against it!" Sun Binhong pursed his lips and muttered.

"Mr. Sun, what's your defense?" Seeing that Sun Binhong hadn't spoken just now, Lin Li, who had been standing by her side and dared not to disturb, couldn't help but ask curiously.

"It's okay." Sun Binhong waved his hand without any thoughts. In other words:

"Apart from what you just said, is there any other useful information?"

"This..." Lin Li thought for a while, and said: "There is one, but there is one. It doesn't seem to have anything to do with the Real King Group, but the time when the incident broke out is very surprising to me."

"Talk about it." Sun Binhong gestured immediately.

"The food problem of a restaurant chain brand has been exposed." Lin Lishu said:

"That chain brand is called'Brother Hao Meat Crab Pot', which has a large number of stores and enjoys a high reputation across the country."

"This time it was their shop in Sansha City. The video of the back kitchen was taken by an unannounced visitor, which exposed a series of serious food problems in their back kitchen."

"For example, impending, expired food, false propaganda about killing live crabs, improper food preservation, etc."

"At the same time, there is news that guests vomited and diarrhea after eating and went to the hospital for gastric lavage."

"This news is evidenced by video, and it has already aroused a lot of heated discussion on the Internet, and even the official media have commented on it!"

"In addition, netizens are very sensitive to this kind of things, and now there is a lot of noise on the Internet!"

"This..." Hearing this, Sun Binhong raised his eyebrows immediately.

Sansha City!

food safety!

And what is the so-called food safety alliance that Real King Group wants to establish!

After a simple reflection, Sun Binhong had a judgment in his heart.

This is the masterpiece of Real King Group!

Absolutely!

How else could it be so coincidental? !

Perhaps you can use the word'coincidence' to fool others, but Sun Binhong will definitely not believe that this is a coincidence!

"The front foot announced the establishment of the Food Safety Alliance to formulate sanitation standards and rules, and a food safety issue broke out on the back foot. It is still a large chain brand! This method is so clean and neat!" Sun Binhong's face became more and more serious.

No matter how you look at it, this company doesn't look like a new company!

One link after another, linking each other, pressing harder step by step!

The goals and objectives are unusually clear!

"Mr. Sun, what do you mean, this was made by the Real King Group?" After hearing this, Lin Li on the side pursed her lips and guessed.

"Absolutely, don't think about it." Sun Binhong said firmly.

"If this is the case, then this company is really a bit scary..." Lin Li answered.

"Horror? Haha, did you know that this company has only been established for less than three months?" Sun Binhong asked casually.

"What? Less than three months? Impossible?!" After hearing this, Lin Li immediately exclaimed, and continued:

"This time it can cause such a big turmoil on the Internet. Although these things themselves have a certain sensation, based on my years of experience in public relations, Real King Group has many publicity channels, which are also the main reason for this information explosion. reason!"

"Among them, there are not only the traditional news media and news platforms, but also the popular self-media, b-station and other channels in recent years."

"Even in the field of webcasting and Internet celebrity, this company rarely has a lot of voice and has attracted a lot of attention!"

"How can it be possible that so many publicity channels have been established in less than three months?"

"It's incredible, isn't it?!"

"So in terms of propaganda, has the other party already arranged it?" Hearing this, Sun Binhong's eyebrows were unconsciously twisted into a string.

Lin Li didn't mention it, he didn't even pay attention to this aspect!

Now I suddenly realized it!

Yes, the other party can skip the fermentation period of the incident and detonate the Internet so quickly. Can the propaganda channels and resources be explained by common sense?

It must be far beyond ordinary people to achieve this step!

At this moment, Sun Binhong only felt that the more he understood, the more shocked he was!

Can a company in less than three months develop into this?

Have all the publicity channels been laid out?

Think about what Rongchuang was like when it was established three months ago?

Not to mention the publicity channels, the entire company does not even have a publicity staff!

And look at Real King Group...

Goodbye!

There is simply no way to compare!

Can such a company be treated with common sense?

Will you really not enter the hotel industry?

Are you really satisfied with opening a hotel?

The answer in Sun Binhong's heart has become firmer and firmer.

At the same time, this discovery made Sun Binhong think of a more critical point.

The other party's various layouts and methods are extremely skilled and sophisticated.

Before that...

A series of measures such as the 50% discount of the Real King Hotel are also being laid out? ? ?

After thinking about it this way, Sun Binhong felt that there was such a possibility!

Although he has not had any substantive contact with Shiwang Group, he even learned about the company’s main business from Xie Jianlin a few hours ago. However, after the current understanding, Sun Binhong told Shiwang The most intuitive feeling of the group is: it is not simple, but also extremely strategic!

Regardless of whether it is from the perspective of strength, or the operation technique in various things, it reveals an extraordinary taste.

It is impossible for such a company to give a five-star hotel a 50% discount for no reason, and it is impossible for them not to know that operating in this way will face huge losses!

Therefore, the other party must have some purpose!

There is a picture!

Thinking of this, Sun Binhong thought.

You must understand this question yourself!

Because it is related to the interests of his Rongchuang Group!

If he can see through the other person's true intentions, then he can deal with it better!

Lin Li on the side saw President Sun sinking into thought, so she didn't speak any more and waited patiently.

After a while.

"By the way, where is the Shiwang Food City you just mentioned, specifically in Sansha City?" Sun Binhong suddenly asked.

"It's the Qianda Plaza they acquired this time." Lin Li answered.

"What?? Is it Qianda Plaza?" Sun Binhong exclaimed suddenly, "Why didn't you say this earlier?"

‘I thought you knew! You did not ask! Lin Li murmured in her heart, and replied: "I forgot just now. I'm sorry, Mr. Sun."

"It turned out to be Qianda Square... it turned out to be Qianda Square..." Sun Binhong didn't talk to Lin Li any more, but after repeating a few words for himself, his eyes brightened!

"I see!"

In an instant, many ideas in his mind became smooth!

Real King Hotel at 50% off!

A mid-to-high-end gourmet city within easy reach!

It turns out... it's making the layout for the Food City!

Layout a stable flow of people!

That's awesome... really thoughtful!

After understanding this, Sun Binhong suddenly sighed.

No wonder, just say how could there be such a way to run a hotel!

‘Five-star hotel, in the hands of this company, is it just a traffic tool? ’

‘What a violent thing! ’

‘What a big handwriting! ’

‘How can you dare to do it like this when you change to a normal company? ! ’

The more clearly he thinks, the more Sun Binhong attaches importance to the Real King Group.

It is no exaggeration to say that it is even reaching a point where it cannot be added!

"We must prepare for the next move. According to their current situation and speed, we really want to deploy more five-star hotelsMaybe I am still kept in the dark!" Sun Binhong thought. Have a strong sense of crisis.

He is not worried about competition, what he is worried about is competition without any preparation!

In plain language, Sun Binhong never fights unprepared battles!

It's just that this opponent is not good at it!

Regardless of the financial strength, the amazing business goals and the various methods displayed at present are very good.

It's a bit difficult!

Sun Binhong thought about it.

After a while.

Sun Binhong's eyes lit up, and he thought of a safest way!

ps: New week, ask for a monthly ticket and recommended ticket!

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