Mu Chenhao wants to do this because he sees another business route. As an authoritative media in the rapid development of the Internet, information newspaper has mastered the mouthpiece of the Internet era.
The power of the media can not be underestimated at any time.
Mu Chenhao saw Li Weimin's look, and immediately smile, "what I just said is the specific tactical problems of the information newspaper within one or two years. Strategically, now the information newspaper has won the favor of investors, so we should start the electronic and Internet of the information newspaper as soon as possible."
After hearing this, Li Weimin finally got a boost. "You mean the electronic version of the information newspaper? Now we are doing it. It is expected that it will be electronic by the end of next month and widely spread in all major communities. "
Mu Chenhao shook his head with a smile and said, "the information newspaper must build a portal website based on Internet information!"
At this point, the conversation has basically gone beyond the scope of interview, instead, it has become the entrepreneurial guidance of investors to the investees.
What makes mu Chenhao very strange all the time is that no matter it's the information newspaper or the popular common people's software, even many large software enterprises, all have the possibility of becoming a kind of domestic portal website, but they all failed to seize this opportunity without exception.
Of course, even in the United States, there is rarely a precedent that traditional media can really do well in Internet portal websites.
For example, the Washington Post, which once provided news services to more than 800 media in 58 countries, opened its own website of the same name as early as 1994.
But it wasn't until 2013, when Amazon bought it at an ultra-low price of $250 million, that his own website didn't succeed.
In fact, one of the common characteristics of these centenary media is that they treat the coming Internet tide with arrogant attitude. They are not even ready for a sampan and are finally smashed by the huge waves.
But the domestic Internet media relatively speaking, there is no such problem, especially in the current domestic emerging media, the management is very energetic young people, very good at accepting new things. The interior is full of talents, and there is no lack of visionary people with long-term vision.
We need technology, resources and users, but we have not done the best. Compared with the four major web portals, mu Chenhao believes that the reason why information daily and common people's software fail to seize the opportunity to make full use of their advantageous resources and become Internet eaters has a lot to do with the decision makers behind them.
In the Internet industry, what we want is to be fast, to make decisions, to implement and to get results.
If the management has no decision-making power, everything has to be submitted to the competent department for approval. After a circle of approval, the competitors' products have been on the market for half a year.
In this case, how do you fight with others?
Therefore, mu Chenhao actually moved the idea of acquiring information daily, and he has reached a consensus with Zhang Yao in the early stage.
Originally, mu Chenhao wanted to solve the equity problem of information newspaper once and for all. With the help of information newspaper's resources, he built the official website which has not yet formed into the leading portal website in China.
However, the negotiation between the two sides was not smooth. The authorities behind the other side firmly did not allow mu Chenhao to hold shares, because it is a media after all. Once it is privately held, there may be some situations that public opinion can not control.
This time, mu Chenhao also has a task to negotiate with the management behind the information newspaper. He can take the second place and get 49% of Zhang Yao's shares first.
According to the survey, the management still has 5% of the shares in its hands. As long as the management can stand on its side and transfer the shares to itself, it is not impossible for the information newspaper to complete the change of ownership. As for becoming a major shareholder, mu Chenhao has 10000 ways to exclude them from the board of directors. Of course, this is the worst way. If we can change our tactics, let the management take part of the equity, let them complete the absolute control of the information newspaper, and realize the planned transformation, it is not impossible.
Of course, these are all under the table operations.
To be honest, Li Weimin is not very clear about Mu Chenhao's media portal, so he has some doubts.
Mu Chenhao explained, "the media portal is literally the entrance of Internet media. The most important need for users to use the Internet is to obtain information. Such a website is to meet people's demand for information. " After a pause, he continued, "there are two advantages to taking Internet information as the entry point. The first is that the information newspaper is the best at this aspect, and the channels for obtaining information are ready-made. Second, the number of Internet users in China is rising rapidly, and a large amount of traffic can be gathered in a short time
After all, Li Weimin graduated from a doctor's degree. Although he hasn't heard of many professional words, he can guess what they mean.
Li Weimin still has some doubts. Where is the future and money of such a portal? He pondered over the words, "Mr. mu, you have said so much, but I still have some doubts. If the Information Daily has built such a portal, what will it do for the information daily? Although I don't know much about it, I also know that it will take a lot of money. If I can't make money, I thinkIt's hard to get the approval of the leaders. "
Mu Chenhao smiles: "do you know Xinlang net?" Li Weimin nodded, "of course, I sent a microblog before I interviewed you."
Mu Chenhao's mouth slightly tilted up, "Xinlang is a typical portal, and now it is transforming to a comprehensive service portal, and Xinlang's market value is 70 billion!"
Li Weimin's hair stood up all over his body, and he lost his voice and said, "7 70 billion? "
Mu Chenhao nodded, "yes, Xinlang has been climbing steadily since its listing. I have a look. As of last month, the market value of Xinlang has exceeded 70 billion. The most interesting thing is that in our daily life, it seems that we just send a microblog and click on a few news
After the shock, Li Weimin felt a kind of passion and desire that he had never had before.
70 billion. What kind of figure is that? It's hard to imagine how big this figure is, and people are still growing. It's shocking. "There's something more shocking!" Mu Chenhao also threw out a bait, "in fact, Xinlang was in a state of loss at the beginning of its establishment, which lasted for nearly two years."