E-commerce development to today, there is no platform for this industry under the strong medicine.

Today, Taobao has given the whole industry a powerful medicine beyond the industry's ability to bear, so that the executives of all e-commerce platforms have tightly covered their hearts in this originally dull and impermanent night.

Before tonight, no one thought that e-commerce could play like this.

Moreover, the flash of Taobao tonight is not just mango me. In addition to mango me, there are also a large number of private stores and a large number of various kinds of goods on-line at the same time, making mango me shine brightly in a short time, and then their brightness begins to appear.

Taobao's model and ecological advantages began to show gradually.

No matter eBay or excellence, they don't have their own online payment channels. All the transaction funds are completed offline, either in the same city or by the buyer's Bank remittance first. There are often fraud cases in which the money is spent without waiting for the goods, and the last complaint is that there is no door.

However, when users start to browse any product except mango me, they will receive a pop-up advertising prompt. The content of the advertising prompt is later called the best product of China's e-commerce, and none of them.

the content of this advertisement is "Alipay, peace of mind!"

, behind the six big characters, is a very straightforward slogan that can be quickly and deeply rooted in the hearts of the people: "from now on, Alipay promises to users all over the country: using Alipay online Taobao, you dare to pay, I dare to pay!"

next line: "online shopping, first payment to Alipay, receive the goods, confirm the error and then pay the seller, safe and secure!"

Different from selling mango me, mango me has an easy to listen network and YY platform. No one is worried about its integrity. But for other third-party sellers, it's totally different. Users don't trust them enough. Online shopping, which can't be *****, can't get a chance of rapid development if there's no trust basis.

is not the same now. Alipay has changed from an online payment channel to an online trading guarantee medium. Users can pay for everything they want, but sellers can not get the payment at the first time. He needs to deliver the goods to the user first. After receiving the goods and checking the confirmation, the user will confirm to Alipay again. Alipay is paid to the seller.

In this way, the seller will be the most direct constraints, as long as you dare to play cat tired, you will not get money!

Alipay first completely eliminated the possibility of electricity supplier fraud from the root source; secondly, it largely restricted the possibility of sellers being shoddy. As long as buyers have the basic ability to identify, they can start refinancing at any time, so that sellers can not get money at all.

This product is extremely in line with the current situation of China, and also to a great extent caters to the user's psychology. From this moment, online shopping has become a consumption behavior with enough guarantee from a new adventure. With the guarantee of Alipay, many users start to shop around Taobao's stores on Taobao, and they will try to communicate with them and buy them if they are interested.

YY provides 100% instant messaging support for Taobao. Users can directly initiate a temporary conversation with the seller on their own YY, ask any questions of themselves, and even add the seller as a friend. In order to fully meet the needs of users, YY has developed two new friend modes in the latest version of YY, one is called "game friend", One is called "taobao friend".

If the user knows a friend in the YY game hall and wants to add the other party as a partner for playing cards or other small games in the future, he can choose to directly add the other party as a friend in the game hall. However, if the user has some concerns, he only wants to treat the other party as a friend of the game, and does not want the other party to know or have the right to view other information of himself, such as space and post Well, photo albums and so on, you can choose to add him as a "game friend", so that the other party can't see any relatively private content of him, and can only add him to the "game friend" list, chat with him, and voice and video call.

Taobao friends are the same. Buyers and sellers add friends to each other, but buyers do not let each other see their private information, so they can add each other as "Taobao friends".

users can purchase immediately after consulting the goods through YY consultation. As long as payment is made to Alipay, the seller must deliver the goods by express in 48 hours. Otherwise, if each shipment is delayed, it will be deducted accordingly on the index of delivery speed. If the index is deducted, it will also affect the weight of their shops and goods.

YY and Alipay are fully embedded in Taobao networks, which enables Internet people to understand what is called product ecology and the strong influence of product ecology combination.

Mango me is sold out, and other products are sold out by users. The first night Taobao went online, it has created sales that any domestic e-commerce platform can't catch up with in a month.

cry piteously for food and entertainment, but Taobao originally thought Taobao was just a new primary business platform. After Taobao online, they realized that Taobao was not a baby who was crying for food. He was a natural soldier. He was strong and also had weapons and protective equipment from the technology and Alipay. The soldier, in front of him, is just an unarmed civilian.Countless real economic people seem to open the door of a new world this evening. They really find that e-commerce is a powerful sales channel that can subvert the traditional sales of goods. An MP3 brand can sell 100000 MP3 players in 15 minutes, because they are short of production capacity and have only 100000 in stock. If there are 300000, can they sell them in half an hour Internal sales exhausted? If there is a million, can we sell them out in one day?

Mp3 enterprises can achieve such amazing sales performance in Taobao. Com, what about mobile enterprises? Can we also create such a miracle on Taobao? Will one day, a mobile phone manufacturer sell hundreds of thousands of mobile phones on Taobao? The customer unit price of mobile phone is much higher than MP3. Even if it's 1000 yuan, hundreds of thousands of mobile phones are hundreds of millions of sales!

If mobile phone enterprises can, can clothing enterprises, commodity enterprises and computer hardware enterprises also?

For a time, because of Taobao's optimistic future, the number of sellers applying for Taobao's backstage increased abruptly! There are also some people who try to register flagship stores of some brands, but those who try to lock in brand keywords in advance with speculative purposes sadly find that Taobao has a strict manual review of the seller's application. Any shop name can only be determined through manual review. Moreover, Taobao has a clear prompt. Once any brand is involved in the name, it must Provide the authorization of the brand, or directly provide the business certificate of the brand.

In addition to the exclamation of e-commerce and real economy to Taobao, Baidu, Sina, Netease, Yahoo and other old Internet enterprises are also surprised by the birth of Taobao. The most shocking one is boss MA in Hangzhou.

He was surprised to find that what he was most worried about turned into reality.

Someone wants to do C2C and retail e-commerce step by step. The other side not only does all the things he thought and didn't think of at one time, but also does very well.

Taobao, which goes online tonight, is a standard C2C platform. However, it doesn't want to let eBay or eBay go with its natural and moderate development. At the beginning, it introduced mango to make a huge push, so as soon as it went online, it created a huge sensation, and even has the potential to vigorously develop B2C.

Combined with the fragment information obtained before, boss Ma combined with Taobao. Com, it can be concluded that the hot mango me in the netizen circle is actually Taobao's stepping stone in the field of e-commerce. This product is not to compete with MP3 brand manufacturers for jobs at all. It is to protect Taobao. Moreover, its real intention is very vicious. It is to protect Taobao Network escort, almost dry over the entire MP3 market! To be more cruel, mango me is a cold-blooded bodyguard with a knife. In order to make Taobao go faster and further, he holds a knife that can cut iron like mud and is invincible. He harvests the head of MP3 enterprises all the way and uses their blood to sacrifice flags for Taobao!

No wonder it can sell mango me in large quantities at such a low price. Taobao.com is used as an e-commerce sales channel. All its channel costs are EMS's express fee of more than 20 yuan. Moreover, the money is paid by users themselves. As for the promotion cost, it is entirely supported by the easy to listen network and YY themselves. The cost can be ignored.

In this case, the cost of a mango me, in addition to the manufacturing cost, only needs to be added with tax, plus the cost of logistics and storage, which is enough. Because of the large amount, the cost of the two parts is equally distributed on an MP3, which is extremely small.

With such a vicious way to raise their own platform, this taobao net is really ambitious!

At the moment, boss Ma's angry tendons burst up in his home. A group of his partners have been used to meeting in his apartment. At present, everyone gathered in his apartment and looked at Taobao. Com as he almost lost his sense. But no one knew that the ugly middle-aged man in front of them would almost destroy the real retail economy in China in the future Half of it has been lost. Of course, there are good and bad effects, so the specific merits and demerits cannot be evaluated.

Boss Ma said: "Taobao is a bandit! It's a vampire! Is the public enemy of the whole real economy! If it continues to indulge, it will continue to strengthen itself by destroying one industry after another! "

"The small businesses on Alibaba will also be impacted by it in the future. If it develops to a certain scale, it will be enough to transform the small businesses on our platform into small retail sellers on its platform," Ma said! Ultimately, the influence of our platform will be greatly weakened! "

For this, boss Ma has always had his own ideas. In his last life, he wanted to transform small businesses in Ali into small sellers in Taobao, and help B in B2B into the former C in C2C. However, at present, all his ideas have been completed by Taobao, which makes him feel extremely desperate at this moment.

(to be continued. )