Chapter 578

Due to the limited purchase of one mango me seckill activity per person, 500000 machines are 500000 orders and 500000 parcels. These 500000 parcels should be delivered in one time period, and the timeliness and safety should be guaranteed. If they are put after 2010, this is not a big problem at all, but now, they are unlikely to be fast in any city Digestion.

Once 500000 machines are distributed to six cities as Li Mu expected, the logistics pressure of delivery will be reduced. Li Mu's division weight of 25%, 25%, 20%, 10%, 10% and 10% may not be so accurate, but it doesn't matter. As long as it is generally reasonable, the partial orders that are biased at last can't be mailed across regions However, the order period of a few users is longer, which is not harmful to the whole.

As for the division of Li Mu's weight, Liu Qidong just thought about it and agreed: "it's very reasonable to do it according to the proportion you said. In addition, I'll communicate with the enterprises participating in brand day later and ask them if they want us to deliver goods on behalf of them."

Li Mu asked him, "is the activity about to start?"

Liu Qidong nodded: "tomorrow, we will start to extrapolate in an all-round way."

Li Mu said, "let's not worry about communicating with them. Let's see how effective our pre-sale model will be."

Liu Qidong understood Li Mu's meaning. In this brand day activity, Taobao didn't rush all the promotion means of Li Mu, but only prepared to adopt the pre-sale mode proposed by Li Mu. The general logic is: for the products to be sold at the special price on brand day, taobao.com has set three positions for the products whose price is more than 1000 yuan, and the user pays 50 yuan in advance, On the day of the activity, you can offset 100 yuan when you buy the product; for the product with a price of more than 500 yuan and less than 1000 yuan, you can offset 68 yuan when you buy the product with a prepayment of 34 yuan; for the product with a price of more than 100 yuan and less than 300 yuan, you can offset 40 yuan when you prepay 20 yuan.

This deposit is non refundable. If the user does not make up the purchase price on the day of activity, it will be deemed that he / she will automatically give up the right to purchase and the deposit. Therefore, in view of the user's need to pay the cost in advance, the proportion of the user who pays the deposit will be very small on the day of activity. Although it is not ruled out that he / she purchases directly on the day of activity, the quantity of pre-sale is also non-existent Often effective reference data, if the pre-sale effect is very good, then it is necessary to communicate with the manufacturers on behalf of the shipments, at that time manufacturers see the actual data, on the one hand will not worry, on the other hand will reasonably deploy the quantity of goods in advance.

Liu didn't have any opinions on Li Mu's proposal. He nodded and said, "I'll hurry up and settle down the storage first, and then I'll have a chat with the house messenger."

"OK."

……

Soon, five teams of people and horses were ordered to leave Yanjing for the five cities selected by Li Mu. At present, taobao.com does not have high requirements for storage. Frankly, the five teams of people and horses sent out only need to hire some people in the local area, rent a passable factory, arrange shelves, and take fire and security measures. The requirements for hardware are not high. The biggest The requirement lies in the public relations with the local postal system. They all eat royal food. It's very common for them to do chores. Therefore, they have to find a way to make them more concerned about Taobao. Com's business so as to ensure the timeliness of Taobao's delivery.

After sending people out, Liu Qidong immediately began to communicate with Zhai Jisheng. He directly contacted the headquarters of Zhai Jisheng, reported his name, company name and position, and said that he hoped to talk with their boss. Chen Ping, the boss of Zhai Jisheng, was processing documents in the office. At this time, the Secretary knocked on the door and said to him: "Mr. Chen, the boss of taobao.com just now Manager Liu Kaidong called and said he would like to visit you. I hope I can make an appointment with you. "

As soon as Chen Ping heard about the words taobao.com and Liu Kaidong, he immediately brightened his eyes and said with a smile, "OK, if you go back to Taobao, you will say that I have time at three o'clock tomorrow afternoon, and the meeting place will be our company. Don't forget to give the address there."

"OK, I'll do it now." The Secretary nodded and turned away, but he was surprised. He had been Secretary to President Chen for three years, so he could be sure that he had no contact with taobao.com or Liu Qidong. But why did President Chen act as if he had been waiting for Liu Qidong to call? After hearing his name, it was obvious that the whole people were very happy.

Although the Secretary didn't understand, he didn't delay the work at all. He immediately conveyed Chen Ping's reply to taobao.com. Liu Qidong was very happy to hear that the other Party promised so simply. He was looking forward to meeting the next day.

In the past two days, Liu Qidong has learned a lot about homestead express. Although it has been established for six or seven years, it has done a good job in the past few years, but it has not done much. Since last year, they have just made some trouble. They have set up three logistics bases in Yanjing, Shanghai and Yangcheng. After the spread of stalls across the country, their founder Chen Ping has introduced them It technology, a logistics information control business management system, logistics and transportation information, is a more discerning person.At present, although the home delivery has not really spread all over the country, it has basically been covered in the third tier cities and above. There are business outlets and employees all over the country, and there are dozens of motorcades. If we calculate the valuation, we should give enough premium, which should be worth about 50.60 million left and right, and 50.60 million is an astronomical figure for ourselves, but for Li Mu, it should be only gross Mao Yu, so Liu Qidong is very optimistic about the matter of purchasing homestead express. If the company receives it and invests a little money to take the airport belly warehouse resources of civil aviation, it will basically be able to build a relatively fast logistics system.

Just when Liu Qidong was in a happy mood to purchase homestead express, Chen Ping, the boss of homestead express, picked up the landline on his desk and made a phone call.

As soon as the phone was connected, Chen Ping said in an exclamatory tone, "ah, Mr. Ma, you are so accurate. Taobao has contacted me and wants to meet me!"

At the other end of the phone, Ma, the boss of Hangzhou, smiled and asked Chen Ping, "who wants to meet you? Which of Taobao? "

"It's their general manager, Liu Kaidong."

Boss Ma immediately came to the party: "Oh? It's Liu Kaidong? It's not bad. It's Taobao's No.2, No.2. "

Chen Ping said with a smile, "the purpose of his coming here tomorrow should be what you said before. How can I talk to him if I want to buy the house and deliver it quickly?"

Boss Ma said with a smile: "if he puts forward this goal tomorrow, don't tell him that homestead has been merged by Alibaba. You tell him the advantages of homestead now, several bases and several information systems. Besides these, you also tell them that homestead wants to use the advantages of logistics and transportation to build its own online mall, as I told you last time Like. "

Chen Ping said, "I see. I'll have a good chat with him tomorrow."

Ma said with a smile, "then I'll wait for your good news."

"Don't worry."

After putting down the phone, boss Ma was very happy. Homestead express is the best developing private express service in China, but now it has been merged by Alibaba bar. As early as Li Mu became a famous Taobao website, boss Ma realized that his future development encountered the biggest enemy. At that time, his Alibaba bar valuation had exceeded hundreds of millions of dollars, However, he immediately communicated with the capital behind him and got another round of financing in an emergency the other day.

Originally, this round of financing should be launched the year after boss Ma's taobao.com went online, but boss Ma was worried, so he raised another 30 million dollars and was ready to fight with taobao.com with a lot of cash in his hand.

Ma boss's most hope now is to be able to stake in Taobao, because Taobao's trend is too fierce now, YY has to do traffic support, and Alipay has made payment support, but it's hard for him to play. But the horse owner is Ma's boss. He has a very sharp eye. He also worries that Li Mu doesn't buy his account. So he is playing with a fundamental solution. US dollar, the private express companies that are a little bit dynamic in the market at present have been merged or acquired.

The scale of homestead express is very large now, and the boss Chen Ping is also a long-term person, so at the beginning, boss Ma's purchase proposal was directly rejected by Chen Ping. Boss Ma had to bite his teeth and use 3% of Ali's shares plus tens of millions of cash to buy homestead express into Ali.

As for not being able to achieve the nationwide scale of Shentong and Yuantong, boss Ma spent less than 30 million yuan in total, and packed both companies into his pocket.

At present, there are few private express companies that can be bought by Taobao.

The reason why boss Ma is so secretive is also very clear. Taobao has opened up traffic, sellers, buyers and payment channels. At present, Taobao has become an online integrator. The only weak link is offline. No matter how to do e-commerce, the purchase of physical objects still needs to give the last link to offline logistics, so boss Ma takes it ahead of time There are several express companies of certain scale in the world. They just recognize the bottleneck of Taobao's next development! That's exactly what he expected. Taobao.com will find a house to send you away!

With these logistics companies in hand, boss Ma can attack or retreat, or take the resources of small and medium-sized enterprises in Alibaba bar and express delivery resources in his hand to cooperate with taobao.com to generate electricity; or he can't become a comrade in arms to become an opponent. Alibaba bar will completely block the offline logistics export of taobao.com and strangle the neck of taobao.com, and then he will become a retail e-commerce company At that time, most of Taobao's traffic is useless. Postal resources alone are far from enough. Self built logistics is quite time-consuming and labor-consuming. If Taobao is going to be blocked by logistics capacity in the next year, it's not difficult to surpass it!

(to be continued. )