Chapter 604

The complete version of "the next station queen" first came to rolling stone records, Mo Wenwei and Zhang Guorong. Li Mu didn't give the copyright of the song to rolling stone, but he needed rolling stone to send the song to dragon and tiger list, the most important list of Hong Kong music, in its own name.

Before the competition, rolling stone, Mo Wenwei and Zhang Guorong naturally listened to the song. As Li Mu expected, the three parties gave a very high evaluation and praise to the song that Du Wei sang.

Let Li Mu objectively evaluate the strength of Du Wei's singing "the next day", if compared with the original singing of the previous life, it's not only a grade higher, Du Wei is equivalent to Dou Wei's version of "no place to look". The combination of the original singing of the previous life should be considered as the combination of Zhou Xiaoou and Sun Nan, and the gap is needless to say.

Not only has the song and Dewey's singing skills been highly praised, but even the focus of the song has been valued by the three parties. The song is written in Hong Kong's local atmosphere and Cantonese, which can definitely make Hong Kong's audience feel more cordial and deeply touched. It's really suitable to play in Hong Kong. It's used to make Dewey's first Cantonese song and land in Hong Kong The first song in the market is more suitable.

Zhang Guorong and Mo Wenwei all called Du Wei after listening to "the next day at the next stop". On the one hand, they highly praised her song, and on the other hand, they expressed their optimistic about the future development of Du Wei in Hong Kong.

When Du Wei officially started to play the song, it was the day after the song was given to rolling stone.

The next morning, Radio Hong Kong recommended the song for the first time in the new song express program. When introducing the song, the host said: "the next song to be brought to you is a new singer's new work. The singer's name is Du Wei. She is a beautiful girl only 18 years old. Speaking of her new song, I believe that every Hong Kong person or People who live in Hong Kong will have a very familiar feeling after listening to it. In this song, there are not only the desire for love and the pursuit of dreams, but also many places that everyone is very familiar with. The whole song is full of Hong Kong flavor. In a word, this song will make you like it. OK, next, please listen to Dewey's new Cantonese song, the next day 》”

even in Hong Kong, which is more developed in economy and entertainment than in the mainland, there are still not many entertainment projects in 2002. Radio has a great influence, especially in the field of music. Its influence is far greater than that of TV. Millions of people are listening to or passively listening to the music station every moment. So when Dewey's next station day starts singing in the radio station, In front of the radio, countless people are listening attentively.

"It's better to stand in front of Daimaru and look carefully at my way

to get to the next station, of course

but once you're afraid of heights on the way to the next station, will there be a hug behind him

the lovers in Baide New Street

there's a kind of pride in looking forward to the future on the face Suddenly, I caught the ears of the audience in Hong Kong. In the first two lyrics, there were three unique places in Hong Kong, which made the audience in Hong Kong have a different kind of cordial feeling. Then, with the lyrics gradually unfolding, the image of a girl who is determined to become a female star and sing a song gradually became clear and three-dimensional, and her pursuit of dreams and love The whole song is not only kind, comfortable, but also inspiring and moving.

The song "the next queen of heaven" has the same influence on Hong Kong people in terms of lyrics, as Wang Feng's Yanjing Yanjing has had on Yanjing people and the people wandering in Yanjing. Those who listen to Yanjing Yanjing are deeply touched, either Yanjing people or Beipiao people. The same is true for those who sing Yanjing Yanjing in KTV, even those who have not lived in Yanjing It's hard to understand the touching side of this song when you listen and sing it.

On the whole, it's a very flattering work, so Dewey's song almost immediately caught fire as soon as it was broadcast on the radio.

Many listeners called the program and asked about Du Wei and where they could buy the album. As a result, the host said in the radio broadcast: "Du Wei is 18 years old, a talented student of the Central Conservatory of music in the mainland. This song is a new single of her. No album has been released yet, but friends who like this song need not worry. Now this song has already been released We started to play the song on the radio. If you like it, please call or send a message to support it. In the future, we will often play the song on the radio. "

At noon of the same day, Mo Wenwei attended a local event in Hong Kong. During an interview with reporters, he deliberately recommended Du Wei's "the next day after the station". Mo praised the song so much that even entertainment news reported Mo's praise for Du Wei, a mysterious girl.

Later that day, Zhang Guorong was an unexpected guest of music radio station. He made a 20 minute live broadcast on the radio station. During the live broadcast, he talked with the host about the development of Hong Kong music circle in the past two years, and about the shortage of new forces. Finally, he talked with Du Wei and Zhang Guorong. He even praised with "a spring in the entertainment circle" and "a rare pop music circle" The words "academic group" and "singer who can really sing" are used to praise Du Wei's strength. With this old star on the platform, Hong Kong people pay more attention to Du Wei and her new songs. Du Wei has also become popular in Hong Kong.A large number of users call to order the song "after the next station". The popularity is unprecedented. The radio has broadcast it five times in a day. Even so, there are still many people calling for another broadcast.

The first day is so hot. According to experience, the rolling stone people think that this song will soon appear in the top ten of the list. Because the list will be updated the next day, so the specific information will not be known until tomorrow.

The statistical cycle of the list is one week, that is to say, its real-time statistical data are all based on one week. Although the next day is very popular today, it will definitely have a greater impact on the ranking when it is opened to the average of seven days. However, as time goes on, the closer it is to seven days, the higher its ranking will be. When it is seven days later, it and Other songs on the list are based on the statistics of the last seven days. At that time, the song may or may not reach the top. As for how long it will last after reaching the top, it depends on how hot the song is.

Before waiting for the next day, Li Mu called together the person in charge of the post bar and the operation and business team of Muye technology to discuss the next step of star joining the post bar, as well as the mode and process of Omni channel promotion.

The overall model and logic have been basically straightened out by Li Mu, so this time he mainly said his own ideas, and then let everyone brainstorm. If there are better suggestions for revision, we will revise and improve them together, and then determine a model to start implementation.

The person in charge of the post bar is Zhang Wei, the operation manager of a large enterprise dug by Lin Qingya, who is mainly responsible for the daily operation of the post bar. Once the plan of star joining the post bar starts to operate, Zhang Wei will be responsible for the overall operation.

At the beginning, the success of tieba depended on the first star tieba founded in a unified way and the group of fans gathered on the easy to listen Internet. Now, although tieba has been the largest Chinese community for more than half a year, it has not been able to improve its gold content one more time. So this time, Li Mu's star joining the tieba plan, once taken out, all of them will get it Staff support.

The concept of Omni channel promotion is also very consistent with the chain built up by Muye technology, easy to listen technology and taobao.com. Moreover, there has been a successful case of moynwei, so we have no doubt about its feasibility and its attraction to singers.

Zhang Wei has no objection to Li Mu's plan. After listening to all Li Mu's plans, he only asked one question: "President Li, how many times can we do such omni-channel promotion in a month?"

Li Mu said: "the most important part of the omni channel is YY, which is the core of all products of our Muye technology. YY pop-up service is not only about this product, so we can't occupy too many YY resources, temporarily positioning the omni channel promotion once a week."

Zhang Wei nodded. Once a week is enough. He can push it at least 50 times a year. With so many resources to share, it is still very attractive to singers.

Ding Jian said: "I suggest that we post this section to introduce a detailed weight calculation method for certification stars, for example, how to increase the weight points if they log in once a day, how much weight points are given, and how to increase the weight points if they log in continuously; for example, how much weight points are given if they post a post, how much weight points can be added if they add a photo to the post; and similar responses from them How many weight points can fans get at one time, so as to influence those stars imperceptibly and let them participate in more and more

Li Mu agreed: "it's very important to work out a weight calculation rule, but one thing should be clear. We can disclose the way of weight statistics to record companies, but we can't show the specific figures to record companies and stars. Otherwise, once they compare their scores with each other, it's over. We can't really install according to this weight It must depend on who is more suitable, more cooperative, and whether his company is more active. "

Zhang Wei said: "Mr. Li is at ease. I will explain the rules to them, so that they can only try their best to participate and improve the weight, but will not give them any test data!"

(to be continued. )