In 2002, Shenzhou did not really find a way out in the industry.
Shenzhou's parent company is engaged in the hardware production. Before they set foot in the whole machine manufacturing, they had several years of experience in the production and practice of computer hardware, and the real start of the whole machine manufacturing was only started last year.
For a year, Shenzhou is still in the position of a start-up company, even if it can bear to grow up.
Shenzhou really took off, or after Shenzhou began to dabble in notebook manufacturing.
Therefore, the current military navy is not very confident about its potential in the future.
However, what Li Mu described to him is a huge market that he could not imagine before. The weakest link of Shenzhou at present is brand awareness. If we cooperate with Li Mu, brand awareness will be greatly improved.
Once the brand is well-known and supported by Taobao, the online sales platform, Shenzhou's sales will never have to worry. At that time, the only thing to worry about is the production link. How to reduce costs, expand production capacity and do a good job in quality control can be solved by Li Mu.
At the thought of this place, the military navy can't wait to ask Li Mu how to cooperate.
At this time, Li MuQing cleared his voice and said, "my expectation is to use the channel resources of Muye technology and taobao.com to invest in Shenzhou. With the interaction of capital and stock level, everyone's cooperation will last longer."
A basin of cold water was poured into the heart of Wu Haijun.
As a real businessman, he doesn't want to dilute shares before the company goes public. He wants to be a real industry himself. The ultimate goal is naturally to be able to go public and cash out. When the shares are diluted, he will lose a lot of profits when going public in the future. Therefore, his preferred way of cooperation is only to share profits and become a shareholder, not to mention that Li Mu wants to take resources and channels Even if Li Mu takes the cash to buy shares, his first reaction will not be willing.
Seeing Wu's hesitation, Li Mu said lightly, "president Wu, to be honest, with the scale and volume of Muye technology and Taobao, we have been pursuing more than net profit."
Wu Haijun nodded hesitantly. He also understood that Li Mu was holding two Internet platforms. With his position and height, he would not care about the profit sharing of selling Shenzhou computers on behalf of others. Now he definitely wants to use his influence to spread his tentacles and roots to cover the upstream and downstream of the Internet industry as much as possible As a PC manufacturer, Zhouzhou is the upstream enterprise of Internet industry standard.
However, Wu Haijun was not willing to trade the shares of the enterprise for Li Mu. Guided by the thinking mode of the real businessmen, Wu Haijun thought for a long time and said to Li Mu, "Mr. Li, I understand your needs very well. To be honest, I do not exclude sacrificing part of the shares in exchange for the resources of the enterprise development. But to be honest, at present, we are very interested in Muye technology And Taobao in PC machine sales potential, understanding is not deep enough, I have an idea, do not know how you feel. "
Li Mu smiled, "Mr. Wu, please tell me."
Wu Haijun sat up straight and said sincerely on one face: "Mr. Li, Shenzhou naturally attaches great importance to Taobao, a new e-commerce platform. Before I came here, I had a meeting with my employees, hoping to come up with a complete set of packaging scheme to make our whole machine packaging more secure, so as to reassure consumers on Taobao."
With that, Wu Haijun said again: "but I'm not sure if I'm going to make a decision on the matter of becoming a shareholder. It needs a collective meeting of the general meeting of shareholders, so I can't give you any exact reply right now. But please believe that we are very interested in selling PC machines on Taobao, so my personal idea is: I think we can go through a stage first For example, in three to six months, Shenzhou can give 10% of Taobao's sales as a profit share. After three to six months, if the effect is very good, I can persuade other directors to operate your shareholding. "
Li Mu smiled a little, but in his heart he thought that Wu Haijun seemed to be very smooth, too empty and had his own set of small abacus.
The so-called "cooperation attempt" he said basically means that he has the advantages and initiative in his own hands, and gives Taobao 10% of the profits as a share. Shenzhou will definitely make some money, because when he normally spreads goods, the channel cost should be almost at this proportion, even higher.
Moreover, once you invest a lot of resources to promote, Shenzhou's popularity will immediately rise to level with or even surpass the first-line brands. In this case, even if Shenzhou gives all the profits to Taobao, how about that? A few months later, they became the first-line PC brand in China, which contains much more value than the revenue generated by cooperative sales in a few months.
If three to six months later, the Shenzhou brand becomes bigger, and he turns around and doesn't recognize people, what can he do with him? On the contrary, when his own brand rises rapidly, he can enjoy it in the future. Although he is not sure of his character and integrity, his heart of defense is indispensable. What's more, how can Li Mu let himself fall into such a passive situation?
Seeing that Li Mu didn't speak, Wu Haijun continued to incite him and said: "Mr. Li, in three to six months, if your self built logistics starts, we can also provide you with the goods first, and then we will give you a lower factory price, and you will be responsible for the sales and transportation. In this way, the profit point of Taobao will be greater. In addition, we can also In order to accept two to three months of accounting period, Taobao can have a healthier cash reserve, so it is more suitable for your side. "When Li Mu heard this, he began to get a little bit angry. His face was no longer smiling, but gradually serious. He said seriously, "president Wu, if you want to come here to help me, I can basically and definitely answer you that this hope is impossible to achieve."
Wu Haijun didn't expect Li Mu to turn over his face at once. He even spoke in a cold voice. He even pointed out that he wanted to use Taobao to improve his real will. So he hurriedly tried to explain: "President Li, don't get me wrong, I really don't..."
Before he finished, Li Mu raised his right hand palm, motioned to him to pause first, then gave a little pause, and said: "I haven't finished my words, there is always something Wu wants to say, you can wait until I finish speaking."
The Military Navy quickly nodded and made a gesture of "please continue."
Li Mu nodded slightly and said without expression: "I invited you all the way here not to learn from Lei Feng and do good deeds, not to want to get on your car, so you must not have any misunderstanding about this. I asked you to come here mainly to tell you that I have to drive now. Do you want to come up? If you want to, you can run and get on the bus if you want to buy a ticket here. If you don't want to, I have no opinion. If you can't talk about cooperation, you can at least be friends. If you can't make friends, you can at least be fellow villagers. "
As soon as this words came out, including Liu Qidong, his face was all awe inspiring.
Li Mu's words are already very impolite. Not only are they impolite, but their posture is also very high. Even Liu Qidong is worried about whether the military navy will be uncomfortable or even angry after hearing them. However, to his surprise, the Military Navy does not show any annoyance. Instead, the whole people fall into a kind of complacency like silence.
Li Mu is a highly efficient person, and he doesn't really like to have fun with others when talking about business.
Several companies have developed to the present, and he has brush some means with general manager Li of Baidu and song Zhilei of Juncheng. But most of the time, he is very sincere to the partners and potential partners. For example, today, he really wants to do something together with Shenzhou. Everyone looks a little further. If the cooperation is win-win, the future market space is unimaginable.
But if the military navy only pays attention to the shares in front of him, Li Mu can't help him in vain. He can only say goodbye to him and then go to other manufacturers for cooperation.
Wu Haijun also realized that his thoughts might have angered Li Mu. He didn't know how big Li Mu wanted to do, or that Li Mu was ready to push the domestic Internet industry in front of CCTV cameras. He really wanted to fool Li Mu to try to cooperate with him at the sales level first, sacrificing some interests to Li Mu It doesn't matter. As long as we can make the brand of Shenzhou, we will make a lot of money.
But he didn't expect that Li Mu could easily see through his mind and point it out directly, which made him embarrassed and worried.
As a result, Wu explained in a hurry, "Mr. Li, I really don't mean to use my strength. I want to have a better understanding of each other. In this way, our future cooperation will be more smooth. I'm very sincere to cooperate with you, otherwise I won't rush to Shenzhen in such a hurry."
Li Mu waved: "president Wu, it doesn't make sense to say that. Let me ask you a question."
Wu said quickly, "please say it."
Li Mu looked at him and asked, "what's the national computer sales volume in 2001?"
Wu Haijun was involved in this industry last year. Naturally, he knows this data clearly. He said, "the total number of desktop PC and notebook PC is nearly 9 million."
Li Mu nodded and asked, "how much does Shenzhou occupy?"
"Shenzhou has just started last year, which accounts for a very small proportion, even less than 3 percentage points," Wu said shamefully
Li Mu asked again, "how much do you think the annual sales volume will be this year?"
After thinking about it, Wu Haijun said, "I thought it should have a growth rate of about 15%, about 10 million units, but with Taobao rising so fast, I think it can be more optimistic, about 12 million units."
Li Mu asked him, "what if I said it could reach at least 20 million? How much do you want in it? "
(to be continued. )