Chapter 995

The nature of merchants is to pursue profits, so are Taobao sellers. The reason why Taobao alliance does not promote brand goods in small and medium-sized sellers' shops is to avoid fake goods.

However, there are still a small number of Taobao sellers, in order to pursue greater interests, in the process of sales with private goods.

Li Mu's attitude towards fake goods was not ambiguous. He found that it had to be eliminated immediately. So he immediately discussed with elder martial brother Liu and master Lei and formulated a strategy for sellers of fake goods.

The first step is to focus on attacking the fake sellers who have already obtained the evidence, closing down all the fake shops and erasing the shop information completely from the front desk;

the second step is to ask all the suspected fake sellers to compensate the fake consumers, one for the fake and three for the fake, and refuse the executors. Taobao will ban the shops indefinitely until all the consumers leave Confirm the understanding;

Step 3: publicize the details of the action to crack down on counterfeiting and give the toughest warning to all Taobao sellers;

Step 4, also the most important step, disclose the list of all the shops that have been closed and the contact information of the shopkeeper on the Internet.

Taobao has the absolute right to close all the shops, but strictly speaking, Taobao has not forced the seller to pay a three loss right as an enterprise. But Li Mu doesn't care. My platform, rules and regulations are my has the final say, even if this is not reasonable in the legal sense, it will not prevent him from punishing the seller of the sale with such a compulsory measure.

It's a long way to crack down on counterfeits. Without the support of legislation, it's almost impossible to completely eliminate counterfeits online.

Li Mu had put forward the proposal of e-commerce legislation against counterfeiting with the government leaders before, but he also expected the long way to go. If letao is really attracted by the dirty meat of counterfeiting at this time, then with the character of boss Ma, he will seize the opportunity to be bigger and stronger. Once the counterfeits gather and form enough influence in letao, it will be unconsciously China has made itself a living target, and the government will certainly pay more attention to the legislation. At that time, the first one who was shot was letao.

As for whether boss Ma will choose this road in his life, Li Mu has little doubt.

In Li Mu's view, temperament is an inborn, deep-rooted and hard to change label. As a reborn person, he can't escape a programmer's thinking mode after being reborn. Boss Ma has never experienced rebirth, and his character is almost impossible to change dramatically.

Li Mu has basically blocked all the roads that letao can take, leaving the fake "sewer" full of filth. Li Mu doesn't want to contaminate the filth, so he can't stop boss Ma on this "road".

Li Mu has planned for such a long time to earn the owner's income from his own encirclement. He has only left such a "way of life" for him. At that time, the owner, who is surrounded by his own death, will definitely choose this "way". He will not only go, but also go without hesitation.

……

Because letao has completely blocked the seller's right to off the shelf and edit commodity information, Dong Shaoping has scolded the whole letao in his mind, even the eight generations of ancestors.

In contrast to his own situation, Han Wei's business is becoming more and more popular. He even quit his job in the clothing factory without hesitation. Then he rented a four room courtyard in the village to hire some helpers to do Taobao.

Seeing letao's power of sealing up, Dong Shaoping knows that it's impossible to pass the examination of Taobao alliance. The only way is to re register a shop, and then start from scratch and do it again a little bit. However, this can't be achieved for a while and a half. Now Taobao's competition is more and more fierce, and he wants to re build a shop of the same size as his own, I'm afraid it will take at least half a year.

If you give Han Wei half a year, he may earn tens of millions.

The only thing to be thankful for is that although Taobao has excluded its shop from the Taobao alliance, it still has some foundation, and has a stable income of several thousand yuan per month, which is much better than most of the workers.

While using stable income to continue to live, while re operating new stores, in this case, although a little hard, but income will not be affected.

It's not easy for a man like Dong Shaoping to accept such a reality. I'm afraid that only he knows how much pain, regret and anger he has experienced.

But even Dong Shaoping himself did not know that Taobao was not ready to let him go.

Taobao special campaign to crack down on counterfeits and shoddy products has quietly opened the curtain!

Just when Dong Shaoping tried to manage his Taobao shop, he suddenly received a cold prompt from Taobao: "your shop has been processed by the website [closed shop] for selling fake products. Please click to check the specific information..."

Dong Shaoping only felt a bolt from the blue, closing the shop?! If the store is closed, will not his monthly income of several thousand yuan drift away?!

Dong Shaoping mentioned his voice and eyes. He quickly clicked on the details link and went in to have a look. The whole heart immediately fell like an icehouse.

First of all, the details list the evidence of his selling fake. Many famous brand clothes he sells are fake, which can be said to be the evidence;Secondly, in the details, Taobao's measures are to close the shop indefinitely. If it wants to reopen the shop, it must pay three times compensation to all consumers who have bought fake goods. If it doesn't, it must be understood by all consumers who have bought fake goods;

in the corresponding fake goods order, consumers can find the "understanding" option and click OK, That's the real understanding of the seller. If the seller sells a total of 1000 fake and shoddy goods to 800 consumers, if he is not willing to pay three times, he must let all 800 consumers Click to confirm the understanding, not one less.

Like Dong Shaoping, the shops that are closed for selling fake products, the corresponding YY numbers of the front desk, back office and shops have all been sealed, and the sellers have no way to contact their buyers at all. Unless they still keep all the invoices, as long as there is no one left, they will not be able to complete the arduous task of "understanding".

, however, careful Li Mu gave them a quick window to get money for atonement. Although they could not see any record of Taobao's sales according to his previous fakes, Taobao would automatically generate a fake amount for them according to their sales records. They only need to turn three times to the designated Alipay account in accordance with the total amount of counterfeit goods, Taobao. They will pay compensation to all consumers, as long as they pay, the shop can be reopened.

Dong Shaoping also saw his "data on the sale of fake goods". Taobao.com determined that there were 2364 orders involving the sale of fake goods, totaling 18959 yuan. The compensation is calculated by three times, and he needs to pay 56877 yuan as compensation. If he wants to reopen the shop, he must pay the money in place.

Although the profit of selling fake goods is high, it is impossible to achieve zero cost, so even one time of compensation is enough to make them headache. Three times of compensation is their life!

Dong Shaoping is totally desperate. Since he did Taobao, he has made a total of twenty-three thousand yuan of net income. What he finally saved is only ten thousand yuan, but he has to pay a huge amount of 56877 yuan to unseal it again. He can't get the money out anyway.

It's really a house that leaks when it rains. Bad things happen one by one, and you don't give yourself a chance to react at all.

After the store was closed, Dong Shaoping's income was completely cut off. And the most disgusting thing is that Taobao closed both the backstage and YY, and he didn't even have time to sort out a list of customers. If the store is reopened, everything needs to start from scratch.

The pain and resentment in Dong Shaoping's heart can't be described. The money is gone, the store is gone, and the future job is gone. Now, he is almost back to understanding.

And throughout Taobao, there are nearly 100 sellers who have the same experience as Dong Shaoping!

Among them, there are even sellers with high credit rating and recommended by Taobao alliance.

These sellers use their own special methods to sell fake goods on Taobao. Their monthly income is easily over ten thousand. After being promoted by Taobao alliance, the sales of some stores reach hundreds of thousands in a day. Their income generating ability can be called gold mine. Suddenly, they are closed down, and the owners are almost crazy.

After the sudden attack, Taobao came out and announced its anti-counterfeiting action to the whole network. Although there are many online store sellers who are blocked to attack and revile, more relevant comments are all the support and praise for this anti-counterfeiting action. This fight has won the full support of all consumers and most sellers.

Consumers who have not bought fake goods are not the victims of fake goods, so they can not be the user groups who actively buy fake goods, so these people are unconditional support to fight against fake goods;

consumers who have bought fake goods are aware of fake goods. Although they feel that it is not appropriate to fight against fake goods, they may get three times of what Taobao strives for for them Compensation, so they also changed their attitude and began to support this kind of tough anti-counterfeiting measures;

as for those consumers who have bought fake goods and do not know that they are fakes at all, they simply support anti-counterfeiting with both hands.

As for those sellers who never sell fake goods, they are very happy to see that those sellers who do not obey the rules are punished so severely, and the industry is purified, which is a great good thing for them.

Taobao's fight soon triggered a huge influence on the whole network, and the owner Ma of letao got the news in a very short time.

When he first heard the news, boss Ma had almost no hesitation, and his heart lit up immediately.

This feeling, as if in the dark environment, suddenly saw a light, he knew that this was the light of hope in his heart