When the Taobao alliance 2.0 algorithm was officially launched and the advertising expenses of the alliance were also officially borne by Taobao sellers, Taobao also entered a rapid expansion period. Because the profit model of advertising bidding was not used, Taobao sellers could only fully improve their own credit, sales and user satisfaction in order to get more promotion resources, so for a time, the whole trend of Taobao was especially popular Li Muge is pleased with his positive energy.
Li Mu finally saw the situation he really wanted on Taobao. After killing those fake sellers, all the sellers on the platform dare not sell any fake and shoddy goods in their online stores.
After the new algorithm and new rules of Taobao alliance are introduced, all Taobao sellers have realized the importance of honest operation. Everyone knows that the algorithm is not only a set of things written dead, but also the most demanding "online law enforcer". For the perfect and powerful algorithm rules, Taobao sellers can not find any shortcut to cheat this set of algorithm. Only One way is to try to cater to the algorithm.
In a very short period of time, Taobao's popularity has reached a height that China's e-commerce industry has never reached in more than ten or twenty years of the previous life.
"Honest management" is the core of all business activities, but the embarrassing thing is that in the last Chinese e-commerce field, these four words are the least valued.
Because the beginning of domestic e-commerce has gone astray, so that the imitators keep following the trend, which makes the whole e-commerce industry worse from the beginning, and the fake and shoddy products are constantly enlarged in the hands of people with ulterior motives, which not only destroys the foundation of e-commerce, but also destroys the development of the whole domestic real manufacturing industry and gives the whole commercial economy It brought a huge blow.
Almost every e-commerce platform is trying its best to improve its own platform data and valuation. Many platforms do not hesitate to violate morality and laws. Even if C2C is selling fake goods, the most unacceptable thing is that many B2C platforms are selling fake goods themselves;
and every online store operator is full of thoughts about how to maximize the extent To increase profits, a considerable number of online store operators, under the premise of imperfect laws, with the connivance and guidance of the platform, are always violating the law and trampling on the rights and interests of consumers.
After the bad atmosphere formed in the last life, it quickly became a climate, eventually sweeping the whole Chinese Internet, even offline real economy.
But now, Li Mu can say with a clear conscience that he has made a good start for the Chinese e-commerce in his life! If we eliminate letao completely and promote government legislation, it will bring great changes to the entire e-commerce industry!
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The rapid development of Taobao has even brought the development opportunities of the whole e-commerce industry. Other e-commerce platforms, including letao, have made rapid progress in the overall data. In the view of the insiders, the spring of e-commerce has come.
In order to improve the data of letao, boss Ma has made great efforts. Fortunately, the overall sales volume of letao has increased faster than he expected. It has been a leaping growth for several consecutive days and achieved gratifying results.
When boss Ma was excited about the rapid progress of letao, he never dreamed that in recent days, the water army under Zhao Kang's hands has contributed a considerable amount of growth to letao.
Boss Ma never thought that someone else would deliberately brush the bill on his own platform. What's more, Zhao Kang and Li Mu have become more and more skilled after they have been working for a long time. The core team under his hand is skillful in using the bill, and the person who brushes the bill is all over the country, which is impossible to be found.
During this period, Li Mu and Taobao didn't take any action against letao. It seems that they have acquiesced to the current development mode of letao. This relieved boss ma. He thought that he finally found a foothold outside the scope of Li Mu's ability. Although he was seeking survival in the gap, fortunately, he could survive in the gap and take boss Ma's character as his character What he has to do is to stand firmly in the gap, fill the gap, and then rush out the gap to gain more living space.
So far, Li Mu has finished all the arrangements for Le Tao and Ma boss, and entrusted the task of accelerating Le Tao's death to Zhao Kang, while he turned his attention to YY's overseas promotion.
More than 100 employees who have gone to the United States in advance have settled down and started their work in the United States. These 100 employees are divided into three teams and each has its own mission.
Among them, Lin Qingya, with HR and support team, has set up Muye technology's U.S. branch in Silicon Valley, and started to meet with all kinds of Silicon Valley talents in Silicon Valley to recruit talents for Muye technology's U.S. branch;
as soon as the server installation team arrived in the United States, it began to cooperate with the local server service providers, on the one hand, to enhance Muye technology's presence in the U.S China's server carrying capacity, on the one hand, immediately prepares to build the data processing center of Makino technology in the United States;
the third team is the promotion team of Paradise town. After a period of planning and preparation, they have started the promotion task in the United States. The first group they focus on is the university students in the United States.
Li Mu is very interested in college students. In his opinion, for Internet enterprises, college students are more important than elite groups, because elite groups are too calm and realistic to move them, and even if they are moved, it is difficult to turn them into diffusion sources. However, college students are different, they are young and fast to accept new things, And energetic, born to be a good source of diffusion.Therefore, in Li Mu's overseas planning, overseas college students are a crucial part.
As early as the promotion team of Paradise town set out, Li Mu made a promotion plan named "Trojan horse" for American college students. The core of the promotion plan is to directly enter the core layer of American college students. The specific operation method is to hire the leaders of the communities in American colleges and universities by paying rich rewards Campus cheerleaders, as well as the most popular male and female students, let them promote the game paradise town through their strong relationships and contacts on campus.
This is the first time for Li Mu to use the mature "online red mode" in promotion. Celebrities on campus, like the online red people, are the core figures of concern in the group. Because the group pays too much attention to these people, they have a special ability: it is easy to cause herd effect.
Li Mu thinks that no matter at home or abroad, the celebrity effect in the campus is very strong. In China, the QQ number, Weibo and intranet of the campus flowers are always the most followed; in foreign countries, the MSN, Facebook and twitter of the campus flowers must be the most fans. The excessive attention of the fans to the campus flowers gives her a strong influence in this fan group, so she herself At present, no one has paid attention to this aspect, so it is a good opportunity for Makino technology.
Paradise town itself is a social game, the most important way of communication is social relations, and these people are the focus of the social circle of college students, so as long as you spend money to take these people down, with the influence of these people in the campus, Paradise town in this university, naturally do not worry about communication.
Imagine that if the president of a fraternity in an American university is playing this game, as long as he has a word, a large number of followers will immediately follow his footsteps and rush into the game. The cheerleader, a girl who can make the whole school boys crazy, has influence, let alone influence.
If it's people of the level of school grass and school flowers, their influence on the campus will be stronger.
When the promotion team of Paradise town carried out the Trojan horse plan, they knew the importance of surreptitious storage. After doing all the preparatory work, Paradise town finally accumulated a lot!
Suddenly, many American college students found that many advertisements about a game appeared in the school. The name of the game is paradise town. From its propaganda pictures, we can see that the screen of the game is very well made, and the design elements of the cartoon are also very bright. It seems that we have never seen such a farm management game before.
What's more, many "celebrities" in the school have become the players of the game, and spare no effort to promote the game.
It's said that this is a social game, which can not only steal things from friends' homes, but also do business and work together with friends. Many college students with different thoughts have a strong interest in this game. The recommendation of the leader of the club makes hundreds of members of the club rush into the play at once;
the recommendation of the leader of the cheerleader and the campus goddess makes more male students who secretly love them learn Life can't bear the urge to try, download and register the account of Paradise town immediately, even if the game is not fun, because even if you can steal a carrot from the goddess's Town, leave her a message of "someone stole a carrot from you" and make your name appear in her vision once, it's worth downloading and registering this time 。
The most interesting thing is that this game, called "Paradise town", not only does not charge any game fee, but also publishes various game tasks on its own platform from time to time. If you get a certain ranking in the task again, you can also get the cash reward from the game company.
At present, the vast majority of online games at home and abroad are paid games, and there are few free online games. For the United States, a country with a relatively perfect copyright market, not only online games, but also most single player games need to pay for the purchase of game discs. There are few opportunities to play free games, let alone games that can give players cash rewards.
And the reward amount of "Paradise town" starts from hundreds of dollars, which is too rich for college students to imagine, which further promotes the attention of college students to the game of "Paradise town".
"Paradise town" is like a pestilence that has been planned for a long time, and it has reached the edge of outbreak!
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PS: I apologize to you again for the update during my business trip. Today, I was off work late, but I still had two changes.