Chapter 1191

As for Li Mu's cooperation plan, Coca Cola itself is particularly amazing. However, no one has tried the game of issuing exchange codes for offline products and exchanging virtual currency for online platforms in the whole retail industry, so even a giant like coca cola can't understand it.

Bruce asked Li Mu a question on behalf of Coca Cola and said: "Mr. Li, according to the plan, we only need to print a special exchange code on the inside of the product's bottle cap. So, do you provide hundreds of millions of exchange codes or not? How to exchange online? "

Li Mu can't help but wonder that as a top 5 executive of Coca Cola, Bruce can't understand such simple online and offline interaction logic.

And it's not just him. It seems that the whole Coca Cola executives don't understand.

So it seems that in 2003, the understanding of Internet among the world's top 500 Chinese and African Internet enterprises is still very superficial. In the future, if we use the Internet to lobby in front of these enterprises, we may be able to promote more large-scale business cooperation.

Thinking of this, Li Mu explained to Bruce, "if Coca Cola decides to cooperate with us, I will ask our technicians to develop a set of programs to generate hundreds of millions of irregular permutations and combinations in batches by combining letters and numbers. Then we will package this batch of data to you, and you only need to put these permutations and combinations together It can be printed on the inside of the bottle cap with special methods. "

Bruce's mathematics is very poor. After a long time of thinking about it or some half understanding, he continued to ask: "then hundreds of millions of permutations and combinations will be generated. Will they be repeated accidentally? What's more, will people see the rules, so as to crack a large number of exchange codes at one go, leading others to find that their exchange codes have been exchanged by others long ago? "

Li Mu couldn't help laughing and said: "Bruce, programming is a very rigorous thing, and the computer is the most obedient execution machine. As long as the programmer gives the computer a command that can't be repeated in the computer language, in theory, even if a trillion permutations and combinations are generated, as long as the combination itself has the possibility of redundancy, the permutations and combinations generated by the computer will be Never repeat. "

"In addition, when we generate permutations and combinations, there are many ways to avoid generating rules. If an individual wants to push out the logic, it's almost impossible. Even if he tries hundreds of thousands of times in a row, he or she won't get a hit. Moreover, we will add some restrictions to the page, such as an IP address, which can be changed every 30 seconds For another time, in this way, it's impossible for the other party to use the software to batch swipe the exchange code, so the situation you said will be completely eliminated by us. "

Bruce asked again, "how can we allocate hundreds of millions of exchange codes to factories around the world? If we use US dollar as the exchange unit, how can users in other countries exchange it? For example, how can Chinese users exchange a code containing 10 cents YY? "

Li Mu smiled slyly and said, "at present, our YY currency has two settlement modes, one is RMB, the other is US dollar. Basically, all users who use PayPal use US dollar for settlement, so the scheme I give you is also for users who use PayPal and settle in US dollar."

Bruce frowned for a moment and asked Li Mu, "Mr. Li, do you mean that if we accept this cooperation plan, this kind of cooperation between your company and us can only be promoted in countries other than China?"

"Yes." Li Mu nodded and laughed. "Now the whole online payment is also like this. Basically, except for my Alipay, it is the PayPal world, and PayPal has been a US dollar settlement, so our partners can only be countries and regions outside China."

"At that time, we can pack the generated permutations and combinations separately according to your requirements. You can make your own decisions based on your own factory situation and local sales situation all over the world. For example, if you have 50 production enterprises in countries and regions outside of China, you can do it for these 50 enterprises within your company A weight sorting, then we can sort according to your weight, and generate 50 sets of packets with different quantity correspondingly. Then we will send the packets to the corresponding enterprises, and let them produce according to the exchange code in their packets. "

In 2003, the Internet was not strong enough, especially the efficiency of cross-border Internet was very low. Li Mu dare not promise to build a unified database for Coca Cola, so that their dozens of factories can get data from the database immediately when they are in production, because once there is a problem in the data interaction with one of the enterprises, it may affect the normal operation of the whole database Once there is a deviation, there is a high probability of problems.

So Li Mu put forward such an isolated solution for Coca Cola, dividing all the exchange codes, and each factory can get a copy of its own data, so that there is no need for online real-time communication of data, and everyone can produce their own, anyway, there will be no possibility of repetition and conflict.

Bruce probably understood Li Mu's meaning, and said gloomily: "Mr. Li, we attach great importance to the Chinese market, but in your plan, you only avoid the Chinese market, so for us, the loss is really big. There are hundreds of millions of YY users in China, and we hope to increase Coca Cola's share in the Chinese market through the cooperation with YY The specific gravity of. "Li Mu nodded and said with a smile: "this problem is actually very easy to solve. I just said that most of the online payment platforms now are settled in RMB and USD. My previous plan has covered the users of USD settlement. If you want to cover the users of China, we will make another one based on China Market and RMB activities are enough. "

Li Mu said to himself: "with such a large population in China and huge consumption of fast-moving consumer goods, if you want to make an impact, you need to prepare at least 300-500 million exchange codes, and you must not exchange too few YY coins, otherwise users will lose interest, so in this case, for these 300-500 million exchange codes, you need to prepare at least Three to four hundred million YY can be used. "

Bruce sighs that Li Mu's heart is really dark enough. In the $100 million promotion plan, it can't cover China. If you want to cover China, you have to sign an agreement and spend more money.

The price Li Mu asked Lin Qingya to offer Coca Cola was $100 million, including $200 million YY and a cocacola.yy.com Second level pages, as well as the corresponding supporting promotion resources.

In Coca Cola's view, the YY coin, worth 200 million US dollars, is actually very cheap for Makino technology. In Li Mu's plan, the real value is cocacola.yy.com This secondary domain name, as well as the promotion resources on YY.

Up to now, no enterprise has put advertisements on YY, so this is the target of numerous enterprises, let alone the secondary page. If YY opens an exclusive secondary page for Coca Cola, the brand promotion of Coca Cola on the Internet will be huge.

So, in a comprehensive way, Coca Cola believes that Li Mu's $100 million offer is worth it. As long as the operation logic and method of the exchange code are determined and no loopholes are found, Coca Cola is willing to sign a contract with Muye technology.

However, Bruce came to know that Li Mu even withheld the Chinese area. Now, the Chinese area needs to pay separately. According to Li Mugang's algorithm, the cooperation cost in the Chinese area is at least 120 million yuan.

Bruce naturally has no right to make a decision on the spot for the suddenly increased cost, so he can only fulfill his obligation of thinking for the company and prepare to bargain for Li Mu, so he asked tentatively, "Mr. Li, if you just said, what's your quotation for cooperation in the Chinese market?"

Li Mu held out three fingers: "three hundred million yuan."

"So high!" Bruce couldn't help but stare: "Mr. Li, is this offer a little too high?"

Li Mu said seriously: "Bruce, the demand for fast-moving consumer goods in Chinese market is very large, and the growth rate is also very fast. In a short time, China will probably become the country with the largest sales volume of Coca Cola after the United States, so it's of great significance for you to arrange ahead of time. Makino technology can provide key solutions at a critical moment Solution, isn't it worth 300 million yuan? You know, it's less than $40 million in dollars. "

Bruce couldn't help but say, "Mr. Li, let's not say anything else. In terms of cost alone, we have included the promotion cost of $100 million in the $100 million cooperation program in the U.S. dollar settlement area cocacola.yy.com In this case, in the promotion plan of RMB settlement area, we should pay for this secondary domain name It's right to use it to get rid of it. "

Li Mu shook his head in a hurry and said: "Bruce, don't forget that although most of the online payments in the world are in US dollars, they may not know English. In the future cocacola.yy.com Page, not only in English, but also in Chinese, Japanese, Korean, Portuguese and other corresponding pages, which is doomed cocacola.yy.com The English station and the Chinese station are totally different concepts

Speaking of this, Li Mu looked at Bruce gloomily and smiled at himself. He said, "in addition, I have a way of implantation here, but you can only choose this way if you accept my two cooperation schemes first."

Bruce saw Li Mu's confident face, and knew that he must have a better promotion plan, but Li Mu's heart was too dark. To choose the third promotion plan, he had to accept the first two, that is to say, he could only pack and take all three solutions.

Bruce secretly scolded Li Mu as a young old fox, and said, "Mr. Li, can you introduce your third promotion plan first?"