"A lot of money, about 45 billion."
Li Mu said lightly the amount of blood that let Wei Lan and Wang Yuanlang spray. Then he pointed to the valley below, as he pointed at the mountains and rivers, and said confidently: "you see, we will imitate a complete ancient town here, which will have city walls, turrets, beacon towers, shooting buttresses like the Great Wall, and county yamen There are escort agencies, rich villages, dye houses, taverns, academies, ancestral halls, temples, folk houses, taverns, inns, shops, and several exhibition halls, memorial halls or museums with different themes. The ancient buildings in the whole ancient city are all the same. Wrap the river in it, and use your brain to make it a northern water town and build a water town For the stage, we need to find a famous director to design a large-scale stage play;
not only to improve the design of the ancient city, but also to include the Simatai Great Wall in our scenic area. Besides, there are also modern star hotels, Theme Hotels with different themes, restaurants, shopping centers and tourist reception centers next to the ancient city. The planned Jingcheng expressway is from you As far as the valley can be seen, we will build the tourist reception center under the viaduct of the expressway. When the tourists get off the expressway, they can go to the parking lot of the scenic spot. It's OK to play for one day, and it won't be boring to play for three days. It's like playing for five days and six days, and we don't need to. We will develop it into the best place for one to three-day tour around Yanjing.
The Internet has a technology called cluster, which makes sense in real industry. What we need to do is not just a tourist attraction, but a tourist product cluster. "
Wei Lan has been silly. The domestic tourism real estate is just in its infancy. Even if it is a tourism real estate, all she can think of is to make a small-scale investment in the scenic spot, but she didn't expect to build a scenic spot like Li Mu.
Now there is not even a house here, but Li Mu is going to plan out an artificial ancient town cluster that covers the whole valley. This brain opening is too big.
Wang Yuanlang's three people also stared at each other. They felt like the emperor's new clothes in the fairy tale. However, no matter how Li Mu described it, they couldn't find the exact feeling. But Wei Lan fell down and thought about Li Mu's words carefully. Then the scene seemed to come alive.
Looking at the whole beautiful valley below, Wei Lan has begun to construct the scene described by Li Mu gradually in her mind, such as the city wall, county yamen, escort agency, ancient street, alley, folk house, market
At this time, Li Mu, just like Ma Liang, painted all these things in Wei Lan's mind. She looked at it as if she had seen a large-scale artificial ancient city, prosperous, exquisite, spectacular and real.
Wei Lan was surprised for a long time, then she came back from her imagination and looked at Li Mu and asked, "does that cost a lot of money? With billions of investment, WANYING does not have so much money to prepare such a large project at present. At least it will be possible until our residential real estate project is gradually delivered next year. Moreover, such a real estate project has a large investment and a long return cycle, which other shareholders may not be willing to
With that, Wei Lan was afraid that Li Mu wanted to invest his own money in the project, and hurriedly reminded: "moreover, the last financing of Muye technology, your total cash has not reached 2 billion yuan. It will be very tired to invest in such a large project."
Li Mu smiled and did not respond positively to her words. Instead, he asked with a smile, "do you think this place is poor?"
Wei Lan sips her mouth and says, "it's not rich..."
Li Mu asked again, "then you can think of real estate as a tourism project instead of a real estate project. If I want to land a 5 billion tourism project for the local government, what will their attitude be?"
"Five billion tourism projects..." "I understand!" said Wei Lan
Li Mu laughed and said, "I know that with your cleverness, it must be a little transparent."
"If a large-scale tourism project is to be built for the local government, when the project is under construction, it will stimulate the local economic development and provide many jobs, and when the project is completed, it will continue to provide jobs and tourism income, which is a good thing for the local government, so I think if we do this, at least we can get rid of it." Land acquisition costs. "
"Yes." Li Mu said: "if the cost of land acquisition is more than a dollar in cash, I will not invest in this project. Instead of being stingy, it is not in line with the normal business logic. I come to invest in local areas and invest in large-scale tourism projects. Local governments must take out tourism resources from their pockets. I can be counted as the local government taking the land as shares and calculating a small part of equity for them."
Li Mu then said, "besides, if we start the project now and talk about cooperation with the local government, we can take a ride."
"What ride?"
Li Mu said: "I cooperated with Xiangnan satellite TV to do a variety show. It's pastoral. The location is near here. It's just an opportunity to get closer to the local government."
Wei Lan nodded and said, "if the program is on fire, it can also preheat the tourism resources in this area in advance, and make it famous.""Yes." Li Mu said with a smile, "link up is the best industrial layout. Use programs and tourism investment to package and discuss cooperation with the local government, and then use programs to preheat tourism projects. This matter will be basically stable. In the future, I will combine more variety program resources and film and television resources to further package the ancient city and make it famous all over the country."
"Does our family cooperate with the local government?" Wei Lan asked? We haven't been in touch with the tourism industry. We are afraid that we can't cope with the details of many tourism links in such a large project. "
Li Mu said with a smile, "so we have to find a state-owned tourism group to cooperate and let them give some money, experience and tourism resources. We set up a joint venture company, and then jointly pay hundreds of millions of yuan to start the fund. The rest of us find the local government to do the loan support and extend the loan repayment period to 10 years and 20 years. Instead of our own money to repay the loan, we have to wait for the ancient city to be built and opened After starting to generate income, use a small part of future profits to repay the loan. "
Real estate is such an industry with the color of capitalism. For the five billion yuan invested commercial real estate, the real estate developers may only spend a small amount of money and a half billion yuan, and then continue to borrow another half of the money. When the project is completed, they start to generate income, and then use profits to repay the loan slowly. The final result is that the real estate developers only spend a billion yuan or less With the help of funds, we have mobilized 5 billion large-scale projects.
In the money lent to him by the bank, you may deposit tens of thousands of yuan into the bank. The bank will give you hundreds of yuan of interest every year, and use your money to earn thousands of yuan of interest from the developers. Then the developers use your money to develop real estate projects that cause the real estate price to keep rising. At last, you can't afford your own bricks and tiles. This is Capital game.
It is said that the richest person is also equal to the first negative. If this sentence is applied to real estate developers, it is true. For example, Wanda, with a fixed asset value of about seven hundred billion and a debt of 560 billion, as long as the controlling tycoon can stabilize the situation and prevent the financial problems of the enterprise from crossing the danger line, the debt is not a problem at all, and it will be earned slowly.
All in all, people use their own brains, plus the money you have in the bank, and then earn the money in your pocket. As long as you keep the situation stable, you will surely win without loss.
The tourism project conceived by Li Mu is not the same thing as commercial real estate because it is a kind of local industry investment, can improve the local economy and improve the local financial revenue structure. He will not develop any property rights for sale here. All the ancient city projects operate in the mode of cluster tourism industry, and talk with the local government about a period of time Once arrived, all industries will be transferred to the local government, and they will not take away one brick or one tile.
Wei Lan wants to understand Li Mu's idea and sort out the land and capital solutions, but there is another problem that she can't be sure about, so she asks Li Mu, "is the risk of such a big project really big? It's hard to predict our future revenue capacity. "
Li Mu smiled and said: "Yanjing has a population of nearly 20 million, and its per capita income is also higher in the country, and there are more and more private cars. So in the future, the surrounding tourism of Yanjing's urban population must be a very large industry, so in front of such a large industry, how many really competitive big tourism projects are there? Whether it's Shidu, Badaling, Yanqi lake, Qinglong gorge or Miyun reservoir, such tourist attractions have one feature: small.
The scenic area may be very large, but the tourism industry cannot form a cluster. What is a cluster? If there are not many, they are called clusters. Only when they are under the control of one group and can fight together as a group army, can they be called clusters. Look at the scenic spots, hotels, restaurants and farmhouses around Shidu, which are not competing with each other, how can they form clusters? Only our chess like large-scale tourism industry can form a cluster, so once our cluster is built successfully, we can form a unique competitiveness. Moreover, I have strong promotion resources, and it is easy to push a tourism product.
Such a project, with a construction period of two to three years and a trial operation period of two to three years, can enter the golden period after trial operation. It is possible to recover the actual investment for two or three years. In the remaining two or three years, we can make money while paying back the loan. If this project is started, we can take this project as a brand and do nationwide output It is the first step of our future tourism industry to build three or five high-end artificial ancient cities in China, or even to prepare for the construction of large-scale film and television and tourism bases. "
Wei Lan ponders for a long time. Although what Li Mu said is very comprehensive, there are still many risks in her eyes, such as when the expressway can be built, whether the national economy can support such high-end peripheral tourism, whether the national consumption habits can change from chasing famous scenic spots to chasing man-made cluster tourism projects, which are still unknown.
However, she has absolute trust in Li Mu. In her opinion, although there are many unknowns about this project, as long as Li Mu says it can, it can!