Chapter 1429

When Andy Rubin heard that Larry Page wanted to introduce himself to Li Mu, Andy Rubin was stunned for a long time. He instinctively thought that Larry Page was joking with him and repeatedly asked Larry Page for confirmation, which he believed.

Later, Andy Rubin and Larry Page quickly set a time. In an hour, he will come to Makino technology to meet with Li Mu on time.

After hanging up, Andy Rubin was so excited that he couldn't help it.

In Andy Rubin's cognition of Silicon Valley tycoons, Larry Page is already a top-notch tycoon. As for Bill Gates, he is basically a god level figure who can only be admired. Li Mu, a young man from China, is not a human being in Andy Rubin's eyes.

Looking at the whole Internet industry, people who can start their own business from scratch and create such a big business in a short time can't find a second one except Li Mu.

There are many self-made billionaires in Silicon Valley, but none of them can be worth tens of billions of dollars, Bill Gates? He's not a self-made man. There are few people in Silicon Valley who can compare with Bill Gates.

Because of this, Andy Rubin can't believe it. According to the normal situation, even if he is looking for a job in a company like Muye technology, he has no chance to see Li Mu. Unless he is a very high management position, he can't even see the vice president of Muye technology.

The bigger the company is, the clearer the internal level will be. This is not to highlight the privileges of the management, but the way that the management has to follow to save time. Whether it's a recruitment interview or a cooperation meeting, the enterprise must follow a clear hierarchical logic. Otherwise, if all the interviews and talks are directly sent to the CEO, the CEO will be tired and half dead.

For a company like Muye technology, except for an interview with a vice president level talent, or an important position such as the head of a major business department, Li Mu will need to confirm it in person. For other positions, Li Mugen doesn't even have time to get to know them, because the upper level head of that position will be responsible for this person and this position, as long as he sees the feedback from the person in charge The result of.

The same is true for investment and financing.

Muye technology has its own investment department. This investment department does not serve the will of Li Mu alone, but serves the whole Muye technology. The foreign investment ranges from millions to tens of millions, even hundreds of millions, or billions of dollars. The span is very large. Only those above the level of billion yuan will be checked by Li Mu himself. Those below the level of billion yuan will be checked by the head of the investment department and the head of the business department As long as there is a consensus, it can be settled. For investments below 10 million, an investment manager and a committee of the investment department are in charge.

For Andy Rubin, the financing target of his new project is even less than 10 million US dollars. In Li Mu's eyes, it's a waste of time to listen to such a project. Just arrange an investment manager with the corresponding amount authority to talk to him directly.

However, Li Mu wants to meet himself in person, which makes Andy Rubin excited and nervous.

……

Larry Page left from Makino technology. Before he left, he had sent a message to Google's board of directors to prepare them for an emergency meeting. Anyway, what Li Mu wanted was part of Google's interests in his pocket, rather than being the enemy of Google, which was enough to make the board of directors of Google relieved. The rest was to quickly communicate with Li Mu and have a look How much profit did the Venetian merchant take as a ticket to cross the sea before he could get on his boat.

Li Mu studied Apple's stock price today in his office. Today, Apple's stock price fluctuated slightly for a day, falling 2% as a whole, basically stable.

Within apple, stop loss and counter attack groups are still working on their own goals.

Stop loss faction is still communicating with Microsoft about the acquisition, but the progress is very little. Microsoft's attitude is relatively tough. They only want apple's operating system and the whole machine production business. As for others, they are not ready to accept the offer.

However, Apple's internal stop loss faction wants to get rid of the whole business, which means that the receiver has to pay extra for Apple's current iPod business. Although the iPod business line can squeeze nearly 100 million dollars for temporary turnover, it is only to drink poison to quench thirst, and the subsequent events of iPod business are the most terrible. Production line shutdown, factory settlement Users and dealers return goods for refund, and a large amount of inventory needs to be sold at a reduced price to recover the loss, but even so, all iPods in the inventory status are unable to recover the fate of selling one lost one.

If Microsoft doesn't want to take the iPod, the stop loss faction can't afford such a big loss, so the whole situation becomes stalemate.

However, the reactionaries are actively seeking countermeasures.

This group of geeks, composed of programmers, product managers and various technical personnel, are all in a group at the critical moment, desperately looking for ways to break the situation. This is also the unprecedented unity in Apple's internal business line. Although Tim Cook was ordered in the face of danger, he maintained the mentality and morale of the business team very well.

At present, the reactionaries have a general idea. They think that if they stop the iPod business and the iPod production line immediately, the loss behind it will be hard for apple to bear the past. So they decided to find a new breakthrough in the iPod business. The specific operation is divided into two parts. First, they should reduce the iPod production capacity to the lowest level when they keep the production line running After that, we will solve the problem of iPod return and subsequent low-cost clearance at this stage; secondly, we will quickly develop a new iPod!Research and development of a new iPod is the most important, because Tim Cook believes that the mango-me2 of Makino technology is very cost-effective, but its current capacity is not yet in the stage of global distribution, which means that mango-me2 still has a long way to go. In the future, it will continue to increase production capacity, expand sales and after-sales system, and then complete the market occupation. In this process It's hard for Makino technology to have extra experience to invest in the new generation of mango me, so when Makino technology runs at full speed and can't turn around, Apple quickly develops the next generation iPod that can comprehensively surpass mango-me2, which becomes the top priority of the counter attack.

Tim Cook has even started to lead the team in product project approval and follow-up development. They have chosen a preliminary product plan, which is to realize device networking in the next generation iPod.

The networking of devices means that the iPod will be separated from the computer to a certain extent and become a terminal device directly connected to the Internet. On this basis, it is necessary to support the connection between the iPod and iTunes through the Internet. At least, music can be downloaded directly from iTunes through the iPod.

The reactionaries have different opinions on this issue. Some think that they can write the iPod version of iTunes software directly into the single-chip microcomputer system, and then add WLAN module to the iPod, so that users can download songs through the network and iTunes software on the iPod. The advantage of this solution is that the development speed is relatively fast and the cost is low, but the disadvantages are also obvious, If the next generation iPod is designed in this way, it has little room to expand;

some people think that if we want to counterattack Makino technology and completely reverse the failure of the iPod, we must catch up with Makino technology at the core level, weld a WLAN module to the iPod and write a single-chip computer with simple iTunes, although it can connect the iPod to the Internet and realize disconnection from the power Brain use, but in this way, Muye technology can also, they can write yytunes into a single-chip computer, and then bundle it with WLAN and add it to the next generation of mango me. Then the new generation of mango me will catch up with the iPod in performance and fight a price war. What should apple do then?

So, this part of the people put forward a solution with great goal: to develop a set of operating system for iPod! Not only to use iTunes on the iPod, but also to use other software, so that the iPod will change qualitatively.

For most IT companies around the world, developing operating system is a huge project, and most companies do not have this basic strength at all, but apple is not the same, Apple has this technical strength, and has a very strong technical reserve.

Apple has been able to launch IOS in more than a year in its last life, largely based on the Mac OS operating system. It can be seen that there is enough foundation to develop a mobile operating system based on the desktop operating system, which is not very difficult.

These people just want to develop a set of mobile operating system for iPod based on Mac OS, which will completely open the gap with Makino technology. If Makino technology wants to develop a set of mobile operating system, it will take at least three or five years to achieve results even if it is to search top teams from all over the world. This time difference is enough for apple to fight a beautiful turnaround.

However, this solution also has its disadvantages. In order to deal with a set of mobile operating system, Apple needs to redesign and upgrade the iPod hardware subversively. On the one hand, it will greatly increase the cost of iPod, and on the other hand, it will extend the R & D cycle.

If it's a single-chip computer, apple can start research and development immediately. The hardware is mature, and the software is mature. But if it's an operating system, the work volume will increase exponentially.

In addition to developing its own mobile operating system, Apple also needs to have an in-depth understanding and Research on microprocessors and other kinds of hardware on the market, and then make multiple hardware matching schemes, and then repeatedly test and demonstrate them, and finally choose a solution.

For apple, the single-chip microcomputer scheme is like assembling a toy of unpowered glider, which is not difficult on the whole;

but the operating system scheme is equivalent to upgrading the unpowered glider toy to assemble a stable, reliable and high-performance remote-control aircraft model, which is much more troublesome.

Material selection, motor and battery selection and matching, remote control transceiver module, electric regulator, steering gear selection and matching, the overall work volume is huge, even for apple, is a big project.

Engineering is big, which naturally means time-consuming. Such a plan, from project approval to software and hardware development to finished products, can be implemented in a period of at least one and a half to two years. Apple itself has been riddled with holes. How long can it survive such a crisis?