Chapter 1465

Larry Page finally failed to meet with Li Mu.

He felt that he had been hurt by Li Mu's 10000 points. This feeling of being completely ignored by Li Mu really hurt his self-esteem.

But if Larry Page knew that Li Mulian's time back home was completely influenced by him, he might be a little relieved.

By the time Li Mu left the United States, the privatization of Apple had come to an end. Cook had taken his management team to Muye technology Silicon Valley branch to report in advance, and worked with Lin Qingya to complete the personnel integration of Apple team in Muye technology.

Li Mu chartered a plane to fly directly to Jinling. He sent Su Yingxue back to Haizhou for the summer vacation. He also took a break at home for two days.

Two days later, Li Mu hurried back to Yanjing. At present, Li Mu has three projects related to culture and entertainment waiting for him in Yanjing. The first one is that Gubei water town project has produced the first phase project draft, which needs Li Mu to have a look in person. The aerial survey map of the intended location of the film and television base has also been completed. According to Li Mu's meaning, Weilan has initially landed one with the team The plan also needs to wait for Li Mu to review and then communicate with the municipal governments of three cities respectively. In addition to these two, yearning for life has been launched in Miyun. Because Li Mu promised to be a guest, the program team has been waiting for Li Mu's time.

Yanjing municipal government has been waiting for a good communication with WANYING real estate about the follow-up work of Gubei water town project. For the municipal government, 10000 of them are willing to start the project as soon as possible and land it as soon as possible, while others are also eager to participate in the largest cultural tourism project ever invested in the Yanjing municipal area.

Since Li Mu proposed the project of gubeishui Town, Yanjing municipal government and Miyun local government have attached great importance to this project. Although Yanjing is a famous city of cultural tourism, the fundamental of cultural tourism is to develop tourism around scenic spots and historic sites. 5A level scenic spots are the Forbidden City, the Great Wall, the Royal Garden, Mausoleum and the royal palace. They are purely commercial tourism development It is still in a very early stage of cautious exploration.

The experience of overseas developed countries has long made clear an important premise of Tourism Economy: to develop a large-scale and healthy tourism economy, we cannot rely solely on scenic spots and historic sites, otherwise, the limitations are too great.

The surrounding Hong Kong, Japan and South Korea are good examples. Hong Kong does not have many unique tourism resources, but it can still manage Hong Kong as one of the largest tourism cities in Asia. The natural tourism resources of Japan and South Korea are no better than that of China, but they can always create a more prosperous tourism market. Foreigners come to China for tourism, and they go to places of interest It's a wonder that Chinese people have a long history and vast land. When they travel abroad, they always head into the streets and lanes of overseas cities, restaurants and shops, hotel stores, Disneyland amusement parks, wild zoos, various theme parks, artificial culture and amusement centers.

This is the development trend of tourism market in developed countries. Is there a shortage of natural tourism resources? It doesn't matter. If you invest billions in a theme park and then operate it in an efficient and high-quality way, you can drive the tourism industry of a city. Even if you plant cherry trees everywhere in Japan, you can attract tourists from all over the world to come here in March and April every year. This is the strength of cultural tourism.

As the capital, the center of politics and culture, and one of the largest tourism cities in the mainland, Yanjing is eager to become the leader of domestic cultural tourism industry. The project of Gubei water town is just a dreamlike start.

So, shortly after returning to Yanjing, Li Mu came to the municipal government with two plans, one is to report the project of gubeishui Town, the other is to ask for the way of the project of the film and television base.

As an outstanding private entrepreneur in Yanjing city and even the whole China, leaders of all departments of Yanjing municipal Party Committee attached great importance to this meeting, so they simply organized a symposium. Besides the participation of leaders of Yanjing municipal Party committee, all the leaders of culture, tourism, publicity, and urban construction departments were gathered together. Besides listening to Li Mu's report on the gubeishui town project The draft also hopes to explore the development of cultural tourism projects through this project.

Li Mu came to the municipal Party committee with the PPT and showed the overall planning of Gubei water town project at the meeting.

The project of gubeishui town is projected on a huge screen through a projector. Li Mu explained to the leaders of all the departments present: "the overall planning of gubeishui town is to build an ancient town in the north of China, which is close to the mountains and beside the water. The overall architectural style and historical setting refer to the Ming and Qing Dynasties. Our current planning is to build an ancient town in the project of gubeishui town To build an ancient town with perfect functions, just like our cities today, modern cities have houses, shops, government agencies and public facilities, as well as ancient cities;

so you can refer to our aerial renderings and plans, where we plan and design various kinds of houses, county government offices, cells, academies The square, stage, Yizhuang and other government agencies and public facilities have also planned escort agency, money shop, medicine shop, restaurant, inn, dye shop, wine shop, iron shop and other commercial facilities. In addition to these facilities for exhibition and visit, we will also build a number of shops, restaurants and hotels for actual operation in the whole project, but most of them will be built in ancient style Style construction, in the future, is also to enable tourists to experience the ancient customs in this characteristic tourism;The whole town is divided into three sections by two waterways, namely, sightseeing area, shopping area and catering and accommodation area. The three sections are connected by small bridges and flowing stone roads. It is very convenient to walk, take a boat or ferry in the scenic spot.

each of our buildings will be undertaken by the most professional ancient architectural scholars Consultant, strive to restore the style and style of ancient buildings in Ming and Qing Dynasties to the greatest extent; every performance of us will also fully comply with the historical and cultural heritage, let tourists see fresh, but also pass on the historical culture of China to them, and truly realize the core goal of cultural tourism. "

After that, most of the leaders have understood the intention and core objectives of the Gubei water town project. One of the leaders of the Cultural Department asked Li Mu curiously, "Mr. Li, I am very interested in the performance you just said. I don't know what kind of performance you said is presented to the tourists."

Li Mu said with a smile, "dear leader, I would like to introduce our motivation for planning the performance project. This motivation is to fully realize our goal and determination in cultural heritage, so we hope to promote our historical and cultural heritage to tourists through performance."

After that, Li Mu said: "as for the form of performance, we will go to the scenic spot to support multiple performance projects with distinctive culture according to different hardware, such as our stage, and invite professional opera performance artists to perform various local Chinese operas for tourists on a regular basis, including Peking Opera, Yu opera, Huangmei Opera, etc.;

< br County yamen, escort agency, restaurant, Inn and other scenes, please professional team to create a scenario drama, to popularize the operation mode of these ancient institutions and the culture and wisdom contained in them to tourists, such performances will also be performed regularly for tourists in the scenic area. "

The leader asked with great interest, "can you give us a specific introduction to the sitcom you are planning?"

Li Mu nodded and said: "this kind of performance will be performed on the spot in the way of sitcoms as a whole, and we will design different scripts according to the different scenes. For example, we have built a Tongfu Inn, which will completely refer to the structure and planning of the ancient Inn and invite professional actors to restore the real scenes in the ancient inn. It can be humorous It can be humorous, show the way of ancient people's life to the audience, or convey some positive energy to the audience through some special stories;

for example, an academy is planned in our ancient town, so our planning team is going to create a series of sitcoms in the Academy of the ancient town in the future, and restore the scenes of ancient students' reading to the tourists on site At the same time, we will convey the ancient Chinese culture and wisdom to the tourists. For example, the main scene of the performance is an ancient gentleman who is teaching his disciples four books and five classics. Instead of just going through the stage of acting, we will carry forward our historical culture in the performance.

For this reason, we have reached a cooperation with some of the best ancient Chinese professors in China. In the next few years, they will select the most intelligent content of life and education from the four books and five classics, and use modern methods to carry out a new interpretation, and then integrate it into our script. In this way, every visitor can visit China after the end of the visit Xia's culture has a deeper understanding and understanding, and improves everyone's sense of responsibility for cultural heritage, rather than just setting up an empty shelf like many scenic spots, so that the audience can have a look and take photos. "

Li Mu has been to many ancient cities and towns in his last life, but these ancient cities and towns, which are famous for cultural tourism, basically have no sense of responsibility to inherit culture. They are all unremitting pursuit of commercial interests, so that ancient towns all over the country tell the same story, sell the same goods, publicize the same selling points, and even some ancient towns, for commercial interests, have sex with each other As the largest slogan in China, all the ancient towns are essentially a gathering place of catering, bar and accommodation industry, as well as a large retail point of Yiwu small commodities.

Therefore, when planning the gubeishui town project, Li Mu hopes to set an example for the cultural tourism project nationwide. Cultural tourism is not to make money under the banner of culture, but to transfer the real Chinese history and culture to tourists when exploring the excellent business model.

The planning of the Academy's sitcom performance excited the leaders of the education department and the culture department. The head of the Education Department said excitedly, "if so, we can cooperate with the scenic spot in depth in the future, and organize the primary and secondary school students to receive the historical and cultural education in the scenic area regularly. In this way, we believe that the children will not be the same Always interested. "

Li Mu nodded and said, "we have set a small goal to do at least six large-scale historical and cultural exhibitions in the scenic spot every year, such as the theme exhibition of cultural relics, calligraphy and painting exhibition, which are very suitable for the primary and secondary school students to do historical and cultural education."

Speaking of this, Li Mu said: "in the future, we can unconditionally provide 300000 free visiting places to the education department in order to facilitate the education department to carry out culture and education for the primary and secondary school students in this city. At the same time, we can also provide two free venues for the education Department to display the cultural works of the primary and secondary school students, so as to contribute to strengthening the quality education in this city."