Chapter 1466

Li Mu's attention and generosity to cultural heritage are highly appreciated by the leaders present.

Nowadays, few entrepreneurs pay so much attention to cultural heritage, and they can be so generous to education. Every year, 300000 free places are given to the education department unconditionally, which is frightening. On average, in this scenic spot alone, nearly 1000 free students are received every day, and their ticket income is absolutely ten million 。

For Li Mu, tens of millions of ticket revenue is nothing, but for the education department, it is really a very good education resource. It is important to know that the total number of students receiving nine-year compulsory education in Yanjing is not more than one million, and 300000 students can ensure that more than 30% of students can come here to receive different extra-curricular education every year.

The person in charge of the education department just made a little calculation and said happily: "in this way, when the ancient town project is officially open to the public, Yanjing education department can organize the historical and cultural experience of water town once a year in three grades: primary school and junior high school. For example, from that year on, every year we will organize the third and fifth year of primary school in that year It's a very good promotion to our quality education work! "

Li Mu nodded and said with a smile, "thank you for your approval. We are also very honored to contribute to the quality education of primary and secondary school students in Yanjing."

The head of the Culture Department said: "Mr. Li, in the future, the performance team of your water town project should also be a very large lineup, right? What I'm interested in is how are you going to recruit and treat these actors? I'll listen to your introduction. At least there should be various opera troupes, drama troupes, stage play troupes and instrumental music troupes, right

Li Mu said seriously: "we hope to find actors and groups who really love folk art, so our preliminary idea is to cooperate with some opera teams, opera schools and performance schools in China. At present, the commercial development prospect of folk culture in China is poor, and many folk artists will even face the problem of unable to support their families. We hope that in the future We hope to subsidize these precious folk artists through the overall tourism income of gubeishui Town, so that they can inherit folk art here and have a good income at the same time. "

Speaking of this, Li Mu said: "what we need to add is that we will not only support a large number of folk performing artists, but also explore some artists who have inherited folk crafts all over the country, invite them to come to the water town, and we will pay them to support them in promoting our folk crafts, such as the face-to-face people that are common in our children's childhood Sugar man, egg carving, shadow play, woodblock

These folk crafts used to be all over the streets and lanes, but now it's very hard to see them. I've heard that there are quite a number of our folk crafts lost every year. If I can, I'd like to reserve a piece of soil for them to take root in. In the future, I will let these folk craftsmen spread all over the streets and lanes of Shuizhen. They don't have to worry about their own crafts can't support their families In the future, if our tourists can regain their interest in these crafts, we can even invest a sum of money in the vicinity of Shuizhen to set up a folk craft school, we can pay for the construction, we can pay for teachers, open it to the community free of charge, anyone who wants to learn can sign up for wanyingdi In terms of production, such a school may require only ten million yuan a year, but it can play a role of inheritance and continuity for folk crafts, but it is not money can measure! "

There was warm applause in the conference room. What Li Mu said also entered everyone's heart. The loss of folk culture is serious. If we don't protect and promote it, we can only tell our children and grandchildren a lot of things after more than ten or twenty years. However, they never have a chance to see it again. Today's society has been able to create a great value The productivity is beyond imagination. Why can't it leave a living soil for these folk crafts?

After the applause, a leader asked Li Mu, "President Li, if so, the overall operation cost of the water town will be much higher, right? Is it a little overburdened for developers like you and other shareholders of the project? "

Li Mu smiled and said: "I don't think these expenditures will become our 'burden'. On the contrary, I think these expenditures will become our wealth and our rich cultural wealth. As the old saying goes, many businessmen take these four words as their motto, but I don't think that businessmen should always boast these four words, which means that all businessmen should bear them Those entrepreneurs who violate the regulations and pollute the environment fail to fulfill their obligations to filter and purify the emissions because they are in business; those who steal the work and materials from the construction of tofu dregs project are also in business to pursue profits and deduct the quality of the project, so I think that in business, we should not only talk about the business, but also talk about the responsibility, we must There is enough sense of social responsibility, even if these sense of responsibility will make us lose part of money and profits, so since we want to do cultural tourism projects, it is absolutely not a burden to take some money to subsidize culture itself. "

Li Mu has reached the point where he is today. He doesn't care whether an ancient city project can earn 200 million yuan or 50 million yuan. What he wants to do is to do some unusual real estate projects, do some real estate projects that are beneficial to the society and have positive energy. The water town project is a very good starting point.Since I want to take the lead in launching large-scale cultural tourism projects, I will naturally do my due duty to this industry.

For any industry, its form at the beginning will play a crucial role in the subsequent development of the whole industry.

In his last life, the e-commerce empire of boss Ma started with selling fake products. In the following ten years, the e-commerce industry in China has not been able to get rid of the gene of selling fake products. Small sellers selling fake products, three-way enterprises selling fake products, vertical e-commerce self selling fake products, and even the official flagship stores selling fake products have appeared. This is the profound impact of the abnormal opening on the whole industry, so that every time someone comes in later When doing e-commerce, he would think of a question: those who sell fake goods in the early years have made a lot of money. Why can't I sell fake goods and accumulate wealth like them?

Such a negative role model will perplex China's e-commerce industry for at least 30 years. Only when the law forms a comprehensive attack online and offline, can it be eliminated to a great extent.

Li Mu first set foot in the cultural tourism real estate project. It can be predicted that if gubeishui town project succeeds in his own hands, it will be imitated nationwide. Numerous local governments, real estate enterprises and tourism groups will turn their attention to this field, and it is likely that in the next few years, ancient towns around the country will blossom everywhere.

This is a good thing in itself. After all, tourism projects are very healthy industries, which can generate large-scale income, provide jobs, stimulate local economy, green environment, and have a long revenue cycle.

However, if the cultural tourism projects are too commercialized, it is easy to make the cultural tourism projects lose the element of "culture", and become the commercial tourism projects with cultural signboards. If an ancient city is full of small commodities produced by Yiwu, hotels, restaurants and bars with high prices, and full of red lights, wine, green lights, singing and dancing, people flock here just to What's the relationship between "culture" and looking for sexual encounters?

From another point of view, if WANYING real estate can build gubeishui town into a tourism project with real cultural heritage and full of cultural atmosphere, when the governments, tourism and real estate enterprises across the country see this project, they will subconsciously think that WANYING real estate, a "tourism + culture" operation mode, is the industry's standard of practice. If it is from I want to start the same project, but also do a good job in the layout of cultural industry, and play a good cultural card.

As long as such a consciousness can be established for the latecomers, Li Mu believes that the ancient towns emerging from all over China in the future can effectively protect and promote the traditional culture and folk culture, and such projects may make the Chinese people who are gradually impetuous and gradually influenced by Japanese, Korean and Western culture fall in love with me again Our own traditional culture, Li Mu does not want to make a difference between Chinese culture, Japanese and South Korean culture, and Western culture. He just thinks that Japanese and South Korean culture and Western culture can be popular in China, which is no problem, but at least Chinese culture can not be rushed to the corner in China's own land.

After listening to Li Mu's report, the city leaders really understood Li Mu's real intention of doing cultural tourism projects. Many similar projects are talking about "cultural stage building and economic performance". However, when many projects are implemented, they always go off the stage and embrace the audience as soon as the economy starts to choke, leaving the stage behind and ignoring the culture Economic development has laid the foundation, but after economic development, there is no turning back to pull culture.

Now, WANYING real estate's water town project is determined to make a deep binding attempt of culture and economy together, singing together, which has a very important role model for the development of the whole cultural tourism economy in China. Therefore, the city leaders have become more concerned about this cultural tourism project.

The leaders of the municipal government said: "since the water town project of WANYING real estate needs to shoulder the banner of cultural tourism, we, as the local government, naturally need to give all the support we can. Next, the municipal government will take the lead in contacting key universities within the jurisdiction of Yanjing City, and form a research group composed of outstanding professors from relevant majors of major universities to do a cultural arrangement and add In the related work of Gonggong, we sift out the historical stories and cultural works that are familiar to us in the history of China, select a batch of contents suitable for secondary processing creation, sort them out, supplement them with processing, and then sort them into volumes for the use of this project; "

" in addition, the significance of quality education is very significant. The municipal government will allocate a sum of money to support them For the extracurricular education of primary and secondary school students in the water town project, on the one hand, it subsidizes the water town itself, on the other hand, it subsidizes the education department and schools. Since WANYING has solved the free quota of 300000 students and teachers a year, we will bear the transportation cost of 300000 people to and from the scenic spot every year and the meal subsidy of at least one meal. We will set up a special fund in the scenic spot It will be put in place before the opening of the district. "

After that, the leader said to the head of the education department: "in the future, WANYING and the municipal government will jointly subsidize 300000 primary and secondary school students to go to Shuizhen to accept the extracurricular education of history and culture every year. The education department should also supervise every school and strictly prohibit any school from charging fees for this reason!"