Chapter 1508

After the praise of Li Mu's box office, all the media reporters present were shocked. For a while, the questions in Li Mu's ear were basically all around "one billion box office". For example:

Why do you think "Crazy Stone" can win one billion box office?

Will you be disappointed if the box office of crazy stone fails to meet your expectation?

"Crazy Stone" from director to actor, most of them are new people. Do you think such a team can support a billion box office?

After listening to these questions, Li Mu just smiled lightly and replied: "I am confident in crazy stone because I am confident in the movie itself. The success of the movie depends not on big stars or big directors, but on excellent stories and excellent acting and production standards. Therefore, can the movie support a billion box office Through the national audience to test, as for whether I will be disappointed if I can't reach it, the answer is no. I am very satisfied with the film. I think its story core, actor performance and production level are all very high, which I am very satisfied with. "

A reporter asked, "how do you do, Mr. Li? I didn't expect you to be so busy at ordinary times. You still have time to attend the premiere of this movie in person. From this point, you can see the importance you attach to this movie. Do you have anything to say to the audience in front of our TV?"

When Li Mu heard this question, he nodded his head happily. Before these people asked so many non nutritive questions, which was a little bit on the way. What he needs now is to talk with the audience through the media. However, this kind of dialogue can't always be his own initiative, which will make the selling taste very strong. Sometimes, it needs reporters to wear them Needle lead, secretly crossing the old warehouse.

So Li Mu said with a smile, "I believe that many people in front of the TV have not been in the cinema for a long time. Many excellent films need better audio-visual effects to taste the charm of them, especially good comedies. Take your lover, family, or about three or two friends and immerse yourself in the cinema To watch a movie with great joy, believe me, this experience will not let you down. "

After answering this question, Li Mu pushed Ning Hao to himself and said with a smile, "I will not answer other questions. Today's main character is Ning Dao. If you have any questions, just ask him."

When Ning Hao was pushed to the media reporters, Li Mu began to seriously calculate the box office that crazy stone could earn.

Take the movie ticket price of about 30 yuan as an example. At the box office, it needs to reach 33.33 million movie viewers. If one out of every ten audiences will complete the second brush, that is to say, it needs 30 million movie viewers.

30 million people. What does it mean to have a population of 1.3 billion in China?

Not to mention 30 million, even 60 million, in front of the data ratio is nothing at all.

At present, the annual box office of domestic films is about 1.5 billion, which is equivalent to 560 million times of watching movies. In a country with a population of 1.3 billion, this proportion is too low.

As for why it is low, it is not because it is poor and cannot afford to consume. In the final analysis, it is because the consumption concept has not reached this level, so it is urgent to upgrade consumption.

Li Mu has experienced numerous consumption upgrades in the Internet and cultural entertainment industry. He has a profound understanding of the importance of consumption upgrades to an industry.

The upgrading of consumption depends not on the upgrading change of the industry itself, but on the powerful products to stimulate the upgrading demand of consumers.

Just like Apple's mobile phone upgrade to the mobile market, to achieve the consumption upgrade, we must take out products with this power.

Now, the movie market in China is almost dead. To make the movie market prosperous, the reason why "the girl we chased together in those years" won hundreds of millions of box office and set a record depends on the popularity of several leading actors and theme songs at that time, as well as the special selling point of youth and nostalgia. The pulling effect of this movie on the Chinese movie market is just A flash in the pan is not enough for people to get into the habit of going to the cinema after seeing it.

In the eyes of Li Mu, there are only two Chinese films that have really achieved consumption upgrading after so many years of development.

The first movie "Avatar", which stimulates the Chinese film industry in an epoch-making way, makes Chinese audiences really realize that good films need to be seen in the cinema;

the second movie "lost in Thailand", which has 38% of the film arrangement and 63% of the box office, has become the first domestic film with a box office exceeding 1 billion yuan, and has created a box office record of domestic films And the impact of 1942 in the same year is that it has opened a new era of entertainment movies and opened the domestic film market completely;

since "lost in Thailand", the box office of domestic films has been rising, with a billion, two billion, three billion or even higher

In these two films, "Avatar" is a world-class masterpiece, with a global box office of 18.7 billion yuan, becoming the highest box office record in the film history. Its significance and influence are needless to say. But when "lost in Thailand" was born, it was only a medium-sized popcorn movie. Xu Zheng, the director, was not really a big actor, and was a director The girl went to the sedan chair once; there were Wang Baoqiang and Huang Bo among the actors, but at that time, both of them could not get into the line, and selfie also belonged to the sequence of crane tail in the film and television circle.But it was these three people who made a comedy film that let the audience use their practical actions to hold the audience's praises, and rolled over the famous directors, famous performances and big productions that were released on the same schedule.

This film is not important in the history of film, and it is not a high-quality film in the history of Chinese film. However, it subverted the whole Chinese film market with a devastating posture, and directly led to the consumption upgrading of the film and television industry. Since then, the box office of Chinese film began to grow explosively.

The quality of "lost in Thailand" is at least one level lower than "Crazy Stone". Since "lost in Thailand" can promote consumption upgrading, there is no reason why "Crazy Stone" can't.

Therefore, Li Mu thinks that the tuyere of Chinese film and television industry is coming.

……

When Li Mu, Du Wei and Ning Hao finished the interview and walked into the venue together, nearly a thousand guests and the audience stood up and applauded. When the three people walked through the central carpet of the venue, the applause and attention were always accompanied by each other. Everyone sincerely gave the applause and attention to Li mu, who walked in the middle of the three people.

Almost all the guests present are people in the film circle. They have stars, producers, directors and executives in the film and television industry. So many people have stood up to applaud Li Mu. The reason is simple: since the birth of the Chinese film, Li Mu has been the most powerful capitalist in the film and television industry, stronger than too many in the film circle.

In other words, since the birth of Chinese films, they have never been valued and supported by such super rich people as Li Mu. Everyone especially expects Li Mu to bring great promotion and promotion to the film and television industry, so that his life will be much better.

Moreover, Li Mu's own strength has indeed reached a height that can be called a myth. Not only the film and television industry, but also any industry hopes to get the help of such a legend.

Forbes and Hurun have been calculating the value of Li Mu recently. They have come to the conclusion that their personal assets are more than 100 billion dollars and will soon exceed 200 billion dollars.

According to the figures, Li Mu is already the richest individual in the world, and should be listed in all the world's rich lists. However, so far, no rich list has listed him in it. The fundamental reason is that Li Mu's company has not been listed.

Without listing, it means that the assets are "valued" rather than "market value". The valuation is extremely lax, because if the net assets are valued, Li Mu's several companies can not actually add up to more than 10 billion dollars, but most of his value comes from the super premium the market gives him.

It's like a famous writer who set up a company. He is the only one in the company, and his personal creation copyright. However, copyright is a virtual asset, and it's hard to estimate the actual value without selling. So, his company's net assets have nothing but office space and office supplies.

Moreover, all the valuations from the capital market are only one kind of estimated value given by one or several investment institutions unilaterally. This kind of valuation does not have reference value. What really has reference value is the recognition of the stock price of the company in the stock exchange market after the company's listing, and the market value of the company after the listing.

Because of this, it often appears that the stock price of a giant company has skyrocketed recently, the value of the founder has increased by tens of billions of dollars overnight, or the stock price has plummeted, and the value of the founder has decreased by tens of billions of dollars overnight.

Therefore, due to strict consideration, any responsible rich list cannot include Li Mu's estimated value in the rich list.

but once Makino technology is listed, Makino technology shares Google, PayPal and Baidu listed, Li Mu's value will immediately usher in explosive growth, which has not yet counted the big products of Li Mu's electric business empire: Taobao, Taobao logistics, Alipay...... If these three are also listed, Li Mu's worth is probably 200 billion dollars, which cannot be stopped.

Now, a super tycoon with the potential to break through hundreds of billions of dollars has come to the film and television industry with only one billion box office receipts in a year. He has decided to personally push the industry forward by leaps and bounds. For the whole industry, it is absolutely a once-in-a-lifetime huge opportunity.

Li Mu, Du Wei and Ning Hao went all the way to the first row in front of the stage. Here, Li Mu had already reserved a seat for the VIP area. Li Mu met many familiar faces here.

Not only the founding team of crazy stone, but also many of the most famous stars and directors in the entertainment circle. These people are seated on both sides or behind Li Mu, so they all say hello to him, and Li Mu smiles one by one.

At this moment, Li Mu suddenly had a little bit of vanity in his heart. He finally understood why some tycoons who had nothing to do with the entertainment circle in his last life were very keen to get in touch with the entertainment circle. These people are usually super tycoons with numerous fans, but in front of him, they are polite and cautious as the employees of the company saw the boss, originally These are the feelings of stars and stars, which can really improve a person's vanity to a great extent.

But Li Mu also reminded himself at this time that no matter how respectful the entertainment circle was to him, he could not be just like those big guys.