Li Mu asked elder martial brother Liu, then changed the topic, and said to him: "elder martial brother Liu, in the future, you may be managing a team of riders with millions of people. The human resources and a series of additional costs will be very high, so in the future, we must find a way to reasonably control the cost. You should use your brain more and think about how to save the cost."
Elder martial brother Liu thought for a moment and said, "at present, the biggest cost is hardware. If you are hungry, you can distribute a special electric bicycle. The purchase price of a bicycle will be several thousand yuan less. If it reaches the scale of one million people, it will be several billion yuan less. This asset is a bit scary."
Li Mu smiled and said: "for the time being, we only bear this cost in the first tier cities. On the one hand, most of the first tier cities have relatively strict restrictions on motorcycles, and our riders need electric bikes to deliver safely and legally. On the other hand, it is also for the publicity of corporate image, so we need to unify tools in the first tier cities."
As he said, limudun paused and said: "when our business line starts to sink from the first tier cities to the cities below the second tier cities, especially those cities where there is no clear prohibition for the moment, we can adopt the way of vehicle subsidies to encourage riders to prepare their own transportation tools. If riders have their own transportation tools, we will pay a certain amount of money to riders every month Transportation subsidies. "
"In addition, there are mobile phones. If the riders have their own mobile phones, we can also give them a communication subsidy of about tens of yuan per month. When the time comes, we can communicate with the mobile phone, and let them allow the riders' old models to open a monthly package for hungry employees, which costs 20 yuan per month. We can encourage them to buy their own communication tools and stall by subsidizing the riders' 40-50 yuan per month The cost we need to pay in a short time. "
At this stage, because the rider's charge for receiving orders is all SMS, he has established a deep cooperation relationship with Huaxia mobile when developing.
At present, hungry system sends order SMS to riders, which uses mobile SMS interface to pay a certain monthly fee to mobile in the form of monthly subscription, and then the system can send unlimited information to riders.
The mobile phone card used by the rider also has a special monthly package. In the monthly package fee of 20 yuan for each card, the rider can reply the official message of hungry or hungry without limit. At the same time, there are 2000 minutes of local call every month, which is basically enough for the work of hungry or hungry rider.
At this stage, the cost of mobile communication is relatively expensive. This package can be said to be very cost-effective, but it is also because the fame of Muye technology and Taobao technology is too big, and the social influence has been very strong. In addition to selling personal feelings, mobile is willing to build a reputation.
Moreover, once the number of hungry riders breaks a certain level, the revenue of this business line will also increase exponentially, which is also a big customer for mobile.
After explaining the rider team's problems, Li Mu continued: "next, it's our service management system. To be clear, it's a complete set of service system from pre-sales to sales, and then to after-sales."
"There are not many pre-sales inquiries before users place an order, but not many. Therefore, it is necessary to ensure that the official customer service can respond to users' inquiries within one minute. At the same time, it is necessary for businesses to keep the phone number on the hungry phone number unblocked during business hours. If users complain that businesses do not receive the phone in time, we also need to deduct their credit weight."
"During the sale, it is also necessary to make sure that the rider's phone can be connected. The rider shall not ask the user to allow him to confirm the delivery in advance for any reason. Otherwise, once found, he will be warned for the first time and dismissed directly for the second time."
"After sales must determine the incident level. If it is a food safety problem, it must be dealt with first at the highest level. The official customer service must not kick all the problems to the businesses and users to solve by themselves. It must be responsible for supervising every complaint and safeguarding rights. It must be determined that all the problems are solved before the attention can be ended."
In my last life, Taobao was very indulgent to the seller when he was growing up savagely, but that's because boss Ma can see the situation clearly.
At the beginning of Taobao's business, the most important priority is to attract the sellers on the eBay platform to Taobao, so he gives the Sellers a green light all the way.
It is this almost sheltered attitude that makes Taobao quickly attract a large number of individual online shop merchants. Later, most of these people also found the first bucket of gold in Taobao.
At that time, boss Ma knew that if he wanted to be a super large shopping mall, the first thing was not to publicize to customers first, but to attract investment first. Only by attracting investment as soon as possible and filling up the shopping mall with a large number of shops and commodities could customers come to consume.
So, people later said that universal some treasure actually has genes. It was doomed from the beginning. This will be an e-commerce platform with zero threshold to open an online store. In the barbaric growth stage, there is almost nothing you can't buy from Taobao.
However, after the completion of the business invitation, Ma immediately changed his attitude. He began to turn to the users a little bit or even comprehensively. He increased the requirements for the stores, even required the stores to pay the deposit. When there was a dispute, he would even pay the user in advance, turning the questions of the seller, the platform and the user into the questions between the seller and the platform directly Question.The seller has innate advantages and right of speech to the buyer, while the platform has innate advantages and power of life and death to the seller. A seller dares to neglect his buyer, but does not dare to neglect the platform, otherwise the platform will directly impose severe punishment on it, or even directly force the closure of the store, and he will lose a lot.
This proves boss Ma's extreme shrewdness as a businessman. He knows better who to sacrifice to cater to.
Li Mu doesn't want to go the same way as boss ma. Although he is hungry, he doesn't want to kneel and lick the shop at the beginning, because there are many differences between him and boss ma.
First of all, his character is different from that of boss ma. He didn't plan to make money by kneeling from the first day of starting his business;
secondly, is he hungry? It's the only one in the industry now. Unlike Taobao, when it was just done, there are strong enemies to conquer. So at this stage, he is the only choice for catering businesses to do e-commerce. If you want to make money, come and play according to my rules , if you don't want to make money, or you don't want to abide by my rules, you can play at the same time, and there is no other platform that can compete with me.
Li Mu thought clearly that he would prepare 2 billion operating funds, and at least 2 billion guns and ammunition in advance. Once a competitor appeared, he would immediately take out the 2 billion guns and ammunition, smash them and burn them until they could not burn.
Taxi software and ordering software have experienced a war of burning money. Don't you want to rob users from me? I'm subsidized five yuan for one user. Can you follow me? If you want to follow me, I'll give you eight yuan. If you want to follow me, I'll give you ten yuan. If you follow me again, I'll give you fifteen yuan.
Until when is the subsidy? It's subsidized until you can't keep up with it, you have no money and you're going to get cold.
It's like a gamble. It's not whose card is good, it's who gets more money.
We made an appointment to sit together and throw money on the table together. Whoever can't afford to throw it out first and whoever throws it to the end will take all the winners.
Immediately, Li Mu announced his own technical management system.
Technology management is the whole set of technology of the website. The front desk should ensure smooth access under huge traffic. This is a good solution. There is a Taobao architecture there. If you are hungry, you can pick up the ready-made one.
There is also the order processing system. The average processing time of each order of Taobao is about two or three days. That is to say, it usually takes 48-72 hours for users to place an order and receive goods.
However, it usually takes only half an hour for an order.
This means that the system processes daily orders and keeps the order data on the server.
This set also depends on the development team of Muye technology to improve. After all, the R & D team of Muye technology has grown to the top of the industry, and the reserve power of technology development is very strong.
The final security management system is a complete set of online and offline security system, online to resist technical attacks, resist the impact of malicious traffic, but also to ensure the user information security, order data security.
As for the offline, more needs to be taken into account.
First, ensure the safety of the distribution riders.
This is mainly about traffic safety, to ensure that accidents occur as little as possible, and there must be an emergency response plan after the occurrence.
Li Mu tends to be an internal safety fund of the enterprise. For example, each person can choose to pay 10 yuan of safety fund every month, which will be used for the personal safety of all riders. Once there is an accident in the process of work, the fund will be used for rescue and rehabilitation immediately.
If the fund can't make ends meet, it will prove that the hidden danger of rider safety is too big, and the training of rider safety awareness needs to be continued to be strengthened;
if the fund can have a little balance, it will prove that everyone's safety problem has been improved better, and the rest money, as long as it is needed for more than one month, can be suspended from collecting safety money.
For example, a rider should pay 10 yuan in January, 10 yuan in February and 10 yuan in March. In the first quarter, a total of 30 yuan of safety fund was paid. After three months of settlement, it was found that there was still one third of the fund, so all riders should not pay another cent in April.
If, in April, the total amount of the fund declines after the fund has made expenditure, then in May, the fund will be charged at 10 yuan per person.
Of course, this is voluntary participation. As long as you participate in it, you can get subsidies in case of an accident. But if you don't participate in it, there will be no additional subsidies. You can only pay ordinary accident insurance by insurance.
In fact, the 10 yuan is equivalent to that, so the riders bought an additional accident insurance in the company. However, unlike the insurance of the insurance company, Li Mu will not take a cent of it. All the money will be fully used for hungry riders.