Hungry to ask businesses to bear 50% of the subsidy cost, it really caused a lot of dissatisfaction.

However, the Internet industry, as well as the capital industry, saw Li Mu's intention.

In fact, we all know that the ultimate cash channel for hungry customers must be at the merchant end. However, we didn't expect that Li Mu would start harvesting merchants directly at this time.

In their opinion, Li Mu should start to harvest cooperative merchants after solving the problem of cattle takeout and becoming a unique enterprise in the field of takeout.

Now it starts to make a conflict with the merchants, for fear that it will let the cattle take out.

However, Li Mu doesn't care about it. Whether it's cattle delivery or Lu Yunhao, it's not a hungry opponent at all. Just look at the bearing capacity. If it's a two-way ten Lane high-specification highway, cattle delivery can't even meet the standard of one-way single lane.

If the cattle take out can't afford to run, it will never be possible to steal enough market share.

So, once Li Mu can successfully make the merchants pay the cost, he will be more confident to play with the cattle takeout in the end. If a single subsidy is six yuan, the cattle takeout will only be borne by himself. If he is hungry, he only needs to bear three yuan. If he plays like this, even if Wall Street throws 200 million dollars in, Li Mu will not be afraid.

Now, no matter in Yanjing or Shanghai stock market, hungry merchants have realized the advantages and benefits of hungry merchants. They have greatly improved their business flow through hungry merchants. Some even soared ten times. It can be said that hungry merchants have become the core pillar of their income.

Hungry? They have to bear 50% of the subsidy. Most of the merchants are not satisfied, but they choose to accept it.

However, there are still some merchants. If they feel hungry, they should not bear any cost, so they have to fight with the tough attitude of hungry.

At this time, Lu Yunhao is also increasing his lobbying efforts. His front-end business is looking for cooperative merchants to communicate with them, brainwash them, and tell them if they are hungry. This time, they must kill themselves in many ways. At that time, the order flow of their platform will increase greatly, so they are encouraged to refuse the hungry request and cooperate in depth with cattle delivery.

The takeout of cattle fooled these merchants, saying that once they were hungry and closed their shop, their customers would come to take out of cattle to place an order, so they would not have any loss in fact. Besides, the takeout of cattle would not only tilt their resources, but also more importantly, they would not let the merchants bear a cent of subsidies. In this way, the merchants would make more than if they cooperated with the hungry and bear 50% of the cost.

These merchants don't know the real situation of takeout. They think that since they are willing to support them, even if they are not hungry for the time being, there are still orders for takeout. If you are hungry and exploit me, then I will move closer to takeout. I believe that the final compromise must be hungry, not myself.

So they chose not to participate in the subsidy.

Hungry also has no weakness. The offline team does not accept the jump shop within the specified time. The offline team immediately comes to collect the computer. At the same time, their shop is directly defined as suspended business and unable to place an order.

In one day, these people lost a lot.

There is a restaurant selling donkey meat and fire. The daily flow of food in the hall is only one or two hundred yuan, but when hungry, the flow of water can run one or two thousand yuan or more, and the flow of cattle take out can run more than one hundred yuan. Now, they refuse to subsidize their customers together with the hungry. All their hungry flow of water becomes zero and their income losses are heavy.

What makes them angry is that they have lost their hungry orders and their hungry turnover of 12000 yuan, but their orders for take out cattle have hardly improved, or more than 100 yuan.

That is to say, the potential customers of this donkey meat fire, after their shop is closed, directly choose other shops in the business to place orders instead of changing another platform to eat their Donkey Meat fire.

This makes them extremely painful, because what they lose is 80% or even 90% of the actual turnover.

Lu Yunhao was also hit. He thought it was a chance to overtake at a bend. He could cooperate with these merchants who are fighting against hunger and attract their traffic at the same time.

But he soon realized that there was a serious problem. Users on hungry platform didn't exist for a certain store, but for hungry platform.

, it's like millions of official account numbers on WeChat. If any official account thinks that her fans are her own or even above WeChat, if she feels that if she changes her platform, her fans will abandon WeChat to follow her, so he will not be able to keep his brain in good shape.

There is a civil science department called Fang ZuiZi who has done such a thing. Originally, he used to scold people and blog their eyeballs. There was a bit of traffic on Weibo.

But later, he decided to quit Weibo and move to other platforms because he was against Weibo.

He thought that all his fans would join him in the battle, only to find out that there was no such thing.

Most of his fans are not real fans at all. You just look at him. He left the microblog. There are thousands of big V who can find fun on the microblog. Who has a funny brain? In order to see him move to another platform?So the man gradually lost his voice.

Later, disappointed Lu Yunhao decided to launch an attack on Li Mu on the Internet.

He left in person and sent a micro blog, which said: "Li Mu used his pornographic power to force hungry merchants to share the subsidies, and businesses and shops unwilling to bear the subsidies were forced to close down. Behind these businesses are countless ordinary people who work hard and their families. Now, their families are facing unprecedented threats. Li Mu's What's the difference between this kind of behavior and bandits? "

Later, he spent millions of public relations fees to make many accounts frantically forward comments on this micro blog, trying to create strong public pressure on Li Mu to force him to give up the intention of forcing merchants to bear 50% of subsidies.

Unidentified netizens thought that Li Mu was really intimidating those shopkeepers, and the virgin heart suddenly burst. They began to criticize Li Mu. They thought that such a nearly perfect image of the rich had been smeared by this incident.

After the hot search on this micro blog, Li Mu didn't let the people of the micro blog interfere with its index and hot search ranking, but directly sent a micro blog:

"isn't it natural for a comprehensive market to provide a facade for merchants to make money and charge merchants a certain fee? What kind of robber logic is it to open a shop in the market without paying rent to the market and drive him out with temper? The saddest thing for some people is that they mistakenly regard the strength of the platform as their ability. Once they leave the platform, they are nothing. "

As soon as the microblog was launched, netizens immediately responded.

Li Mu is right.

Hungry is the platform built by Li Mu, which means that Li Mu has spent money to build a huge shopping mall. Every merchant on hungry is equivalent to entering the shopping mall, operating and making money in the shops provided by the shopping mall. In this case, what's the problem with asking you for rent? No problem! Heaven and earth!

In particular, the last sentence of Li Mu made many netizens suddenly realize a truth.

The strength of the platform is not an individual's ability. The merchants make money when they are hungry. They ignore the subversive new mode provided by hungry and the huge flow of traffic. They think that the strength of their hotel is very strong, and they find that they can't fight until they leave hungry. Without the support of the platform, they can fight back in an instant, which can blame others Platform?

Therefore, the view on the Internet has undergone a 180 degree reversal.

In addition, the water army under Li Mu's hand is so much better than Lu Yunhao, who has been scolded by netizens.

There is a view on the Internet that has been approved and supported by the vast majority of netizens. This view holds that Lu Yunhao deliberately wants to engage in personal attacks because he can't compete with Li Mu. Such a garbage personality is morally corrupt and everyone has to be punished.

Lu Yunhao himself is a slag with weak psychological endurance. He was scolded by so many netizens, and the whole person was about to collapse.

His micro blog, just a day or two, has nearly 100000 messages, of which more than 90% are scolding him.

Cattle take out encourages merchants to do things against hungry Yao. I don't know who stabbed them on the Internet. Later, Li Mu's water army pushed a wave behind him, so that cattle take out also became the target of everyone's shouting on the Internet.

What's more, Lu Yunhao's failure was that those merchants who refused to go hungry all regretted it without exception. They contacted hungry customer service one after another to say they were willing to accept 50% subsidy and hoped to be able to reconnect hungry.

Li Mu sneered at these people.

In essence, these people are full egoists. When they are hungry to make money, they are bored to make money. When they are hungry to give a little subsidy, they feel that they are trampled on their tails, stand up, jump and scold. Basically, these people are all the owners who take up bowls to eat and put down chopsticks to scold their mothers.

Another group, very similar to this group, is a large number of e-commerce self-employed.

As we all know, because of the lax supervision and imperfect tax law, e-commerce self-employed people have no need to pay any tax for more than ten years. Almost all of them do not need to pay any business tax or personal income tax for the Five Diamond shops that earn 10000 yuan a month and the hardware crown shops that earn 5 million yuan a month.

Because they are self-employed and do not have registered business entities, business tax and corporate income tax have nothing to do with them, and their income is directly settled from Taobao to their personal accounts, even if they earn 10 million yuan a month, they basically do not pay income tax. This group of people have enough vested interests. The state can issue e-commerce law, regulate e-commerce, and cooperate When it comes to tax collection, they have to jump out and fight against it.

Li Mu is not used to these people's problems at all. Now he just wants them to share 50% of the subsidy. The platform is free for him to use. He also helps him to bear another 50% of the subsidy. He has his own opinions. When he is really asked to pay the rent, he still doesn't know how to jump and scold the street. Since that's the case, he can conquer them at one go.

Then, hungry you replied to these merchants who had quit hungry you: "there is no problem with access, but the subsidies are all borne by the store itself. If they don't accept it, they will not let their store go online again.This move has two effects.

First, the merchants who refused to be hungry before and wanted to break their hands with the platform all regretted their guts;

Second, the merchants who accepted the requirements of hungry before were very grateful.

This is what Li Mu wanted.

Make an example of others!