Chapter 1812

When the aurora pastoral was first shown in front of the world, everyone was amazed by the unparalleled appearance of the model.

At present, the aesthetic of car modeling is still very backward. Many car models are designed with the very moderate square design or circular arc design. The two most representative models are the ordinary Santana and the old Audi A6.

Pusan's car is like a tofu block carved out, and the old Audi's ass looks like a Corgi's ass, which is the same wonderful, round and moist shape.

The design of the automobile industry has entered the next big step, at least five or six years or more. Therefore, the aurora appears at this time, which brings shock to the whole automobile industry, almost can be said to be the impact of dimension reduction.

Last life, Aurora was launched in late 2010 and early 2011. Even then, it shocked the whole world. What's more, Li Mu directly pushed this timeline forward for five or six years.

At this time, the scene has fallen into a shocked voice. The media reporters have made the best use of the shutter speed, and constantly crackled around the four cars to take a large number of high-definition photos.

And some reporters with wireless network cards have started to directly send back the photos of the models on site to the unit.

At this time, Muye automobile group and Li Mu's personal micro blog also sent out beautiful pictures that had been prepared for a long time, and Muye Aurora officially came out!

As soon as this car was released, it was defined as one of the most beautiful concept cars by most people. Most of them think that it is the most beautiful concept car, more beautiful than any other concept car, more beautiful than all the mass production cars nowadays.

Li Mu stood on the stage, receiving the exclamation and cheering from the audience. After a few minutes, the warm temperature of the scene finally decreased a little.

At this time, Li Mu seized the opportunity and continued: "you can see that our aurora of Makino has adopted many very special design languages. As the first concept model of Makino automobile group, we attach great importance to this model, not only in the shape of a new design, but also in the interior, we have also carried out a very bold innovation."

After that, Li Mu pointed to the big screen behind him and said: "next, please have a look at the inside view of our car!

Then, the big screen suddenly presents a high-definition picture of the interior of the aurora pastoral car. The interior of the car is almost the same as the interior of the new c-series of Mercedes Benz. With the decoration of atmosphere lights, the luxury feeling is just bursting!

The scene again issued a series of exclamations!

What's the level of the interior? I don't even need to ask any more. If you look at it, you will say that the interior of this car is the top level.

Even Mercedes Benz, Rolls Royce, Bentley and even those expensive sports cars, in the interior, but also much worse than this car!

The LCD screen at the top of the center shows the logo of Makino automobile group, which is full of technology!

Even Li Mu's Mercedes Benz G has only a very old digital screen with blue background and white characters in the interior, which can only display some basic information. The song name is a little longer and even not completely displayed.

By contrast, compared with the interior of this car, it's more than a generation away!

Mercedes Benz's new C was launched around 2015. When it came on the market, it became a representative model of luxury car interior design with its unparalleled interior.

Compared with that, the interior of BMW and Audi in those days was so weak that it fell into pieces.

And Mercedes Benz also relied on that generation's interior design style, playing a beautiful turnaround battle.

Now, Li Mu has taken the interior design that shocked the world ten years later to ten years ago, and even made the world marvel at it.

At this time, all the people who were not optimistic about Li Mu's car building and Muye automobile group shut up.

They really did.

Many people in the industry can see at a glance that this car, with its unparalleled appearance and interior design, as long as it can run, it will be able to sell, and a large number of people are chasing to buy!

Now, the most concerned question is whether this concept car can be mass produced.

After all, 90% of the concept cars are a product of the car companies showing off. They pile up a lot of things that can't be mass-produced for the time being. When they are in the auto show, they let the world see their sense of technology and foresight. After the auto show, 80% of the cars will be gone.

Although the remaining 10% of the concept cars can be mass produced, compared with the concept cars, the models after production have been greatly changed, even to the point of being totally different.

So now, the world's concern is just one thing: will this car be mass produced?

At this time, Li Mu said: "although at this stage, the aurora of Makino is only a concept model, but we have a clear production scheduling plan. This car will start mass production from the end of this year to the beginning of next year, when the officially launched version will completely retain the design style of the concept model!"! That is as like as two peas you see here today, almost exactly the same as what you can buy next year.This sentence, let the scene boil completely!

This is what we are waiting for! It's like a reassuring pill that excites everyone.

If such a beautiful car is not produced in mass production, it will be a monstrous thing, which completely wastes such an excellent, advanced and perfect design.

Once this model is put into mass production, it will definitely become the new favorite of the whole SUV market, and Makino will probably usher in the perfect start of the whole group because of this model.

After the conference, there was a huge earthquake in the automobile industry.

The whole network is full of photos of Aurora in the pastoral area. Almost everyone will be amazed when they see them. Especially the female compatriots, the powerful ones are almost ready to buy a car at any time.

Japanese, German, British and American auto media immediately put the aurora pastoral news on the front page.

Every media praised this model. Japanese enterprises released several SUVs from Honda, Toyota, Nissan, Subaru and Mazda, and compared them with Makino aurora. The host even said, "I feel like all of our domestic SUVs of the same level are not as good-looking as Makino aurora."

German auto media said: "it seems that all of a sudden, Muye Automobile Group has done what Mercedes Benz and Audi are best at, not only making the appearance of a car impeccable, but even making the interior to the top of the scale. Now look at the S-class interior of Mercedes Benz, I want to ask, this is also a luxury car?"

Jeremy Clarkson, the host of top gear, a very famous British car show, has always been famous for his venomous tongue. But this time, he said on his personal micro blog Twitter: "there is no doubt that the aurora pastoral is the most beautiful SUV I have ever seen. At the moment when I saw it, space, power, four-wheel drive system and the ability to get out of trouble are no longer important! ”

"we were worried about whether Land Rover and Jaguar would go from decline to death when they came into the hands of Makino automobile group, but now we don't need to worry about such a problem at all, because in terms of the design of this Makino Aurora automobile industry, Makino Automobile Group has surpassed Land Rover Jaguar's own strength and even reached one The height that the whole world can't reach! "

"Muye aurora will be a monument in the history of automobile industry design! The design language it conveys will become the object of the world's pursuit and imitation! If this car is in front of me now, I'd like to kiss every paint, every leather and wood panel in the interior and the cool LCD screen! "

There is no doubt that Makino Aurora has made Makino automobile group famous all over the world. Li Mu has even begun planning to take over one production line of Land Rover, which is also used to produce Makino aurora. At the same time, he has invested to build two production lines, which are also used to produce Aurora models.

Aurora was very popular in the last life, but because it was very popular in the early stage, there was such a terrible thing as 50% price increase, which led to the impression that it gradually gave consumers a low price performance, or even a low price performance.

In fact, for models like aurora, we should go through the 200000-400000 positioning range, and position the main models at 200000-300000. If we stuck at this price, the cost performance of this car can be said to be invincible.

If its price is no different from that of CRV, the car will definitely explode all over the world.

At that time, the aurora will become a walking model of the motor group.

In addition to the SUV of moye Aurora, Li Mu also began to prepare to launch two other models, a B-class car and A-class car.

Class a car is a compact family car, and class B car is an ordinary medium-sized family car. These two cars have been the biggest sales models in the market.

The most popular models, such as longyi, Xuanyi, Carola and Bora, are almost A-class cars;

Passat, A4 and Benz C-class cars, BMW 3-Series, accord, Camry and Teana, all of which are B-class cars.

If we can have a class a car, a class B car and a family car, 70-80% of them will be covered!

Li Mu has been struggling for a long time in his memory. For A-class car, he is going to use the new civic shape design. For B-class car, he is going to use the new c-series shape design of Mercedes Benz.

As for the interior, it directly transplanted the interior style of Makino aurora. After all, Mercedes Benz's interior design was the best one in the market that year.

Once these three models are finalized and mass produced, it's hard to say that they will be sold out in the world, but at least they can open up a situation for Muye automobile group and let the influence of Muye automobile brand depend on these three models.

As for the luxury car, Li Mu is not ready to touch it for the time being.

First of all, it is difficult for domestic cars to make luxury cars. Second, the market of luxury cars is not as big as expected.

The most profitable car brands in the world are basically ordinary car brands such as Toyota and Volkswagen, and companies such as Mercedes Benz, BMW, Bentley and Ferrari, whose profit margin is not as high as the former. The main reason is that the former has more users and market share.If Muye automobile group can have a strong impact on the middle and low-end markets of Toyota and Volkswagen, the brand will not have to worry about profits in the future!