Chapter 1811

When Volvo's production line arrived in Yanjing in batches and was reorganized in Yanjing, the Land Rover production line in the UK also started the first phase of the relocation project.

At the same time, the first concept car of Makino aurora is just being assembled on the production line.

Most of the time, the concept car will not be mass produced, even if mass production, mass production will be far from the concept.

However, Li Mu is ready to let moye Aurora directly produce a mass production version, first as a concept car, to market through a press conference.

The purchase of Volvo, Land Rover and Jaguar has been known for a long time. However, the world is generally not optimistic about the car production.

Because the vast majority of cross-border car dealers and brands, in the end, can not escape the cold fate, most even just take a bubble and dive away immediately.

The western countries themselves are full of disdain for the Chinese automobile manufacturing industry. When they know that Li Mu is going to build a car, they are mostly failing.

Western media and people generally have sour grape mentality, which always feels as sour and astringent as if they have given their children to other people's families for feeding because of the depression of their families in recent years.

So they don't think that Li Mu can play the car well. After all, almost all the industries he is now engaged in are closely related to the Internet. We don't believe that he left the Internet as a dominant field, and can still stay ahead in other fields.

However, Li Mu is ready to directly use a model that surprises the whole world to let the world know that he can not only make the Internet, but also make cars.

This Land Rover evoque, with both internal and external repairs, is all high-end in concept version. It has 3.0T engine, 6at gearbox, XC60 chassis and four-wheel drive system, as well as various active and passive safety functions of Volvo.

The interior of the car is made of matte solid wood. The interior is basically the same as the new c-series of Mercedes Benz. It is equipped with a number of atmosphere light belts. The luxury sense even exceeds the current million level SUV.

Because the technology of the whole vehicle is ready-made, and the chassis platform is ready-made, it is only based on these to redesign and produce a set of interior and appearance kits, so such production does not take too long.

More than a month later, four different colors of the aurora pastoral opened from Volvo's new production line.

These four cars are pure white, pure black, blue white and orange black.

In Li Mu's eyes, the four cars are not much different from the Land Rover evoque in appearance. The overall size is a little larger than the evoque. It is not as refined as the evoque, but it looks a little more atmospheric than the evoque. It has a little taste of sports Range Rover, but it is not as exaggerated as the range rover.

At the same time, opening the door is a strong Mercedes Benz interior style, which looks luxurious and incomparable, basically without any plastic feeling. In addition to the chrome buttons and knobs, it is black leather and solid wood interior panels.

Start the car, the roar of the V6 engine is very pleasant.

Volvo's 3.0T engine is not very good, but the overall parameters are reasonable;

as for the gearbox, it is purchased from ZF, 6-speed automatic, which is now a very advanced high-end automatic gearbox;

Volvo's four-wheel drive system is not strong, but Makino Aurora itself is not a main off-road model, which is also suitable for four-wheel drive system The requirements are not so high, so the system is enough.

Li Mu had a test drive. He felt very good about the car. It was good-looking and easy to drive. He didn't put too much emphasis on power or control. In short, the mechanical part was very balanced and the appearance and interior decoration were excellent, so the overall calculation was absolutely excellent.

However, although the LCD is installed, it can only display the logo and passing animation of Makino car when it is turned on. The specific control function cannot be realized, because in such a short period of time, a set of human-computer interaction system cannot be developed immediately.

Even so, the completion of the car has been quite high.

Li Mu put the car on release in September after autumn, but at the end of August, he announced to the world that the first concept model after the establishment of the brand will be released in early September.

As soon as the news came out, the whole world was shocked.

Just in the past two months or so, the concept car will be launched?

This speed is a little scary.

Generally speaking, for a model, the design may not be finalized in two months.

However, all these rules are not applicable to Li Mu, the driver and hitchhiker. He has too many exterior modeling and interior design schemes in his mind. He can easily take out two sets of the best ones, and soon realize the production of solid models.

While the world is surprised, it is not optimistic about Li Mu's concept car at all. Many auto media even predict that this will be a bad press conference. At that time, Muye car will launch a bad, non mass production model. Although Li Mu has the talent of Superman in the Internet field, he will definitely experience complete failure in the auto field.There are many media who want to dig deep into this concept car and reveal some of its elements to the public in advance. However, the confidentiality work of Makino car is very good. Everyone is racking their brains and just knows that the concept car to be released by Makino car this time is an SUV model. Others are all unknown.

In this way, the whole world is waiting for the concept car conference of Makino with a heart of curiosity and expectation.

September 1st.

Makino has announced its global image ambassador, due to "Flying Tigers" and Du Wei, who has three classic English songs, and Leonardo DiCaprio, whose face value is at its peak.

Now Du Wei is very well-known in the world. The three songs are still on the list. The most terrible Divine Song "rolling in the deep" even won the championship in several lists for two consecutive months.

As for Leonardo, needless to say, he is absolutely a leading Hollywood player with great influence.

As soon as Muye automobile came up, it directly signed the two image ambassadors and set its own tone extremely high.

Some sour Western Auto media even said that Makino has signed two superstars as image ambassadors before it has built a car that can run. We should really worry about whether Makino has a reliable car for these two people.

Li Mu didn't pay attention to these comments.

In any case, western countries do look down on China's automobile manufacturing industry, which is a given fact, and they have nothing to refute.

This time, instead of going to spray with them, it's better not to say a word. When the concept car is launched, it's a four seater.

On September 9, at the conference hall of Yanjing international exhibition hall, Muye automobile group held the first concept car conference.

Before the conference, all four aurora of the pastoral area were parked on the stage of the conference and covered with pure black blackout cloth.

Nearly two thousand people were invited to the scene.

Most of them are media reporters, auto industry peers, car fans, and some leaders who are very concerned about Muye auto.

After the guests took their seats one after another, they still didn't see what the four cars looked like.

A lot of people even have the intention of going to the front to open the black cloth and have an eye.

But because the on-site staff are very responsible, they have never let anyone near the four vehicles.

At three o'clock in the afternoon, the conference officially began.

In this press conference, there was no host, only Li Mu himself did the car model release and explanation.

When Li Mu, wearing a black suit, stepped onto the stage, there was thunderous applause.

Although foreign countries are not optimistic about Makino, the domestic people still have high expectations for him.

China's passenger cars have not made any big moves. This time, Li Mu bought three famous foreign brands at one go, which should be able to make something new.

After the applause, Li muchong bowed slightly and said with a smile, "thank you for coming here to witness the first concept car released by the newly established company of Muye automobile group."

"Before the model is released, I want to talk about our specific strategic plan."

"As we all know, I have acquired three automobile brands a few days ago, and these three brands are moving their production lines into China one after another. They are all part of the Muye automobile group and become the three sub brands under the Muye automobile group."

"at the same time, we also announced the establishment of the domestic independent brand Muye automobile, which is the frame of Muye automobile group In other words, in the future, you may enjoy Volvo's safety technology, Land Rover's four-wheel drive and overtaking in all the brands under the Muye automobile group Wild technology and Jaguar's luxury and technology; "

" at the same time, we also invested in Tesla cars founded by Elon Musk. In the future, Tesla cars will also move to Huaxia, and we will have in-depth cooperation with Muye automobile group, and both sides will jointly complete the R & D and production of new energy vehicles, as well as oil and electric hybrid models; "

" in the next three years, Mumu Makino Automobile Group will develop into a diversified automobile group with multiple brands and models of passenger vehicles for R & D, design, production and sales; "

" therefore, we hope you can keep a close eye on Muye automobile group, and in the future, we will gradually launch more and better models and more updated automobile technologies. "

Speaking of this, Li Mu turned around and smiled at the four aurora in black shading cloth behind him. "Next, I will introduce to you the first concept model of Muye automobile under Muye automobile group, Muye Aurora!"

With that, the lights of the whole scene suddenly darkened, and the spotlight hit four cars tightly covered by the hood.

Then, the hood was removed by the staff at the same time. When all the people saw the four aurora of different colors and angles, the whole scene was shocked!