Time goes by.

When it was dark, cars stopped slowly in front of the park gate.

On the bus, an elite figure in the retail industry stepped out of the car.

Those who can come to distant places today are all elites.

No matter whether the enterprise is large or small, it is the local leading enterprise.

Otherwise, he would not be invited by Li Dong.

To be big in the local area represents their strength.

In particular, there are many top 100 retail enterprises.

These enterprises are not small in scale, such as Mattel and Yintai, with annual revenue of nearly 10 billion yuan.

Of course, the strength is also relatively speaking, at least relative to the distance, these enterprises together, the annual revenue is not much.

With Guomei in the distance, its revenue exceeded 300 billion last year.

On the spot, the total number of these enterprises is less than 300 billion.

They can be called overlords in the local area. In the distance, enterprises with 10 billion revenue or enterprises with hundreds of millions of revenue are actually a horizontal line.

As soon as Shen Guojun got out of the car, someone said with a smile, "Mr. Shen, you are here."

Shen Guojun turned his head and saw that it was the boss of Meitehao, Chu Dequn. He couldn't help laughing and said, "Mr. Chu, I didn't expect you to come, some of which were beyond my expectation."

Meitehao is a generation in Shanxi Province. Its scale is not small and its competitiveness is not too big.

Different from Jiangsu and Zhejiang, where many dragons are mixed and Yintai is under great pressure, they have to choose one side to join in.

In Shanxi Province where Mattel is located, no matter far away or other giant enterprises, there is no large-scale investment.

Hearing Shen Guojun say so, Chu Dequn couldn't help laughing and said, "I can't help it. I'm not at ease.

Although Jin province is not in East China, but North China is also growing in the distance. It is better to listen to Mr. Li than to be swallowed up unconsciously. "

Shen Guojun laughed: "no, you are much safer than me."

Chu Dequn laughed and didn't answer. The security was safe. But outside Shanxi Province, they were all occupied by distant and several big overlords.

Mattel can't get out now. Sooner or later, it will be a turtle in a jar.

If he was a local tyrant, he would have recognized it, but now the retail industry in China looks like crazy.

In the distance, Bailian is expanding, China Resources is expanding, and several giants are expanding crazily.

The former harmony does not exist now.

In the past, we could coexist, but now we seldom see it.

It's normal now to fight to death.

It's too dangerous!

This is the common idea of all small and medium-sized retail enterprises!

Since the rise from afar, China's retail enterprises have become more and more difficult to mix, which is the so-called catfish effect.

In the originally calm fish school, suddenly more like to make trouble in the distance, other people who can sit still?

In recent years, one by one, the former retail giants have collapsed.

Su Guoqiang?

It's been the top ten retail stores. Now?

Some of them were swallowed up in the distance, and China Resources completely swallowed them, and even changed their signboards.

Is Carrefour strong?

Still can't escape, dead crisp.

Guomei, Nongshang, Yonghui, Haoyouduo, HONGKELONG, Shidai, meilianmei, jiashijie, chaoshifa, Yongle, Jingkelong

One giant after another fell.

Zhongbai, Zhongshang and Hubei Wushang have survived. Xinyijia has completely disappeared from the former ten. RT Mart has also merged with Auchan

Other foreign investors, such as Tesco and metro, are now doing business as they can and retreating if they can't.

China's retail industry has changed too much in recent years.

So many people are at a loss.

Such as Yintai and Mattel, these enterprises that say big or small are actually the most difficult times.

The first-line giants rarely compete now, and their eyes are on them.

Obviously, everyone wants to quickly increase their strength, and the fastest way is to acquire.

There is no way, faster than M & A.

Although M & A is also full of various problems, who can take care of this at this time, and first grab the market.

These medium-sized enterprises are the dishes of the giants.

Everyone wants to share a share. It's polite. You're welcome. Even your boss wants to copy it.

In the past, Li Dong was a person who liked to copy the bottom, but now the giants like it.

Bailian, which has been silent for a while, has recently become more aggressive. China Resources, which has been hailed as the first attacker of China retail, has become even more aggressive.

The big business groups, which used to be divided into safety and security, are now turning the three eastern provinces into iron barrels. Who will do it.

It is because of this situation that there is a crisis in all people's minds.Li Dong said treat, no matter what he thought in his heart, he would talk about it when he came.

Come on, at least not offend people.

If you don't come, it will offend people, especially if you are a careful guy.

People are chatting, not far away, Li Dong with a group of executives came to this side.

After a long distance, Li Dong said with a smile: "welcome. I'm sorry for the loss.

There are so many things these days that I can't help it. "

After that, Li Dong shook hands with the people one by one. While shaking hands, he sighed: "I always want to get together with you. Unfortunately, this opportunity is really rare.

I wanted to get together before. I was afraid everyone would spray my face.

Now it's OK. I'm so thick skinned that I'm not afraid of everyone's spraying. So I'm bold enough to invite you to have a meal and have a chat

People can't help laughing. Shen Guojun and Li Dong are acquaintances. At this time, they take the initiative to reply: "we can't dare to spray you. If we spray, we can't go back to the distance and count who."

Li Dong laughed and said, "Mr. Shen, don't blackmail me. Am I that kind of person?"

People laugh again, but in their hearts is slander, you are really this kind of person.

Li Dong talked with them for a few words, and gathered around him were some of the top 100 enterprises.

Sun Tao and Chen Lang are also surrounded by many people. It's not surprising that these two people are here. However, when Wang Yue is also there, many people are still a little strange.

Wang Yue should still be in the national Mei rectification, how come back now?

The distant annual meeting is the day after tomorrow, isn't it necessary to rush?

It doesn't mean to question them.

However, Shen Guojun said with a smile: "Mr. Wang is back now. It seems that Guomei has been brought into the distance. It is just around the corner."

Wang Yue laughed, and Li Dong on one side said directly, "it's not just a matter of the day, it's a matter of the moment."

Li Dong also said that he would strive to be included in the national plum blossom program by the end of this year. Now he has suddenly changed his mind, which is unexpected.

Although Chu Dequn was not familiar with Li Dong, he took the initiative to smile and say: "general manager Li, the national plum is in the distance, Suning, Zhang general manager can be anxious."

Li Dong said with a smile: "he's worried about him. I'm not ready to do anything about him.

Don't mention him, it's too late. We haven't eaten yet. Let's talk while eating.

There are so many people today that I won't treat them one by one.

I didn't go to any good place, but the food in the dining room far away tastes OK. I dare not say anything else. It's better than that of a big hotel! "

Everyone laughed and followed Li Dong to the canteen.

At this time, Li Dong's face suddenly changed a little, turned his head and said with a smile: "everybody, you go first, I'll be there in a minute."

The others didn't say anything. They walked in with Sun Tao and them.

After waiting for the last few people, Li Dong suddenly hummed: "what the hell are you doing?"

After a few people Leng for a while, see next to a person dry smile way: "come to have a look, good or bad is also the distant big shareholder, your treat, I still want to accompany."

Li Dong stares at Xu Shengzhe for a while and then says: "what have nothing to do with you

Xu Shengzhe frowned and said, "I'm really curious. I can't hold back. Li Dong, as far as our relationship is concerned, I'll go in and have a look. If I don't make trouble, it won't work."

Li Dong was a little angry. He glared at him and said slowly, "if you make trouble for me tonight, I'll cut you off!"

"Promise, don't worry."

Leaving this, Xu Shengzhe slipped into the canteen.

Li Dong frowns slightly, but also did not say what, followed into the canteen.

……

Although he said it was a treat in the canteen, Li Dong would not really cook a big pot of rice.

Today, the canteen in the distance is not open to employees. Li Dong and his group of people are just like Li Dong in such a large canteen. The number of them is a little more than 100.

Compared with the canteen which can accommodate 2000 people, more than 100 people are not many.

The crowd entered, and there was no commotion.

In the distance, according to the invitation letter, the seats have been arranged for a long time, and each enterprise has its own name plate.

This is also a lot of people, and some of Li Dong don't know, so they have to do it.

As soon as Li Dong and them entered, the staff of the canteen rushed out with the food.

Li Dong saw a lot of people standing and said with a smile, "everybody sit down and talk, eat and talk. It's really not good. We can talk by candlelight tonight. We can chat until dawn."

This makes a lot of people's hearts tremble. It seems that something really happens.

Otherwise, just eat, who will chat until dawn.

Everyone took their seats, and Li Dong also sat down. Waiting for the waiter to help fill the wine, Li Dong stood up with a glass of wine and said, "you don't have to stand. I'd like to propose a toast to you today.

Later, I, Li Dong, may not be able to speak properly, which makes some friends unhappy.

But I'm a straight-minded man. I'll apologize first, and then I'll have to say what I should say"Mr. Li," he said

"You're welcome. We've done it. Mr. Li is at liberty."

“……”

The crowd responded, but his face was a little serious.

Just come to say hello in advance, it's a bit of bad taste.

Li Dong didn't care what they thought, and drank the wine in one gulp.

After drinking the first cup, Li Dong didn't say anything more. Instead, he asked people to eat, drink and talk about some gossip.

After about half an hour, Shen Guojun got up and said with a smile: "Mr. Li, everyone is here today. You can speak up if you have something to do.

If we don't, we won't be able to eat any more. "

Seeing the situation, Li Dong said with a smile: "Mr. Shen is quick to talk and open!

Well, everyone's time is precious, so I won't play virtual games with you.

Now, we can see the situation in China.

In terms of entity, several groups are getting bigger and bigger, and they are beginning to compress everyone's space.

With the emergence of e-commerce, online shopping market, is also gradually rising, seize everyone's market share.

It can be said that all of you here have a hard time.

Of course, some people may think that it has nothing to do with me. What does it have to do with the rise of giants and the rise of e-commerce?

This kind of psychology, I think some people should have. "

Li Dong said, looking around and saying, "if you have this kind of psychology, I can only say that you don't even have the most basic sense of crisis!

All of you who are here today are at least the overlords of the third and fourth tier cities.

You are not a small shop in the rural market. At least you have several hypermarkets.

Do you think the impact of entity giants and e-commerce has nothing to do with you?

If anyone had such a fool's dream up to now, I would not have to talk to you about it today.

Those who have this idea can leave now.

Don't worry, I Li Dong is not as terrible as you think. If you leave now, I have nothing to say.

But if you still have this idea later, and think that I, Li Dong, forced you to stay, it would be a big mistake! "

As soon as this was said, many people became quiet.

Li Dong waited for a while and said with a smile, "why, no one has such a mind?

Or am I afraid of accounting? "

Seeing this, Chu Dequn said with a smile: "Mr. Li is joking. We all understand people. We all agree with Mr. Li's words.

Without a sense of crisis, we won't be here today.

It is because of the sense of crisis that we will travel thousands of miles, even thousands of miles, to Pingchuan, to the distance.

Now that we are here, we just want Mr. Li to show us a way out.

Retail industry, Chinese retail industry, no one will question Mr. Li's vision. "

Li Dong immediately said with a smile: "the general manager of Chu has been praised.

OK, let me go on.

I said good, I said at the same time, who feel boring, can leave at any time.

I really want to hear that. In the end, it's a joke with me, and I'm going to get angry. "

People's hearts coagulate, the scene quiet down.

Li Dong continued: "as I said before, the retail industry in China is in a period of chaos and war.

Big fish eat small fish, small fish eat shrimp.

Everyone has a sense of crisis, including me, so we are expanding, expanding, expanding!

Whatever is within our ability, we can swallow it, but we can't swallow it. At least we don't give the other party an opportunity to expand.

I think we can all see that.

Don't say you, how many foreign giant enterprises want to enter China, before it was ok, now?

As strong as Tesco and metro, these world giants are still defeated in China!

If we go on like this, I'm not polite. At least 70% of you present will be annexed!

The remaining 30%, I dare not say that all of them are dead, but most of them are in the state of lingering!

This is my judgment, whether you agree or not, this is the reality!

The reality is so cruel

Until now, some people hesitated, and some questioned: "Mr. Li, it's not that I doubt your judgment.

But every major enterprise has its limits, and you can't expand indefinitely.

Now that you say that, I feel a bit alarmist.

In addition, among enterprises, I don't think it's necessarily life and death.

Before its rise from afar, there was not so much turbulence in the retail industry.

As long as Mr. Li slows down and gives himself breathing time and other enterprises breathing time, I think we can jointly operate the whole retail market. "

Li Dong picked up his eyebrows and said, "that means you don't know me enough!

I will not slow down, the weak are not worthy of sympathy!I am strong, so I will keep going!

I'm weak. You beat me. I deserve it.

In my dictionary of Li Dong, the strong are qualified to tell me about peaceful coexistence, while the weak are not!

You can't even see through the law of survival in the business world. You can't see through the basic rules of survival in the business world. That's what happens all your life.

The reality is cruel, I repeat.

Expect others to wait for you, expect others to stop, how dare you say that

The former speaker's face was a little red, but still refuted: "I don't agree with Mr. Li!

It's true that the weak eat the strong, but the market is so big that no one or several can eat it!

Learn to share, is the choice of enterprises to do after growing up!

Now China's retail industry, some deformity, and the source of all this, I think, is the headstream of Mr. Li!

Mr. Li, good words are harsh. I know you won't be happy today, but I still want to say it.

If we go on like this, we will perish in the distance! "

Li Dong took a deep look at him. After a long time, he said, "well said, but I'm sorry, I don't need to question the existence of my voice. You can leave now!"

The speaker didn't say anything. He got up and left. The way was different, and he didn't conspire with each other!

Even if we can't reach a basic agreement, it's useless to say more.

Li Dong's headstrong made him extremely disappointed.

Originally, full of expectations.

But now, Li Dong is still in this posture, which he can not accept.

When he left, Li Dong said slowly, "anyone who wants to leave can leave at any time.

What the boss just said is actually very good, but I don't hope that, today or later, my voice will be the main voice! "

Many people frowned at this.

Forget it today. Do you want to be like this in the future?

Many people have already guessed that Li Dong is going to be the leader himself!

Today's dinner, whether the Wulin conference or the Hongmen banquet, in short, is a feast without a good one.

Not everyone is willing to be willing to be under it, even if the other party is Li Dong.

If Li Dong is not as strong as he is now, they can wait, at least wait until Li Dong offers conditions, and then it is not too late to decide.

But at the moment, Li Dong's strong, let them from the bottom of their hearts to resist.

Silence for a moment, there are three or five people rose, slightly nodded to Li Dong, turned away from the canteen.

Beside Li Dong, Chen Lang and Sun Tao are sweating.

There are several enterprises that they hope to stay with.

But now, people have left, and it's too late to say anything.

Sun Tao was a little nervous. He lowered his voice and said, "first soft, then hard. This is more suitable. Will Li always be too anxious?"

Wang Yue glanced at him and hummed in a low voice: "the alliance only needs a core, which is unacceptable. If you leave, you will leave!"

"But..."

Sun Tao still wants to say more, but when he sees Li Dong turning to look at him, Sun Tao stops talking.

Heard by Li Dong, he had to scold him for being a woman.

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