Chapter 736： acquisition?

Chapter 736 Acquisition?

735

After this parallel world, 2007 was hailed as the starting period for the smartphone industry.

And 2008 was hailed as a time period for the hegemony of smartphones.

All kinds of smartphones have sprung up like mushrooms after a rain, and it is almost unstoppable.

In 2008, it seems that any small company is full of ambition to make smart phones, intending to take a share of this chaotic market.

This is somewhat similar to the video game industry in the mid-1990s.

In contrast, video games have declined somewhat.

or rather stand-alone handheld game consoles and video games on home consoles are somewhat in decline.

Especially at the beginning of 2008, video games were in a trough.

"The most popular should be the smartphone industry now, and what we should do is to put more money into the smartphone business, not video games!"

Many investors have been very fond of investing in video games in the past.

Because it does make a lot of money.

But this year is different. This year, more hot money is invested in the smartphone market, and the investment share that can be allocated to video games will decrease rapidly. It used to be a bit rich, and the game team can be counted by the scale of 100 people. , the production cost of the game can be made with tens of millions of dollars or even hundreds of millions of dollars.

Suri Electronics also has two video game works with an investment of over 100 million US dollars last year.

As of today, one of them is barely making a return, and the other is a small profit.

This small profit is the "Sun Knight" that won the game of the year

Although there is no loss, but for capital, this is equivalent to a loss.

They want big profits.

It’s clear that video games can’t make a lot of money now, and looking at the other side, smartphones seem to be booming, so fools know what to choose.

Suri Electronics' video game business unit inevitably fell behind in this competition.

In that year, the importance rating of Suri Electronics' game business department was rapidly declining, followed by the overall decline in the salaries of employees in the department.

This is really disappointing.

As the top player in the video game industry, Yuxing Electronic Entertainment did not seem to have a good time at the beginning of this year.

The announcement of several works did cause a heated discussion, but it did not last long, because game development still takes time, and before it is released, the heat can only be allowed to be attracted by other products.

Mickford can be said to be the hottest company at the moment. Myron Keyes, who was once regarded as a lost dog, has become the object of countless people's attention again.

He is also known as the first successful entrepreneur of the 21st century.

All follow his example.

The   MK2 smartphone is also a big seller, welcomed by countless people, and even caused a fashion trend, which is really unimaginable.

Myron Keyes was very satisfied with the results of this series.

This is the result he wants to see.

Everything he ever predicted came true.

This proves that his previous judgments are correct.

No one will underestimate his judgment again!

He believed so.

Then he took another look at Yuxing Electronic Entertainment's sales results for the first quarter of 2008 obtained from the grapevine.

The whole is not as good as before, and he can't help but smile.

The enemy who used to be his biggest headache is also declining.

Let me just say, the video game industry should not be so hot, it seems that this is just a flash in the pan.

What people really like is still high-tech, or something that looks more fashionable, and video games now feel that he can declare that he can go to the grave.

The new era will be his.

But there are also some good products in video games, such as Tetris, which is one of the few video games he recognizes.

But he does not admit that he really recognizes the existence of video games, but separates Tetris from video games.

I just like this work, not the game itself.

It’s just a pity that this work that I like cannot be logged into MK2.

Wait... Maybe at this time you can consider logging this work into your mobile phone?

He gradually came up with some ideas in his mind.

Then, he picked up the phone, ready to do something.

…

At the Tokyo headquarters of Yuxing Electronic Entertainment, Yuxing Zhu was involved in the development of the game as usual.

This time there are three main games, Angel Hunt, Neer Automata, and Final Fantasy Crisis Core.

These three games are excellent works that require a lot of effort.

The game development of other departments is also in progress, but those games Zhu Yuxing can safely let his subordinates do it.

Mario's derivative works Wario Made, and Luigi's Haunted House, as long as there is a mature framework, you can let your subordinates let go.

Take Yusei even encouraged them to use their imaginations as much as possible, even if it was a loss, he could afford it now, as long as it could stimulate the creativity of his employees.

The production of   Monster Hunter World is now coming to an end, and Zhu Yuxing does not need to pay too much attention. He only needs to release it step by step, and his work is over.

The release of   Monster Hunter World is also scheduled after the Carnival of the Stars.

"Zack must die, this is something that can't be helped, and an ending that cannot be changed."

"Mika, can Beyoneta be sexier? I want her movements to be more gorgeous and elegant."

"2*B can also be a little bit more sexy. This is not pure kitsch. It can be regarded as a kind of catering to the market, and it is also a high requirement for design. This is why I firmly believe that only women know beautiful women best. How to create it."

Zhu Yuxing is running around in the three game development departments. Even though he is in his thirties, he seems to have unlimited energy and never knows how to get tired.

It seems that the only BUG-level benefit is energetic and can continue to be maintained.

Some employees even found that Zhuyouxing can sometimes go without rest for several days and nights. The employees have long been accustomed to this, but this does not mean that they are not worried, so they will take the initiative to make up for it at home from time to time. Take things to the company, and then give it to your own president to make up for it.

It's not flattery, but pure concern. In their hearts, Zhu Yuxing is not only the president, but also a very friendly leader, and they are very happy to see this leader lead them for a long time. matter.

In case the leader suddenly died suddenly, it is not impossible for Yuxing Electronic Entertainment to collapse in an instant.

Therefore, Zhu Yuxing enjoys a treatment that ordinary company bosses can't enjoy: the collective care of employees, for fear that something will happen to the current president of Zhu Yuxing.

While Zhu Yuxing was busy, his daily assistant suddenly found him. Generally speaking, when Zhu Yuxing was focusing on game development, his assistant would not bother him too much.

But if it really bothers you, it means that there is something more important or unexpected.

"President, someone proposed to buy one of our game IPs"

"Buy IP? Who?"

"The other party didn't say anything, just said that he was willing to buy it with 100 million US dollars."

"What game?"

"Tetris."

(end of this chapter)