Chapter 732 He and the referee are in the same group
Before Cheng Wei could react after receiving the interview letter, all marketing plans had been halted.
It was like an unprecedented storm was about to hit in the desert with flying sand, but it seemed to be directly resisted by an opposing wind. Under the two-way hedging, the market was instantly quiet.
Rectification, fines, interviews.
The rampaging Beep seemed to have been stepped on the brakes, and the strong inertia almost threw him away.
The Bibi team, which had already prepared their bows and was about to release arrows, was relieved of all their strength in an instant. There were discussions from top to bottom, and their faces were full of astonishment.
At the beginning of last month, Kuaidi had just been interviewed. This was originally a perfect opportunity to overtake at the corner of Bibi. Unexpectedly, it was his turn this time. This kind of coincidence was really not a coincidence.
“What’s the reason? What’s their reason for stopping the beep?”
“Violations of advertising laws, unqualified operating vehicle information registration, inadequate safety and security measures, and 123 unhandled customer complaints, large and small, for a total of 27 reasons.”
Cheng Wei almost smashed the table: "That's it? What kind of problem is this? Our promotion has just begun. When did the efficiency of the marketing department become so high?"
Zhang Kun from the Operations Department pursed his lips and said, "Mr. Cheng, it's useless to talk more. Let's make rectifications first."
“But after they joined forces, they turned around and wanted to destroy Didi, and then they merged and introduced a large amount of foreign capital to seize the market. Their ambitions were a bit too big.”
“The taxi-hailing war was almost ended when Didi was dismissed. As a result, Bibi and Kuaidi joined forces, and Uber also stepped in. It was obviously a trap against us, but the relevant departments did not stop their alliance.”
“I was thinking at that time that the country might still hope that the market can continue to maintain a competitive attitude and promote the development of the industry.”
“When will the appointment be held?”
The response from Kuaishou was the same, with comprehensive rectification as required.
Cheng Wei pursed his lips after hearing this, and immediately arranged for people to make rectifications. At the very least, he had to adopt a sincere attitude and strive to end this turmoil as soon as possible, and then continue to move forward with the original plan.
Alibaba and Tencent, two domestic Internet giants, have never shaken hands due to state intervention.
“Compared to Bibi and Kuaidi, which have been exposed to foreign investment, don’t you think Didi is the one that is best controlled?”
“Over the years, foreign capital has always wanted to come to the Chinese market to intervene, but they have not understood that we welcome you to come here to burn money, because this can accelerate China’s industrial development, but the unified market should rest.”
Ye Ziqing felt that he couldn't understand it anymore, and even doubted whether the boss had already discussed it with others.
“Actually, the problem with online ride-hailing platforms has always been that the operation of private cars has never been legal. Otherwise, why is it called a gray industry?”
But it’s no longer possible now. The relevant departments have intervened, so we can no longer pretend to be stupid.
“We can also fight head-on with Bibi and Kuai. To be honest, I’m not afraid at all, but since the top won’t let us fall, why don’t we paddle. This will at least save money.”
Otherwise, why would Kuaide and Beep have problems at this time?
“Because if they don’t cause problems, Didi will be unable to bear it.”
In fact, they know very well what problems the taxi-hailing platform has, but as long as it does not affect operations, there is no need to make rectifications or anything like that.
DiDi did nothing to begin with and was in a completely defenseless posture. In the end, nothing happened. It was like a big dream.
At this time, the people inside Pintuan were also very surprised by the sudden news.
Jiang Qin couldn't help but be stunned for a moment: "I just paid a fine. I didn't hear about any rectifications. Do you want to make rectifications?"
...”
After a brief encounter, Didi began to fully sink, with Yuzhou, Jiangcheng, Yongcheng and Luzhou as the four pillars of the sinking market, and began to expand its business to the surrounding areas.
DiDi is far superior to Kuaidi and Bibi in terms of technology, service and security. The sinking of the market is simply a reduction in dimensionality.
Until this moment, Cheng Wei and Chen Chuanxing didn’t know how fast Didi was pushing the ground.
In just half a month, they have spread from four cities to eight cities. The three months Didi spent to grab the markets in Jiangcheng and Yuzhou were just like his mother acted out.
Ye Ziqing suddenly understood what his boss meant when he said that times have changed, which meant that the country's control over the Internet had tightened.
This is no longer the era when they were doing group buying, when they could fight however they wanted. Only those who can dance within the rules can have a glimpse of victory.
But in fact, until this moment, Ye Ziqing still had a question in his mind.
The boss's approach is too risky...
What if, let’s just say what if things are different from what he thought. What if Kuaidi and Bibi are not interviewed, then Didi really loses.
It’s not that she doubts her boss’s decision-making, it’s just that she feels that placing hope on others is really not like her boss’s style.
Having let it go for half a year and ignoring the changes in the market, it is impossible to calculate how many changes will occur. The risk is so high that it is obviously not proportional to the return.
But soon, with the arrival of April, a piece of news spread in the circle, and Ye Ziqing's confusion was suddenly clarified.
SoftBank, Hillhouse and Apple announced that they have temporarily abandoned their investment plans in Kuaidi Taxi. Travis, the president of Uber, also announced that he would withdraw from the Chinese market in the second half of the year.
Jiang Qin allowed Didi to show weakness for half a year, forcing himself into a desperate situation and leading his opponent to his doorstep. This was equivalent to putting a sword across his neck and making the situation with the Market Supervision Bureau unfair.
And this scene also made those eager capitals really see one thing clearly, that is, this market will always be biased towards grouping.
You can burn money, but you will never be able to lock in the fruits of victory, because even if Didi is about to die, gods will come to save him.
So, they seemed to see a dog standing at the door of the Market Supervision Bureau and yelling, who can beat us two!
Then what the **** are you playing with?
He is standing with the referee, damn!
It’s like facing a battle you know you can’t win, why should you rush forward if you don’t want to run?
Jiang Qin’s market dominance itself has been proven. If it were anyone else, these capitals would still be able to bite the bullet, but this time they are completely immovable.
So what Jiang Qinbing gained in exchange for his risky move was to prevent the subsequent entry of huge foreign capital into the market.
The taxi-hailing market will be closed in the future, and after it is closed, even Tencent and Alibaba will not be able to suppress the group-hailing market. How can they be afraid of Beep and Kuai.
Ye Ziqing became more and more confused the more he thought about it, but he was afraid that he had overunderstood it, so he finally couldn't help but ask Jiang Qin, and got an affirmative answer.
“Boss, it’s still too risky. I feel scared when I think about it.”
“Otherwise, what else can you do? Do you really expect me, an old man in his twenties, to guard the country?”
After Jiang Qin finished speaking, he couldn't help but muttered: "It's too unprofessional to play a weakling for the first time. Yuzhou and Jiangcheng should not touch it. It would be even more pitiful."