Chapter 1720

Thomson thought that they had a strong sales channel, so this time he announced that he would not be in a weak position to cooperate with anyone, and even maybe let Feng Yu and them find a new door to align with them.

In this way, they can raise higher conditions for Thomson to get the most benefit. Do you think Thomson hasn't made any money these years? Yes, and a lot of money.

But the money, all of it, was distributed to the shareholders.

Now Thomson doesn't make money, but they don't want to take money to help him through the difficulties, because after measuring it, they think it's not cost-effective.

Frankly speaking, it's all about interests. They think that if they don't get the money out, Thomson should be able to get through.

While they are in contact with Island enterprises and waiting for wind and rain electronics to come to their door, more consumer electronics enterprises begin to contact Thomson and plan to cooperate.

In this way, Thomson is more convinced that after leaving the alliance of wind and rain electronics, they can develop well as well as get through the difficulties easily. So when they cooperate with other peers, they also put forward many harsh conditions, because too many enterprises want to cooperate with us.

But what they have been looking forward to, such as wind and rain electronics, has not appeared. They find that wind and rain electronics has many new partners in Europe.

It's not just credit for the credit, but Kirilenko has helped. Of course, as an important ally of storm electronics, Philips has also made great contributions.

Thomson still thinks it's just bluff, at least in North America, a very popular area of consumer electronics, there is no competition with their Thomson.

And they have also learned that the main camps here are Island camp, South Korean camp, European camp and so on. As for North America camp? Well, North America's own consumer electronics brands, with the exception of computers and mobile phones, don't rank at all.

In their opinion, wind and rain electronics can also cooperate with these non mainstream enterprises. Will the brands of computers and mobile phones cooperate with wind and rain Electronics? Cooperation with small enterprises will not do any good to the expansion of wind and rain electronics, but will be implicated by these small enterprises.

At this time, the economic situation in North America is not good, too many enterprises go bankrupt, and the risk resistance ability of such small enterprises is worse. Once they go bankrupt, the sales money will not be paid, and wind and rain Electronics will suffer huge losses.

But they ignore a new sales channel, which is very popular among young people. Young people are also the main buyers of consumer electronics.

Amazon, the world's largest online shopping mall, has a wide range of online products, surpassing traditional hypermarkets. At this time, Amazon has 23 categories, and more than one million kinds of goods are sold online.

In addition, Amazon has acquired a number of online mall companies in Europe, South America and Asia in recent years, with more diversified businesses.

And at the end of last year, Amazon began to provide outsourcing logistics services for third-party sellers, which made them more popular with users, and many people also enjoyed the shopping experience of staying indoors.

Yibei is also a super e-commerce company. Although it is not owned by Fengyu company, Kirilenko is a major shareholder and can also be a very good sales channel.

There are also many e-commerce companies, which are the sales channels of Feng Yu's target. This kind of sales channel is also a sales channel that is not paid much attention to for the time being.

But this kind of sales channel has a great advantage, that is, it can save the important cost of store rent and make the profit space of products bigger.

Then the price of the product can be reduced to attract consumers.

In America, Europe or Asia, e-commerce websites are booming. Although many people realize the great potential of this industry in the future, they are also sad to find that they seem to be unable to find a breakthrough.

Because the pioneer of the industry has developed into a giant, occupying the vast majority of users, leaving them too little room for development.

Unless they can find some new selling points to develop, the best result is to be acquired by these top e-commerce network companies.

Amazon and others just started to sell books, and then began to gradually dabble in other industries. From books to toys, electronic products, software, clothing and jewelry, beauty products, home gardening, outdoor sports, office consumables and consumables, and even now it has developed to sell mechanical parts.

Many of these businesses are not built by Amazon itself, but some other e-commerce companies are built into a prototype, and then acquired by Amazon.

With the help of Amazon's huge customer base and good reputation, we will gradually make these businesses bigger. And Amazon's operating revenue, in this case, is growing rapidly.

The electronic consumer goods themselves are made by Amazon. The word-of-mouth in this respect has become better after Amazon's own brand of e-paper book sales.

And Feng Yu is sure that e-commerce will develop faster and faster in the future, which can be seen from the growth of Amazon's revenue scale in recent years.In the past few years, it has been growing at an annual growth rate of more than one billion US dollars, but this year's growth in the first half of this year alone can be seen. This year, it is estimated that Amazon's operating revenue will reach 15 billion US dollars!

But the net profit may be about one billion dollars.

First of all, Amazon's online retail, the main thing is the low price strategy, their profits are much lower than the supermarket. Moreover, many of Amazon's investments are ahead of their time, such as logistics warehouses. They have invested several years earlier to build enough for expansion and use in the next ten years.

At that time, other directors of the company were against it, but Feng Yu asked Ralph to support it. The benefits are also obvious. So far, Amazon has never worried about logistics warehouses.

Amazon's net cash inflow is huge, but its storage is also huge. This also enables any user who orders to buy products without inventory.

But the reason why Amazon's profits are so low is that Bezos has invested more profits in high-tech product development.

For example, cloud services, a business that many software companies around the world are involved in, Amazon is the leader.

So Amazon's R & D investment in science and technology is extremely high, even more than that of Guge company and fruit company. This also enables Amazon to provide the best service for customers, and it can get all kinds of data without relying on other companies, so as to better grasp customers.

So with Amazon and other e-commerce companies, Feng Yugen didn't care much about Tomson's retail channels. Some of them can develop their own, some can find partners, and the other part can be made up by e-commerce.

This year's economic situation is so bad, Feng Yu also wants to improve the market share, product sales and sales of its consumer electronics brands!

…… (to be continued. )