Chapter 1137

"Genius."

"It's a genius model."

When he found this, Bezos jumped up excitedly.

This is undoubtedly creating a new model of e-commerce.

And this model has more advantages in some aspects than pure C2C or B2C.

Through social interaction, pinduoduo hardly needs its own recommendation. Through social interaction between consumers, pinduoduo can accumulate a large number of orders.

Moreover, through social networking, pinduoduo's ability to get customers is also significantly enhanced.

The original e-commerce platform to allow a user who never buys online to join online shopping, they have to spend at least $10.

This is the cost of getting customers.

But if you fight a lot, his customer acquisition cost is almost unlimited and tends to zero.

Of course, it is impossible to go to 0, but it is much lower than the traditional e-commerce platform.

secondly.

Because it is social, they are the recommendation between acquaintances, so it can promote the transaction of goods.

For example, I made an order in pinduoduo. I felt that this product was good, so I recommended it to my friends.

Because I feel good to use, my friend also placed an order with me.

This is better than simply relying on the comments on the virtual network. It doesn't have too much reputation.

Are strangers easier to believe, or acquaintances easier to believe?

Acquaintances, of course.

As for the comments and word-of-mouth of a lot of strangers on the Internet, it can be brushed out.

In addition.

This also seems to be more favorable for businesses.

With the development of the global economy today, it can be said that a considerable number of products are in surplus.

Many times, there are many goods that don't know how to recommend to consumers and can't even be sold.

Although the e-commerce platform seems to have solved part of the problem, it is only a temporary cure, not a permanent cure.

With the increase of commodities, e-commerce platforms can only recommend relatively few commodities. Moreover, such recommendation also needs to pay an advertising fee to the e-commerce platform.

This is just like when we visit the e-commerce platform. We search for some products and then place an order.

For example, I want to buy a mobile phone. I search the mobile phone, and then the interface recommends me a series of mobile phones.

This is people looking for goods.

But pinduoduo is the opposite.

They use the way of looking for people.

After you place your order, share it with your friends.

In general, what you want to buy is also likely to be what your friends need to buy.

The merchant not only found you, but also found other consumers with this demand through you.

This is more effective than keyword advertising, accurate recommendation... And so on.

Therefore, this model is not the traditional B2C, but C2B, which is driven by consumers and allows businesses to sell personalized products to themselves.

It will be even more terrible if we go any further.

He not only changed the traditional e-commerce model, but also changed the whole consumption model.

He shook his head, and Bezos had no intention of thinking any more.

He was afraid to think any more. He had to overthrow Amazon's sales logic.

What he has to consider now is how to curb the growth momentum of pinduoduo.

Because.

According to the current situation, although pinduoduo sells some general goods, and the quality is not very good.

But this is just their "Huang Zheng's responsible struggle. Duoduo is getting better and better."

"Eh, Xuelin side..."

After all, it is an overseas business.

The heads of Huanyu technology's subsidiaries went to sea, and not all of them were successful.

At this time, Chen Yu found the problem when Li Xuelin was responsible for the Huanyu video.

This discovery problem is not something wrong with Huanyu technology.

With the help of short video, Li Xuelin further launched the tiktok APP short video.

The tiktok is short of video shots, and is launched to heat the video.

However, while Li Xuelin was shaking tiktok, he was a little bit bigger.

On this basis, they carried out instant messaging and search engine business.

Unfortunately, the development of these two businesses is not very good.

"Bamboo, is Li Xuelin in America?"

"Just back home, I seem to have seen him at President Zhang."

"Well, tell him to come to me."

"Yes."

……

"Xuelin, why did you suddenly return home?"

In Zhang Jianming's office, Li Xuelin sat aside somewhat depressed.

"A few days ago, I called Ogawa to prepare to cooperate with him in the search engine, but he refused me."

"Ha ha... It's normal for him to refuse you. Ogawa's recent search business is very good, and there's no need to cooperate with you."

"I'm not helping him. You see, the volume of our Huanyu video is so large. If we add our Huanyu search to our Huanyu video, the market share can be increased by dozens of points in an instant."

"That's true, but Xuelin, if President Chen knows what you're doing with such a big step, he must scold you."

"Why? President Chen always likes the horse racing mechanism. We have been competing with each other to create better products."

Tiktok make complaints about love. He is fond of horse racing. But Chen also has a premise.

"Oh, No."

When Zhang Jianming said this, Li Xuelin panicked: "what did President Zhang and President Chen say?"

"Say you don't do your job, you don't do your business well, and you want to do something else."

"This..."

Li Xuelin is even more flustered.

Suddenly, bamboo knocked on the door and came in: "Mr. Zhang, Mr. Li. Mr. Chen wants to ask Mr. Li to come to the office."

"I'll tell you."

After patting Li Xuelin on the shoulder, Zhang Jianming said, "well, I won't tell you more. Go to general manager Chen's office quickly."