v2 Chapter 202： Your idea is awesome!

"The third point, in addition to the investment in stores and personnel welfare, we will invest a lot of money in the supply chain next!"

"Build your own supply chain!"

"Suppliers like food ingredients will be our focus in the early stage!"

"So don't worry, Mr. Xie, as long as the money comes in, we will spend it immediately!"

After saying this, Cao Xingyu looked at Xie Qing with a smile on his face.

Don't worry about it now, right?

There are too many places to spend money.

How much money you invest in will not be enough.

In short, you will not see the possibility of making money!

"Supply chain?!" After hearing this, Xie Qingmeng returned to his senses, and instantly understood the intention of the other party's move.

This is to control the upstream supply chain and control the pricing power of the upstream, so as to expand the profit on the food ingredients!

Why didn't I think of this direction just now? !

Not only she, but the investment elites present did not think about this.

Because, with the existing volume of the Shiwang brand and just a few stores, how can it be necessary to control the supply chain?

Compared with the funds invested in acquiring suppliers or self-built supply chains, the profit added to a few stores is simply a drop in the bucket.

Moreover, Shiwang Group’s several stores have different types, and the dishes are completely different. This will cause suppliers to cover more categories, and the requirements will be higher. What comes with it is that the required funds will be reduced. Will be more.

What's more, there is a specialization in the surgical industry, and the supply chain is not as simple as playing a family, nor is it as simple as managing a few stores.

An excellent and qualified supply chain involves more than a dozen aspects of logistics, sinking markets, warehouses, and logistics support systems.

It is conceivable from this that the energy and financial resources required will be huge, and the risks will continue to increase.

All in all, it is one sentence. In the early days of the company's development, no one would do this, and no one would dare to touch it.

This is because if you are not careful, cash flow may break, and the funds will be in a hurry, which will eventually lead to bankruptcy and bankruptcy of the company. Similar examples abound.

The creation of a self-owned supply chain can only produce real effects and evolve into its core competitiveness if it has a certain market position, and the model has stabilized, and the number of stores has reached a certain number of large chain stores.

For example, Yang Guofu Mala Tang or Juewei Duck Neck and other large chain stores.

Their current stores have reached thousands or even tens of thousands.

Of course, they started to build the supply chain a little earlier, hundreds of stores.

Because in that situation, self-built supply chains can help them expand and fission more quickly.

Therefore, the large number of stores can show the advantages of the supply chain, and while expanding the profits of each store, it can also increase their price advantages and core competitiveness, so as to consolidate their market position and form a closed loop.

"It's just a few stores, so I got my idea into the supply chain..."

Obviously, all the people in the conference room were shocked by the news. They didn't expect this company's plan to be so ambitious.

Of course, Liu Ting, who has already been shocked, is the exception.

"It seems that they are full of confidence in the future development, and the capital behind it is very powerful." Xie Qing pursed his lips and came to the only conclusion that can be said about the past.

If it were not for absolute confidence in the future, Xie Qing would not believe that anyone would make such a stupid decision.

Because of the early involvement in the supply chain field, isn't this looking for death? A lot of money and nowhere to burn?

Therefore, this is obviously determined to be able to open a lot of stores in the future, and have sufficient confidence in their own financial strength, will make such an amazing decision!

Carry out the supply chain layout ahead of time!

And if you have a supply chain, Xie Qing also has to admit that the profits of the stores under the Shiwang brand will definitely increase as a result.

"But if it's just like this, then there is nothing new!"

New doubts arose in Xie Qing's heart.

After all, self-built supply chain is a very common thing in the physical industry.

As long as the chain brands reach a certain scale, they will take this step sooner or later.

Compared with the common ones, the only difference between Shiwang Group is that it has advanced the self-built supply chain by relying on the strong financial strength of the capital behind it.

What's the point of this?

Imagination is limited!

There are too many similar examples, and there is no special place!

What's more, Shiwang Group has also invested so many measures on labor costs.

Although it is undeniable that doing so will improve the staff's work attitude and cohesion and enhance the customer's sense of experience, but it also requires more investment.

In this way, the cost of manpower will be far greater than that of the same industry, and the final profit will naturally become less.

The return on investment will naturally be lower.

And if you spend so much money in the supply chain and open so many new stores, what's the point if the return on investment is low?

Besides, it’s easy to understand. There are many big wealthy consortia. Like what Shiwang Group is doing now, many big consortia have the strength to do it, and they have done relevant market analysis for a long time, but why don’t they do it?

It is nothing more than thinking that this investment is not worthwhile.

It is better to invest this money elsewhere, and the benefits will be even greater.

"So, this shouldn't be the core yet!"

Thinking of this, Xie Qing asked, "Anything else? Your business plan won't be that simple."

"Not enough?" Cao Xingyu curled his lips immediately.

Don't you just want to invest and lose money, and it's so complicated.

These three points are not enough for you to lose?

You are really annoying.

Thinking about returning, Cao Xingyu still opened his mouth and continued:

"Fourth, accumulate the number of members under the Real King brand, and then..."

"Enter the Internet!"

"Use the physical realm to counterattack the Internet industry!"

"Become a real internet giant!"

As soon as this sentence came out, the audience was shocked!

Everyone was stunned!

President Cao didn't drink this time... Liu Ting thought silently with a dazed expression on her face.

These words are still fresh in her memory, because she had heard them before, but the last time President Cao drank a lot of wine, Liu Ting did not take it to heart.

And Xie Qing looked at Cao Xingyu with an incredible expression.

She was taken aback for a moment, and then when she reacted, she laughed without concealing her inner emotions.

"Enter the Internet?" Xie Qing couldn't help but confirm.

"Yes." Cao Xingyu nodded and confirmed.

"What's a joke?" Xie Qing seemed to have heard a big joke, without concealing the ridicule in his heart, and said: "What are you using to enter the Internet? Are you also counterattacking the Internet?"

"Do you think this is playing a game? You attack as you want?"

"Do you know that the overall situation of the Internet is now set?"

"Don't talk about other things, do you know how much Ari's revenue this year? How much profit?"

"Oh, you definitely don't know, the financial report has not yet been announced by the end of the year."

"Then I will kindly tell you."

"Ari's operating income has exceeded 900 billion this year, with a net profit of 200 billion!"

"You know, this is only the third quarter of the fiscal year! Do you know how terrible it is?"

"Also, their cash flow has reached 600 billion!"

"The other Internet giant, Penguin, is almost the same."

"And this is just the financial strength you can see on the surface, and the areas they can influence behind are even more incredible."

"I'm not partial to my family. To be honest, even our Xie Group can't compare with the two giants on the Internet."

"In addition to our Xie family's main business real estate and other physical fields, on the Internet, even our Xie family has to shy away from seeing them."

"You tell me, what do you use to counterattack them? Or, where does the capital behind you have the confidence to make this kind of business plan? What else to become a real Internet giant?"

"Are you trying to laugh at me?"

"Oh, that's amazing." Cao Xingyu was also a little surprised after hearing this. He hadn't really learned about Ari's situation before.

At best, he knows an approximate market value.

Never expected the cash flow to be so terrible...

600 billion!

That's awesome.

but...

so what?

The tougher the opponent, the more challenging it will be!

The sense of accomplishment will be more and more exploding!

Life seems more meaningful!

Otherwise, why do you set this goal yourself?

I just don't want to be a dead salted fish!

Cao Xingyu curled his lips indifferently.

But Cao Xingyu’s reaction fell in Xie Qing’s eyes. Naturally, she felt that the other party was ignorant and fearless. She opened her mouth and continued: "Well, it seems that you guy really likes to make jokes. You dare to say anything. I’m not afraid. What a joke! Okay, I won't care about the previous things."

"Don't be joking, let's talk about your company."

"I'm not kidding." Upon hearing this, Cao Xingyu spread out his hands helplessly, and continued:

"Our real strategic plan is like this."

"Or I will tell you in detail."

"First of all, we use the high cost-effectiveness of our stores to create a well-known chain brand, and then use this to accumulate our initial member users."

"Of course, it is precisely because of the high cost-effectiveness of the store that each of our members will be extremely sticky. When that happens, their trust and support for our brand will not need to be said."

"Then, based on high-viscosity members, in the initial stage, we will first launch a membership app, and use some small functions to gather members together."

"For example, now that members must bring their ID cards with membership certificates, we can use the APP to register with real names. In the future, we can use the balance in the APP to pay bills, which is convenient for customers and improves the daily activities of our APP."

"In addition, this APP will also provide some store queuing status, new store opening status, store feature introduction, etc., what customers care about, in order to maintain our daily activities."

"When the number of members reaches two to three million, we plan to add takeaway functions to the member APP."

"Of course, this takeaway function is definitely aimed at our stores in the early stage."

"After the takeaway function is opened, it will not only greatly alleviate the offline queuing situation of our stores, but also increase the daily flow of each store."

"Combined with our self-built supply chain and the launch of takeaway, small profits but quick turnover will become a real possibility."

"Afterwards, when the number of our members increases, we will consider introducing some external high-quality catering merchants to play a warm-up match with the food delivery platform."

"This is the first step in our plan."

"Mr. Xie, what do you think of me?"

Speaking of this, Cao Xingyu is no longer simply wanting to thank the funds.

He wanted to take this opportunity to hear the opinions of these professionals, after all, these plans were his previous wishful thinking.

How specific is it, it doesn't work, he actually has no bottom.

"Hiss~" After hearing what Cao Xingyu said, many people in the room gasped.

They judged that the real goal of Real King Group is members, which is correct.

Want to use these members to increase additional revenue points, this is true.

But they never expected that they were planning to build their own food delivery platform? !

First is the supply chain, and then the takeaway platform.

The handwriting is really bigger than the other!

"Your idea is awesome!" After Xie Qing froze for a while, he sneered at first without hesitation, and then said:

"Use low-cost, top-quality, and cost-effective shops to accumulate customers. These customers must support you beyond the ordinary! After all, you have a bargain here! If you don't support you, who will you support?!"

"These members will be your core competitiveness in the future!"

"Then the self-built supply chain reduces costs and increases profits, which is also a bright spot!"

"Finally, the construction of the membership app and the launch of the takeaway function will definitely make small profits but quick turnover possible!"

"It's a perfect mess!"

Speaking of this, Xie Qing sneered and said, "But please tell me, what about the money? Do you have that much money?"

"Do you know how much a supply chain will cost?"

"Do you know how much it will cost to invest in server and technical team building with the growth of traffic for an APP?"

"Do you know how much it will cost to build a delivery team?"

"Also, if you spread the stall so big, hundreds of thousands of members shouldn’t be your goal? It’s not bad to rely on the increased profits on the food delivery platform to cover the technical expenses. Then you will keep the store in the future. Where does the money come from?"

"I also went to a warm-up match with the takeaway platform... Don't you say that the one who is backed by Ari is hungry, the market value of a Meituan alone is hundreds of billions, what are you fighting with them? Forced to play with you to burn money, you How about playing for your life? The two of them have played for so many years, and there is still no winner or loser. You even went to send the head off specially?"

"After all these calculations, your income is simply not enough to support this plan. The follow-up will require a steady flow of funds. Where does this money come from?"

Hearing that, after listening to the first half of Xie Qing's words, Cao Xingyu completely ignored the second half of Xie Qing's words and said excitedly: "Meaning, our plan is feasible?"

"It's definitely feasible. The whole process is seamless." Xie Qing sneered: "It's just short of money."

"Money is a trivial matter." Cao Xingyu waved his hand dismissively, and said with a smile: "Isn't Xie always here!"

"???" Xie Qing rolled his eyes suddenly.

Dare you hit me with your idea?

Then you are too high to look at me!

I have a hundred million in my hand. Before you have such a great plan, it is not enough to stuff your teeth!