It's no wonder Yuan Delun's reaction suddenly became so intense.
To know the permanent 1% rake, this is undoubtedly a complete disruption of the current market rules and established business models in the food delivery field!
And every business model is not imagined out of thin air, but after a long period of continuous exploration, trial, experimentation, and practice, a mature business model that can be recognized by the world can finally be formed.
The field of Internet food delivery platforms has gone through twelve years of development before finally forming the current business model that is mainly commissioned and supplemented by online advertising and promotion!
If the commission is directly cut off, it is undoubtedly a complete subversion and overthrow of this business model!
What you need to know is that Mei Tuan and Ele.me have been fighting for so many years, or when there are more takeaway platforms competing to grab the market, they are at best burning money on the red envelopes.
During this period, it can be said that various methods have been used, but they have never been involved in the commission.
Even if the commission money is sent to the merchants in the form of subsidies, the merchant commission will not change.
The reason why the two parties can develop such a tacit understanding without any communication is that commission is the foundation and future of the food delivery platform!
Both sides know that no matter how much they fight, they can't destroy their foundations.
After all, it will take time to train merchants to accept such high commissions and accept this form.
Now that everyone has finally accepted the fact of rake, it naturally makes no sense to break it.
From the perspective of merchants, others may not know how attractive a permanent 1% commission is, but Yuan Delun knows well.
It is no exaggeration to say that if a 1% takeaway platform pops out at this time, then Mei Tuan and Are you hungry will have to die!
The millions of merchants on the two platforms have to run away in an instant!
It's not the kind that is temporarily inseparable from signing a contract with the platform.
But if you can leave, no family will stay!
And if the merchants are gone, then the food delivery platform's biggest reliance, income source, traffic guarantee, etc., will naturally be gone!
"It turned out to be the real king brand..." After hearing what Cao Xingyu said just now, Xiao Lin suddenly realized!
He actually heard this 1% rake gossip before!
He hasn't taken it seriously yet!
Did not choose to report up!
After all, a permanent 1% rake sounds ridiculous!
Who would have thought that it turned out to be the real thing!
After hesitating again and again, Xiaolin decided that he had to report the matter to Yuan Delun.
Otherwise, this time he would have made several mistakes.
This is a big mistake, but if the leader turns around and investigates it, he will definitely not be able to take it away!
Xiaolin approached Yuan Delun and whispered:
"Mr. Yuan, I just got news in the morning that a group of people are talking with merchants about entering the platform, and the scale is quite large."
"It seems to be a permanent 1% rake."
"I'm still investigating which platform it is, and I want to wait until the investigation is clear before reporting to Mr. Yuan. I didn't expect that it was the Real King brand that was doing this."
Obviously, Xiaolin took a trick at this time. He didn't say that he learned the news two days ago, but only learned it in the morning.
In this way, there is a high probability that the leader will not hold him accountable.
"It turned out to be true?" Yuan Delun couldn't help taking a breath after hearing this.
He was still thinking in his mind if the young man in front of him deliberately said these words to frighten him when he was frustrated.
In the end, I didn't expect it, the other party has already taken action offline!
Have started to contact the merchants for negotiation!
Then naturally you can't do it!
"Why?" After a pause, Yuan Delun said with a gloomy face:
"Just to grab merchants with our Mei Tuan? To grab market share of the takeaway?"
"But what use can you take away the merchant in this way?"
"Without the core income of rake, no matter how big your platform is, no matter how many merchants, and no matter how many users, what is the point?"
"In the end, no money can be made at all!"
"At the end of the day, you are a tactic of killing one thousand enemies and harming yourself eight hundred, which is totally meaningless!"
"Furthermore, you are destroying the business model that the food delivery platform has built up so hard for a long time! The shameful act of completely disobeying the market rules!"
"Haha, is this really anxious?" Cao Xingyu smiled and asked back:
"What is meant by non-compliance with market rules?"
"Oh, co-authoring in your eyes, your Mei Tuan is the market rule, right?"
"Everyone has to play according to the rules you set?"
"Failing to comply is shameful behavior?"
"It's ridiculous!"
"Young people, you are digging your own graves!" Yuan Delun spit out lightly.
At this time, he had calmed down from the shock just now.
He was a little panicked by this sudden shocking news before.
In fact, after calming down and thinking about it now, it is actually not as serious as expected.
After a pause, Yuan Delun opened his mouth and continued:
"You use this tactic to grab merchants, even if you grab all the merchants on your platform, what's the use?"
"Under the permanent 1% rake, it is impossible to adjust this rake ratio in the future. Then you are destined to see no profit in the future."
"Without benefit, what do you use to support the increasing traffic costs? How to support the maintenance cost of the platform? How to support the huge distribution team?"
"I have to say, your actions are really stupid!"
"Oh, is it?" Cao Xingyu smiled disapprovingly.
For what Yuan Delun said, Cao Xingyu naturally approved, and the other party's words were very reasonable and in line with the current actual situation.
Judging from the current business model of the food delivery platform, cutting off the revenue from the commission is indeed not far from death.
But, again, the best way to break an established business model is to start from the core and re-enact a new rule, which can have the greatest counter-effect.
As for the issue of profit, Cao Xingyu is not in a hurry.
With the support of system subsidies, there is still a lot of time left for him.
He can wait until he monopolizes the market, and then it is not too late to slowly explore a new business model.
This is where Cao Xingyu's confidence lies.
He doesn't believe it, the takeaway platform really only has a business model of commission?
"You guys, it's just speeding up your own death! Why bother!" Yuan Delun sighed and laughed:
"Do you think that the existence of a business model can be established at will?"
"The rake is so high, naturally there is its reason. If you want to maintain the normal operation of the platform, you must do so. This is the correct business model that has been established after a long period of exploration."
"If you break this rule, it will damage the ecology of the entire food delivery field!"
"Combined with the cost of your previous preparation stores, plus this 1% commission, when a large number of merchants pour into your platform, there will be a surge in users, a surge in orders, etc. These aspects require related supporting facilities. Support, such as technology, distribution, server broadband traffic, etc., this is not a small expense!"
"There are so many holes to be repaired, but there is no benefit, isn't you just looking for death?"
"Don't you understand such a simple truth?"
"Thank you, Mr. Yuan, for your kind reminder." Cao Xingyu smiled, he probably understood Yuan Delun's thoughts.
The other side is not optimistic about this model, which is obvious.
And the other party can say so much, of course, it can't be out of good intentions.
After all, the two sides are now on opposite sides, how could they give you advice?
Therefore, the other party said so much, its real purpose is nothing more than to dissuade the real king brand's 1% commission.
Because of this disruptive move, the existing business model of the foreign sales platform has been hurt too much!
Especially for those merchants who have accepted high commissions, it will completely change their attitude towards high commissions!
The potential impact will be considerable!
It might even cause a wave of public opinion!
"It seems that you really didn't hit the south wall and didn't look back. This time you let me deeply understand the true meaning of the phrase'self-inflicted and not live'. This time it is a worthwhile trip, ha ha." Seeing Cao Xingyu Yuan Delun took another look at Xie Qing after his attitude. After seeing that the latter was also a nonchalant attitude, he understood completely, and said:
"It seems that you still want to pull our Mei Tuan into the water before you die this time..."
"If you hold this kind of abacus, then I can only tell you that you are thinking too much."
"Permanent 1% rake, we will definitely not follow up."
"The big deal is that the market in Sansha City will be let to you first."
"I want to see how long you can hold on."
"Ah."
After a last sneer, Yuan Delun lost the interest in continuing the conversation, got up directly, and walked towards the door of the conference room.
When several other Mei Tuan employees saw this, they hurriedly followed.
"Want to see how long I hold on..." Cao Xingyu murmured:
"Then you may not see the result when you die."
...
As soon as he walked out of the Shunjie Building, Yuan Delun immediately called the Mei Tuan CEO Wang Xing and gave a complete report on the situation here.
"Is there anything like this?" Wang Xing couldn't help but stunned after listening to Yuan Delun's report.
It doesn't matter whether it is Real King Group's hard-line attitude towards its own stores, preparation stores, or any permanent 1% commission.
Any of these things completely exceeded Wang Xing's expectations, and he never thought that it would turn out to be this situation in the end.
"What does the Xie Group want to play?" Wang Xing murmured:
"How much money do you have to spend in doing this? The key is that there is no future at all! When did the investment style of the Xie Group become like this? There is no law at all!"
"President Wang, I think we can ignore the Real King Group, this company is all crazy!" Yuan Delun expressed his thoughts:
"They have invested so much in all aspects regardless of cost, but they can't see any stable high revenue point. In this case, the final outcome they face must be large losses, bankruptcy and bankruptcy!"
"No matter?" Wang Xing pursed his lips and muttered: "No matter it is indeed a good choice."
There is no doubt that the Real King brand is not looking very good now, but it is a situation that is built on the basis of surrendering huge profits.
From the store’s uncharacteristic management measures, to the input of various labor costs, to an additional 10% increase in the purchase of stores, and even the entry of merchants, and so on.
Anything is singled out, as long as a normal person can see the problem.
That is, no profit point can be seen!
It must be supported by a steady stream of funds!
To put it harder, the Shiwang brand is now a castle in the air. As long as the funds are cut off, it will collapse immediately!
Wang Xing naturally saw the problem at a glance, but...
"We have to let go of the takeaway market in Beicheng District, Sansha City..." Wang Xing sighed.
If the 1% commission measure is not followed up, or similar subsidy measures are not introduced, the loss of the takeaway market in Beicheng District is almost a certainty.
"Mr. Wang, the other party has resorted to such a trick that harms others and harms itself. In fact, we can't stop this." Yuan Delun answered:
"After all, it is impossible for us to lower the commission. Even if it is reduced, it is less than 1%. The key is to permanently 1%!"
"What's more, if we really introduce this measure in Sansha City, it will cause a shock to our huge national market!"
"What do merchants in other cities think if they know about this?"
"At that time, there will be no way to explain and comfort it!"
"Also completely disrupted our current model!"
"Therefore, the market here in Sansha City might as well simply give up temporarily, let them toss first!"
"Let them fend for themselves!"
"As long as we wait for a long time, in fact, we don't need to take action at all, and they will naturally collapse. Their model cannot last long! The faster they expand, the faster they die!"
"Could it be possible that the Xie Group can sell all its assets to this matter?"
"Impossible!"
"So I think it's not cost-effective to spend too much energy for such a short-term model!"
"This is what I think is the best way to deal with it at the moment."
Upon hearing this, Wang Xing responded:
"What you said really makes sense."
"However, this matter has to be discussed in the long term. Since the Xie Group dared to do this, it is unreasonable that they can't understand such a simple truth, right? Want to die? It's too much money to panic?"
"No."
"Although I have not had deep contact with the Xie Group, it is impossible for such a large enterprise that has grown up for nearly 30 years to make such obvious fatal mistakes."
"I feel that there may be some unknown secret behind it..."
"Okay, I'll discuss this with Lao Li first, and you can come back to the company first."
"Okay." Yuan Delun nodded in response.
Yuan Delun disagrees with Wang's remarks.
What other secrets are there for such obvious things?
If you have a permanent 1% rake, can you still pay for it?
Obviously, Yuan Delun thinks that Mr. Wang's worry is a bit redundant.
However, he naturally wouldn't say more, just express his thoughts clearly.
...
After Yuan Delun and his party left.
Cao Xingyu arranged for people to sign new lease contracts with four landlords.
With the signing of the new contract, the Mei Tuan scramble for stores this time can be regarded as an end.
Cao Xingyu was quite satisfied with the final result.
Except for not building a few high-priced retail shops, other strategic goals in his plan have been successfully achieved.
If nothing else, Mei Tuan should not think too much about Real King's stores in the near future.
And judging from Yuan Delun's performance, there is a high probability that Mei Tuan will not make any more moves in the near future.
Mei Tuan should be thinking about letting their Real King Group fend for themselves.
After all, Shiwang Group's current stalls are getting bigger and bigger, and the costs in all aspects are getting higher and higher.
The key problem is that there is no visible profit point!
In this situation, any normal person can have an accurate judgment. UU reading
Or to be precise, it is impossible for anyone to accept and recognize the emergence of any new business model in the early stage.
Just like 360 when it launched free anti-virus software, those giants in the anti-virus software field are just like a joke. They think that this road is simply nonsense, and there is no profit point at all. How can they survive?
Everyone thinks that 360 is just fooling around, and it won’t last long!
In this regard, no giant in the field of anti-virus has taken any action and wants to wait for 360 to fend for itself.
But in the end, it slapped everyone in the face severely.
When they reacted later and wanted to follow up, it was too late. The market was completely in the hands of 360. After monopolizing the market, 360 naturally began to explore a new profit model, and it was still alive. Quite moisturizing.
In the early years, it was even one of the existences that could compete with penguins in China.
The 3Q war was a national sensation.
Looking back, in fact, Cao Xingyu also prepared for the worst.
That is, even if Mei Tuan really followed up with the 1% rake, he actually didn't panic at all, he was already prepared for the next move.
As for what kind of back hand, whether this back hand can be used, it depends on the follow-up Mei Tuan's reaction.
After solving the matter, Cao Xingyu exchanged greetings with Xie Qing for a while before returning to his office.
Not long before sitting, Liu Ting pushed the door in from outside, walked to the desk, and reported:
"Mr. Cao, good news!"
ps: 4800 big chapter!
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